A journey into the world of PMD.Our design methodology is driven by context. Who will be looking at it?How will they use it? What do we want them to come away with? Oftenthe most creative solutions are the result of answering these questions.
1 BRANDING Make your mark. The word branding defines a method to mark livestock by means of fire heated iron applied to an animals hide. Branding a business takes many forms, including its name, signage, trademark, color combinations, slogans, point of sale and all advertising items, essentially all that is seen by a customer. PMD has experience in developing all of the brand elements and creates consistent messages to support and enhance the development of the business’s brand.
2 PRINT Living Color. Our in-house print department is a vital part of our agency. At PMD we tailor your tactical message to reach the target audience with ground breaking ads that stand out and above the competition. From black and white to color, newspaper to magazines, the PMD staff creates ads that drive quality traffic to your business. Ads are developed to not only look good but contain the key elements necessary to drive that traffic. Because creative is produced in-house, PMD has complete control over quality and response time. Like all the creative at PMD, ads are reviewed for manufacture and regulatory compliance.
3 WEB DESIGN Opening Windows. Our approach to web design separates us from the crowd. We believe a web site should compliment the clients other advertising venues. We have built a reputation for creating attractive and effective websites that prove to be an asset in your advertising portfolio.
4 TELEVISION Frame by Frame. Every video production is support the overall brand while custom made for each client delivering the desired message and the consumer market to drive traffic. The PMD studio we are targeting. Our videos has the latest green screen and are built from the ground up lighting technology matched resulting in unbeatable, target with a high-tech audio system driven spots that will captivate to make you look and sound your audience. Whether spots good. Careful attention is are electronically created or paid to offers and disclaimers filmed in our state of the art to assure compliance with studio, they are first class, crisp manufactures and regulatory and professionally represent agencies. your business. Scripts and storyboards are generated that
5 AUDIO Sound Check. The most important part of a radio ad is of course the script. PMD’s scripts are the vehicle to creating radio spots that deliver the message and drive prospects to your business while build- ing brand equity. Spots are created in house using a pool of voice over talent and an endless assortment of support- ing music. Results depend on finding the right voice for the message and backing it with the appropriate music to cut through the clutter. The PMD studio is utilized to when that voice is the principal of the business. A fully integrated sound booth and record- ing studio allows PMD the flexibility to connect directly with your clients.
6 POINT OF SALE The Showroom. Collateral material is developed and placed in strategic locations around the retail store to promote the brand and special promotions. POS is rec- ognized as one of the most successful and widely used forms of marketing and communication. These materials increase brand awareness and build brand loyalty by effectively reinforc- ing the brand message to the in-store audience.