About Powerﬂasher.• Founded in 1997 by Carlo Blatz.• Over 40 employees.• Located in Aachen, Hamburg, San Francisco, São Paulo.• Specialized in Multimedia, Human Interface Design and Application Development.• Started as a Flash Agency, today much more.
CasesConverse – Website.The new Converse website plays the brand andits products to the gallery: from Chuck Taylorover extensions to sneakers, bags and apparel;the entire range of products is presentedattractively, customer-friendly and innovative.
CasesDHL– Digital Catwalk (JvM).Elegant, stylish and, above all, live. That is theDigital Catwalk, an interactive video streamingof fashion designer Michael Michalsky‘s show.
Cases13th Street – Last Call (JvM).13th Street makes the movies to an interactivethrill.Viewers get their very own part in a horrorﬁlm. Powerﬂasher developed a software, whichenables a dialog between viewers and theprotagonist via voice recognition.
CasesHansgrohe – Hansgrohe@home(Kolle Rebbe).PuraVida is the new, award-winning productline for bathrooms by Hansgrohe.Using the iPhone App Hansgrohe@homecustomers can playfully try out what the newPuraVida faucet looks like in their bathroom athome.
CasesDu bist Deutschland (JvM).What does a Germany look like where childrenfeel good all around? What do children proposeto make Germany more child-friendly?The website of the 2nd “Du bistDeutschland” (“You are Germany“) –campaignlets kids speak out loud; self-drawn picturesand disarmingly nice audio comments makeonce again clear: children are the greatest inthe world!
CasesHermes – Racer (LLR)Along with the F1 season, Hermes runs theircampaign with Mika Häkkinen. The motto ofthe website: pass Mika and win an exclusivedriving coaching.
CasesHansgrohe – Presenter (Kolle Rebbe).Several touchscreen conﬁgurators weredeveloped for exhibitions and fairs. The centerstage: the latest washbasin mixers and theirapplication scenarios.
CasesHeine – Must Haves.Whether fashion or habitation, Heine‘s iPhoneapp will ﬁnd the most appropriate trend for anyoccasion.The integrated color matcher providesinspirations for new color combinations.
CasesNike – Der Chip (Kolle Rebbe).A social media campaign in line with theFootball Worldcup 2010.The idea: fans can save their message on amicrochip, which is attached to Mesut Özil‘sshoe, giving him power in the struggle for thecup.
CasesDeutsche Post – Paketassistent.Augmented reality for convenient packers.With the package assistent customers can ﬁndthe right size of box for their shipment by usingtheir webcam.
Cases13th Street – The Witness (JvM).In this spectacular mix of ﬁlm and real-life-game, viewers experience their personalthriller live in Berlin. On the iPhone and viaGPS players see a kidnapping live on the scene.The viewer has become an eyewitness and getschased by the kidnappers throughout Berlin.
CasesDeutsche Post – Admaker.The Admaker is a designer tool for the platformAllesnebenan.de. Using Admaker, businesses can design theirappearance on this national platform easily,individually and eﬃciently.
CasesA2C – Gründerspiel vom BMWi.In this browser game, the user starts their ownvirtual business.Smart and predictive planning of staﬀ,advertisement and production is the way tosucceed with one‘s digital agency.
CasesSkoda – Eco Panel (Leagas Delaney).The Skoda Greenline Series stands forresource-eﬃcient technologies.With the Eco Panel, Skoda now brings thisprinciple to Android phones.The method: the app prolongs the battery lifeby shutting down functions of the smart phonethat are not in use.
CasesYouTube – Secret Talents (KolleRebbe).Millions of Clicks and thousands of videoapplications are recorded at every YouTubetalent contest.Since 2011 fans are able to follow the contestand vote for their favorite via an iPhone orAndroid.
CasesPenalty – Sage Stopp (Espalhe).For the brasilian sporting goods producer wecreated a Facebook and Orkut application.The project was called „Sage Stopp“, a projectagainst prejudices and racism. With theapplication users were able to take a picture oftheir hand which, if the user was lucky enough,would have been projected to the soccerstadium of Rio De Janeiro.