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Doreen (Dee) Sams
Georgia College & State University
The J. Whitney Bunting College of Business
212 Atkinson Hall, CBX 012
Milledgeville, GA 31061
Phone: (478) 445-0966 Fax (478) 445-5249
Department: Marketing
Rank: Professor (Graduate & Undergraduate Status)
Discipline: Marketing
ACADEMIC QUALIFICATIONS
Doctoral Degree
Degree Name: Ph.D.
Year Conferred: 2005
Principle Academic Unit: Business Administration
Degree Granting Institution: University of South Florida, Tampa, Florida
Major Field of Study: Marketing
Minor Field of Study: Measurement
Dissertation Title: “An Empirical Investigation of Job Stress and Managing
Emotionally-Based Behavior at the Social Service
Encounter: The Perspective of Frontline Social Service
Personnel”
Masters Degree
Degree Name: Master of Business Administration (MBA)
Year Conferred: 1999
Degree Granting Institution: University of South Florida, Tampa, Florida
Major Field of Study: International Business/Leadership/Marketing
Baccalaureate Degree
Degree Name: Bachelors of Arts (BA)
Year Conferred: 1998
Degree Granting Institution: University of South Florida, Tampa, Florida
Major Field of Study: Marketing
PROFESSIONAL QUALIFICATIONS
Professional Experience
July 2015 - Present Course Lead Marketing, Georgia WebMBA
July 2014 - Present Course Lead Global/International Business, Georgia WebMBA
Aug 2012 - Present Faculty Coordinator of Mentored Undergraduate Research and
Creative Endeavors (MURACE)
2005 – Present Marketing Consultant (nonprofit and for profit organizations)
1995 – 1996 Vice President Sales, Innovative Benefit Consultants, Clearwater,
Florida, managed sales force accounts for North Carolina and Florida.
1993 – 1995 Administrative Assistant, American Apartment Management Co.,
Inc., Knoxville, Tennessee, assisted with projects directly related to
various housing associations such as the National Affordable
Management Housing Association (NAMHA), MAMHA, SAMHA, and
AMHA, wrote grant proposals to obtain federal grants for security and
renovation projects for Section 8 housing projects across the United
States.
1990 – 1992 President, Women’s Missionary Union for Northside Baptist Church,
Johnson City, Tennessee. Directed monthly meetings and charity
events, which involved setting up speaker schedules and developing
annual meeting agendas and budgets as well as overseeing officers
duties and promoting the organization’s goals and objectives. Served as
a liaison with the Deacon Board and represented the Women’s
Missionary Union at the Southern Baptist Convention
1983 – 1993 Lead, Office of Enrollment Management, East Tennessee State
University, Johnson City, TN, managed part time personnel for
recruitment and university admission activities, developed software
programs to reduce workload for full time administrative staff.
Participated in the workshops and instructed staff in the benefits and
uses for Banner enrollment software. Managed full-time staff and
student workers for several admissions and recruitment projects. Lead
the first word processing initiative on campus.
1970 – 1983 Reviewed and Edited military specs for the aerospace industry
(Honeywell – Minuteman Missile and Viking to Mars projects), worked in
the accounting field in the injection molding industry (Hansen
Manufacturing), and in direct marketing for Princess House Crystal
1970 - 1983 Volunteer troop leader, camp director, neighborhood director, and
Board member for the Girl Scouts. Served on the PTA as treasurer and
managed several school related projects (e.g., fundraiser to air
condition Tarpon Springs Elementary and the holiday store for students)
ACADEMIC EXPERIENCE
Associate Professor, Georgia College & State University
J. Whitney Bunting College of Business, Marketing Department
Fall 2016
Strategic Marketing – WebMBA Program (Master’s Level – One Section)
Marketing Research – Two Sections
Professional Selling – One Section
Undergraduate Research – Two Sections
Internships Supervised – Two Students (MURACE)
Summer 2016
Global/International Business (WebMBA) – One Section
Study Abroad – Spain - Global Marketing Environment
Study Abroad – Spain – Marketing in Spain Research (2 students)
Study Abroad – Spain - Marketing In Spain
Spring 2016
Global/International Business (WebMBA) – One Section
Global Marketing Environment – One Section
Independent Study – Advanced Marketing - Two MBA Students
Independent Study International Marketing Strategy – One Student
Internships Supervised – Two Students
Marketing Research – One Section
Courses August 2004 – Fall 2015
Academic Service Seminar – Observational Research and Presentation – Two Sections
Academic Service Seminar – Test Marketing and Focus Group Analysis – One section
Advertising and Promotion – One Section
Applied Marketing Theory and Application (Master’s Level) – Twelve Sections
Branding Strategy (online) – One Section
Business Ethics – Three Sections
Business Ethics and Global Responsibility (Master’s Level) – Three Sections
Consumer Behavior – One Section
Directed Research – Green Marketing – One Section
Directed Study – International Marketing Strategy – Australia – One Section
Directed Study – International Marketing Strategy – China
Directed Study – Marketing Research – One Section
Directed Study – MBA Marketing Research
Directed Study – Strategic Marketing – Two Sections
Focus Group Research – Three Sections
Independent Study Branding – Two Sections
Independent Study in Cause Related Marketing Services – Two Section
Independent Study Green Marketing – One Section
Independent Study Internet Marketing – One Section
Independent Study Marketing Research – Greece – One Section
Independent Study Multicultural Marketing – One Section
Independent Study Multicultural Marketing Research – One Section
Independent Study Social Media Marketing – Turkey – One Section
Independent Study Sustainability Marketing – One Section
Global/International Business (WebMBA – Master’s Level) – Thirteen Sections
International Marketing Environment - One Section
International Marketing Strategy – Fifteen Sections
Internships Supervised – Three Sections
Marketing Research and Decision Systems – Twenty Sections
Marketing Research Independent Study – One Section
Principles of Marketing – Six Sections (One Section on Voluntary Overload Status)
Professional Selling – Two Section (volunteer overload ½ pay)
Service Marketing – Three Sections
Special Topic – Focus Group Research – Two Sections
Strategic Marketing – WebMBA Program (Master’s Level) – Two Sections
Study Abroad Canada - International Retailing) – One Section
Study Abroad Canada - Multicultural Marketing – One Section
Study Abroad – Spain - Global Marketing Environment – developed, lead, and taught - Two
Sections (2012 & 2014)
Study Abroad – Spain - Marketing In Spain –developed, lead & taught – Two Sections (2012
& 2014)
Undergraduate Research-Marketing – Three Sections
Visiting Instructor, University of South Florida, St. Petersburg
College of Business, Marketing Department, Courses Taught January 2001 - July 2003
Basic Marketing - Six Sections
International Marketing Strategy - Three Sections
Marketing Research and Decision Systems - Two Sections
CURRICULUM DEVELOPMENT
• Fall 2015 - Fall 2016, Digital Analytics
• Summer 2016, taught two courses for GC in Spain at Universidad Internacional de
Menedez Pelayo
• Spring 2015, proposed two courses for GC in Spain at Universidad Internacional de
Menedez Pelayo
• Summer 2015, Branding
• Fall 2014, Branding Strategy
• Fall 2014, Professional Selling
• Fall 2014, WebMBA Global Business Course Lead
• Summer 2014, taught two courses for GC in Spain at Universidad Internacional de
Menedez Pelayo
• Spring 2013, proposed two courses for GC in Spain at Universidad Internacional de
Menedez Pelayo
• Summer 2012, taught two courses for GC in Spain at Universidad Internacional de
Menendez Pelayo
• Summer 2012, developed a Marketing Strategy course for the WebMBA
• Spring 2012, proposed and marketed a new course “MKTG 4999: Independent Study
Research”
• Spring 2012, team leader Student-Faculty Collaboration: Developing a Roadmap for
Sustaining Meaningful Student Learning through Undergraduate Research and Creative
Endeavors
• Fall 2011, developed and proposed a two-course study abroad for Summer 2012 in Spain
• Developed three independent studies courses – Global Marketing and Marketing in Spain
• Internationalizing the Curriculum – Developing videoconference with professors and
students in Canada, China, and Venezuela for the International Marketing Strategy
course Spring 2012.
• Developed independent study course – Cause Related Marketing Services
• Internationalizing the Curriculum – Setup and conducted videoconference with professors
in Spain for the International Marketing Strategy course Fall 2011.
• Developed International Business Course for the WebMBA
• Developed two (3-semester hour) Canadian Study Abroad Marketing courses (Cause-
Related Marketing: Green Marketing and Multicultural Marketing: A Museum Experience)
for (2009)
• Co-developed and conducted two (3-semester hour) Canadian Study Abroad Marketing
courses (International Retailing and Multicultural Marketing) for Summer 2008
HONORS, AWARDS, AND OTHER QUALIFICATIONS
Awards and Honors
• 2016 (Apr) Best Paper in Track (Donald Sawver Branding, Strategy & Research Award) –
Marketing Management Association Conference - Chicago
• 2015 (Feb) GC Athlete’s Choice Award for Most Influential Professor
• 2013 (Feb) GC Athlete’s Choice Award for Most Influential Professor
• 2013 Phi Kappa Phi Love of Learning Award ($500)
• 2012 GC Undergraduate Research Mentoring Award (April) ($3,000)
• 2011 Nominated for the Aspen Institute Beyond the Pinstripes Pioneer Faculty Award for
sustainability efforts (April)
• 2011 Faculty/Student Research Award $1,050 GCSU
• 2011 Hometown Heroes “Go Green” Sponsored by Geico and the American Red Cross
• 2011 (Feb) GC Athlete’s Choice Award for Most Influential Professor
• 2010 Best Paper of AABRI Conference “Cultures Influence on Managements’ Best
Practices Strategy Adoptions: Study Across NAFTA Region” (September 24)
• 2010 Student Choice Award for Professor of the Year (Atkinson Honors)
• 2010 (Feb) GC Athlete’s Choice Award for Most Influential Professor
• 2009 Nominated for the 8th Annual Marketing Management Association’s Master
Marketing Teacher Award sponsored by Hormel Foods (October)
• 2009 Who’s Who Madison Member
• 2009 Recipient of “I Caught You Caring” award, Georgia College & State University, Fall
• 2009 Cambridge Who’s Who Professional of the Year in Higher Education
• 2009 Cambridge Who’s Who Top 101 Industry Experts
• 2009 Cambridge Who’s Who Lifetime Member
• 2008 Nominee GC Atkinson Honors (Spring)
• 2008 Omicron Delta Kappa - National Leadership Honor Society, member (Spring)
• 2008 Inducted into the Omicron Delta Kappa National Leadership Honor Society (Spring)
• 2007 Laurie Hendrickson McMillan Award for non-tenured faculty demonstrating the
highest levels of teaching excellence, research productivity, and service to the community,
(Spring)
• 2007 Nominee GCSU Atkinson Honors (Spring)2007 Graduate Professor Status (Spring)
• 2007 Nominee GC Bobcat Award (Spring)
• 2006 Outstanding Faculty for International Studies, GCSU, (Fall)
• 2006 Nominated for the University of South Florida Outstanding Dissertation Award, (Fall)
• 2005 Recipient of “I Caught You Caring” award, Georgia College & State University, (Fall)
• 2001 Best Student Paper in Track, Society for Marketing Advances Conference, New
Orleans, LA, “Triangulatory Reciprocal Benefit in Social Marketing: Measuring Motivation
at Cause-Related Fitness Events,” Andrea Scott and Doreen Sams, (Nov)
• 2001 Phi Kappa Phi – National Honor Society, member since 2001
• 2001 Doctoral Consortium Fellow, Society for Marketing Advances
• 1998 Beta Gamma Sigma – National Honor Society, member since 1998
• 1998 University of South Florida Honors
• 1997 Golden Key Honor Society – National Honor Society, member since 1997
• 1983 Alpha Sigma Lambda – National Honor Society, member since 1983
INTELLECTUAL CONTRIBUTIONS
Basic Scholarship
Journal Articles
Doreen Sams, Karen Berman, Steven Jones, Amy Pinney, Kalina Manoylov, Christine Mutiti,
Samuel Mutiti, Allison VandeVoort, and Caralyn Zehnder (2016) “A Model for Building
Research into the Undergraduate Curriculums: Georgia College Moves Full STEAM Ahead"
Accepted May 2016 for publication in CUR Quarterly.
