1. NEWS VALUES
HINA PARVEEN
TIMELINESS
MAGNITUDE
IMPACT
PROXIMITY
CONTROVERSY
PROMINANCE
CURRENCY
ODDITY OR NOVALITY
2. TIMELINESS
Timeliness factor plays an important role in the effectiveness of a news
story.
Journalism famous slogan “Today news is today”
For example:
A building collapse and thousands of people died in Karachi, if this
news is updated after two days it means it is not effective and there
is not Timeliness.
3. MAGNITUDE
Magnitude means an event relating to greater loss
of life, damage or natural disaster creates interest
for the readers.
For example:-
A building collapse and thousand of people died is a
big news for the viewer, listener or reader.
4. IMPACT
More impact of a news make the news more
important for the listeners or viewers.
for example:-
When the building collapse thousand of peoples died
and hundred of children got injured, this news
makes more impact on the viewers or listeners.
5. PROXIMITY
A specific area related to the audience create
interest to know about a specific news.
For example:-
A men belongs to Gilgit and live in Karachi the news
of Gilgit is more important for him rather than
Karachi news.
6. CONTROVERSY
Controversy means a fresh news which is very
essential because the history of that news is
captured in public mind .
For example:-
The news of Imran Khan &Rehan khan is closed but if
she will give any statement for Imran Khan that will
be a Controversy.
7. PROMINANCE
Personalities are good source of news. Readers
interested in the name of persons with whom they
are familiar.
For example:-
The news of players, actors, philosophers and
politicians etc are very important for readers.
Like news of Virat Kholi & Anusha Sharma marrige is
very interesting for their followers.
8. CURRENCY
That incidents which occurs continuously and
people wait for that news.
For example:-
The news of PSL, election and crises of refugees.
9. ODDITY OR NOVALITY
That news which is impossible to be done. A news
that shocked the viewers or listeners.
For example:-
A news of a girl who eats only stones makes a news
oddity.