1. H I G H E N D R E TO U C H I N GC R E AT I V E A R T W O R K E R

2. • ROLE RESPONSIBILITIES •
• As Assistant Production Manager I work closely with the Directors, Creative teams and Printers to
ensure an efficient workflow and strong communication throughout the production process.
• Retouch a wide variety of imagery with an ability to change colours, remove unwanted detail,
create shadows and change light direction. I use these retouching techniques to make visionary
ideas a reality and push a campaign forwards.
• Work directly from scamps to create and retouch key visuals, applying them to print, POS and
other printed media, including large scale print runs.
• Produce ideas and mock up pieces for presentation in client pitches
• Support and direct the Production team to develop designs for marketing and communication
materials,receiving direction from the production manager to make amends where required.
• Work within the parameters of clients’ brief to multiple targets and deadlines on a daily basis,
with emphasis on quality control.
• Have a confident understanding of the CC package programs, digital processes, servers and
back up systems.
• WORK EXPERIENCE •
• VCCP •
WWW.VCCP.COM
Position: Senior Creative Artworker and Retoucher
Date: November 2013 - Current
• WARL •
WWW.WARL.COM
Position: Middle Weight/Senior Creative Artworker and Retoucher
Date: August 2011 – November 2013
• INITIALS MARKETING •
WWW.WORLDOFINITIALS.CO.UK
Position: Junior Creative Artworker
Date: August 2010 – September 2011
• FREELANCE •
WWW.GEORGECRICK.COM
Position: freelance Creative Artworker
Date: febuary 2008 – August 2010
• SKILLS •
• Highly proficient in Macintosh OS and CC programs, Wacom based retouching, window preficant.
and the ability to pick up new software quickly.
• Thorough knowledge of the digital and print production process.
• Fine eye for detail with strong understanding of colour correction, image constraints, light
and photography.
• Ability to work under pressure and to multiple deadlines, producing high standard quality work.
• Professional verbal and visual presentational skills.
• Experience working as a multidisciplinary team with the ability to communicate clearly
and effectively.
• AWARDS AND EXHIBITIONS •
• Artworked and retouching for the shopper marketing campaign of the year, 2013 (WARL) •
• Artworked on two IPM winning campaigns, 2011 (Initials) •
• 2nd place in the Rockarchive Glastonbury photography competition, 2011 •
• Work selected for the BDA exhibition on the South Bank, London, 2010 •
• 3rd place in the Portsmouth Connection photography competition, 2009 •
• Work selected to be in YEAH magazines exhibition, 2009 •
• My first self-lead exhibition in collaboration with Disposable Perspectives, 2009 •
• EDUCATION •
Date: July 2006 - 2007
Place of study: Portsmouth University
Qualification: Art and Design Foundation
Grade: Merit
Date: July 2003 - 2005
Place of study: Portsmouth College
Qualifications: A levels
Grades: Art x B / Graphics x B / Critical Thinking x C
Date: July 1997 - 2002
Place of study: Priory School Portsmouth
Qualifications: 10 x GCSE
Grades: C x 9 / B x 1
• PROGRAMS •
Adobe Photoshop CC • Adobe Illustrator CC • Adobe InDesign CC • Adobe Acrobat Professional
Adobe Flash CC • Cinema 4D Max • Microsoft Word • Microsoft Excel • Microsoft Power Point
Font Maker • Screen Flow

3. • GORDON’S •
As lead retoucher this was by far the most labour intensive campaign I have worked on to date. The workload included eleven key visuals and three
bottles to retouch. To start this campaign I was given a rough visual from the art director and we discussed how she wanted the final design to
look. Then working with supplied photography I crafted the main visual for this campaign. This design took a lot of colour corrections to make
the fruit look vibrant.

4. • LINDERMAN’S •
When retouching the five key visuals for this Linderman’s campaign, I was able to use Photoshop to simulate the effects of light, liquid and
transparency in the images given to me by the client. These key visuals were used for online ad campaign and in store POS displays.

5. • COCA COLA •
A fantastic opportunity for me to work on the “Share a Coke” campaign. We worked with the amazing photographer Ray Massey and his in-house
retoucher, Chris Mosey, who created the main visual. My role was to re-touch the multiple names onto the different bottles and glasses and to set
up the key visuals to be sent out to the various markets around Europe.

6. • JE JOUE •
Adult toy company, Je Joue required a re brand in marketing their products. My role was to create the main image that would be applied to the
packaging, promotional collateral and POS. My objective was to create a versatile image that could adapt to a specific piece of packaging for the
product. I also helped create the different colour variations and colour theme that matched the ethos of the brand.

7. • CLIPPER TEA •
The full range of Clipper envelopes and packs for their new launch in Germany. Working with the original packaging design from Big Fish, my role
was to typeset the label information on the pack artwork. This involved working closely with German translators to make sure the wording read
correctly. I also had to make sure all the colours were set to the correct Pantone colour and PDF output settings.

8. • McARTHUR GLEN •
One of the main projects I worked on at WARL and one of the agencies pillar clients, is the retail company, McArthur Glen Designer Outlets, based
in many locations across Europe. My time working on McArthur Glen I was lucky enough to have worked on a variety of POS, press, outdoor and
catalogues. I managed to artwork press ads for Vogue, Vanity Fair and other high-end fashion magazines. I worked closely with the designers
to create consistent styles for a variety of campaigns and seasons for their stores in different countries.

9. • McARTHUR GLEN •
The brief was to create the four key images that would be used on all the Colour Me Happy collateral. My role was to cut out, colour match and
remove unwanted detail and blemishes from the product photography. When colour balancing the individual images I stayed within a certain tonal
range to help create different themes. The images were also used in a kaleidoscope effect for the TV advert the accompanied the campaign.

10. Baileys FSDU - cutter guides
• Baileys •
Working with the Key image produced by TAG my role was to apply it to all the Instore POS. This involved working directly with the printer to help
create the new cutter guides for the bespoke FSDU displays. The POS had to be set up with special metallic ink to make them stand out in the
aisles in which they were displayed.

11. • MILLER GENUINE DRAFT •
Working with initial scamps from the Creative Director, I was part of the team that created the pitch winning visuals that enticed a new client. This
enabled me to continue the process through to the final campaign artwork. ‘Its Miller Time’ was a huge project with many different pieces of visual
communication across the UK and Ireland. The main brief was to increase public awareness of the company’s online campaign.

12. • MALIBU •
As lead re-toucher on this project it was my job to create the two key visuals. I worked closely with the designers and art directors across several
promotional in bar campaigns to create POS collateral, including bar runners, posters and drip mats. The main brief was to work within the
Malibu guidelines but keeping diversity between campaigns.

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