Doreen Sams, Rosalie Richards, Robin Lewis, Rebecca McMullen, Jennifer Hammack, Larry
Bacnik, and Caitlin Powell (2016) “Empirical Study: Mentorship as a Value Proposition
(MVP),” International Journal of the Scholarship of Teaching and Learning, (July).
Karen Berman, Doreen Sams, and Joe Schwartz (2016) “Attendance at College Theatre
Events: Contributions Beyond Culture,” The American Journal of Arts Management, All
authors contributed equally. January Edition.
Doreen Sams, Rosalie Richards, Robin Lewis, Rebecca McMullen, Larry Bacnik, Jennifer
Hammack, and Caitlin Powell (2015) “Measuring Self-Efficacy and STEM-Fluency as Value-
Added Outcomes of Undergraduate Research Mentoring: Scale Development,” CUR
Quarterly Spring 2015, Accepted: Invited Article by the Council of Undergraduate Research
Quarterly.
Doreen Sams and Minna Rollins (2015) “Cross-Cultural Communication via
Videoconferencing: Strategies for a Successful International Marketing Assignment,” Invited
paper for The Journal of Business Diversity, 15(1).
Anne Hoel, Sarit Levy, Doreen Sams, Sherry Robinson, Minna Rollins (2013) “Sustainability
and Education Methodologies: Various Ways to 2 the Business Curriculum,” Review of
Higher Education and Self-Learning, Journal. Winter Edn.
Doreen (Dee) Sams, Gregg Kaufman, and Brian Mumma (2012) “Beyond the Classroom
Product Offering: Product Analyses by Two Distinct Customer Groups,” Review of Higher
Education and Self-Learning, 5(14).
Doreen Sams and Phil Sams (2012) “ROA / ROI-Based Load And Performance Testing Best
Practices: Increasing Customer Satisfaction and Positive Word-of-Mouth Advertising,”
Journal of Information Systems Technology & Planning 5(12): 49-59.
Doreen Sams and Phil Sams (2012) “Software Security Assurance a Matter of Global
Significance: Product Life Cycle Propositions,” Journal of Technology Research. (3)
February: 1-9.
Doreen Sams, Michael Hersh, Shannon O’Keefe, Emily Scarboro, Zachary Tuman, and
Lauren White (2011) “Creativity’s Role in the Success of College of Business Students: An
Empirical Study.” Review of Higher Education and Self-Learning, 4(13).
Doreen Sams (2011) “US Commercial Food Safety: Consumers Assignment of
Responsibility Within the Value Chain,” International Journal of Business and Social Science.
2(15): 6-14.
Coleen Sams and Doreen Sams (2011) “Best Practice in Developing Critical Analyses: An
Empirical Study of Self-Efficacy from an Interdisciplinary Perspective,” International Journal
for the Scholarship of Teaching and Learning. 5(2). ISSN 1931-4744.
Doreen Sams, Mohammad Ayub Khan, and Monica Ospina (2011) “Across the great divide:
Management, culture, and sustainability across NAFTA region,” Journal of Academic and
Business Ethics, 4(July), 1-19.
Cynthia Rodriguez Cano and Doreen Sams (2010) “Advancing cognitive moral development:
a field observation of college students,” Journal of Academic and Business Ethics, V. 3.
Cynthia Rodriguez Cano and Doreen (Dee) Sams (2010), “Body Modification and Young
Adults: Predictors of Intentions to Engage in Future Body Modification.” Journal of Retailing
and Consumer Services, 17(1): 80-87.
Cynthia Rodriguez Cano and Doreen (Dee) Sams (2009), “The Importance of an Internal
Marketing Orientation in Social Services,” International Journal of Nonprofit and Voluntary
Sector Marketing, (April).
Cynthia Rodriguez Cano, Doreen (Dee) Sams, Joe Schwartz (2009), “The Job Stress-Job
Performance Relationship in the Social Service Encounter.” The International Journal of
Nonprofit and Voluntary Sector Marketing, 14(1): 83-93.
Cynthia R. Cano, Doreen Sams, and Joe Schwartz (2008), “Is Socially Responsible
Behavior Good Business? An Investigation of Tomorrow’s Business Leaders.” Journal of
Social Responsibility, 4(4): 491-503.
Fernando Jaramillo, Robert Nixon, and Doreen Sams (2005), “The Effect of Law
Enforcement Stress on Organizational Commitment.” Policing: An International Journal of
Police Strategies & Management. 28(2): 321-336.
Doreen (Dee) Sams, (2001), “Overview of Federal Grants: An Opportunity for Marketing
Educators to Fund Quality Research and Learn Through Collaboration.” Marketing Educator,
(Fall): 21(1), AMA MarketingPower.com.
Doreen (Dee) Sams (2001) “Overview of the International Marketing Research and Public
Policy from Neglect to Influence.” Marketing Educator, (Fall): 21(1), AMA
MarketingPower.com.
Proceedings and Presentations at Scholarly Conferences
Doreen Sams (2016) “The Undergraduate Mentoring Process: Contributions to Efficiency &
Success,” Marketing Management Association Conference, Providence, Rhode Island
September 13-17.
William F. Crittenden, Stacey Hills, Karen L. Koza, Doreen Sams, Hannah Walters (2016)
“Enriching the Educational Experience for Students through Faculty-Student Research
Collaborations,” Marketing Management Association Conference, Providence, Rhode Island
September 13-17.
Doreen Sams, Yannick Hass, Jason Lambert, Robin Lewis, Carly O’Saben, and Ashley
Savarnsky (2016) “Brand Positioning: New Regional Undergraduate Research Conference,”
Submitted to Atlantic Marketing Association Conference to be held September 14-18, 2016,
Charleston, South Carolina (additional contribution by Marilyn Corn).
Doreen Sams and Jeanetta Sims (2016) “Maximizing Marketing Partnerships - Empowering
Your Effectiveness: College as Value Adding Assets,” American Marketing Association
Nonprofit Conference, Washington, DC July 11-13. (Invited presentation.)
Robin Lewis, Rebecca McMullen, Jennifer Hammack, Doreen Sams, and Jeanetta Sims
(2016) “Mentored Undergraduate Research Handbook, 2nd
Edition,” CUR Presentation June.
Parker, Janna, Amit Poddar, Doreen Sams, and Kalina Manoylov (2016) “Water
Conservation On Campus: Experimental Study Examining The Role Of Advertising And
Technology In Promoting Water Conservation Among College Students,” Marketing
Management Association, Chicago, April 13-16. (Best paper in Branding, Research,
Strategy Track.)
Blumenthal, Ryan, Leslie Bowker, Natalee Laye, Hope McDonald and Doreen Sams (2016)
“Awareness, Advertisement Effectiveness, and Intentions of Middle School Students: An
Empirical Study,” National Council of Undergraduate Research (NCUR) April.
Sean Grimes and Doreen Sams (2016) “Utility Dashboards: Understanding Student
Interest,” National Council of Undergraduate Research (NCUR) April.
Ron Smith, Doreen Sams, Joe Schwartz (2016) “Impact of Personal Beliefs in Business-to-
Business Buyer Decisions,” Association of Marketing Theory and Practice March.
Rebecca McMullen, Jennifer Hammack, Robin Lewis, Doreen Sams, Steven Jones (2016)
“Revealing the Factors that Impact Faculty’s Role as Undergraduate Research Mentors: An
Empirical Study,” (Feb), Conference of Higher Education Pedagogy,” Blacksburg, Virginia.
Doreen Sams (2015) “Creatively Using Electronic Delivery Within Ferpa Compliance,” (Sept),
Marketing Management Association Fall Educators' Conference, San Juan Puerto Rico.
Doreen Sams, Rebecca McMullen, Jennifer Hammack, and Robin Lewis (2015)
“Undergraduate Research Nuts and Bolts: GC Grassroots to Institutionalization,” Poster
Presentation, Council of Undergraduate Research, Norman Oklahoma.
Robin Lewis, Doreen Sams, Jennifer Hammack, Rebecca McMullen, Rosalie Richards (2015)
“Mentoring Undergraduate Research,” Poster Presentation, USG Teaching and Learning
Conference: Best Practices for Promoting Engaged Student Learning, Athens Georgia.
Doreen Sams, Jennifer Hammack, Rebecca McMullen, Robin Lewis (2015) “Engaged
Learning: Social Media and the Classroom,” Session Presentation at the 2015 USG Teaching
and Learning Conference: Best Practices for Promoting Engaged Student Learning, Athens
Georgia.
Amy Alice Chastain and Doreen Sams (2014) “Qualitative Study in Intercultural
Communication Exchange Competency: Bridging the Cultural Divide,” IALIC November 2014
Portugal Conference. Both authors contributed equally.
Doreen Sams (2014) “Undergraduate Research and Institutional Boards: Facilitators or
Hindrance,” Special Session Panelist Marketing Management Association Fall Educators’
Conference, (Sept 17-19), San Antonio, TX,
Doreen Sams and Janna Parker (2014) “Assignment of Value Chain Environmental
Responsibility: Small Retailers’ Perspective,” Special Track for IMP Conference, (Sept 1-6),
Bordeaux, France.
Doreen Sams, Robin Lewis, and Rosalie Richards (2014) “Open Re-Sourcing: Higher
Education Mentoring Handbook,” CUR: National Conference: Creating the Citizens of
Tomorrow: Undergraduate Research for All, (June), Washington DC.
Brennen Sowell, Ivan Manoylov, Janna Parker, and Doreen Sams (2014) “The Personal
Story of Small Retailers Behind Environmental Sustainability Change: Depth Interviews,”
SOBIE Conference (April), Destine, FL.
Doreen Sams and Janna Parker (2014) “The Perspective of Small Retailers on
Sustainability: An Exploratory Study for Scale Development,” AMS Conference, (May),
Indianapolis, Indiana.
Doreen Sams and Minna Rollins (2014) “Cross-Cultural Communication via
Videoconferencing: Strategies for a Successful International Marketing Assignment,”
Marketing Management Association Spring Educators Conference, (Mar), Chicago, IL.
Janna Parker and Doreen Sams (2014) “The Role of Economics and Emotion in Adoption of
Water Conservation Technology: A Between Subject Experimental Design,” Marketing
Management Association Spring Educators Conference, (Mar), Chicago, IL.
Karen Berman and Doreen Sams (2014) “Economic Impact of College Theatres’ Attendees
through Indirect Spending in a Local Community: Pilot Study.” (Jan 3-4), AABRI Conference,
Orlando, FL.
Janna Parker, Doreen Sams, Danielle Mullen (2013) “Sustainability Across the Marketing
Curriculum: Water Conservation,” Georgia Sustainability Network Conference - Presentation,
(Aug), Macon GA.
Janna Parker, Doreen Sams, Ivan Manoylov (2013) “Sustainability Across the Marketing
Curriculum: Undergraduate Research Mentoring,” Georgia Sustainability Network
Conference – Poster Session, (Aug), Macon GA.
Ron Smith and Doreen Sams (2013) “Sustainability Across the Marketing Curriculum:
Collaborative Projects and Classrooms,” Georgia Sustainability Network Conference – Poster
Session, (Aug), Macon GA.
Nikki Lekas, Janna Parker, Amit Poddar, and Doreen Sams (2013) “The Perceived
Economic and Emotional Value of Eco-Feedback Technology” SOBIE Conference (April),
Destine, FL.
Tara McCarthy, Doreen Sams and Joseph Schwartz (2013) “Studying Abroad: Discovery of
the Missing Links an Empirical Study,” SOBIE Conference Abstract in Proceedings (April),
Destine, FL.
Doreen Sams, Emily Scarboro, Janna Parker, Ivan Manoylov (2013) “Sustainability
Paradigm: Perspective of the Small Retailers,” Sustainable Development and Planning
Conference, Wessex Institute of Technology, (May 27-29), Kos Greece
Doreen Sams, Rosalie Richards, Larry Bacnik, Jennifer Hammack, Caitlin Powell, Doreen
Sams, Rebecca McMullen, and Robin Lewis (2013) “Mentorship a Competitive Advantage in
a Global Marketplace,” SoTL Commons Conference, Abstract, (March 27-29), Savannah,
GA.
