The document proposes a Multimedia Academy to provide formal training in video and audio production for middle and high school students. It identifies a need for such training and opportunities for students to gain experience through internships on professional projects. The proposed solution is to create an affordable afterschool program with mobile equipment that can operate in different locations like church buildings at low cost. This allows a small-scale start to test different teaching methods and expand quickly if successful. Local pastors support the idea and see a need for the training in their communities.

1. Multimedia Academy
A learning solution for middle school and high school students…

2. The Problem…
There are students in middle schools and high schools that have the
aptitude and talent to produce multimedia projects. There are also
many houses of worship that are looking for people to produce quality
video an audio projects. The problem is there was little to no formal
training available for students of this age.
Even the public schools, Private schools and fine arts schools let even
the introduction courses for multimedia. They mostly focus on
performing arts.

3. Standards for evaluating possible solutions…
To evaluate the solution:
• We must go to students that would benefit from this kind of training.
• We also should interview the parents of the students to find out if our
solution is viable enough for them to pay for it.
• I would also include getting responses from local pastors and organizational
leaders.

4. Individuals standards for accepting a
solution…
We must test the strength of
the solution by gathering data
directly our potential clientele.
Must figure out the cost the
market can bare
Hiring and Paying instructors is
a part of the business that I
have still not figured out.
Creating a course curriculum is
going to be a new challenge
also.

5. Brainstorming…
• The solution is to create a multimedia academy that will be a
afterschool program that will include middle school and high school
age students.
• This school will offer video and audio production.
• The students will experience real live production scenarios as they
will be able to intern on real professional projects.
• The instructors will have real world and experience in music, audio
and video production.
• The students will also learn some cinematography basics

6. Narrow down the solution…
Originally my plan was to have one school location with all of the equipment
in that location. As I thought about having the easiest most viable and
economic solution I realize that I could use available space in church
buildings and public buildings. That I can use be Extremely mobile and
portable equipment and also require students to have some of their own
Technology. For instance bringing their own laptops or camera equipment.
By having small groups in different locations will also help me to try out
different methodologies of teaching the subjects and make the school able
to expand and shift locations very quickly. Without the expense of renting a
large Space and supporting utilities I would be able to pay affordable rents in
different places.

7. Supporting examples…
Full Sail Labs seems to be working really good. It proves to me
that in their market there is a need for this kind of education.
Whether parents will pay for this and not in my market I have
noticed that there are about seven different dance academies in
this area. Parents are paying for their children to go to these
schools. Through the research I've done I have realized that
there're parents that will pay for their children to learn
multimedia production.

8. Reason why this is the best solution…
• This is the best solution and most cost-effective solution because of its
very affordable start up costs. It will allow me to be able to dive in and
start.
• I already own most of the equipment I need to start.
• I already am approved at a location in a nearby church.

9. Local support for my ideas…
On Wednesday night it was speaking to a pastor and telling him about my
project, that I want to create a multimedia academy. He explain to me
how this is much-needed in the area of Lexington, NC. That not only
would he assist me in promoting this to local churches but it also allowing
me to use the space is the church for the school. The reason why this is
interesting is because I got the same response from pastors in Augusta, GA
and Grovetown, GA.

10. Elevator pitch…