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Not-So-Obvious Social
Media Analysis to
Study Current Affairs
Hosted by DPPA-DPO as part of “(un)data Seminar
Series on Outrageous Questions”
@ingmarweber
May 6, 2020
QATAR COMPUTING RESEARCH INSTITUTE
Main Question of this Talk
Can social media provide useful signals to study current affairs?
Yes, but ...
“Proof by example” through four case studies:
1: Understanding ISIS Support
2: Tracking political tension in Egypt
3: Monitoring international migration
4: Tracking digital gender gaps
QATAR COMPUTING RESEARCH INSTITUTE
#FailedRevolutions: Using Twitter to Study
the Antecedents of ISIS Support
By Walid Magdy, Kareem Darwish, Ingmar Weber
Published in First Monday, 2016
01
User’s first reference to ISIS
#IslamicState something else #IslamicState againDown with the tyrants!
Pre-ISIS Period Post-ISIS Period
What were ISIS supporters tweeting in the pre-ISIS period?
How does it differ from what ISIS opponents were tweeting?
Twitter as a Time Machine to Look Into the Past
‫#داعش‬ ... #ISIS ... ‫الدولة‬‫اإلسالمية‬ # … #IslamicState
In 93% of tweets, using the long form
(“Islamic State”) indicates support for ISIS.
In 77% of tweets, using the short form
(“ISIS”) indicates opposition to ISIS.
How to Tell Current ISIS Support from Opposition?
QATAR COMPUTING RESEARCH INSTITUTE
Data Collection
Final data set
57K active Twitter accounts with 10+ ISIS-related tweets
(123 million tweets in total)
• 46K opposing ISIS (#ISIS)
• 11K supporting ISIS (#IslamicState)
Build classifiers to tell the two groups apart using (i) only
the pre-ISIS tweets and (ii) only the post-ISIS tweets.
Predicts #ISIS vs. #IslamicState with ~90% accuracy
QATAR COMPUTING RESEARCH INSTITUTE
Discriminative Hashtags
Most discriminative tokens differentiating between ISIS supporters (left) and ISIS
opponents (right) for the pre-ISIS period (top) and the post-ISIS period (bottom)
QATAR COMPUTING RESEARCH INSTITUTE
Closer Look at “Predictive” (in Retrospect) Hashtags
Pro-ISIS Anti-ISIS
Before #‫انتخبوا‬_‫العرص‬(# electThePimp)
# ‫اعتصام‬_‫بريده‬(# BuraidaProtest)
#libya (#Libya)
# ‫مرسي‬(# Morsy)
# ‫ال‬_‫سعود‬(# FamilyOfSaud)
# ‫الربيع‬_‫العراقي‬(# IraqiSpring)
#feb17 (#Feb17 -- launch of Libyan revolution against
Ghaddafi)
# ‫الشعب‬_‫يقول‬_‫كلمته‬(# thePeopleSayTheirWord)
# ‫جبهه‬_‫النصره‬(# AnnusraFront)
# ‫حسم‬(# Hasm -- an Egyptian anti-government armed group)
# ‫مسيره‬_‫كرامه‬_‫وطن‬(# nationalDignityMarch)
#kwu89 (#Kuwait)
# ‫رابعه‬_‫العدويه‬(# Rabae -- site of anti-coup protest)
→ Most top discriminating hashtags refers to revolutions and
opposition to dictatorial regimes in different Arabic countries
#‫معرض‬_‫ابوظبي‬_‫للصيد‬_‫والفروسيه‬
(# AbuDhabiHuntingAndEquestrianExpo)
# ‫تحيا‬_‫مصر‬(# longLiveEgypt -- slogan of pro-coup
camp)
# ‫الحفاظ‬_‫علي‬_‫مواردنا‬_‫سلوك‬_‫وطني‬
(# preservingOurResourcesIsAPatrioticBehavior)
# ‫غزه‬(# Gaza)
# ‫غزه‬_‫تحت‬_‫القصف‬(# GazaUnderShelling)
→ More general, with some density from UAE,
supporters of military coup in Egypt, and general
support for Gaza
QATAR COMPUTING RESEARCH INSTITUTE
Secular vs. Islamist polarization in Egypt on
Twitter
By Ingmar Weber, Kiran Garimella, Alaa Batayneh
Published in ASONAM, 2013
02
QATAR COMPUTING RESEARCH INSTITUTE
Starting Point: Two Sets of Leaders as Seeds
QATAR COMPUTING RESEARCH INSTITUTE
Use Retweets to Identify Likely Supporters
Get ~7,000 users retweeting a seed users at least once
Label users fractionally according to retweeted camp
QATAR COMPUTING RESEARCH INSTITUTE
Retweeting = Endorsement?