Anne Hoel, Sarit Levy, Doreen Sams, Sherry Robinson, Minna Rollins (2012) “Sustainability
and Education Methodologies: Various Ways to Green the Business Curriculum.”
Intellectbase International Consortium Conference, Abstract, (Oct), Atlanta, GA.
Anne Hoel, Doreen Sams, and Minna Rollins (2012) “Teaching Sustainability Beyond The
Classroom, Marketing Management Association Fall Educators' Conference, (Sept. 19-21),
Minneapolis, MN, (All authors contributed equally.)
Doreen (Dee) Sams, Gregg Kaufman, and Brian Mumma (2012) “Beyond the Classroom
Product Offerings: A Shared Learning Experience in Citizen Science.” Intellectbase
International Consortium Conference, (May 24-26), Nashville, TN, (All authors contributed
equally.)
Banerjee, Koushik, Hauke Busch Amanda Chase, Jennifer Hammack, Caitlin Powell, Robin
S. Lewis, Rebecca McMullen, Rosalie Richards, Doreen Sams (2012), “Mentorship as an
Agent of Change: Student, faculty and global community stakeholders.” USG Teaching and
Learning Conference: Best Practices for Promoting Engaged Student Learning, (April 12-13),
Helen, GA. (All authors contributed equally.)
Doreen Sams and Phil Sams (2012) ROA / ROI-Based Load And Performance Testing Best
Practices: Increasing Customer Satisfaction and Positive Word-of-Mouth Advertising.
Accepted for the Intellectbase International Consortium Conference, (April 12-14), San
Antonio, TX, Abstract. (Both authors contributed equally.)
Doreen Sams, Michael Hersh, Shannon O’Keefe, Emily Scarboro, Zachary Tuman, and
Laurern White (2011) “Creativity’s Role in the Success of College of Business Students: An
Empirical Study.” Intellectbase International Consortium Conference, (Oct. 13-15). Atlanta,
GA.
Doreen Sams and Minna Rollins (2011) “Phoenix Rising a USA Perspective: The
Multilevel/Multimodal Reflections of a Recipe for Triangulation of a Globalized Learning
Opportunity” 2011 MMA Fall Educators' Conference. St. Louis, MO. (Both authors
contributed equally.)
Emily Scarboro, Doreen Sams, and JaLynn Hudnall (2011) “Overcoming Before and
Aftermarket Sustainability Paradigms: A Holistic Perspective,” SOBIE Conference (April
2011), Destine, FL.
Doreen Sams, Mohammad Ayub Khan, and Monica Ospina (2011) “Cultures Influence on
Managements’ Best Practices Strategy Adoption: Study Across NAFTA Region,” AABRI
Conference, (March 24-26), Nashville TN. Best Paper of Conference award.
Matthew Boyle and Doreen (Dee) Sams (2011) “Investment Analysis,” SOBIE Annual
Academic Conference, (April), Sandestin, FL.
Doreen (Dee) Sams and Philip Sams (2010) “Software Security Assurance a Matter of
Global Significance: Within the Product Life Cycle,” Global Digital Business Association, Inc.,
2010 GDBA Annual Conference, (Oct. 14-16), New Carrollton, MD, Researchers
acknowledge the contribution of Priti. (Both authors contributed equally.)
Cynthia Cano and Doreen (Dee) Sams (2010) “Ethical Decision-Making of Business
Students: A Field Observation,” Association of Marketing Theory and Practice, (Mar 26),
Head, SC. (Both authors contributed equally.)
Doreen (Dee) Sams and Gregg Kaufman, (2009) “Paideia and the Liberal Arts University,”
10th
Annual National Outreach Scholarship Conference held at the University of Georgia
(Sept. 28), (Both authors contributed equally.)
Doreen (Dee) Sams (2008), “Where Have All the Mad Cows Gone? A Critical Look at a
Multinational Health Crisis,” Middle Atlantic and New England Council for Canadian Studies /
Southern Association for Canadian Studies Conference, (Oct. 4), Washington, DC.
Cynthia Rodriguez Cano and Doreen (Dee) Sams (2008), “Body Modification and Self-
Expression: An Investigation of College Students,” Society for Marketing Advances, St.
Petersburg, Florida, (Nov. 4-9). (Both authors contributed equally.)
Cynthia Rodriguez Cano, Doreen (Dee) Sams, and Valerie Kimball. (2008), “Human
Commonalities as Determinants of Global Marketing Strategy: Standardization versus
Adaptation,” (First two authors contributed equally), Society of Business, Industry, and
Economics 11th
Annual Conference, (April 15-18), Destin, Florida.
Cynthia Rodriguez Cano, Doreen (Dee) Sams, and Joseph Schwartz (March 2008), “Is
Socially Responsible Behavior Good Business? An Investigation of Voluntary Labeling of
Potentially Hazardous Products.” Abstract Format. The 2008 Annual meeting of the
Association of Marketing Theory and Practice, (Mar. 27-29), Conference Proceedings.
Savannah, GA. (All authors contributed equally.)
Christine Aiello, Doreen (Dee) Sams, and Cynthia Rodriguez Cano (2007), “The Influence of
Technology on Word-of-Mouth Advertising: A Conceptual Model.” The Society of Business,
Industry, and Economics 9th
Annual Conference. (Apr 15-18), Orange Beach, Alabama.
Cynthia Cano, Doreen Sams, and Wesley Austin. (2006). “Multiculturalism In North America:
A Framework For Predicting Demographic Changes.” Proceedings: Second Biennial
Regional Conference. (Oct. 5-7), Southern Association of Canadian Studies.
Fernando Jaramillo, Robert Nixon and Doreen Sams, (2004), “The Effect of Law
Enforcement Stress on Organizational Commitment.” Proceedings: Southern Management
Association. (Nov), Abstract.
Doreen Sams. (2003), “Significant Influences on Advertising Research In The United
States.” Proceedings: CHARM Historical Conference, (May), Lansing, MI.
Andrea Scott and Doreen Sams. (2001), “Triangulatory Reciprocal Benefit in Social
Marketing: Measuring Motivation at Cause-Related Fitness Events.” Proceedings: SMA
Conference, (Nov), New Orleans, LA, Abstract. (Both authors contributed equally.)
Miriam Stamps and Doreen (Dee) Sams, (2001), “Ethics, Social Responsibility and
Vulnerable Consumers: International and Multicultural Strategic Implications.” Proceedings:
2nd
International AmFiTan Development Ethics Conference, (Feb), Tampa, FL, Abstract.
Doreen (Dee) Sams, Dr. Miriam Stamps and Dr. Greg Marshall, (2000), “An Altruistic
Approach to Product Warning Labeling: Propositions and Justification.” Proceedings: Society
for Marketing Advances Conference, (Nov), Orlando, FL, Abstract.
Miriam Stamps and Doreen (Dee) Sams, (2000), “Target Marketing, Ethics, Product Liability,
and Vulnerable Consumers: International and Multicultural Strategic Implications.”
Proceedings: Academy of Marketing Science: Multicultural Conference, (Sept), Hong Kong,
China, Abstract.
Other Works Published
Rosalie Richards, Caitlin Powell, Jennifer Hammack, Rebecca McMullin, Larry Backnik,
Robin Lewis, and Doreen Sams (July 2014) “Handbook of Mentoring Undergraduate
Research,” Copyrighted: GC Knowledge Box (URACE), Digital Commons. 517 downloads
across 31 countries since publication.
Doreen Sams (2014) “Integrating Undergraduate Research into the Curriculum Institute
Proposal,” Council of Undergraduate Research, Lakeland Florida (March 28-30).
Doreen Sams, Rosalie Richards, Robin Lewis, Rebecca McMullen, Larry Bacnik, Jennifer
Hammack, Caitlin Powell (2014) “Reconsidering Undergraduate Research Mentoring: A
Value Added Proposition?” Vignette, CUR.
Jennifer Hammack, Rosalie Richards, Larry Bacnik, Robin Lewis, Doreen Sams, Rebecca
McMullen, and Caitlin Powell (2013) “Mr. Miyagi Mentoring: Working with Limited Research
Resources in a Public Liberal Arts Setting,” (Oct), Poster Session, Pre-ISSOTL Conference
CUR Symposium: Raleigh, North Carolina.
Doreen Sams (2012) “Case Study: Environmental Education and Outreach - Campus
Ecology.” National Wildlife Federation (Sept).
Doreen Sams (2012) “Cultural Skyping Experiences Across The 12-Hour Divide: A USA
Perspective,” Intercom, Tesol International Association, (Sept), URL:
http://newsmanager.commpartners. com/tesolicis/issues/2012-09-04/3.html.
Book Chapter
Doreen Sams and Janna Parker (2016) “The Perspective of Small retailers on Sustainability:
An Exploratory Study for Scale Development,” Let’s Get Engaged! Crossing the Threshold of
Marketing’s Engagement Era, Editors Michael W. Obal, Nina Krey, and Christian Bushart,
Springer Publishing: Germany.
Doreen Sams (2016) “Scales Contained in Dissertation,” published in Handbook of Nonprofit
Scales – Perceptual Measures for Research on Nonprofit Organizations, Editor Sekretariate
Professor Helmig, Gower & Ashgate Publishing: UK.
Janna Parker and Doreen Sams (2015) “Eco-Feedback Technology’s Influence On Water
Conservation Attitudes and Intentions of University Students in the USA: An Experimental
Design,” By invitation from Editor (Dr. Leal Filho, Walter, Sümer, Vakur): Sustainable Water
Use and Management: Examples of New Approaches and Perspectives, Springer, (March
14). ISBN 978-3-319-12393-6. Both authors contributed equally.
Proposals Submitted to Organizations for Grants and/or Training
N/A
Research Submitted to a Peer Review Conference
N/A
Research Submitted to a Peer Review Journal
Janna Parker, Amit Poddar, Doreen Sams, and Kalina Manoylov (2015) “Policy Decisions Regarding
the Use of Advertisements verses Eco-Feedback Technology for Water Conservation: What Works
Best? The first three authors contributed equally. First round revisions in progress.
Doreen (Dee) Sams Page 14
Research in Progress
Doreen Sams, Robin Lewis, Jennifer Hammack, Rebecca McMullen (2016) “Benefits of a Solid
Undergraduate Research Mentoring Plan: A Handbook Solution.
Doreen Sams, Natalee Layee, Katherine Butcher (2016) “Corporate Social Responsibility:
Perspective of Small Retailers in Southern Spain,” Working Title. Contributors: Caroline Jones and
Conner Edison.
Doreen Sams, Victoria Carver, Lisa Ouyang, Kayla Draffin, Sandra Schodowski, and Drew
Richardson (2016) “Where Does One Search for Medical Help: Information Search in the 21st
Century?” Working Title.
Steven Jones and Doreen Sams (2016) “Reflections of Student Research Conference Experiences.”
Grimes, Sean and Doreen Sams (2015) “Utility Dashboards: Stakeholders Perspectives,” Data
Analysis and Write-up.
Ron Smith, Doreen Sams, Joe Schwartz (work began Summer 2015) “The Relationship between
Sustainable Business Decisions and Personal Behavior.” Working Title. All authors contributed
equally. Write-up in progress.
Roush, Kimberly and Doreen Sams (2015) “Value-Added Marketing Research Projects: A
Comparative Study,” Data Collection and Analysis.
Rebecca McMullen, Jennifer Hammack, Robin Lewis, Doreen Sams, Steven Jones (2015)
“Revealing Factors that Impact Faculty’s Role as Undergraduate Research Mentors: An Empirical
Study. All authors contributed equally. Write-up in progress.
Doreen Sams, Minna Rollins, Amy Chastain, Kris Acheson-Clair (work began 2014) “Words Within
Context: Across the Great Divide.” Data Analysis in progress.
Doreen Sams (work began 2014) “Study Abroad Case Study: Agent Assisted.” Write-up in progress.
Rebecca McMullen, Jennifer Hammack, Rosalie Richards, Robin Lewis, and Doreen Sams (work
began 2014) “Mentoring Circle Reflections,” Working Title. All authors contributed equally. Data
analyses in progress.
