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HOSTING'S JOURNEY
CULTURE FIRST
WHO IS JOEL DALY
4 Kids 1 Saint
THE 6TH THING I’M MOST PROUD OF
CEO Ebags
COO Diamond Tech
THE SUM OF ALL EXPERIENCES A CONSUMER HAS
WITH A SUPPLIER OF GOODS OR SERVICES, OVER
THE DURATION OF THEIR RELATIONSHIP WITH
THAT SUPPLIER.
http://en.wikipedia.org/wiki/Customer_experience
cus·tom·er ex·pe·ri·ence
mobile
social
local
THE NEW EXPERIENCE ECONOMY
CHOICE AND VOICE
Commoditized Products
Democratized
Information
Empowered Consumers
THE SUM OF ALL EXPERIENCES AN EMPLOYEE
HAS WITH A COMPANY, OVER THE DURATION OF
THEIR RELATIONSHIP WITH THAT COMPANY.
http://en.wikipedia.org/wiki/Customer_experience
em·ploy·ee ex·pe·ri·ence
DUAL EXPERIENCES
8
WHAT DO MOST COMPANIES DO?
9
10
REWARDS!
11
LET’S LOOK AT HOW OTHER
COMPANIES DO IT.
12
LET’S JUST COPY THEM!
THERE’S A BETTER WAY
13
14
START WITH A VISION…
Vision
To Provide the Best Customer Experience
For Mid-Size Enterprises
Running Mission Critical Applications In the Cloud
Supported By The Industry’s Best Team.
16
…AND A SET OF CORE VALUES
Status ofValue Refresh Process
Culture is Based Values are Determined By:
100%
On Values
Co-Workers
Leadership
Our Process Focused On:
What Particular Behaviors and Skills Do we Value in our Colleagues
HOW WE DEFINED OUR VALUES
 4 Cross Functional Teams Goal was to Answer the
Following:
What Particular Behaviors and Skills Do We
Value in Our Colleagues?
 Results Presented to Culture Committee
 5 Themes Emerged / Multiple Statements Developed
 Company Survey Sent for Feedback
18
6 MONTH JOURNEY
20
HOW DO YOU TWEET OUR VALUES
21
OUR VALUE PROP IS SIMPLE
We Secure Trust with our
Customers
22
HOW DO WE DO IT?
First – By Being The People
Behind the Cloud
Our Culture is to Serve and
Guide
23
EVERYTHING IS CONNECTED
24
3 STEPS OF GREAT SERVICE
FOLLOWED THE 5 STEPS
ARE YOU THE SMARTEST PERSON
IN THE ROOM…
25
HOSTING’S WOW TRAINING
MAP THE EXPERIENCE
CUSTOMER XP EMPLOYEE XP
MEASURE IT
27
NPS! Q12
28
NPS! = CUSTOMER
29
Q12! = EMPLOYEE
30
HIRE & PROMOTE FOR THE RIGHT
REASONS
31
NEED TO COMMUNICATE CHANGE
Company Evolution
• 2 shots of Vision and
Values
• Splash of Beacon & Value
Prop
• Equal parts Tactical and
Strategic Process –
Zingerman’s and Zappos
• Shake rigorously with
investments in people
• Serve Outside - In
32
HOSTING’ S KOOL-AID
KEY TAKE AWAY POINTS
• Quality is commoditized, Info Democratized,
Customers & Employees are empowered –
C&EX is the difference
• Vision is where you are going, Values are how
you get there
• Find the right problems to solve
• You can’t drive results, Behaviors drive results
• The seeds of a Service Culture will yield
Intrapreneurs
• Be experience driven – customers and
employees remember the experience
QUESTIONS - CONTACT INFO
• View the on-demand webinar here.
• Joel Daly– HOSTING COO
• jdaly@hosting.com

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Culture First - A Successful Organization's "Secret" Formula

Editor's Notes

  1. Large horizons – involves the entire company Why is the customer experience important? Customer expectations are through the roof. New competitive frontier Beginning of differentiation