Why use video in your business

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Why should someone use video in their business. We'll be talking about the people that are using video and how you can benefit from it in your business.

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Why use video in your business

  1. 1. 5 resources to help you get more done....faster
  2. 2.   Contribute valuable content to your audience based on what you already read, think about, discuss, etc   Contribute valuable content to your audience based on what you already read, think about, discuss, etc What is Web 2.0?
  3. 3. Lean forward vs. lean back lean back What is your website? What is your website?
  4. 4. 54% of companies BAN Twitter & Facebook Twitter & Facebook 46% are making a killing reaching out to customers. RH Technology 10.6.09 RH Technology 10.6.09
  5. 5. <ul><li>5 Ways to save money & time...so you can provide more value to your customers </li></ul><ul><li>Learn how contributing content to your audience will make them evangelists for you </li></ul><ul><li>Speak your customer’s language </li></ul>
  6. 6. Question: What tool is less than 100 years old and generates billions of dollars in the business world each year? Answer: Video
  7. 7. Home Pages Keynote The Corporate Need for Video Home Pages Keynote The Future of Video How can you benefit from video? Current Trends in Video
  8. 8. <ul><li>July 2008 </li></ul>Current Trends in Video <ul><li>556 Million Hours of online videos were watched </li></ul>
  9. 9. <ul><li>That’s over 28,000 years!!! </li></ul><ul><li>Let’s say only 5% of that was for business related viewing. </li></ul><ul><li>That’s still over 28 million hours of potential clients looking for you and your services. </li></ul>Current Trends in Video
  10. 10. <ul><li>Corporate Videos </li></ul>Current Trends in Video <ul><li>Video e-mail services </li></ul><ul><li>Video conference calls </li></ul><ul><li>24/7 Online video channels </li></ul><ul><li>Promotional videos on iPods and cell phones </li></ul>
  11. 11. <ul><li>Online Corporate Videos </li></ul>Current Trends in Video <ul><li>Viewers stay on your site longer if a video is playing </li></ul>
  12. 12. <ul><li>Online Corporate Videos </li></ul>Current Trends in Video <ul><li>Yellowpages.com </li></ul>
  13. 13. <ul><li>Video advertising </li></ul><ul><li>Commercials on your website telling of your services are viewable 24/7 </li></ul>Current Trends in Video <ul><li>Why not take advantage of these great tools? </li></ul>
  14. 14. <ul><li>Video advertising </li></ul><ul><li>A DVD mailer looks better than a brochure or other traditional types of advertising </li></ul>Current Trends in Video <ul><li>Why not take advantage of these great tools? </li></ul>
  15. 15. <ul><li>The goal of video & media both now and in the future </li></ul>The Future of Video <ul><li>to make you money by gaining new customers </li></ul><ul><li>to save you money by eliminating wasted marketing dollars </li></ul>
  16. 16. <ul><li>Video will continue to become cost affective </li></ul>The Future of Video <ul><li>Specific targeted videos = more $$$ </li></ul><ul><li>Video will be more accepted and therefore, expected in the corporate world </li></ul>
  17. 17. Home Pages Keynote <ul><li>Print advertising only tells what you do & how you do it </li></ul>How to benefit from video <ul><li>Video advertising shows in detail what you do & how you do it </li></ul><ul><li>Video conveys the emotions, attitudes and service of your company </li></ul>
  18. 18. 5 Ways to use video in your business 1. Mini DVD business card How to benefit from video 2. Online web commercial 3. Promotional Video for your website, Youtube and DVD mailer 4. Create an instructional DVD that answers the common questions in your field 5. Posting videos of the fun side with your staff

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