Janna Parker and Doreen Sams (work began 2014) “Brand Communities: Non-for-Profit Adaptation,”
Working Title. Both authors contributed equally. Data collection completed.
Other Academic Works In Process
Rosalie Richards, Jennifer Hammack, Rebecca McMullen, Robin Lewis, Doreen Sams, Jeanetta
Sims, and Caitlin Powell, (2015-2016) “Handbook of Mentoring Undergraduate Research,” 2nd
Edition.
Editorial, Reviewer, Session/Track Chair Assignments
• Reviewer, ISSOTL (five papers) (2016)
• Editorial Review Board, International Journal of Scholarship of Teaching and Learning (2015/2017)
• Editorial Review Board, Journal of Marketing Theory and Practice Invited (2012-2017)
• Reviewer, National Council of Undergraduate Research – Conference Abstracts (2016)
• Reviewer, Marketing Management Conference to be held in Chicago April 2016, (Nov 2015)
Doreen (Dee) Sams Page 15
• Reviewer, Council on Undergraduate Research, Posters on the Hill (Nov 2015)
• Reviewer, AABRI Journal (Nov 2015)
• Reviewer, International Journal for the Scholarship of Teaching and Learning (Nov 2015)
• Reviewer, Georgia Undergraduate Research Conference (Oct 2015)
• Reviewer, Journal of Marketing Theory and Practice (Sept 2015)
• Panel Session Chair, Marketing Management Association Fall Educators' Conference, San Juan
Puerto Rico (May – Sept. 2015)
• Reviewer, International Journal for Scholarship of Teaching and Learning (July 2015)
• Reviewer, Journal of Marketing Theory and Practice (July 2015)
• Reviewer, Journal of Marketing Education Review, (2015) 2016 Special Issue
• Reviewer, Journal of Business Cases and Applications (2015-2016)
• Reviewer, International Journal for the Scholarship of Teaching and Learning (October 2014)
• Reviewer, the American Journal of Entrepreneurship (October 2014)
• Conference Committee Member and Reviewer, Georgia Undergraduate Research Conference
(GURC), (2013-2017)
• Member of the Institutional Research Board for GCSU (representative for the College of Business)
(2011-Present)
• Panel Session Chair, Marketing Management Association (MMA), San Antonio, Texas (September
17-19, 2014)
• Reviewer, Journal of Marketing Theory and Practice (June 2014)
• Editorial Board, EUMMAS 2014 International Conference on Marketing, Management, and
Economics, Sarajevo, Bosnia, and Herzegovina (August 2014)
• Reviewer, International Journal for the Scholarship of Teaching and Learning (May 2014)
• Session Chair, Academic and Business Research Institute Conference, Orlando, Florida (January
2-4, 2014)
• Editorial Review Board, Educational Management Textbook, Monterey Mexico (Author Mohammad
Khan), Publication available in 2013, Acknowledged in Preface (2013)
• Reviewer and Co-Track Chair, Emerging Markets and Cultural Issues in Global
Industrial Networks IMP Conference, Atlanta Georgia (August 30 – Sept 2, 2013)
• Reviewer, Georgia Sustainability Network Conference (2013)
• Reviewer, Society for Marketing Advances (2013)
• Reviewer, 20th IBIMA Conference in Kuala Lumpur, Malaysia (March 2013)
• Reviewer, Journal of Marketing Theory and Practices (December 2012)
• Reviewer, 23rd
IBIMA Conference, Valencia Spain (September 2012)
• Reviewer, November, American Journal of Entepreneurship (2012)
• Reviewer, the 19th
IBIMA Conference, Barcelona, Spain (November 2012)
• Session Chair, Intellectbase International Consortium Atlanta Conference (October 2012)
• Reviewer, Journal of Marketing Theory and Practice (October 2012)
• Reviewer, September, Journal of Marketing Theory and Practice (2012)
• Panel Chair, Marketing Management Fall Educators' Conference Panel - Teaching Sustainability
Across the Business Curriculum (September 2012)
• Session Chair, Intellectbase International Consortium, Nashville Tennessee Conference (May
2012)
• Reviewer Task Panel, Intellectbase International Consortium (2011-2012)
• Reviewer, Marketing, 3e, Interactive Components by Grewal and Levy (2011)
• Reviewer, six chapters and supporting documentation for a Marketing Research Textbook
“Essentials of Marketing Research: A Hands-On Orientation” 1st
Ed, by Naresh Malhotra, Pearson
Publication Jan 2014, Acknowledged in Preface, Reviewed in (2011)
• Reviewer, Journal of Marketing Theory and Practice (June 2011)
• Reviewer, Journal of Marketing Theory and Practice (December 2010)
Doreen (Dee) Sams Page 16
• Editorial Board, The Journal of Transitional Business Institution Management (2010-2011)
• Reviewer, The Washington Business Research Journal (September 2010)
• Editorial Board, Intellectbase International Consortium (2011-2012)
• Session Developer (1) and Chair (2 sessions), October, Society of Marketing Advances
Conference (2010)
• Reviewer, Journal of Marketing Theory and Practice (June 2010)
• Reviewer, March, Prentice Hall Business Publishing Chapter Review (2010)
• Reviewer, November, Journal of Marketing Theory and Practice (2009)
• Reviewer, March, Journal of Criminal Justice (2009)
• Reviewer, February, Journal of Marketing Theory and Practice (2009)
• Reviewer, November, Journal of Marketing Theory and Practice (2008)
• Book Four Chapter Reviews of Marketing Real People, Real Choices, October, Pearson Prentice
Hall (2007)
• Reviewer, Honors Theses Georgia College and State University, (2006/2007)
• Reviewer, November, Journal of Marketing Theory and Practice, (2006)
• Reviewer, Historical Analysis and Research in Marketing Conference, December, East Lansing,
Michigan, (2002)
Panel and Discussant Assignments
• Panel Member (2016 Fall) Marketing Management Association Fall Educators’ Conference –
September, Providence Rhode Island
• Invited Guest Speaker, American Marketing Association – Nonprofit Conference – July,
Washington, DC
• Panel Lead (2015 – Fall) Marketing Management Association Fall Educators’ Conference –
September, Puerto Rico
• Presenter (2015 - June) Council of Undergraduate Research: “Undergraduate Research Nuts and
Bolts: GC Grassroots to Institutionalization,” Norman, Oklahoma
• Panel Lead, (2015 - March) Council of Undergraduate Research: Undergraduate Research in the
Social Sciences Institute, Celebration, Florida
• Panel Discussant, GC URACE Symposiums 2014
• Developer and Coordinator, Shades of Green Week, April 22, 23, 24, 2013
• Presenter, “GC New Faculty Development - Managing Teams,” November 2012
• Presenter, “GC Honors College – PIIGS and BRICs,” November 2012
• Presenter, “GC Internationalization Workshop” October 2012
• Chair, “Fall 2012 Marketing Management Association Fall Educators’ Conference Four Member
Panel – Teaching Sustainability Across the Business Curriculum,” September 19-21, 2012
Minneapolis Minnesota
• Moderator and Co-Creator, “Shades of Green Week,” October 3 – 7, 2011 at Georgia College &
State University
• WebMBA Orientation Handbook Committee 2010-2011
• Civitas Circle Member 2010-2011, GCSU
• Co-Creator, “Shades of Green: Financial Stability in a Greening Economy, September 28, 2010,
GC
• Moderator and Co-Creator, “Shades of Green,” February 11, 2010, Georgia College & State
University
• Facilitator, “Technology in the Classroom: WebCT Vista,” August 13, 2008, GC Faculty Orientation
• Session Chair, May 2003, Historical Analysis and Research in Marketing Conference, East
Lansing, Michigan
• Panelist, November 2000, First Annual MBA Student Ethics Symposium, “Affirmative Action and
Reaction,” University of South Florida, Tampa, Florida
Doreen (Dee) Sams Page 17
Certifications
Quality Matters Reviewer Certified (August 2015)
CITI Human Subject Research IRB Board Certified (2015-2018)
Quality Matters Rubric Certified (2014)
National Health Institute Human Subject Research Certified (2013-2016)
Awards, Grants and Recognition
2015 - Coverdell PPSRA (2015) GC Mentored Sean Grimes - $1822
2015 – Journeyman Mini-Grant (2016) - $2,020
2015 – Research Gate - 0.55 Total Impact Points - 61 Citations
2015 – ResearchGate - Congratulations on the 300 downloads of my publications since joining the
end of 2014
2015 - $1,000 MURACE - Faculty/Teaching Staff UR Professional Development Through
Conference/Symposium Learning Sessions Supplementary Travel Assistance Reimbursement
Award – CUR Norman Oklahoma
2015 – $4,000 Nippon Foundation Fellowship, Japanese Institute
2015 - $800 NCUR – First Time NCUR Attendee Administrator Travel Award
2015 - $500 URACE - Faculty/Teaching Staff UR Professional Development Through
Conference/Symposium Learning Sessions Supplementary Travel Assistance Reimbursement
Award
2014/2015 - $150 Teaching Circle
2013 RFP Winner – Innovative Use of the Collaborate Webinar Tool “Bridging the Cultural Divide
Between GC Business Students and Shantou University Students in China”
2012 Green Fee Committee Research Grant $16,645
2012 Undergraduate Research Mentor GC Award $3000
2011 Faculty/Student Research GC Award $1,050
2011 SGA Grant - $700 Received
2010 SGA Grant - $700 Received
2009 SGA Grant - $500 Received
2008 Faculty Research Award - $1,993 Received
2008 Faculty Research Award - $642 Received
Other
GC College of Education Master Capstone Portfolio Panel Member (2015) Victoria Lovas Toner (April
21)
Statistical analyst (2010) Berman Dissertation
FACULTY DEVELOPMENT
• 2016 (July 21) Participant in NWF webinar.
• 2016 (Feb 26-28) “What Happens in Marketing, Stays Digital: Rethinking Marketing for Success in
the Era of Unlimited (Digital Analytics).
