This presentation includes all the valuable insights extracted after having an amplifying conversation with Faisal Abidi, the co-founder of RNF Technologies, on how fraudsters target small businesses. This presentation can benefit those just starting their venture by covering the fraudulent tactics adopted by the bad actors. Also, you can learn about standard fraud practices and what small businesses can do to combat them shortly.

1. Protect Your Small Businesses
From Fraudsters!
An Effective Guide From Faisal Abidi

2. Table Of Contents
→ Introduction
→ Fraudulent Tactics
→ Common Types Of Fraud Targeting Small
Businesses, According To Faisal Abidi
→ How To Protect Your Business From Fraudsters?

3. Introduction

4. Faisal Abidi, a marketing expert who owns several design,
development, and branding ventures like Resourcifi, to name one,
has some powerful insights to share to safeguard your small
business against fraudulent activities rampant in the marketing
world.
He adds that if you own a small business or work for a non-profit,
you probably put a lot of time and effort into ensuring everything
runs well.
However, targeting your business can harm your reputation and
your bottom line when con artists target your business.
Your best line of defense?
Recognize the warning indicators of corporate fraud. Tell your
team members what to look for so they can avoid scams by doing
so.

5. Fraudulent Tactics

6. ● Fraudsters pose as people you know and trust. They present
themselves as credible by claiming to be associated with a business or
governmental organization they are familiar with.
● Fraudsters make things seem urgent. They pressure you into
choosing before you have time to think about it.
● Fraudsters incite fear and intimidation. To compel you to give
money before you have a chance to verify their statements, they
threaten that something horrible is about to happen.
● Fraudsters employ anonymous payment techniques. They
frequently request reloadable, gift, or wire transfer payments that are
nearly impossible to reverse or track.

7. Common Frauds Targeting Small
Businesses

8. Having completed successful 12+ experience in the marketing
realm, Faisal Abidi’s Resourcifi seems to have stumbled across
the following common fraudulent activities, and the chances of
you getting acquainted with them rise especially if you own a
small business →

9. Fake Invoices:
→ Fraudsters fabricate fake invoices that appear to be for goods or
services that your company uses, such as cleaning supplies, office
supplies, or domain name registration.
→ The objective of con artists is to get the person who pays your bills to
believe the invoices are for items the business ordered.
Utility Company Imposter Fraud:
→ When they contact and warn you that service will soon be disrupted,
the bad actors claim to be from a gas, electric, or water utility.
→In many cases, they will use a wire transfer, a reloadable card, or a gift
card to terrify you into thinking that a past-due account needs to be paid
right now.

10. Business Promotion Fraud:
→ Some con artists provide phony services for internet marketing and
business coaching. The con artists falsely claim fantastic outcomes and
access to exclusive market research via fraudulent testimonials, videos,
seminar presentations, and telemarketing calls for those who pay their
fees.
→ Additionally, they could entice you with cheap upfront expenses
before requesting tens of thousands of dollars.
Online Reviews Fraud:
→ Some fraudsters assert that they can increase your ratings on review
websites or replace bad reviews of your goods or services.
→ Posting fake reviews is prohibited, though. According to FTC
regulations, endorsements, including reviews, must represent the
endorsing party's genuine views and experiences.

11. How To Protect Your Business
From Fraudsters?

12. Faisal Abidi shows red flags to marketing fraud and shares some
valuable tips that his team at RNF Technologies closely follows to
safeguard the company:
● Train your employees and create an informed workforce for
your business.
● Check all invoices closely. Try refraining from making payments
unless you are sure you are paying for things ordered and
delivered for your business use.
● Be tech-savvy and don’t just succumb to called IDs, as faking
caller ID is one of the easiest crimes an imposter can commit.
● Before you shake hands with a new company or an investor, you
must run neck-deep research on them to stay on the safe side.

13. Special Thanks To
Faisal Abidi,
Co-Founder of RNF Technologies &
Resourcifi