PDF of my resume and portfolio samples.

1. ƒƒ Supervisionƒofƒfreelanceƒdesignersƒandƒproductionƒstaff.
Summary of Qualifications ƒƒ Initiatedƒtheƒhiringƒofƒandƒnegotiatingƒwithƒillustratorsƒandƒphotographers.
ƒƒ Industryƒexperienceƒandƒclientsƒserviced:
ƒƒ ExcellentƒConceptualƒ&ƒTechnicalƒAbilities Alcoholƒ&ƒBeverage:ƒAustin,ƒNicholsƒ&ƒCo.,ƒdistributorsƒofƒWildƒTurkeyƒ
ƒƒ ProficientƒinƒAdobeƒCreativeƒSuite:ƒInDesign,ƒIllustratorƒ&ƒPhotoshopƒ BourbonƒWhiskey,ƒJamesonƒIrishƒWhiskey,ƒYoo-hooƒChocolateƒDrink,ƒandƒ
ƒƒ ProficientƒinƒQuarkƒXpress importsƒsuchƒasƒCaneiƒWineƒandƒJacob’sƒCreekƒWine.ƒƒ
Healthƒ&ƒBeautyƒCare:ƒBiersdorfƒInc.,ƒmanufacturersƒofƒNivea,ƒVisage,ƒ
ƒƒ ProficientƒinƒMicrosoftƒOfficeƒ
BasisƒandƒEucerinƒlineƒofƒskinƒcareƒproductsƒandƒFuturoƒsupports.ƒ
ƒƒ ComprehensiveƒProductionƒSkills RealƒEstate:ƒColdwellƒBankerƒRealƒEstate.
ƒƒ CreativeƒPhotoƒShootƒDirection FinancialƒInformation:ƒStandardƒ&ƒPoorsƒandƒTelesphere.ƒ
ƒƒ CompetentƒPressƒRunƒSupervision ComputerƒHardwareƒ&ƒSoftware:ƒEnteractiveƒandƒPNY.
Publishing:ƒScholastic,ƒDoubledayƒandƒNewbridgeƒCommunications.ƒ
ƒƒ StrongƒSketchingƒ&ƒCompingƒSkills
ƒƒ Portfolio: http://www.creativehotlist.com/glebon Deare Marketing, Inc.  NewƒYork,ƒN.Y.
Integrated marketing communications agency acquired by N.W. Ayer.
Art Directorƒƒ10/92ƒ-ƒ9/95
Experience ƒƒ Demonstratedƒfastƒlearningƒcapacity,ƒflexibilityƒandƒversatileƒskill-setƒbyƒ
executingƒhighƒvolume,ƒdeadline-intensiveƒmaterials,ƒwhichƒincludedƒ
Design By Lebon  NewƒYork,ƒN.Y. consumerƒ&ƒB2Bƒadvertising,ƒdirectƒmail,ƒsalesƒpromotionƒprogramsƒandƒ
Principalƒƒ2/09ƒ-ƒPresent collateralƒmaterials.
ƒƒ Freelanceƒartƒdirectionƒandƒgraphicƒdesignƒservicesƒforƒvariousƒagencies,ƒ ƒƒ Undertookƒstudioƒmanagementƒresponsibilities;ƒsupervisedƒfreelanceƒ
organizationsƒandƒcompanies. designƒandƒproductionƒstaff,ƒattendedƒclientƒpresentations,ƒpreparedƒ
budgetsƒandƒschedules.ƒ
TruTV f/k/a Court TV  NewƒYork,ƒN.Y.
ƒƒ Hiredƒillustrators,ƒphotographers,ƒstylists,ƒmodelingƒagenciesƒandƒskillfullyƒ
Cable television network owned by Turner Broadcasting.
negotiatedƒcostsƒtoƒmaximizeƒtightƒbudgets.
Art Directorƒƒ5/05ƒ-ƒ2/09
ƒƒ Conductedƒphotoƒshootsƒandƒoversawƒpressƒrunsƒwithƒanƒemphasisƒonƒ
ƒƒ Recruitedƒinƒ2005ƒtoƒimplementƒtheƒwildlyƒsuccessfulƒtwo-stageƒ
qualityƒassurance.
rebrandingƒofƒCourtƒTV—TheƒInvestigationƒChannelƒintoƒCourtƒTV—ƒ
SeriouslyƒEntertainingƒandƒultimatelyƒinƒ2008,ƒtruTV—NotƒReality.ƒActuality.ƒ ƒƒ Industryƒexperienceƒandƒclientsƒserviced:ƒƒ
Alcoholƒ&ƒBeverage:ƒCadburyƒSchweppes,ƒGevaliaƒKaffeƒandƒRémyƒAmerique.