• 2016 (Jan) Selected for Supervisor Training
• 2015 (Dec 16) “Assessing Undergraduate Research: What We Can Learn from Assessment at
Multiple Levels” Council of Undergraduate Research, Washington, DC
Doreen (Dee) Sams Page 18
• 2015 (Oct 14-17) “Digital Marketing Analytics” American Marketing Association - Academy of
Marketing Analytics, Atlanta, GA
• 2015 (June 8-21) Selected for the Japanese Institute San Diego University, JSI Fellow
• 2015 (April 16-19) National Undergraduate Research Conference, CUR, Spokane, Washington
• Participant, 2015 (Mar. 31 – Apr 1) 7th Annual Georgia Logistics Summit
• 2015 (Mar. 13-15) Undergraduate Research in the Social Sciences Institute, CUR, Orlando Florida
• 2015 (February 6) French American Chamber of Commerce, Atlanta Chapter serving the
Southeast US: How to Expand US Brand Globally
• 2015 (Jan 21) AMA Webinar: The Sixth Sense of Marketing: How our Primal Brain Rules WHEN
and WHY we click
• 2015 (Jan 15) CUR Webinar: Undergraduate Research in Service of Sustainability: Toward a
National Agenda
• Participant, 2014 (Dec. 16) Using Social Media Without Violating FERPA, by Timothy E. Gilsbach,
AudioSolutionz Webinar
• Participant, 2014 (Nov. 15) Georgia Undergraduate Research Conference, Statesboro, Georgia
• Coordinator/Participant, 2014 (Nov. 14) GC URACE Symposium
• Participant, 2014 (Oct. 14-28) Applying the Quality Matters Rubric Certification, Online
• Course Lead/Participant, 2014 (Oct. 9-11) “WebMBA Faculty Development Workshop”
• Participant, 2014 (Aug. 22) Webinar: A Case for Using Mobile to Understand Consumer, AMA
• Participant, 2014 (Apr. 18 morning) SAUPO Conference, Kenessaw State University, Kenessaw,
Georgia
• Coordinator, GC URACE Symposium, 2014 (April 18 - afternoon)
• Presenter, 2014 (Mar. 27-30) CUR Integrating Undergraduate Research into the Curriculum
Institute, Lakeland, Florida
• Participant, 2014 (Mar. 17-20) 6th Annual Georgia Logistics Summit
• Participant, 2014 (Mar. 7) Come Together with McGraw-Hill Faculty Development Workshop,
Atlanta, GA
• Participant, 2014 (Feb.) Good Jobs Green Jobs National Conference, Washington, DC
• Participant, 2014 (Jan. 23) Webinar: How NASCAR is Using Social Media to Deliver a Dynamic
and Engaging Fan Experience, AMA
• Course Lead/Participant (Jan. 11-12) WebMBA Orientation, Atlanta, Georgia
• Coordinator, GC URACE Symposium, 2013 (Nov)
• GC Representative, 2013 (Nov 8-10) CUR Institute: Creative Inquiry in the Arts and Humanities
Institute, Sacramento California
• GC Representative, 2013 (Sept) CUR: Research Experiences for Undergraduate Students
Scholarship Conference, Washington, DC
• Participant, Fourth USA India Business Summit, Atlanta Georgia
• Participant, 2013 (Sept) Webinar: Improving Your Online Presentation Skills
• Participant, 2013 (July) Webinar: Connect the Dots: The Path to Conversion and ROI
• Participant, 2013 (July) Webinar: Turn Big Data into a Big Win for the Contact Center, AMA
• Participant, 2013 (July) STEM Symposium, CAPS-ATL, GC/Central State
• Participant, 2013 (July) Webinar: Express Lunch and Learning: Be an IVR Rock Star
• Participant, 2013 (May) Float 4 Interactive Luncheon, World Trade Center Atlanta, GA
• Participant, 2013 (May) GIACC: Investing in India
• Attendee, 2013 (Mar) 5th Annual Georgia Logistics Summit
• Participant, 2013 (Feb) China Trade Summit, World Trade Center Atlanta, GA
• Participant, 2013 (Feb) Webinar: Best Practices for Entering New Markets: An Ct-On Case Study
• Participant, 2013 (Jan) Webinar: Faculty Support and Undergraduate Research: Innovation in
Faculty Role Definition, Workload, and Reward
• Participant, 2012 (Nov) ISA Faculty Seminar, “Challenges of the Global Marketplace: Preparing
Business Students for the 21st Century.” Held in London and Paris
Doreen (Dee) Sams Page 19
• Participant, 2012 (Oct) “Desire to Learn Software Workshop”
• Participant, 2012 (Oct) “WebMBA Faculty Development Workshop”
• Participant, 2012 (Oct) “WebMBA Faculty Development Workshop”
• Participant, 2012 (Aug) “GC - Website Content Management Workshop”
• Designer, 2012 (May) Personalized (Opt-In) Marketing Conducted in Conjunction Survey with
PossibleNow
• Participant, (Feb) Webinar: Research and Strategy Summit, AMA
• Participant, 2012 (Feb) Webinar: 2/10 Financing Campus Sustainability in Georgia, NWF
• Participant, 2012 (Jan) GC Undergraduate Scholarship Symposium
• Participant, 2012 (Jan 6-7) “WebMBA Orientation”
• Faculty Lead, 2011 (Dec) Undergraduate Scholarship Colloquium COPLAC
• Participant, 2011 (Oct) Webinar: Green Credentials Follow-Up: Resources, NWF
• Participant, 2011 (Sept) An Interactive Worship on Teaching International Business, CIBER,
Atlanta, GA
• Participant, 2011 (Sept) “Faculty Development Workshop Online Course Development” GC
• Participant, 2011 (Sept) Webinar: The Greenforce Initiative, NWF
• Participant, 2011 (Sept) Webinar: What You Need to Know Now to Make Smarter Decisions about
New gTLDs
• Participant, 2011 (Aug) Webinar: The Technical Side of Behavioral Ad Serving: What Publishers
Need to K, emediaUSA
• Participant, 2011 (Aug) Webinar: .brand vs. .com - will brands come out on top? AMA
• Participant, 2011 (Aug) Webinar: The Definitive Webinar to Marketing Metrics & Marketing
Analytics, AMA
• Participant, 2011 (Aug) “WebMBA Orientation,” Atlanta, GA
• Participant, 2011 (July 19) “How to Deliver a Dynamic and Engaging Multichannel Customer
Experience that Drives Revenue,” Webinar by the American Marketing Association
• Participant, 2011 (June 28) “Event Marketing Secrets: Generating Real Buzz that drives
Registrations, Attendance and ROI” Webinar by the American Marketing Association
• Participant, 2011 (May 17-18) “Sustainability Across the Curriculum Train the Trainer Workshop”
with Dr. Peggy Barlett, Agnes Scott College, Atlanta, GA
• Participant, 2011 (March) CIBER, GSU, “International Workshop on Teaching International
Business” Atlanta, GA
• Participant, 2011/2010 (Jan) “WebMBA Orientation” Atlanta, Georgia
• Attendee 2010 (Nov) (representative for College of Business), “CIBER Conference,” Georgia State
University, Atlanta, GA
• Attendee, 2010 (Sep) “SoftChalk,” GC
• Developed, 2010 Internationalizing the Major
• Attendee, 2010 (August 10) “First Annual GCSU Assessment Day” (August 10, 2010) Caroline
Noyes, Assistant Director of Assessment, Georgia Tech, Atlanta, GA
• Attendee, 2010 (Apr) “Art and Craft of Discussion Leadership,” Harvard Business Publishing
Washington, DC
• Participant 2010 (Feb 8) in CETL Workshop “Student Assessment of Learning Gains (SALG)
instrument,” GC
• Attendee, 2009 (November 13) “Fine Tuning Student Learning Outcomes and Curriculum
Mapping” International Education Center GCSU, Milledgeville, GA
• Attendee, 2009 (February 13) “Renate Cain Workshop” Dr. Renate Caine, Professor Emeritus
California State University, San Bernardino and Director of Research and Professional
Development of the Development of the Natural Learning Research Institute held at GC
• Attendee, 2008 (September 15) “GCSU Civic Engagement,” Dr. Harry Boyte, University of
Minnesota Center for Democracy and Citizenship.
Doreen (Dee) Sams Page 20
• Attendee, 2008 (August 14) “GCSU Center for Excellence in Teaching and Learning Fall Teaching
and Learning Day,” Learner-Centered Teaching by Dr. Maryellen Weimer
• Attendee, 2008 (February 4) “Teaching Workshop for International Business,” Professor S. Tamer
Cavusgil, Georgia State University, Atlanta, GA
• Attendee, 2008 (January 18) “Integrating Study Abroad into the Curriculum Workshop,” Lynn
Anderson, Dean International Education, UC San Diego held at GCSU, Milledgeville, GA
• Attendee, 2007 (November) “AMOS Software Training Workshop,” Joseph Hair, Society of
Marketing Advances Conference, San Antonio, TX
• Attendee, 2007 (October 2007) “Integration and Assessment of Business Ethics in the Curriculum,”
James Weber, Duquesne University, held at GC
• Attendee, 2007 (September 26) “Rubrics,” Center for Enhanced Teaching and Learning, GC
• Attendee, 2007 (August 10) Fall Teaching and Learning Day – “Creating Significant Learning
Contexts” GC
• Attendee, 2011-2006 (Fall/Spring) “Executive Forum Meetings” GC
• Attendee, 2011-2006 (Fall/Spring) “Women’s Leadership Forum Meetings” GC
• Attendee, 2007 (Spring) “Coverdell Institute Global Democracy Series,” GC
• Attendee/Presenter, 2007 (February 13) “Coverdell Institute: Climate Changes Affects on Human
Systems,” GC
• Attendee, 2007 (February 6) “Webinar: Engage your Principles of Marketing Students in New and
Fresh Ways,” McGraw-Hill/Irwin
• Attendee/Presenter, 2007 (Spring) “Services Learning Summit: Connecting the Classroom
Knowledge to Community Action,” GC
• Attendee/Recruiter, 2006 (November) “Society of Marketing Advances Conference,” Nashville, TN
• Attendee/Presenter, 2006 (October 5-7) “Second Biennial Regional Conference,” Southern
Association for Canadian Studies Chattanooga, TN
• Attendee, 2006 (Fall) “Coverdell Institute Global Democracy Series” GC
• Attendee, 2006 (September 13) “Human Resource Training,” Diane Kirkwood and Yves-Rose
SaintDic, GC
• Attendee, 2006 (August 10) Fall Teaching and Learning Day – “Creating Significant Learning
Contexts,” Stewart Ross, Center for Enhanced Teaching and Learning, GC
• Attendee, 2006 (July 31) Thompson Press – “Radio Frequency Clickers in the Classroom”
workshop, Joe Samprone, Coordinator GC
• Attendee, 2006 (July) “Service Not-For-Profit Workshop,” Sarah Faircloth, Academic Engagement,
Academic Engagement, GC
• Attendee, 2006 (April 6-7) “Georgia Association of Marketing Educators Conference, Callaway
Gardens, GA
• Attendee, 2006 (March 17) “Into the Classroom: Incorporating Faculty Seminars and Teaching
Abroad into the Curriculum,” Georgia Perimeter College, Atlanta, GA
• Attendee, 2006 (March 21) “Executive of the Year Presentation,” Don Faulk, President and CEO of
the Medial Center of Central Georgia, Macon, GA
• Attendee, 2006 (February), “Global Business Ethics - YKK Corporation,” Georgia College & State
University, Encouraged International Marketing and Business Ethics students to attend
• Attendee, 2006 (February 15) “Service Learning Workshop,” Doris Moody, Academic Engagement
GC
• Attendee, 2006 (February) Lecture “Former Ambassador to Saudi Arabia Lecture,” GC
• Attendee, 2006 “Writing Across the Curriculum,” Program, Center for Enhanced Teaching and
Learning, GC
• Attendee, 2005 (August) “Podnovations Workshop,” Center for Enhanced Teaching and Learning,
GC
• Attendee, 2006 (February 10-11) “Ninth Annual Conference on the Americas: An Interdisciplinary
Inter-Cultural Conference,” Savannah, GA
• Attendee, 2006 (January 27-28) “Canadian Workshop,” University of Tennessee, Chattanooga, TN
Doreen (Dee) Sams Page 21
• Attendee, 2005 (November 17) DMEF’s Virtual Seminar, “What Future Business Leaders Need to
Know Regarding Online Strategy: Fact vs. Fiction in Consumer Online Behaviors,” George Durney,
Senior Vice President, U.S. Sales for Nielsen/NetRatings, Online
• Attendee, 2005 (August 31) “Introduction to the Scholarships of Teaching,” Center for Enhanced
Teaching and Learning, GC
• Attendee, 2005 (August) “What the Best College Teachers Do,” Ken Bain, University of Texas at
Austin, GC
• Attendee, 2005 (August 12) “Faculty Teaching and Learning Day,” Center for Enhanced Teaching
and Learning, GC
• Attendee, 2005-2006 “University’s Mentoring Program,” Center for Enhanced Teaching and
Learning, GC
• Attendee, 2006 “National Institute of Health Webinar Grant Proposal Writing,” Academic Affairs,
GC
• Attendee, 2004-2002 (March-May) “Collaborative IRB Training Initiative, CITI certified/recertified
University of Miami and the University of South Florida, Tampa, FL
• Attendee, 2001 (March) “Developing Student’s Critical Thinking” and “Interpreting and Improving
Your Students Rating,” Center for Teaching Enhancement (five hours completed) University of
South Florida, Tampa
• Attendee, 2000 (November) “Active Learning Develop & Analyze Multiple Choice Exams,”
“Enhancing Graduate Teaching,” and “Teaching Both Course Content and Collaboration,” Center
for Teaching Enhancement (ten hours completed) University of South Florida, Tampa, FL
• Attendee, 2000 (January) “Assessing Student’s Writing Skills,” “Creating the Teaching Portfolio,”
“Encouraging Student Integrity,” and “Entrance Orientation,” Center for Teaching Enhancement (20
hours completed) University of South Florida, Tampa.