Asked two judges to label 100 users
Judges labeled 38% as “unknown” – not easy!
For the non-“unknown” labels …
77% agreement of inferred label with judges
80% inter-judge agreement
Noisy at individual level
Strong signal at aggregate level
More cross-ideological retweets than for the US
QATAR COMPUTING RESEARCH INSTITUTE
Who Are The Followers?
QATAR COMPUTING RESEARCH INSTITUTE
From Users to Hashtags
QATAR COMPUTING RESEARCH INSTITUTE
From Users to URLs
aljazeera.net (Arabic) .61i aljazeera.com (English) .63s
QATAR COMPUTING RESEARCH INSTITUTE
A Hashtag Barometer?
For a given week, average the “extremism” score across all hashtags
2*|0.5-0.948|= .896
facebook 0.537s
2*|0.5-0.537|= .074
a - Assailants with rocks and firebombs gather outside Ministry of Defence to call for an end to military rule.
b - Demonstrations and clashes break out after President Morsi grants himself increased power to protect the nation.
c,d - Continuing protests after the November 22nd declaration.
e - Demonstrations in Tahrir square, Port Said and all across the country.
f,g - Demonstrations at Tahrir square.
QATAR COMPUTING RESEARCH INSTITUTE
Monitoring International Migration
With Emilio Zagheni, Kiran Garimella, and many others
See publication list at https://ingmarweber.de/publications/ for details
03
QATAR COMPUTING RESEARCH INSTITUTE
Facebook Advertising Platform
QATAR COMPUTING RESEARCH INSTITUTE
2014
2017
Expats Across States in the US
QATAR COMPUTING RESEARCH INSTITUTE
Expats Across Countries
2015
2017
regression line
QATAR COMPUTING RESEARCH INSTITUTE
Age-Specific Selection Biases
QATAR COMPUTING RESEARCH INSTITUTE
Bias Reduction via Model-Fitting
Mean out-of-sample absolute percentage error 37%,
down from 56% without origin-age bias correction
Adjusted R^2 = .70
Does not use GDP, language, internet penetration, …
z = age-gender group
i = country of birth
j = US state of residence
QATAR COMPUTING RESEARCH INSTITUTE
Case Study: Venezuelan Exodus
QATAR COMPUTING RESEARCH INSTITUTE
Validation w/ (Few) Available Data
Registro de Administrativo de
Migrantes Venezolanos (RAMV)
- Jun, 2018
Facebook - Jun, 2018
Kendall's τ = .71 (n=31)
QATAR COMPUTING RESEARCH INSTITUTE
Previously Unavailable Estimates
Brazil - Facebook. Feb 2019 Peru - Facebook. Feb 2019 Ecuador - Facebook. Feb 2019
QATAR COMPUTING RESEARCH INSTITUTE
Predicted Income Based on OS
QATAR COMPUTING RESEARCH INSTITUTE
Changes to Facebook’s Backend
QATAR COMPUTING RESEARCH INSTITUTE
Case Study: Syrian Refugees in Lebanon
For 6 governorates and 770 cities
720k FB users “lives abroad” + AR
3.5M FB users overall
Only 157 cities with > 1000 FB users
Strong gender bias
QATAR COMPUTING RESEARCH INSTITUTE
OS-Type Predictive of Poverty?
