2. Questionnaire Results:
We asked five people to rate our documentary on a scale of 1-5 (1 being very good, 2 good, 3
average, 4 below average, 5 poor). From our results it is obvious that our technical quality is the
area that needs the most improvement since three people voted it ‘average’ (3) and one person
voted it ‘below average’ (4). Our results have shown that the strengths of our documentary are
‘obeying conventions’ and ‘informative’ as they both received scores of 3-1 (average-very good).
Other areas that need improving are ‘entertaining’ and ‘eye catching’ since they both got one vote
of ‘average’ (3). The five people we asked were from our key target audience a mix of males and
females (3 females, 2 males) and a range of age (17-55).
3. Would you watch the rest of our
documentary?
100% of the people who answered the questionnaire said that
they would watch the rest of our documentary for reasons such
as:
It looks at a relevant issue in today’s society
It’s informative
They eat fast food and are interested to find out more about it
The documentary looks interesting
It has grabbed their attention
However, this could lack validity as questionnaires are not
always accurate of their opinions and could be more towards
what they think they should say, especially if the subjects are
known. But in conclusion it shows that we have created a
media product that people want to watch.
4. Radio Advertisement:
3/5 of the people we asked to fill in the questionnaire said that
the radio advertisement would make them want to watch the
documentary. The other two made comments such as ‘it’s too
slow paced’, and ‘it didn’t stand out to me’. This shows that we
could improve our radio advertisement by making it more fast
paced by getting the person who voiced it to speak faster.
Does the radio advert make you
want to watch the documentary?
Yes
No
5. Print Advertisement:
4/5 people said that the print advertisement would make them
want to watch the documentary. This suggests that our print
advertisement is interesting and eye catching. However, one
person said that it does not make them want to watch the
documentary as they would have preferred something that
shows the large scale of fast food in our society.
0 2 4 6
Yes
No
Does the print advert make you
want to watch the documentary?
Does the print
advert make
you want to
watch the
documentary?
