Overview of Khaos' Brand Audit Service, designed to help businesses analyze their past marketing initiatives to chart their next initiatives

1. Brand Audit
For those unsure of where to start

2. It's really easy to
spend money on
creative ideas...
Getting results for
your brand, is a
different story.

3. That's why at Khaos, we
always start with a
Brand Audit

4. It's a 3 week process
where we do a deep-dive
into
● Where have your past marketing initiatives
succeeded and/or failed?
● What are your team's marketing strengths and
weaknesses?
● Who do you want to target?
● Why should your audience should
believe in you?
● How to best move forward?

5. We do this using a capacity
building approach.
The purpose isn’t for you to rely on us but to help
identify how you can optimize your team’s strengths
and avoid the pitfalls of where they fall short.

6. The Details
After that Initial Meeting is when we dive in. From Brand Guides to User
Research to Past Campaigns Results and even your front-end code, we're
going to examine everything we get our hands-on.
A few days into that process, our Lead will check in with your point person to
share preliminary thoughts and request anything else that seemed to be
missing from the initial brain dump.
From there, our team puts together the Brand Audit into a digital
document, approximately 15-30 pages in length. The Brand Audit includes:
● What we've found
● What we'd recommend
You can take it and implement it yourselves, or we can do it for you.

7. Any follow-on work will be reduced by the Brand
Audit fee ($1500) from that next project's budget.
Our usual projects range from 5k-30k while our
monthly services start at 3k/month.
If you decide to continue to
work with us

8. Potential Timeline
Week 1 - Monday
● Initial Meeting (~1 hour 15 minutes)
Week 1 - Friday
● Khaos Lead touches base with your point
person (~30 minutes)
Week 2 - Thursday
● Khaos Team delivers the Brand Audit
Week 3 - Tuesday
● Final Meeting with the Khaos team
highlighting key takeaways and suggested
next steps (~45 minutes)

9. So, let’s talk!
If you have any questions at all, please let us
know. We’re committed to finding the best
way to work together and happy to clarify
any points.
Once you feel confident about everything
and are ready to move forward, send us an
email at contact@createkhaos and we’ll
send you the contract and set the date for
the Initial Meeting.