Students as  Educational Entrepreneurs Katharina Beck oikos President, oikos International [email_address] The oikos Exper...
Content Introduction and Background Models and examples of student entrepreneurs Supporting student entrepreneurs Outlook
Content Introduction and Background Models and examples of student entrepreneurs Supporting student entrepreneurs Outlook
Practicing business sustainability <ul><li>In aggregate: </li></ul><ul><li>Voluntary sustainability reporting  </li></ul><...
Teaching business sustainability “ by propagating ideologically inspired amoral theories, business schools have actively f...
Students as entrepreneurs <ul><li>Students as educational entrepreneurs … </li></ul><ul><li>Take the initiative to create ...
Content Introduction and Background Models and examples of student entrepreneurs Supporting student entrepreneurs Outlook
Students  as Educational Entrepreneurs Change University Reach fellow students Empower Entrepreneurs Create  awareness For...
oikos International Drive and Stamina Local University Structure / Context  Awareness raising among fellow students Capaci...
Internal External Entrepreneurial Mode Managerial Mode Integrate Spin-off Routinise Impulse by member of university Credit...
Awareness raising among fellow students Capacity  Building for Entrepreneurship Build institutional support Student Projec...
Content Introduction and Background Models and examples of student entrepreneurs Supporting student entrepreneurs Conclusi...
Enabling factors Expectations Market structure Resources New Knowledge Students expect to learn about sustainability  Grow...
inspire motivate support reward Support Model Winter School Student Award PathFinder Sessions Website and  Publications Pr...
<ul><li>What? </li></ul><ul><li>1 week training session in non-profit sustainability project management </li></ul><ul><li>...
Content Introduction and Background Models and examples of student entrepreneurs Supporting student entrepreneurs Outlook
Potential research approaches <ul><li>Institutional analysis </li></ul><ul><ul><li>How does university reform affect stude...
Thank you  for your attention! Martin Herrndorf oikos PhD Fellow, University St.Gallen [email_address]
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Students at educational entrepreneurs

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Presentations on students as educational entrepreneurs, with a focus on the oikos approach to integrate sustainability in economics and management eductation.

Held at ICERI 2008 – Madrid (Spain), 17-19 November 2008 - International Conference of Education, Research and Innovation

Developed together with Katharina Beck.

Published in: Education
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Students at educational entrepreneurs