ƒƒ Facilitatedƒtheƒartƒdirection,ƒdesignƒandƒproductionƒofƒmultipleƒprojectsƒ
ConsumerƒPackagedƒGoods:ƒDorman’sƒFoods,ƒLehnƒ&ƒFink,ƒLeverƒBros.,ƒ
forƒOff-AirƒCreative,ƒwhichƒprovidedƒin-houseƒsupportƒtoƒAdƒSales,ƒAffiliateƒ
KraftƒGeneralƒFoodsƒandƒJohnsonƒ&ƒJohnson.ƒ
Relations,ƒConsumerƒAdvertising,ƒConsumerƒPromotionsƒandƒCorporateƒAffairs.
FinancialƒServices:ƒAmericanƒExpressƒandƒCitibank.ƒ
ƒƒ Efficientlyƒexecutedƒdailyƒdesignƒprojectsƒwhichƒincludedƒprogramƒkeyƒ Other:ƒComcastƒCableƒSystems,ƒFedƒEx,ƒMonsanto,ƒOxfordƒHealthƒPlans,ƒ
art,ƒlogoƒdesign,ƒdirectƒmailƒpieces,ƒpressƒkits,ƒinvitations,ƒcollateral,ƒ RamadaƒandƒWarnerƒBros.
promotionalƒpackagingƒandƒprintƒadvertising.
ƒƒ Collaboratedƒonƒguerilla/buzzƒmarketingƒstrategiesƒandƒbrainstormedƒƒ PolyGram Records, Inc.  NewƒYork,ƒN.Y.
onƒprogramƒdevelopmentƒconcepts. Major recording label that merged into universal music group.
GraphicƒDesignerƒƒ10/89ƒ-ƒ6/92
Prism Marketing & Communications, Inc.  NewƒYork,ƒN.Y. ƒƒ EffectivelyƒmanagedƒtheƒofƒtheƒpackageƒdesignƒofƒCDs,ƒL.P.s,ƒcassettes,ƒvideoƒ
Defunct integrated marketing communications agency. boxesƒandƒpromotionalƒkitsƒforƒsomeƒofƒtheƒbiggestƒrecordingƒartistsƒinƒmusicƒ
Senior Art Directorƒƒ10/99ƒ-ƒ11/04 suchƒasƒJamesƒBrown,ƒEricƒClapton,ƒEllaƒFitzgerald,ƒBonƒJovi,ƒKissƒandƒU2.
ƒƒ Demonstratedƒaccountabilityƒbyƒspearheadingƒtheƒartƒdirection,ƒdesignƒ ƒƒ Responsibleƒforƒtheƒexecutionƒofƒadvertising,ƒmerchandisingƒandƒotherƒ
andƒproductionƒofƒmultipleƒadvertising,ƒsalesƒpromotion,ƒdirectƒmailƒandƒ
promotionalƒmaterials.ƒ
collateralƒprojectsƒwithƒsimultaneousƒdeadlinesƒonƒkeyƒretainerƒaccountsƒ
thatƒconsistentlyƒgeneratedƒrevenueƒforƒtheƒagency.
ƒƒ Supervisionƒofƒfreelanceƒdesigners,ƒproductionƒstaffƒandƒmentoringƒƒ
juniorƒemployees.
Awards
ƒƒ Utilizedƒmultitaskingƒskillsƒtoƒperformƒotherƒdutiesƒsuchƒasƒattendƒclientƒ Silver Pro AwardƒƒSalesƒPromotionƒProgram:ƒRémyƒAmerique,ƒ“OriginalƒMargarita.”
presentations,ƒparticipateƒinƒbrainstormingƒsessions,ƒmanageƒpressƒrunsƒ
CreativityƒƒPosterƒDesign:ƒ“AƒManƒCalledƒE.”
andƒconductƒphotoƒshoots.
AIGA AnnualƒƒPromotionalƒPackageƒDesign:ƒGearƒDaddiesƒ“Billy’sƒLiveƒBait.”
ƒƒ Industryƒexperienceƒandƒclientsƒserviced:ƒ
FinancialƒServices:ƒTradeWeb,ƒInstinet,ƒReuters. CreativityƒƒPromotionalƒPackageƒDesign:ƒCinderellaƒ“HeartbreakƒStation.”