Predicting: % below poverty line
Model variable CV performance (LOOCV)
R^2
% iOS device users 0.895
% high-end phones
(iphones/galaxy)
users
0.678
QATAR COMPUTING RESEARCH INSTITUTE
Using Facebook Ad Data to Track the Global Digital
Gender Gap
By Masoomali Fatehki, Ridhi Kashyap, Ingmar Weber
Published in World Development, 2018
04
QATAR COMPUTING RESEARCH INSTITUTE
www.digitalgendergaps.org
QATAR COMPUTING RESEARCH INSTITUTE
www.digitalgendergaps.org
QATAR COMPUTING RESEARCH INSTITUTE
www.digitalgendergaps.org
QATAR COMPUTING RESEARCH INSTITUTE
www.digitalgendergaps.org
QATAR COMPUTING RESEARCH INSTITUTE
Model Evaluation
QATAR COMPUTING RESEARCH INSTITUTE
Conclusions
05
QATAR COMPUTING RESEARCH INSTITUTE
Data on Politics from Twitter
+ Relatively easy to collect through open APIs
+ Both real-time and historic data are available
+ Supports individual-level longitudinal studies
+ Population opinion shifts across time can be meaningful
- Bots and coordinated action are a risk (less so in 2013/2015)
- Selection bias and “silent majority”
- Demographic information needs to be inferred
- Public in the sense that conversations on a bus are public
- Dealing with multi-lingual social media is messy
QATAR COMPUTING RESEARCH INSTITUTE
Advertising Audience Estimates
+ Facebook, LinkedIn, Twitter, Snapchat, Google, ...
+ Real-time estimates
+ Uses anonymous and aggregate data
+ Gender, age, location, country of origin, ….
- Black box on how attributes are inferred
- Needs modeling for bias correction
- Usage patterns change over time
- No historic data available
- Risk of misuse and population harm
QATAR COMPUTING RESEARCH INSTITUTE
Existing DPPA-QCRI Collaboration
DPPA E-Analytics & Innovation Course
QCRI, Dec 10-12, 2019
Diplomatic Pulse (under development)
Search engine over diplomatic statements
QATAR COMPUTING RESEARCH INSTITUTE
Thanks!
iweber@hbku.edu.qa
@ingmarweber
https://ingmarweber.de/publications/
https://www.slideshare.net/IngmarWeber

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Not so-obvious social media analysis to study current affairs

  • 1. Not-So-Obvious Social Media Analysis to Study Current Affairs Hosted by DPPA-DPO as part of “(un)data Seminar Series on Outrageous Questions” @ingmarweber May 6, 2020
  • 2. QATAR COMPUTING RESEARCH INSTITUTE Main Question of this Talk Can social media provide useful signals to study current affairs? Yes, but ... “Proof by example” through four case studies: 1: Understanding ISIS Support 2: Tracking political tension in Egypt 3: Monitoring international migration 4: Tracking digital gender gaps
  • 3. QATAR COMPUTING RESEARCH INSTITUTE #FailedRevolutions: Using Twitter to Study the Antecedents of ISIS Support By Walid Magdy, Kareem Darwish, Ingmar Weber Published in First Monday, 2016 01
  • 4. User’s first reference to ISIS #IslamicState something else #IslamicState againDown with the tyrants! Pre-ISIS Period Post-ISIS Period What were ISIS supporters tweeting in the pre-ISIS period? How does it differ from what ISIS opponents were tweeting? Twitter as a Time Machine to Look Into the Past
  • 5. ‫#داعش‬ ... #ISIS ... ‫الدولة‬‫اإلسالمية‬ # … #IslamicState In 93% of tweets, using the long form (“Islamic State”) indicates support for ISIS. In 77% of tweets, using the short form (“ISIS”) indicates opposition to ISIS. How to Tell Current ISIS Support from Opposition?