  1. 1. Students as Educational Entrepreneurs Katharina Beck oikos President, oikos International [email_address] The oikos Experience of promoting Sustainability at Schools and Faculties of Economics and Management Martin Herrndorf oikos PhD Fellow, University St.Gallen [email_address] ICERI 2008 – Madrid (Spain), 17-19 November 2008 International Conference of Education, Research and Innovation,
  2. 2. Content Introduction and Background Models and examples of student entrepreneurs Supporting student entrepreneurs Outlook
  3. 3. Content Introduction and Background Models and examples of student entrepreneurs Supporting student entrepreneurs Outlook
  4. 4. Practicing business sustainability <ul><li>In aggregate: </li></ul><ul><li>Voluntary sustainability reporting </li></ul><ul><li>Changing CEO expectations </li></ul><ul><li>New departments and VP positions </li></ul><ul><li>Specialized publications </li></ul><ul><li>Specific efforts: </li></ul><ul><li>GE‘s Ecomagination campaign </li></ul><ul><li>Nike: factory monitoring </li></ul><ul><li>Wal-Mart: multiple initiatives </li></ul><ul><li>Dupont: chemicals  life sciences </li></ul><ul><li>BP: petroleum  energy </li></ul><ul><li>Unilever‘s „Project Shakti“ </li></ul><ul><li>Mainstream media attention </li></ul><ul><li>Conferences, seminars, and executive education </li></ul><ul><li>New professional society </li></ul>Source: Melissa Tritter While the importance of sustainability for the business world grows...
  5. 5. Teaching business sustainability “ by propagating ideologically inspired amoral theories, business schools have actively freed their students from any sense of moral responsibility” Sumantra Ghoshal 2005, AMLE Sustainability issues are not sufficiently integrated into teaching and learning in management and economics... Management Economics Environmental and sustainability management ‘ Bad’ management theories (Ghoshal 2005) Values and ethics in management Neglect of natural limits (Daly & Farley 2004) Neglect foundations of well-being (Sen 1999) Serve as foundation for management teaching
  6. 6. Students as entrepreneurs <ul><li>Students as educational entrepreneurs … </li></ul><ul><li>Take the initiative to create learning spaces for sustainability </li></ul><ul><li>Combine aspects of entre- and intrapreneurship </li></ul><ul><li>Target the standard curricula or create new learning platforms </li></ul><ul><li>Simultaneously rely on and create institutional support for sustainability at their universities </li></ul>S tudents have often taken the initiative to promote sustainability in the curricula of their universities!
  7. 7. Content Introduction and Background Models and examples of student entrepreneurs Supporting student entrepreneurs Outlook
  8. 8. Students as Educational Entrepreneurs Change University Reach fellow students Empower Entrepreneurs Create awareness Form Institutions Build Capacity oikos
  9. 9. oikos International Drive and Stamina Local University Structure / Context Awareness raising among fellow students Capacity Building for Entrepreneurship Build institutional support Infrastructure, Course System Curriculum, Organisation, Operations University / Chapter Model Students as Educational Change Agents General Sustainability-related
  10. 10. Internal External Entrepreneurial Mode Managerial Mode Integrate Spin-off Routinise Impulse by member of university Credits / Student Employment Impulse by student / partner Voluntary Engagement Project Model Opportunity Recognition Resource Acquisition / Commitment
  11. 11. Awareness raising among fellow students Capacity Building for Entrepreneurship Build institutional support Student Projects entre intra Library on sustainability in Bratislava (2006) Lectures on sustainability by teaching staff in Bratislava (since 2006) mixture oikos Engagement Matrix Integrated lecture series in Cologne (2008) Creation of the Institute for Economy and Ecology in St.Gallen (1993) oikos International projects (e.g Winter School) oikos Model WTO (since 2002) oikos Conference (since 1987) Expedition World (2006)
  12. 12. Content Introduction and Background Models and examples of student entrepreneurs Supporting student entrepreneurs Conclusions
  13. 13. Enabling factors Expectations Market structure Resources New Knowledge Students expect to learn about sustainability Growing market for CSR / sustainability specialists Higher specialisation in university career University reforms leading to higher autonomy. Credit point system allowing more flexible learning schedules More flexible academic careers through bachelor / master system Literature, organisations and speakers on sustainability Corporate and foundation funding for student projects Web 2.0 and social networking, International exchanges and experiences Sense of urgency regarding sustainability issues (especially climate change, urbanisation and poverty) New paradigms on relationship of business and sustainability
  14. 14. inspire motivate support reward Support Model Winter School Student Award PathFinder Sessions Website and Publications Project Leadership Programme Project Development Fund Spring and Autum Meetings
  15. 15. <ul><li>What? </li></ul><ul><li>1 week training session in non-profit sustainability project management </li></ul><ul><li>20 student participants from all over the world </li></ul><ul><li>high-profiled faculty from top schools, NGOs and businesses </li></ul><ul><li>educate and empower students to act as change agents at their universities </li></ul><ul><li>When & Where? </li></ul><ul><li>every year, November </li></ul><ul><li>any oikos chapters (2007 & 2008: Witten/Herdecke, Germany) </li></ul><ul><li>Why? </li></ul><ul><li>training in sustainability </li></ul><ul><li>networking possibility with high profile speakers </li></ul><ul><li>training in change management and project management </li></ul>Support Example: Winter School
  16. 16. Content Introduction and Background Models and examples of student entrepreneurs Supporting student entrepreneurs Outlook
  17. 17. Potential research approaches <ul><li>Institutional analysis </li></ul><ul><ul><li>How does university reform affect student entrepreneurs? </li></ul></ul><ul><ul><li>Do new credit point systems open opportunities </li></ul></ul><ul><ul><li>Models for interaction of student entrepreneurs and the university administration (via System Dynamics model?) </li></ul></ul><ul><li>Psychological-motivational analysis </li></ul><ul><ul><ul><li>What are the motivational characteristics of student entrepreneurs? </li></ul></ul></ul><ul><ul><ul><li>Are they likely to become ‘later-life’ entrepreneurs? </li></ul></ul></ul><ul><ul><ul><li>Long-term and participative studies, narrative approaches </li></ul></ul></ul><ul><li>Behavioural-managerial analysis </li></ul><ul><ul><ul><li>What are the managerial approaches of student entrepreneurs? </li></ul></ul></ul><ul><ul><ul><li>An example of an emerging, new work-lifestyle paradigm? </li></ul></ul></ul>
  18. 18. Thank you for your attention! Martin Herrndorf oikos PhD Fellow, University St.Gallen [email_address]

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