SERVICE
Academic
2016 Secured six guest speakers for the professional selling course
2016 Brought-in and develop agendas, etc., for one guest speaker (Ira Blumenthal: university-
wide access) and another for marketing research course (Keegan Wilkinson)
2016 Presented at New Faculty Development (Team Based Learning)
2016 Co-authoring with Steven Jones the application for CUR Campus-Wide Award for
Undergraduate Research Accomplishments (AURA)
2016 Co-Authored with Kalina Manoylov, Steven Jones, and Robin Lewis the abstract for the
Phi Kappa Phi Excellence in Innovation Award Abstract Competition – Under Review
November 2015 with Phi Kappa Phi
2015 – 2016 Mentor (four marketing majors) for Ball State Social Media Competition, Munsey, Indiana
(April 1-2) – Team won video presentation and accepted for on-sight competition
2015 GC Representative/Mentor to Athgo International, Washington, DC (August 12-14)
2011 - 2016 Representative, College of Business, GC Institutional Research Review Board
2015 Panel Chair, Marketing Management Academy Conference (Sept) Puerto Rico
2015 Participating as a working member at Athgo International (August) Washington DC
2015 – 2016 Course Coordinator, WebMBA Marketing Course
2014 – 2016 Course Coordinator, WebMBA International Business Course
2014 - 2016 Georgia Undergraduate Research Conference, Steering Committee Member – attended
conferences in Columbus Georgia (1/25/14) and Statesboro Georgia (11/15/14)
2014 – 2015 Chair, Teaching Circle: Effective Mentoring IV - Tools for Advancing Undergraduate
Research
2014 - 2016 Consulted on 32 marketing research projects (20 for the Milledgeville-Baldwin County
Development Authority, one for the GC Theatre Department, and five for the
Milledgeville Waste Water Treatment Department), Startup Company, Local Physician,
MURACE Office, a Bed & Breakfast, an Alternative Stay Experience, and many others
Doreen (Dee) Sams Page 22
2014 Attendee National Council of Undergraduate Research National Meeting, Cheney,
Washington (Apr)
2014 Attendee w/International Marketing Strategy students, SAUPO Conference, Kenessaw
State University, Kenessaw, GA (Apr)
2013 – 2016 Faculty Coordinator for Undergraduate Research and Creative Endeavors Department
2013 Co-Developer, National Wildlife Federation Annual Meeting, Macon, GA
2013 Participated in the Annual Editorial Review Board meeting for JMTP at Hilton Head, SC
(Nov)
2013 Communications Committee Member, GC QEP
2013 Reviewer, Bachelors Thesis “The influence of leadership style on career motivation:
Conceptual insights,” for Karolin Freier, Letzlinger Straße 239106 Magdeburg, Otto-von-
Guericke University Magdeburg, Germany
2013 Faculty Representative co-sponsoring four GC undergraduate attendees, Doing
Business with China in the Changing (and challenging) Economy” at the World Trade
Center Atlanta
2013 Faculty Lead, Southeast Consortium in the GSU-CIBER Case Challenge Competition on
March 7 - 8, 2013
2013 Faculty Representative, Athgo International, New York, NY
2013 Chair, Education, GC Sustainability Council
2012 - 2013 Member, Undergraduate Research Advisory Board (Faculty Planning and
Implementation Grant Taskforce Committee)
2012 - 2013 Co-Chair, Undergraduate Research Mentoring Circle
2012 - 2013 Member, Student Academic Policy Committee – University Senate
2012 - 2013 Faculty Lead for Marketing, GC Undergraduate Scholarship Colloquium
2012 Presenter, Honor’s Program Presentation - PIIGS, USA & BRIC COUNTRIES
2012 Co-Chair, GC’s National Food Day / Campus Sustainability Event (Oct)
2011 - 2013 Member, New Faculty Orientation Team
2011 - 2013 Secretary, Graduate Committee
2010 - 2013 Developer and Moderator, Georgia College & State University, Shades of Green Panel
Discussion and Week of Events
2005 – 2014 Advisor, GC, Global Business Student Leaders Association (formerly International
Business Club Faculty)
2012 Secretary, COB Graduate Curriculum Committee
2012 Chair, Sustainability Campus Sustainability and Food Day (October 24th
)
2012 Faculty Advisor, Toms Club (RSO)
2012 Faculty Lead, Athgo International Competition October/November
2012 Co-Advisor for RSO Creation of the COB Career Summit
2012 Planned and participated a trip to Mage Solar with 23 students (March 9)
2012 Judge, Global Poster Session at the Global Symposium (February 6)
2012 Good Jobs Green Jobs Conference (Volunteer/Participant (February 23-24)
2012 Morehouse Conclave (evening February 24 – day February 25)
2012 Faculty representative at Spring Fest for Marketing Department
2012 Faculty Recruiter, Modex Conference, Atlanta Georgia (February 8-9)
2012 Member, Literacy Circle
2012 Member, Undergraduate Research Mentorship Circle
2012 Co-Chair, Education, GC Sustainability Council
2011 - 2012 Academic Advisor, Tom’s Shoes RSO
2011 - 2012 Department Lead, Recruitment Committee Member, GC, for a Marketing Supply Chain
Professor
2011 - 2012 Member, Recruitment Committee Member, GC, for a Marketing Professor
2011 - 2012 Member, New Faculty Orientation Committee
Doreen (Dee) Sams Page 23
2011 - 2012 Member & Creator of Group Blog for Effective Mentoring - A Tool for Advancing
Undergraduate Research Circle
2011 - 2012 Member, Information Literacy Teaching Circle
2011 Interviewer, President’s Scholarship Competition
2011 Attendee and Scholarship Provider, Athgo International Forum Invitation Only Reception,
Washington, DC
2011 Leader of Circle’s Discussion Group for Faculty and Staff
2011 Chaired, Governance Planning Retreat Work Group
2011 Participant, LMS Liaison Communication (WebMBA)
2011 Developed Proposal for Graduate Student Organization along with Amr Mohamed and
Gerri McCord
2011 Developed Proposal for Graduate Student Organization Career Fair along with Amr
Mohamed and Gerri McCord
2010 - 2011 Secretary, University Convocation Committee, GCSU
2010 - 2011 Member, Civitas Teaching Circle, GCSU
2010 Faculty Advisor and Co-Creator, Spring Break Trip to the Washington DC. Arranged
private tour of the Capitol with State Representative, John Barrow; arrange a tour of the
Ronald Regan Building with a lecture from the International Trade Commission;
arranged a tour of the USAID facility with a lecture from a publicist returning from Haiti;
and arranged for the hotel. The trip includes both International Education Club members
and International Business Club members.
2009 - 2010 Participated in Graduate Program in Macon video (available on the GCSU Infopage)
2009 Presenter, GC, Civic Agency Workshop
2008 - 2010 Lead Faculty, GC, Internationalizing the Marketing Major
2008 - 2010 GC, Civic Agency Initiative Steering Committee, the American Democracy Project
2008 - 2009 GC, After School Program Grant, Advisor for Baldwin High School’s academically
superior seniors teaching Marketing Research, Presentation Skills, and Communication
Skills for a project for the Mayor’s Council on After School Programs to be presented to
the Georgia legislature in Spring of 2009
2005 - 2011 Committee member, GC, Convocation Circle Book
2007 – 2008 Facilitator for a GC group of student presentations at the New York Times Talk
2007 Presenter, GC, Coverdell Institute: Climate Changes Affects on Human Systems
2007 Presenter, GC, Service Learning Summit: Connecting the Classroom Knowledge to
Community Action
2006 Presenter, Southern Association for Canadian Studies, “Second Biennial Regional
Conference”
2006 Creator of GC Turnitin Processes and Usage handout for Information Technology &
Marketing department faculty
2006 Recruitment Committee Member, GC, for a Marketing professor, Society of Marketing
Advances Conference, Nashville, Tennessee
Other Service to Students
2016 Represented Marketing at GC College Fair
2016 Mentor for Georgia College at NCUR Students in Asheville North Carolina
2015 Coverdell PPSRA (2015) GC Mentor for Sean Grimes Received the PPSRA Award
2015 Participated in the ODK Honor Society Annual Meeting – Pinned Jillian Bolak
2015 Participated in the Phi Kappa Phi Annual New Member Meeting
2015 Provided Partial Scholarship for two Students to Attend Athgo Competition (August)
2015 Represented Marketing at GC Spring Fest
2015 Represented Marketing at the GC College Fair
2015 Represented GC at the Logistic Conference in Atlanta, Georgia
2014 Presidential Scholars Committee (Nov)
Doreen (Dee) Sams Page 24
2014 Reviewer Coverdell Chair PPSRS Application for Scott York
2014 Representative, Undeclared Majors’ Fair
2013 – 2016 Core Advisory Board Member, State of Georgia National Wildlife Federation Campus
Ecology
2013-2016 Steering Committee Member, State of Georgia National Wildlife Federation Campus
Ecology
2012 - 2014 Faculty Advisor, Global Business Student Leaders Association
2013 Co-sponsored and mentored one student and attended Athgo International in DC May
2013
2013 Acquired 14 business clients (i.e., for profit and nonprofit), consulted on, and supervised
client projects for Marketing Research and the Advanced Marketing Theory and
Applications courses (a.k.a., Applied Marketing). Projects included extensive qualitative
and quantitative research and reporting as well as extensive marketing plans.
2012 - 2013 Faculty Advisor, CIBER Competition, Atlanta, Georgia, March 2013
2012 - 2013 Conducted six international video conferences for students in my International Marketing
Strategy classes with Canada, China, Spain, and Venezula
2010 - 2013 Mentor for one student in SOAR including attending Student Oriented Activities
2008 - 2012 Supervised and served as lesion from GCSU to Ed Rodriguez and the branding
committee at the Warner Robins Area Chamber of Commerce for two separate branding
initiatives directing students across eight courses
2006 - 2012 Acquired 128 business clients (i.e., for profit and nonprofit), consulted on, and
supervised client projects for Marketing Research and the Advanced Marketing Theory
and Applications courses (a.k.a., Applied Marketing). Projects included extensive
qualitative and quantitative research and reporting as well as extensive marketing plans.
2012 Skype Presentation from Canada by Monica Ospina “Topic Multicultural Marketing
Tourism”
2011 Published and presented at Intellectbase Academic Conference in Atlanta, GA with co-
authors (student group from Marketing Research Class)
2011 Mentored and provided two scholarships two students to attend a professional forum
(Athgo International, Washington DC) in the amount of $300 each including registration
fees + $100 meals
2011 Provided scholarship for a student attending a professional conference ($200)
2008 Sponsored and accompanied two marketing students to the 14th
Annual Georgia Tech
Global Business Forum: Post-Olympic China-Business Opportunities and Challenges for
U.S.-Based Firms, Atlanta, Georgia Conference, April 23, 2008, 8:30 a.m. - 4:50 p.m.
2007 Designer/Coordinator, Marketing discipline brochure development
2006 Event Coordinator, Phi Kappa Phi Webinar "60 Seconds & You're Hired!" by Robin
Ryan, Career Counselor and famous author of several books such as “What to do with
the Rest of Your Life” and “Salary Negotiations Strategies,” forty-two School of Business
Students were in attendance
2005 - 2006 Mentor for French international student, Stephanie Largilliere
2005 Thesis Chair, Summer, for Maggie Gajownik, Honors Thesis, “Doing Business in Poland:
Cosmetics Industry,” University of South Florida, Tampa
2004 - 2006 Mentor, former students from the University of South Florida in both research and
academic pursuits, Beth Livesay and Valerie Kimball
COMMUNITY SERVICE
2008 – 2017 Founder and Board of Directors member GC Shades of Green
2012 - 2016 Board of Directors member – Heart of Georgia Energy Coalition, Warner Robins, GA
2012 - 2016 Marketing Education Advisory Board, Baldwin High School, Milledgeville, GA
2015 GC Shades of Green “W.E.T Panel,” October 7th
, A&S Auditorium
Doreen (Dee) Sams Page 25
2015 Arrange Fall Line Freeway Wet Lands Tour with Matt Poynter and GC science faculty to
determine feasibility to use Wet Lands for undergraduate research
2014 GC Shades of Green “W.E.T. – Lake University Workshop,” Panel Discussion, A&S
Auditorium (Sept)
2014 GC Shades of Green recognized as a GC organization by GC Foundation (created in
2009) open to public
2013 - 2014 Spearheading formation of the Macon Chapter of the Green Chamber of the South
2012 Coordinator, “Campus Food Day,” Georgia College & State University – Milledgeville
Georgia and the Center for Science in the Public Interest – Washington DC
2011 - 2013 Participant, Live Healthy Baldwin Partnership, Milledgeville, GA
2011 - 2012 Member, Baldwin County Chamber of Commerce Education Committee, Milledgeville,
GA
2008 - 2011 Member, Milledgeville Mayor’s Commission on Youth Development – Presentation Skill
Development, Milledgeville, GA
2011 Guest Lecturer, Baldwin County High School (Careers in Marketing Research) –
October 26th, Milledgeville, GA
2011 Guest Lecturer, Twiggs County Leadership Training (Group Problems and Solutions) –
October 17th
, Jeffersonville, GA
2011 Presenter at the Global Citizenship Symposium: Putting a Face on Poverty for the Boys
and Girls Club as part of a plenary session, GC
2010 - 2012 President of Board of Directors, Boys and Girls Club of Baldwin and Jones Counties,
GA
2010 Focus Group Analyst and Trainer - Medical Center of Georgia, Macon, GA
2010 Event Coordinator/Resource Chair, Boys and Girls Club, Fourth Annual Dinner and
Silent Auction, Milledgeville, GA
2010 Served on the Sustainability Council for the State of Georgia Boys and Girls Club,
Madison, GA
2010 Presenter, Baldwin County Rotary - “Boys and Girls Club of Baldwin County”
2010 Principle Researcher, Boys and Girls Club of Baldwin and Jones Counties, GA
Baldwin and Jones Counties Social and Demographic Assessment.
