This document proposes a solution to more efficiently deliver IP-based services under 5G constraints by reintroducing multicast and introducing dynamic web servers closer to end users. Current approaches relying solely on CDNs or overprovisioning are too complex and costly. The solution utilizes ICN intelligence and SDN/NFV-enabled networks to provide implicit multicast routing and localized content delivery through dynamic web servers, reducing bandwidth costs and latency. A demonstration at MWC will show these benefits for HTTP video streaming.