1. Journal 2: Stereotype
What is stereotype? Stereotype is used to catergorize a group of people.
People don't understand that type of person, so they put them into classifications,
thinking that everyone who is that needs to be like that, or anyone who acts like their
classifications is one. For example stereotypes for African Americans, are that they
are good at basketball, love to eat fried chicken and watermelon, and loves drinking
grape soda. This advertisement above depicts a strong stereotyping of women. This
picture shows a women being stereotyped as a gender that only cooks, clean and feed
the family while men are the ones who is the one doing the hard work like working
and making money to support the family. This is during the 1950s; it’s a time well
before the sexual revolution of the 60s and 70s, when sexism was not only tolerated, it
was expected and actively encouraged, partly through mysogenistic print ads like the
ones we explore below. Luckily with lashings of hindsight, we’re now able to see the
funny side of the ridiculously overt sexism on display throughout the ads of the
1950s, mainly because they now seem so incredibly dated. The statement one the ad
says that “ The chef does everything but cook – that’s what wives are for ”. This is
offesive to women and it categorizes all women in a way that they seem girly and
dainty and they are suppose to be taken care rather than they taking care of people.
Stereotyping people has it’s pros and cons, for example the pros are it helps us
organize and remember information about other people easier and the cons are it leads
us to make assumptions about other people when we know very little about them. But
in my opinion, I feel that stereotyping is not a good thing if you have very little
information on an individual. This is to prevent hurting and also offending people
when you don’t even mean to.
2. Name : Tan Kah Jun
ID Number : 0320119
Course Code : 30203
Title : Individual Journal (Stereotypes)