  • 6. QATAR COMPUTING RESEARCH INSTITUTE Data Collection Final data set 57K active Twitter accounts with 10+ ISIS-related tweets (123 million tweets in total) • 46K opposing ISIS (#ISIS) • 11K supporting ISIS (#IslamicState) Build classifiers to tell the two groups apart using (i) only the pre-ISIS tweets and (ii) only the post-ISIS tweets. Predicts #ISIS vs. #IslamicState with ~90% accuracy
  • 7. QATAR COMPUTING RESEARCH INSTITUTE Discriminative Hashtags Most discriminative tokens differentiating between ISIS supporters (left) and ISIS opponents (right) for the pre-ISIS period (top) and the post-ISIS period (bottom)
  • 8. QATAR COMPUTING RESEARCH INSTITUTE Closer Look at “Predictive” (in Retrospect) Hashtags Pro-ISIS Anti-ISIS Before #‫انتخبوا‬_‫العرص‬(# electThePimp) # ‫اعتصام‬_‫بريده‬(# BuraidaProtest) #libya (#Libya) # ‫مرسي‬(# Morsy) # ‫ال‬_‫سعود‬(# FamilyOfSaud) # ‫الربيع‬_‫العراقي‬(# IraqiSpring) #feb17 (#Feb17 -- launch of Libyan revolution against Ghaddafi) # ‫الشعب‬_‫يقول‬_‫كلمته‬(# thePeopleSayTheirWord) # ‫جبهه‬_‫النصره‬(# AnnusraFront) # ‫حسم‬(# Hasm -- an Egyptian anti-government armed group) # ‫مسيره‬_‫كرامه‬_‫وطن‬(# nationalDignityMarch) #kwu89 (#Kuwait) # ‫رابعه‬_‫العدويه‬(# Rabae -- site of anti-coup protest) → Most top discriminating hashtags refers to revolutions and opposition to dictatorial regimes in different Arabic countries #‫معرض‬_‫ابوظبي‬_‫للصيد‬_‫والفروسيه‬ (# AbuDhabiHuntingAndEquestrianExpo) # ‫تحيا‬_‫مصر‬(# longLiveEgypt -- slogan of pro-coup camp) # ‫الحفاظ‬_‫علي‬_‫مواردنا‬_‫سلوك‬_‫وطني‬ (# preservingOurResourcesIsAPatrioticBehavior) # ‫غزه‬(# Gaza) # ‫غزه‬_‫تحت‬_‫القصف‬(# GazaUnderShelling) → More general, with some density from UAE, supporters of military coup in Egypt, and general support for Gaza
  • 9. QATAR COMPUTING RESEARCH INSTITUTE Secular vs. Islamist polarization in Egypt on Twitter By Ingmar Weber, Kiran Garimella, Alaa Batayneh Published in ASONAM, 2013 02
  • 10. QATAR COMPUTING RESEARCH INSTITUTE Starting Point: Two Sets of Leaders as Seeds
  • 11. QATAR COMPUTING RESEARCH INSTITUTE Use Retweets to Identify Likely Supporters Get ~7,000 users retweeting a seed users at least once Label users fractionally according to retweeted camp
  • 12. QATAR COMPUTING RESEARCH INSTITUTE Retweeting = Endorsement? Asked two judges to label 100 users Judges labeled 38% as “unknown” – not easy! For the non-“unknown” labels … 77% agreement of inferred label with judges 80% inter-judge agreement Noisy at individual level Strong signal at aggregate level More cross-ideological retweets than for the US
  • 13. QATAR COMPUTING RESEARCH INSTITUTE Who Are The Followers?
  • 14. QATAR COMPUTING RESEARCH INSTITUTE From Users to Hashtags
  • 15. QATAR COMPUTING RESEARCH INSTITUTE From Users to URLs aljazeera.net (Arabic) .61i aljazeera.com (English) .63s
  • 16. QATAR COMPUTING RESEARCH INSTITUTE A Hashtag Barometer? For a given week, average the “extremism” score across all hashtags 2*|0.5-0.948|= .896 facebook 0.537s 2*|0.5-0.537|= .074 a - Assailants with rocks and firebombs gather outside Ministry of Defence to call for an end to military rule. b - Demonstrations and clashes break out after President Morsi grants himself increased power to protect the nation. c,d - Continuing protests after the November 22nd declaration. e - Demonstrations in Tahrir square, Port Said and all across the country. f,g - Demonstrations at Tahrir square.
