Work done for school projects and hypothetical clients. Includes 3D Augmented Reality, 3D Packaging Design, and magazine ad mockups. I am self-taught in the design programs mentioned.

1. Grace Clifford
Design work created independently for group
projects, UVA McIntire 2016-17

2. Augmented Reality Brand Activation
Marketing a secret concert with AR (2017)

3. ⇡ Mini-flyer / Album insert ⇡
Fans unlock an interactive 3D experience by viewing the flyer through the Zappar App

4. Designed in Zapworks Studio ⇢
Daft Punk’s “Get Lucky” video plays and reveals animated clue to concert location

5. Beverage Packaging Design
Case Study - Brand Repositioning (2017)

6. Designed in
Adobe Illustrator
⇣
Rendered in
Adobe Dimension

7. Full Page Magazine Ads
Case Study - Expanding Product Mix (2016)

9. TV Ad Execution
Hand-drawn Storyboard Art (2016)

10. Note: this storyline
was developed with
a team - the art is
my own.
⇣
The storyboard art
was used to make a
simple video with
dialogue and music
to present to the
“client”

11. Thanks for looking!
If you’d like to talk, please reach me at:
gcc8da@virginia.edu
www.linkedin.com/in/graceclifford/