AS Media

1. AS MEDIA
AS UNIT G321
FOUNDATION PORTFOLIO IN MEDIA
RESEARCH AND PLANNING
Candidate Name
Candidate Number
Centre Name
Centre Number
Emma Wheele
Insert here
The Leigh Academy

2. YOUR ASSESSMENT MATERIALS
Copy and paste these e-stickers onto your
work when instructed to do so by your
teacher.

3. Special Edition
Main image
● Large image of a well
known artist and a
signature.
● Middle of the page, draws
the eye in
Masthead
Brand awareness
Barcode
Small in the corner so it doesn't
take up a lot of space
Anchorage text
Artist's name as he wrote it
Puffs
Match the colour scheme
3D shape
Masthead
Bold font
Layered over the top of the
artist
Main image
Large image
Rule of thirds used
Black and white photo
Stands out against the blue
background
Big bold earings
Cover line
Only takes up a small amount of
space
Still uses bold fonts for main
headings
Anchorage text
Still fits the colour scheme
About the artist's personal life
Bold font for both of the artists names
Eye catching
Barcode

5. Someone from group A and B would buy this magazine, this is
because the artist on the front looks very calm. this has been created
by the lighting of the photo. He looks like an artist which creates calm
music. The use of language on the front of the magazine says “Sir
Mark Elder” in big font and the use of the word “Sir” makes him
important and means that he is well recognised. The props used are a
table in which the artist is leaning on and an award which the artist
could have won or he's been put up for nomination but it is from the
magazine. The costume in which the artist is wearing is just all plain
black which makes him stand out against the blurred background.
The barcode and price of the magazine is bigger than how you would
usually find it on a magazine. This magazine is more expensive and
although there isn't a lot of writing on the front cover the photo takes
up most of the space because they have used the rule of thirds when
taking the photo. Stereotypically someone from group A/B would buy
this because they listen to in their free time therefore they would want
to buy this magazine.
The location in which the photo has been taken looks as though it is on
a balcony with big buildings in the background, you are not able to see
the buildings in the background which makes the artist stand out more.
It has a strapline talking about the bbc music magazine awards
showing that they had won an award which makes people buy it
because it is a good magazine.
Representing and appealing to social
groups

6. Physical technology
Studio – in a studio there would be lighting and backgrounds.
You would use this to make the photo’s look impressive
Photographical camera’s – These camera’s have to be able to
take a lot of photos. It has to be of a good quality photo.
Software
Photoshop – the most up to
date Photoshop would need to
be used to be able to edit
photos. They would need to be
able to add text over the
photos.
Promotion software- This would
be used to advertise the
magazine so all the software
would need to be up to date.
Digital technology
Computer hardware- these usually have small memory and as the
photographer would be taking lots of photos they need something
that would be able to store all their photos on and much more eg
software.
Memory cards- These can be used as external storage if the
computer doesn’t have enough storage.
Printing
Printing processes- you would need a colour printer which is
attached to the computer so you are able to print multiple
copies of the magazine so it can then be distributed
Printing hardware- you would need something which would
be able to make lots of copies of the magazine really fast so a
printing press would be ideal.
Technologies and processes

7. Researching your preliminary exercise
This magazine follows conventions because they have a
masthead at the top of the page, although there the title is
overlapping an image which is challenging the convention.
The main image is a close up of a student. they have used
lights and a white background which makes the student stand
out. They have made him dress smart which then represents
the school and how people should be dressing if the want to be
like the main image. He’s in light colours so they are able to
write over him when editing, they have used
anchorage text which stands out because it is in bright red
which catches the eye and can represent danger or love. They
then have more information underneath the text about the story
inside.
The publishers have added a lot of extra text on the front of the
magazine which then shows the reader that there is a lot of
information inside the magazine. For the main story lines hey
have used big bold fonts and then the extra information
underneath is smaller, this is because it draws the eye into the
main article.

8. In this contents page it has inserts of classrooms and other things
that are going on in the school this gives the impression that it is a
good school and so that people are able to see what is going on
in/throughout the school day. They have their school badge in the
page which is advertising for the school so if people read this
magazine and like it then if they have children that don't go to that
school they are going to send them to that school.
The background page is just plain white which makes the writing
stand out as it is plain back although there isn't many photos of
the school/people doing things it is a minimalist contents page but
still effective.
They have spaced out each story and there is a lot of double
spread pages which may have a lot of information and photos.
The people who have made this contents page haven’t thought
about which fonts they would use as they have just used a normal
font which isn't very eye catching and it's quite boring.
Apart from the school's logo there is no other advertising of the
school. The photos are plain and boring and no techniques have
been used which makes it very plain and boring.

9. This student magazine has a surrounding background and they
have used the rule of thirds so that the student is at the side of
the page so they can add more information on the front of the
magazine. The background could be the school grounds or
somewhere which looks like a school. The way they have used
the rule of thirds is good because it draws the eye into the girl
and what she is holding is very light because it is a white piece
of paper and then when the light reflects off it, it draws your eye
into the whole picture.
They have used a rhetorical question about what the student
got on her gcse’s and then they have used a percentage about
the overall school. They have also used her full name as if she
was famous or popular.
A school website address has been used to advertise the
school, on the website you are able to see what else is going on
in the school and leave comments and suggestions either about
the school or the magazine.The photo’s at the side are of
different parts of the school this means they are able to
advertise what the school looks like from inside. These are also
linked in with the articles which they have written about
throughout the magazine.