  • 17. QATAR COMPUTING RESEARCH INSTITUTE Monitoring International Migration With Emilio Zagheni, Kiran Garimella, and many others See publication list at https://ingmarweber.de/publications/ for details 03
  • 18. QATAR COMPUTING RESEARCH INSTITUTE Facebook Advertising Platform
  • 19. QATAR COMPUTING RESEARCH INSTITUTE 2014 2017 Expats Across States in the US
  • 20. QATAR COMPUTING RESEARCH INSTITUTE Expats Across Countries 2015 2017 regression line
  • 21. QATAR COMPUTING RESEARCH INSTITUTE Age-Specific Selection Biases
  • 22. QATAR COMPUTING RESEARCH INSTITUTE Bias Reduction via Model-Fitting Mean out-of-sample absolute percentage error 37%, down from 56% without origin-age bias correction Adjusted R^2 = .70 Does not use GDP, language, internet penetration, … z = age-gender group i = country of birth j = US state of residence
  • 23. QATAR COMPUTING RESEARCH INSTITUTE Case Study: Venezuelan Exodus
  • 24. QATAR COMPUTING RESEARCH INSTITUTE Validation w/ (Few) Available Data Registro de Administrativo de Migrantes Venezolanos (RAMV) - Jun, 2018 Facebook - Jun, 2018 Kendall's τ = .71 (n=31)
  • 25. QATAR COMPUTING RESEARCH INSTITUTE Previously Unavailable Estimates Brazil - Facebook. Feb 2019 Peru - Facebook. Feb 2019 Ecuador - Facebook. Feb 2019
  • 26. QATAR COMPUTING RESEARCH INSTITUTE Predicted Income Based on OS
  • 27. QATAR COMPUTING RESEARCH INSTITUTE Changes to Facebook’s Backend
  • 28. QATAR COMPUTING RESEARCH INSTITUTE Case Study: Syrian Refugees in Lebanon For 6 governorates and 770 cities 720k FB users “lives abroad” + AR 3.5M FB users overall Only 157 cities with > 1000 FB users Strong gender bias
  • 29. QATAR COMPUTING RESEARCH INSTITUTE OS-Type Predictive of Poverty? Predicting: % below poverty line Model variable CV performance (LOOCV) R^2 % iOS device users 0.895 % high-end phones (iphones/galaxy) users 0.678
  • 30. QATAR COMPUTING RESEARCH INSTITUTE Using Facebook Ad Data to Track the Global Digital Gender Gap By Masoomali Fatehki, Ridhi Kashyap, Ingmar Weber Published in World Development, 2018 04
  • 31. QATAR COMPUTING RESEARCH INSTITUTE www.digitalgendergaps.org
  • 32. QATAR COMPUTING RESEARCH INSTITUTE www.digitalgendergaps.org
  • 33. QATAR COMPUTING RESEARCH INSTITUTE www.digitalgendergaps.org
  • 34. QATAR COMPUTING RESEARCH INSTITUTE www.digitalgendergaps.org
  • 35. QATAR COMPUTING RESEARCH INSTITUTE Model Evaluation
  • 36. QATAR COMPUTING RESEARCH INSTITUTE Conclusions 05
  • 37. QATAR COMPUTING RESEARCH INSTITUTE Data on Politics from Twitter + Relatively easy to collect through open APIs + Both real-time and historic data are available + Supports individual-level longitudinal studies + Population opinion shifts across time can be meaningful - Bots and coordinated action are a risk (less so in 2013/2015) - Selection bias and “silent majority” - Demographic information needs to be inferred - Public in the sense that conversations on a bus are public - Dealing with multi-lingual social media is messy
  • 38. QATAR COMPUTING RESEARCH INSTITUTE Advertising Audience Estimates + Facebook, LinkedIn, Twitter, Snapchat, Google, ... + Real-time estimates + Uses anonymous and aggregate data + Gender, age, location, country of origin, …. - Black box on how attributes are inferred - Needs modeling for bias correction - Usage patterns change over time - No historic data available - Risk of misuse and population harm
  • 39. QATAR COMPUTING RESEARCH INSTITUTE Existing DPPA-QCRI Collaboration DPPA E-Analytics & Innovation Course QCRI, Dec 10-12, 2019 Diplomatic Pulse (under development) Search engine over diplomatic statements
  • 40. QATAR COMPUTING RESEARCH INSTITUTE Thanks! iweber@hbku.edu.qa @ingmarweber https://ingmarweber.de/publications/ https://www.slideshare.net/IngmarWeber