RetailƒBanking:ƒGreenPointƒBankƒandƒProvidentƒBank. Print AnnualƒƒPromotionalƒPackageƒDesign:ƒGearƒDaddiesƒ“Billy’sƒLiveƒBait.”
Healthcare:ƒSt.ƒJoseph’sƒHospitalƒandƒStamfordƒHospital.
SeniorƒLiving:ƒSterlingƒGlen.
Other:ƒRevlon,ƒStonehavenƒWine,ƒCircleƒLineƒCruises. Education
Coddington, Chadwick & Meyerson (CCM), Inc.  NewƒYork,ƒN.Y.
Integrated marketing communications agency. School of Visual Arts  NewƒYork,ƒN.Y.ƒ
Art Directorƒƒ2/96ƒ-ƒ2/99 Bachelor of Fine Arts in Graphic DesignƒƒRelatedƒStudies:ƒAdvertising,ƒ
Typography,ƒIllustration,ƒPhotographyƒandƒArtƒHistory.
ƒƒ Playedƒaƒkeyƒroleƒinƒtheƒcreationƒofƒadvertisingƒcampaigns,ƒdirectƒmailƒ
packages,ƒcollateralƒmaterials,ƒsalesƒpromotionƒprogramsƒandƒpackageƒ High School of Art & Design  NewƒYork,ƒN.Y.
designƒforƒmultipleƒretainerƒaccounts. Regents Merit DiplomaƒƒMajor:ƒAdvertisingƒArt,ƒMinor:ƒIllustration.

24. TheƒlaunchƒofƒGreenPointƒFinancialƒAdvisorsƒhadƒƒ
aƒtwo-foldƒmission:ƒ1)ƒtoƒintroduceƒitselfƒand,ƒ2)ƒgetƒ
peopleƒtoƒcomeƒinƒduringƒIRAƒseason.ƒTheƒPrismƒ
CreativeƒTeamƒdevelopedƒ“GetƒtoƒKnowƒGreenPointƒ
FinancialƒAdvisors.ƒNewƒName.ƒSameƒgreatƒService.”ƒƒ
Aƒpromotionalƒoverlayƒincludedƒaƒfreeƒinvestmentƒ
guideƒwithƒanyƒappointment.
Results:ƒAppointmentƒlevelƒexceededƒgoalƒbyƒoverƒ
25%;ƒconversionƒofƒappointmentsƒtoƒaccountsƒ
exceededƒseasonalƒgoalƒbyƒ15%.
Directƒmarketing,ƒprintƒcollateral,ƒmerchandising,ƒ
promotion
AsƒitƒenteredƒtheƒU.S.ƒwineƒmarket,ƒStonehaven,ƒ
anƒAustralianƒvarietal,ƒturnedƒtoƒPrismƒtoƒcreateƒaƒ
promotionalƒprogramƒthatƒwouldƒgenerateƒconsumerƒ
buzzƒandƒdealerƒparticipation.ƒƒ
TheƒresultƒwasƒtheƒOutbackƒAdventureƒSweepstakesƒ
withƒaƒchanceƒtoƒwinƒaƒtripƒtoƒtheƒStonehavenƒvineyardsƒ
inƒAustralia.ƒHighƒimpactƒend-capƒdisplaysƒgrabbedƒ
consumerƒattention.
Promotion,ƒmerchandising
Asƒtheƒdominantƒplayerƒinƒtheƒonlineƒbondƒmarketplace,ƒ
TradeWebƒofferedƒsomethingƒuniqueƒatƒtheƒtime:ƒaƒ
singleƒplatformƒforƒpre-trade,ƒtradeƒandƒpost-tradeƒ
applications.ƒPrismƒlaunchedƒtheƒOneƒNetworkƒcampaignƒ
andƒcreatedƒtheƒpositioningƒ“whereƒbusinessƒgetsƒ
DONE.”ƒThisƒclearlyƒresonatedƒwithƒtargetƒaudienceƒandƒ
strengthenedƒTradeWeb’sƒleadershipƒwithƒaƒdistributionƒ
ƒ
gainƒofƒoverƒ1500ƒnewƒbuy-sideƒinstitutions.
Results:ƒ42%ƒincreaseƒinƒaverageƒdailyƒvolumeƒ
($85ƒbillion/day)ƒforƒfirstƒquarterƒ‘04,ƒversusƒpreviousƒ
year.
Brandƒstrategy,ƒbrandƒpositioning,ƒdirectƒmarketing,ƒ
advertising,ƒprintƒcollateral,ƒdigitalƒmedia,ƒtradeƒmarketing.