10. Which forms and conventions will be used in my design and why?
• In my magazine i will use a masthead which would be bold and behind the image
• I would have a skyline of extra information which would be in the magazine
• The image would be in the middle and would be very simple/natural light
• I would use complementary colours and keep with that colour scheme
• I would use puffs, with quotes from articles
• I wouldn't have much text over the photo as that is the main piece of the magazine
• I would try and advertise the school buy using email addresses and other social media
• I would also make sure that it was eye catching because otherwise people wouldn't buy it
• The font would be basic and easy to read and understand
• Would be a neat layout so it’s easy to read
• I’d have a logo/brand to advertise
I have selected these design choices because they follow magazine conventions and i want people to enjoy
reading my magazine so that in the future they would buy more. I would want it to appeal to young
people/students as i know what they enjoy reading and listening to.

11. Researching your main task
Main image. Rule of thirds used so that the image is
the main focus. The artist dressed in bright and bold
colours which draws the eye into the page.
Background is a bright colour and all the fonts go with the colour scheme. Niki’s favorite
colour is known as pink. This not only would attract her fans but also represents feminine
and beauty. There are no shadows on the page as it is all bright lighting which would
encourage readers.
Different questions
asked and the artist
then answers the
questions.
Nicki Minaj is
wearing a zebra
print
jumpsuit/dress
which draws the
eye to the image
as it is a different
colour to the
colour scheme
and because it is
animal print it
would appeal to
younger readers.
The artist's name is bold because it then shows what type of person she
is as she is bold and simple.The image is overlapping the artist's name
which gives the impression that they are important that their name. It also
draws the eye to the page.
Page numbers
which links to the
contents page
and the front
cover.
Lets the reader
know what
article they are
reading.
Nicki looks very
serious which
can then link
back to her
career as a
singer which she
is also very
serious about.

12. Quote from the artist as a title. It is quite bold and eye catching which makes the
reader read the article. The font looks as if every letter has been cut out of
magazine and each letter is a different size which makes it look quirky and looks as
if it would fit the artist's personality. it a very strong quote as it gives the impression
that it is something the artist feels very strong about as it takes up most of the two
pages.
Quite a short article but there was no questions asked
because the article is all about the artist and her life. This
article/text may go on to another page.
The main image
is of the artist
mid-shot leaning
forward in front of
a white
background
which makes her
stand out more.
The colour scheme
it’s very simple but it
is effective. The way
the artist is wearing a
bright red shirt and
with her black hair
which matches the
title she really stands
out in front of the
white background.
The colour scheme
follows a consistent
pattern of red green
white and back.This
fits the conventional
idea of indie/rock ‘n’
roll
Has a short
sum up of what
the article is
going to be
about.
Page numbers which
link back to the
content’s page.
The makeup which has
been out on the artist
makes her eyes stand
out against her pale skin
which reflects the main
image of her being bold
against a white
background.
There are only 3
types of fonts used in
this double spread;
The title, the subtitle
and the main article

13. Grey scale makes the
artist stand out. The
image takes up a lot of
the space and the small
text makes the image
stand out even more. The
small burst of red draws
the eye to the image as it
is all simple colours. it
gives multiple
impressions of what it
could be such as a heart
but it has a hand over it
which gives the
impression that the artist
has to hide his feelings
and emotions.
The layout is quite simple
which makes it easier for
the reader to read and find
what page they want to
read. The page numbers
are bigger then the text
itself this is so the reader is
clear about what page the
article is on.
There is a short description
about each article which
would interest the reader in
a certain article.
Vibe usually use this type of
font for their contents page
which then informs the
reader that it is a vibe
magazine.
The feature list is by the side which then
lets the reader know what going to be in
the magazine.
The Vibe logo is behind the artist which
shows the importance of the artist as it is
a large magazine brand but the artist is
more well known.
The main image is of
Kanye west. The rule of
thirds is used as he is
more to the left of the
age rather than the
middle. The image is a
mid-shot and he looks
very serious this is
shown by his facial
expressions and the fact
his hands are in is
pockets.
This magazine isn’t only
about music but also
fashion. Over kanye’s left
shoulder there is a small
paragraph of writing about
the article.

14. On this contents page
there is multiple photos.
You are able to tell what
photo goes with the main
article as it is bigger. in
this case it is the photo
of ant and dec dressed
smartly in front of a white
background. The image
of dolly parton is very
bold as she looks
excited but it is not an
official photo as there is
no background behind
her although it stands
out as she is wearing
bright colours around her
neck and she has bright
blond hair.
Each image is linked
with a page number
which is boldly put by
the photograph and then
at the side of the page
with a short description
of what the atricl
includes
All Q magazine contents pages have this layout
and font type so it is easy to distinguish what
magazine it is.
Logo of the magazine along with the
date of when it was published.
Image of one of the double
pages of an interview. This
has a bold title and a large
photo. it is one of the first
pages as it is a double
spread about a band.
This is an image of a
previous magazine
which could have been a
special issue or it could
be another magazine
which is included in with
a pack.
This is a review about the best story to read
which would be featured in another
magazine or in a previous magazine.
This is the information
which will be in the
magazine. It is simple
and easy for the reader to
find what they want to
read about.
The colour scheme is
bold as they have used
red which is the colour
they use for the logo’s
background and every Q
magazine has the same
colour.