2010 Presenter, Regional Chamber Executives Meeting, Marketing Campaign (regional and
chambers specific), Twiggs County March 10th
, Jeffersonville, GA
2010 Conducted and Presented Research, Goodwill Industries of Middle Georgia, Strategic
2013 Assessment: Nine County Study January 28th
to Regional Board Members
2010 Conducted and Presented Research, Goodwill Industries of Middle Georgia, Strategic
2013 Assessment: Nine County Study January 20th
to Local Board Members
2010 Trainer, Goodwill Industries of Middle Georgia, Develop a Training Package and
Delivered Training on Interview Techniques
2009 - 2010 Principle Researcher, Goodwill Industries of Middle Georgia Strategic 2013
Assessment: Nine County Study involving, secondary research (i.e., social and
demographic characteristics), and primary research (i.e., survey and in-depth
interviews), Macon, GA
2009 - 2010 Member of the Education Committee for Georgia College and State University, J.
Whitney Bunting College of Business on the Greater Warner Robins Area Chamber of
Commerce, Warner Robins, GA
2009 Presenter, Warner Robins Area Chamber of Commerce, Branding Campaign, Warner
Robins, GA
2009 Event Coordinator, Boys & Girls Club of Baldwin and Jones Counties 4th
Annual Dinner
and Silent Auction, Milledgeville, GA
2009 Presenter: Warner Robins Chamber of Commerce – Branding the Region, April 17th
,
Warner Robins, GA
2008 - 2009 Representative for Georgia College and State University, J. Whitney Bunting College of
Business on the Greater Warner Robins Area Chamber of Commerce, Warner Robins
Doreen (Dee) Sams Page 26
2008 - 2009 Fundraising Chair, Boys and Girls Clubs, Baldwin and Jones Counties, GA
2008 Developed and Coordinated the 2nd
Annual Dinner and Silent Auction, Milledgeville,
Georgia for the Boys and Girls Club of Baldwin and Jones Counties, GA
2007 Board of Directors for Big Brothers Big Sisters Organization – assisted with annual
fundraising event, Milledgeville, GA
2006 Coordinate charity event for Meals on Wheels held at a local restaurant, Milledgeville,
GA
2006 Coordinate charity event for Habitat for Humanity held on front campus, GC
2005 Volunteer, Harmony Crossing Hurricane Katrina Relief Fund Event, Eatonton, GA
2005 Guest Speaker, Katrina – Business Ethical Behavior, Coverdell Institute, GC
COMMITTEE AND ADMINISTRATIVE ASSIGNMENTS
2016-2017 Co-Coordinator GURC Conference
2014-2017 Course Lead, WebMBA Strategic Marketing Courses
2013-2017 Course Lead, WebMBA Global/International Business Courses
2013-2017 Faculty Coordinator, GC Mentored Undergraduate Research and Creative Endeavors
2015 Developer, MURACE Fall 2015 Symposium
2015 Member, Marketing Department Chair Search Committee
2015 Member, Marketing Faculty Search Committee
2014 Chair, Marketing Faculty Search Committee
2014 Developer, GURC Conference (2016 & 2017)
2014 Developer, URACE Fall 2014 Symposium
2014 Developer, URACE Spring 2014 Symposium
2014-2015 Chair, GC Effective Mentoring IV – Advancing Undergraduate Research
2013-2014 Co-Chair, GC Effective Mentoring III – Tools for Advancing Undergraduate Research
2013-2015 Secretary, GC Graduate Curriculum Committee, College of Business
2012 - 2015 Member, College of Business Promotion and Tenure Committee
2013-2014 Chair, SAPC, Faculty Senate
2009 - 2015 Member, GCSU Sustainability Council
2012 - 2013 Sustainability Circle
2012 - 2013 Undergraduate Research Advisory Committee (Faculty Planning and Implementation
Grant taskforce)
2012 - 2013 GC Macon Center Internal Board
2011 - 2013 New Faculty Development Team
2012 Co-Chair, Search Committee, Supply Chain/Logistics Professor, COB
2012 - 2013 Undergraduate Research Mentoring Circle
2012 Literacy Teaching Circle
2012 - 2013 Tenure and Promotion Committee
2011 - 2013 Member of the Faculty Senate
2011 - 2013 Member of SAPC within Faculty Senate
2011 - 2012 Representative for College of Business, Institutional Research Board
2011 - 2013 Secretary of Graduate Curriculum Committee, COB
2009 - 2013 Funding Chair / Education Chair GCSU Sustainability Council
2010 - 2011 Member, Civitas Circles Group
2008 - 2011 Member, Convocation Circle’s Book Committee, Secretary 2010-2012
2011 Chair, Governance Retreat Work Group – Senate
2008 - 2009 Steering Committee Member, American Democracy Committee
2008 - 2009 Lead Faculty, Internationalizing the Curriculum Marketing Discipline
2007 Member, Search Committee for ITM Department Secretary, reviewed resumes,
interviewed, and provided feedback to other committee members
2006 - 2007 Member, Search Committee for a Director of the Honors Program. Duties involved
reviewing vitas, providing feedback to committee and calling candidate references
Doreen (Dee) Sams Page 27
2006 - 2007 Member, International Job Fair Committee, collaborated to bring multinational
organizations to campus
2006 - 2007 Member, Search Committee for Marketing faculty member position for Georgia College
& State University, reviewed vitas and provided feedback to other committee members,
picked up candidates in Macon and arranged and attended dinner meetings with
candidates and colleagues, escorted candidate to various campus meetings
2005 - 2007 Member, University Honors Council. Review and assess theses scholarship. Review
and analyze honors scholarship applications. Developed a survey instrument and
analyzed data. Other duties as assigned by Doris Moody, Ph.D., Georgia College &
State University
2006 Recruiter, preliminary faculty recruitment, Society for Marketing Advances Conference,
Nashville, Tennessee
2006 Member, Search Committee for a Director of the Honors Program, reviewed vitas and
provided feedback to other committee members
2006 Member, International Job Fair Committee, Collaborated to bring multinational
organizations to campus
2005 - 2007 Member, Honors Committee, Georgia College & State University
2005 - 2007 Member, International Business Committee, Georgia College & State University
2006 - 2007 Recorder and Member, Academic Assessment Committee, Georgia College & State
University, developed survey for assessment of GCSU core curriculum for Alumni and
focus group questions for assessment of GCSU core curriculum for graduating seniors
2005 - 2006 Member, Marketing Curriculum Development, one of three GCSU faculty to assess,
evaluate, and change prerequisites for all marketing courses, Georgia College & State
University
2005 - 2006 Recorder and Member, Academic Assessment Committee, Georgia College & State
University, developed survey for assessment of GCSU core curriculum for Alumni and
focus group questions for assessment of GCSU core curriculum for graduating seniors
2005 Interviewer, preliminary faculty recruitment, Society for Marketing Advances
Conference, San Antonio, Texas
2005 Peer Review Evaluation, observed and provided formative assessment for one
instructor, Business Communications course in the Information Technology & Marketing
Department of Georgia College & State University
PROFESSIONAL MEMBERSHIPS
• Phi Kappa Phi – member (2004-2017)
• American Marketing Association (AMA) (2005-2017) – member
• American Association of University Professors (AAUP) – (2013-2017) - member
• Beta Gamma Sigma – member (2000-lifetime)
• Council of Undergraduate Research – University Liaison /Representative (2013-2017)
• Delta Sigma Pi Professional Business Fraternity – member (2010-2017)
• Golden Key Honor Society – member (1999-lifetime)
• Green Chamber of the South – member (2013-2017)
• International Journal of Scholarship of Teaching and Learning Editorial Review Board (2015/2017)
• Marketing Management Association – member (2008-2017)
• National Wildlife Federation – member of Campus Ecology Core Advisory Board (2013-2017)
• Society for Marketing Advances (SMA) – member (2000-2017)
• French American Chamber of Commerce (2015-2016)
• Academy of Marketing Sciences (AMS) (2014-2016) - member
• Heart of Georgia Energy Commission – board member (2013-2016)
• International Society for Scholarship of Teaching and Learning (9/13 – 10/15)
• Georgia Indo-American Chamber of Commerce – member (2013-2014)
Doreen (Dee) Sams Page 28
• Global Business Leaders Association, Georgia College & State University, adviser (2005-2014)
• Women’s Leadership Forum – member (2005-2014)
• Cambridge Who’s Who – member (2009-2013)
• Madison Who’s Who – member (2010-2013)
• Boys and Girls Club of Baldwin and Jones County – Board of Directors (President & fundraising
chair) (2008-2012)
• Direct Marketing Association (DMA) – member (2007-2010)
• Middle Atlantic and New England Council for Canadian Studies – member (2006-2008)
• Southern Association for Canadian Studies – member (2006-2008)
TEACHING PHILOSOPHY
It is this instructor’s philosophy that learning occurs as an individual travels on his or her life’s journey
and that college is an important part of that journey. Therefore, it is the instructor’s responsibility to
create a classroom atmosphere where learning can flourish. Learning is an interactive process
wherein each interaction is an opportunity to gain knowledge for both the students and the instructor.
The instructor, as the facilitator, must provide a learning atmosphere in which respect for differing
viewpoints is paramount and in which the individual feels free to express his or her own viewpoint. To
this end, the instructor shares information from both academics and practitioners. It is this instructor’s
belief that examining issues such as business ethics, civic responsibility, corporate responsibility,
environmental responsibility, global responsibility, social responsibility, and personal responsibility are
essential parts of every marketing course. Further, in an attempt to assist the student in his or her
academic journey, the instructor must respond in a timely manner to students’ questions and concerns
both inside and outside of the classroom.

