2. 2Sales Solutions
Along comes Social Selling!
A way of life…
– Mindset: a philosophy & business strategy of individuals and
companies
– Infrastructure: technology, business rules, and processes
…centered around people…
– Engage the customer in a collaborative conversation
– Create a trusted & transparent business environment.
…creating a win-win!
– Provide mutually beneficial value to buyers and sellers
– Respond to the customer's control of the conversation
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3. 3Sales Solutions
Becoming a Social Selling Pro
3
Developing a Reputation: Building a strong online reputation
that showcases your experience and increases your credibility
Gathering Intelligence: Researching social information to
prepare for sales conversations
Building your Network: Developing relationships with people
who can share information and provide referrals
Offering Insights: Providing meaningful insights that earn
opportunities to engage with and influence contacts
Using Social Selling Solutions: Taking advantage of innovative
selling solutions such as LinkedIn Sales Navigator
Build Your PROFILE
Gather INSIGHTS
Develop Your NETWORK
Contribute INSIGHTS
Use SOLUTIONS
4. 4Sales Solutions
1. Build a Strong Professional Profile
Add a photo, experience and skills that showcase the brand of YOU
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5. 5Sales Solutions 5
3. Proactively Develop Your Network
Build trusted relationships who can support your professional objectives
6. 6Sales Solutions 6
2. Gather Intelligence
Be prepared for every interaction by researching contacts and companies
7. 7Sales Solutions 7
4. Contribute Insights
Share ideas through status updates, and participate in groups
8. 8Sales Solutions 8
5. Use Social Selling Solutions
Sales Navigator: LinkedIn Premium for sales professionals
Build prospect
lists with
Lead Builder
Reveal full profiles of 3rd
degree contacts with
advanced search
Leverage co-worker
connections with
Team Link
9. 9Sales Solutions
Best of luck in your
journey to becoming a
social selling
professional!
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For more information: sales.linkedin.com
