Emil Lorenzo Rodriguez has experience in public relations, design, and social media. At age 14, he taught himself how to use design software and paid for college. His knowledge and career have expanded into successful public relations, communications, and social media work over the past 5 years. He enjoys public relations, social media, design, and gaming in his free time.

1. Emil Lorenzo Rodriguez
40%
20%
40%
Geek PR Design
emilr@outlook.com

2. About Me
At the old age of I taught myself how to use
pricey software to design buildings and
my way through college. My of knowledge has
since expanded into a successful career in PR,
Communications and Social Media for the last 5 years.

3. About Me
At the old age of
ripe, I taught myself how to use
pricey software to design buildings and
my way through college. My of knowledge has
since expanded into a successful career in PR,
Communications and Social Media for the last 5 years.

4. About Me
At the old age of 14, I taught myself how to use
ripe,
pricey software to design buildings and
my way through college. My of knowledge has
since expanded into a successful career in PR,
Communications and Social Media for the last 5 years.

5. About Me
At the old age of 14, I taught myself how to use
ripe,
ridiculously pricey software to design buildings and
my way through college. My of knowledge has
since expanded into a successful career in PR,
Communications and Social Media for the last 5 years.

6. About Me
At the old age of 14, I taught myself how to use
ripe,
ridiculously pricey software to design buildings and pay
my way through college. My of knowledge has
since expanded into a successful career in PR,
Communications and Social Media for the last 5 years.

7. About Me
At the old age of 14, I taught myself how to use
ripe,
ridiculously pricey software to design buildings and pay
my way through college. My pursuit of knowledge has
since expanded into a successful career in PR,
Communications and Social Media for the last 5 years.

8. 40%
Public Relations 20%
I love public relations. Creative, challenging and holistic 40%
in its approach, PR gets to have its hand in every cookie
jar. Some cookie jars I’ve recently had my hands in:
Helped craft a communications campaign for Guild Wars 2 that spanned across
influencer outreach, traditional media pitches, Reddit AMAs and TwitchTV.
Resulted in more 1 million beta sign-ups in 50 hours and hitting more than
2 million units sold within two weeks of launch.
Re-launched D&D brand, catapulting it to No. 4 spot on Amazon’s
overall best-seller list and back into my list of weekly hobbies.
Launch of PlayStation Home with more than 200 million impressions
from top-tier national and international press.

9. 40%
Public Relations 20%
I really like social media - it’s evolving, it’s exciting, it’s 40%
the future of communications and everyone is still
learning. Some things I’ve learned so far:

10. 40%
Public Relations 20%
I really like social media - it’s evolving, it’s exciting, it’s 40%
the future of communications and everyone is still
learning. Some things I’ve learned so far:
Provide economical, “Do-It-Yourself ” social media tactics to multiple clients looking
to experiment in direct consumer engagement with maximum ROI.
Develop the overall social media approach to platforms ranging from
Tumblr to Twitter to Instagram to Reddit.
Work closely with multiple teams, communities and media to leverage timely
trends and quickly enter relevant conversations.

11. 40%
Design 20%
I like to use these: 40%
To make these:

12. 40%
Design 20%
I like to use these: 40%
To make these:

13. 40%
Design 20%
I like to use these: 40%
To make these:
Random web graphics
Invitations
Declarations of love
New biz pitches

14. 40%
Geek 20%
40%
Fighting
FPS
MMOs
Mobile
RPGs
Game genres I play the most
PC
Mac
iPhone
iPad
Consoles
0 5 10 15 20 25
Years spent with devices

15. 40%
Geek 20%
40%

16. 40%
Geek 20%
40%
18 years spent playing tabletop and board games
Unknown amount of hours wasted on
Lifehacker’s #Featured Workspace
2-year club on reddit
Most karma in /r/rpg and /r/funny

17. FAQ
Where did you go to school?
I received a BA in Journalism (with a PR focus) and a minor in Graphic Design from Humboldt State University in
northern California.
Who have you worked for?
Most recently, NCsoft for the launch of Guild Wars 2. Previously, I worked at the PR agency Porter
Novelli with clients like PlayStation, Dungeons & Dragons, Hewlett-Packard and others. Before that I did
eight years of computer drafting (the expensive software I mentioned earlier).
Where have you traveled?
In order: Mexico, Morocco, Spain, South Korea, England and Germany.
What’s with your name Emil?
It’s a variation of Emilio. It’s pronounced /Em-eel/. It means “eager” or “laborious” depending on the Latin translation.
Although fairly popular in the United States prior to the 1920s, its usage has plummeted since. It remains very popular
outside the US.
What was your first communications success?
In high school, while working as a computer drafting technician, I created a set of blueprints detailing how to have a
happy holiday. Our company sent it to a few friends as a holiday card, and we were soon getting phone calls from
across the country and from London. It was my first “viral” marketing success, before I knew what that meant.

18. Emil Lorenzo Rodriguez
40%
20%
40%
Geek PR Design
emilr@outlook.com
www.facebook.com/emilr
www.twitter.com/emilrodriguez