An experienced commercial director with strong consultancy, transformation, and P&L skills. He has over 30 years of experience leading businesses through change and transformation initiatives involving people, processes, systems, and finance. He has a track record of successful business turnarounds, acquisitions, insourcing programs, and strategic planning.

1. Emotionally Intelligent
Critical Thinker
Driven
Starter/Finisher
Mature
Focussed
Leader & Team Player
Structured
Married
3 Grown Children
Drummer
Motorcyclist
Cook
World Traveller
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Peter Cox/SGB Westminster C.C. ITNETDSS Qedis ConsultingESP/IBA Consulting KUONI IBA
Operations
Manager
Chief Benefits
Officer
Ministerial
Advisor
SD
Manager MD/CEO Principal VP CEO
Ian Baker
London, UK
+44 07909 964106ian.s.baker@me.com uk.linkedin.com/in/iansbaker iansbaker
• Highly experienced and mature commercial director
• Strong cross-sector consultancy and P&L skills
• Exemplary transformation skills, inc. all aspects of people/process/systems/finance change
• Business strategy linked to customer focused agile programme delivery
GovernanceStart-UpsM&A and FranchisingCustomer serviceOperationsSales & MarketingFull P&L Management
Global Account ManagementDigital Marketing & SalesValue PropositionProduct DevelopmentCustomer FocusProduct Strategy
Commercial Leadership
Business Development
Technology IntegrationSystems Mngt.ProcurementSystems Development (Agile)Digital Strategy Web Enablement CRM & Analytics
Consulting Systems DevelopmentProg. ManagementBusiness ProcessStrategy & ModellingTransformation Insourcing
Public Sector Ministerial Policy AdvisorLA Assoc. LobbyistIndustrial RelationsLA Strategy & Mngt. Transformation
Landmark
Deliverables
Established new
franchise business
Achieved Highest LA
Performing Service
Led Business
Turnaround/s
Acquisition of National
service business
Major Service Insourcing
Programmes
Transformed BPO
Business
Major National
Legislative Change
Major Frontline
Services Review/s
Developed LA
Strategic Plans
Founded Independent
Consultancy Business
Transformation Prog.
Design & Management
Enterprise Systems
Replacement Programme/s
Major Service BPR
Global Product &
Marketing Strategies
Global Business
Development
European Sales &
Operations Transformation
Digital & Mobile Strategies
Personal Qualities Skills
People & Organisational Development
Digital Strategy & Business Alignment
Process Improvement & Change Management.
Business Development & Customer Focus
Commercial Strategy & Financial Management
Business &
technology
Transformation
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