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GC Professor's Marketing Credentials

  • 1. Doreen (Dee) Sams Georgia College & State University The J. Whitney Bunting College of Business 212 Atkinson Hall, CBX 012 Milledgeville, GA 31061 Phone: (478) 445-0966 Fax (478) 445-5249 Department: Marketing Rank: Professor (Graduate & Undergraduate Status) Discipline: Marketing ACADEMIC QUALIFICATIONS Doctoral Degree Degree Name: Ph.D. Year Conferred: 2005 Principle Academic Unit: Business Administration Degree Granting Institution: University of South Florida, Tampa, Florida Major Field of Study: Marketing Minor Field of Study: Measurement Dissertation Title: “An Empirical Investigation of Job Stress and Managing Emotionally-Based Behavior at the Social Service Encounter: The Perspective of Frontline Social Service Personnel” Masters Degree Degree Name: Master of Business Administration (MBA) Year Conferred: 1999 Degree Granting Institution: University of South Florida, Tampa, Florida Major Field of Study: International Business/Leadership/Marketing Baccalaureate Degree Degree Name: Bachelors of Arts (BA) Year Conferred: 1998 Degree Granting Institution: University of South Florida, Tampa, Florida Major Field of Study: Marketing
  • 2. PROFESSIONAL QUALIFICATIONS Professional Experience July 2015 - Present Course Lead Marketing, Georgia WebMBA July 2014 - Present Course Lead Global/International Business, Georgia WebMBA Aug 2012 - Present Faculty Coordinator of Mentored Undergraduate Research and Creative Endeavors (MURACE) 2005 – Present Marketing Consultant (nonprofit and for profit organizations) 1995 – 1996 Vice President Sales, Innovative Benefit Consultants, Clearwater, Florida, managed sales force accounts for North Carolina and Florida. 1993 – 1995 Administrative Assistant, American Apartment Management Co., Inc., Knoxville, Tennessee, assisted with projects directly related to various housing associations such as the National Affordable Management Housing Association (NAMHA), MAMHA, SAMHA, and AMHA, wrote grant proposals to obtain federal grants for security and renovation projects for Section 8 housing projects across the United States. 1990 – 1992 President, Women’s Missionary Union for Northside Baptist Church, Johnson City, Tennessee. Directed monthly meetings and charity events, which involved setting up speaker schedules and developing annual meeting agendas and budgets as well as overseeing officers duties and promoting the organization’s goals and objectives. Served as a liaison with the Deacon Board and represented the Women’s Missionary Union at the Southern Baptist Convention 1983 – 1993 Lead, Office of Enrollment Management, East Tennessee State University, Johnson City, TN, managed part time personnel for recruitment and university admission activities, developed software programs to reduce workload for full time administrative staff. Participated in the workshops and instructed staff in the benefits and uses for Banner enrollment software. Managed full-time staff and student workers for several admissions and recruitment projects. Lead the first word processing initiative on campus. 1970 – 1983 Reviewed and Edited military specs for the aerospace industry (Honeywell – Minuteman Missile and Viking to Mars projects), worked in the accounting field in the injection molding industry (Hansen Manufacturing), and in direct marketing for Princess House Crystal 1970 - 1983 Volunteer troop leader, camp director, neighborhood director, and Board member for the Girl Scouts. Served on the PTA as treasurer and managed several school related projects (e.g., fundraiser to air condition Tarpon Springs Elementary and the holiday store for students)
  • 3. ACADEMIC EXPERIENCE Associate Professor, Georgia College & State University J. Whitney Bunting College of Business, Marketing Department Fall 2016 Strategic Marketing – WebMBA Program (Master’s Level – One Section) Marketing Research – Two Sections Professional Selling – One Section Undergraduate Research – Two Sections Internships Supervised – Two Students (MURACE) Summer 2016 Global/International Business (WebMBA) – One Section Study Abroad – Spain - Global Marketing Environment Study Abroad – Spain – Marketing in Spain Research (2 students) Study Abroad – Spain - Marketing In Spain Spring 2016 Global/International Business (WebMBA) – One Section Global Marketing Environment – One Section Independent Study – Advanced Marketing - Two MBA Students Independent Study International Marketing Strategy – One Student Internships Supervised – Two Students Marketing Research – One Section Courses August 2004 – Fall 2015 Academic Service Seminar – Observational Research and Presentation – Two Sections Academic Service Seminar – Test Marketing and Focus Group Analysis – One section Advertising and Promotion – One Section Applied Marketing Theory and Application (Master’s Level) – Twelve Sections Branding Strategy (online) – One Section Business Ethics – Three Sections Business Ethics and Global Responsibility (Master’s Level) – Three Sections Consumer Behavior – One Section Directed Research – Green Marketing – One Section Directed Study – International Marketing Strategy – Australia – One Section Directed Study – International Marketing Strategy – China Directed Study – Marketing Research – One Section Directed Study – MBA Marketing Research Directed Study – Strategic Marketing – Two Sections Focus Group Research – Three Sections Independent Study Branding – Two Sections Independent Study in Cause Related Marketing Services – Two Section Independent Study Green Marketing – One Section Independent Study Internet Marketing – One Section
  • 4. Independent Study Marketing Research – Greece – One Section Independent Study Multicultural Marketing – One Section Independent Study Multicultural Marketing Research – One Section Independent Study Social Media Marketing – Turkey – One Section Independent Study Sustainability Marketing – One Section Global/International Business (WebMBA – Master’s Level) – Thirteen Sections International Marketing Environment - One Section International Marketing Strategy – Fifteen Sections Internships Supervised – Three Sections Marketing Research and Decision Systems – Twenty Sections Marketing Research Independent Study – One Section Principles of Marketing – Six Sections (One Section on Voluntary Overload Status) Professional Selling – Two Section (volunteer overload ½ pay) Service Marketing – Three Sections Special Topic – Focus Group Research – Two Sections Strategic Marketing – WebMBA Program (Master’s Level) – Two Sections Study Abroad Canada - International Retailing) – One Section Study Abroad Canada - Multicultural Marketing – One Section Study Abroad – Spain - Global Marketing Environment – developed, lead, and taught - Two Sections (2012 & 2014) Study Abroad – Spain - Marketing In Spain –developed, lead & taught – Two Sections (2012 & 2014) Undergraduate Research-Marketing – Three Sections Visiting Instructor, University of South Florida, St. Petersburg College of Business, Marketing Department, Courses Taught January 2001 - July 2003 Basic Marketing - Six Sections International Marketing Strategy - Three Sections Marketing Research and Decision Systems - Two Sections CURRICULUM DEVELOPMENT • Fall 2015 - Fall 2016, Digital Analytics • Summer 2016, taught two courses for GC in Spain at Universidad Internacional de Menedez Pelayo • Spring 2015, proposed two courses for GC in Spain at Universidad Internacional de Menedez Pelayo • Summer 2015, Branding • Fall 2014, Branding Strategy • Fall 2014, Professional Selling • Fall 2014, WebMBA Global Business Course Lead • Summer 2014, taught two courses for GC in Spain at Universidad Internacional de Menedez Pelayo • Spring 2013, proposed two courses for GC in Spain at Universidad Internacional de Menedez Pelayo • Summer 2012, taught two courses for GC in Spain at Universidad Internacional de Menendez Pelayo • Summer 2012, developed a Marketing Strategy course for the WebMBA
  • 5. • Spring 2012, proposed and marketed a new course “MKTG 4999: Independent Study Research” • Spring 2012, team leader Student-Faculty Collaboration: Developing a Roadmap for Sustaining Meaningful Student Learning through Undergraduate Research and Creative Endeavors • Fall 2011, developed and proposed a two-course study abroad for Summer 2012 in Spain • Developed three independent studies courses – Global Marketing and Marketing in Spain • Internationalizing the Curriculum – Developing videoconference with professors and students in Canada, China, and Venezuela for the International Marketing Strategy course Spring 2012. • Developed independent study course – Cause Related Marketing Services • Internationalizing the Curriculum – Setup and conducted videoconference with professors in Spain for the International Marketing Strategy course Fall 2011. • Developed International Business Course for the WebMBA • Developed two (3-semester hour) Canadian Study Abroad Marketing courses (Cause- Related Marketing: Green Marketing and Multicultural Marketing: A Museum Experience) for (2009) • Co-developed and conducted two (3-semester hour) Canadian Study Abroad Marketing courses (International Retailing and Multicultural Marketing) for Summer 2008 HONORS, AWARDS, AND OTHER QUALIFICATIONS Awards and Honors • 2016 (Apr) Best Paper in Track (Donald Sawver Branding, Strategy & Research Award) – Marketing Management Association Conference - Chicago • 2015 (Feb) GC Athlete’s Choice Award for Most Influential Professor • 2013 (Feb) GC Athlete’s Choice Award for Most Influential Professor • 2013 Phi Kappa Phi Love of Learning Award ($500) • 2012 GC Undergraduate Research Mentoring Award (April) ($3,000) • 2011 Nominated for the Aspen Institute Beyond the Pinstripes Pioneer Faculty Award for sustainability efforts (April) • 2011 Faculty/Student Research Award $1,050 GCSU • 2011 Hometown Heroes “Go Green” Sponsored by Geico and the American Red Cross • 2011 (Feb) GC Athlete’s Choice Award for Most Influential Professor • 2010 Best Paper of AABRI Conference “Cultures Influence on Managements’ Best Practices Strategy Adoptions: Study Across NAFTA Region” (September 24) • 2010 Student Choice Award for Professor of the Year (Atkinson Honors) • 2010 (Feb) GC Athlete’s Choice Award for Most Influential Professor • 2009 Nominated for the 8th Annual Marketing Management Association’s Master Marketing Teacher Award sponsored by Hormel Foods (October) • 2009 Who’s Who Madison Member • 2009 Recipient of “I Caught You Caring” award, Georgia College & State University, Fall • 2009 Cambridge Who’s Who Professional of the Year in Higher Education • 2009 Cambridge Who’s Who Top 101 Industry Experts • 2009 Cambridge Who’s Who Lifetime Member • 2008 Nominee GC Atkinson Honors (Spring) • 2008 Omicron Delta Kappa - National Leadership Honor Society, member (Spring) • 2008 Inducted into the Omicron Delta Kappa National Leadership Honor Society (Spring)
  • 6. • 2007 Laurie Hendrickson McMillan Award for non-tenured faculty demonstrating the highest levels of teaching excellence, research productivity, and service to the community, (Spring) • 2007 Nominee GCSU Atkinson Honors (Spring)2007 Graduate Professor Status (Spring) • 2007 Nominee GC Bobcat Award (Spring) • 2006 Outstanding Faculty for International Studies, GCSU, (Fall) • 2006 Nominated for the University of South Florida Outstanding Dissertation Award, (Fall) • 2005 Recipient of “I Caught You Caring” award, Georgia College & State University, (Fall) • 2001 Best Student Paper in Track, Society for Marketing Advances Conference, New Orleans, LA, “Triangulatory Reciprocal Benefit in Social Marketing: Measuring Motivation at Cause-Related Fitness Events,” Andrea Scott and Doreen Sams, (Nov) • 2001 Phi Kappa Phi – National Honor Society, member since 2001 • 2001 Doctoral Consortium Fellow, Society for Marketing Advances • 1998 Beta Gamma Sigma – National Honor Society, member since 1998 • 1998 University of South Florida Honors • 1997 Golden Key Honor Society – National Honor Society, member since 1997 • 1983 Alpha Sigma Lambda – National Honor Society, member since 1983 INTELLECTUAL CONTRIBUTIONS Basic Scholarship Journal Articles Doreen Sams, Karen Berman, Steven Jones, Amy Pinney, Kalina Manoylov, Christine Mutiti, Samuel Mutiti, Allison VandeVoort, and Caralyn Zehnder (2016) “A Model for Building Research into the Undergraduate Curriculums: Georgia College Moves Full STEAM Ahead" Accepted May 2016 for publication in CUR Quarterly. Doreen Sams, Rosalie Richards, Robin Lewis, Rebecca McMullen, Jennifer Hammack, Larry Bacnik, and Caitlin Powell (2016) “Empirical Study: Mentorship as a Value Proposition (MVP),” International Journal of the Scholarship of Teaching and Learning, (July). Karen Berman, Doreen Sams, and Joe Schwartz (2016) “Attendance at College Theatre Events: Contributions Beyond Culture,” The American Journal of Arts Management, All authors contributed equally. January Edition. Doreen Sams, Rosalie Richards, Robin Lewis, Rebecca McMullen, Larry Bacnik, Jennifer Hammack, and Caitlin Powell (2015) “Measuring Self-Efficacy and STEM-Fluency as Value- Added Outcomes of Undergraduate Research Mentoring: Scale Development,” CUR Quarterly Spring 2015, Accepted: Invited Article by the Council of Undergraduate Research Quarterly. Doreen Sams and Minna Rollins (2015) “Cross-Cultural Communication via Videoconferencing: Strategies for a Successful International Marketing Assignment,” Invited paper for The Journal of Business Diversity, 15(1). Anne Hoel, Sarit Levy, Doreen Sams, Sherry Robinson, Minna Rollins (2013) “Sustainability and Education Methodologies: Various Ways to 2 the Business Curriculum,” Review of Higher Education and Self-Learning, Journal. Winter Edn.
  • 7. Doreen (Dee) Sams, Gregg Kaufman, and Brian Mumma (2012) “Beyond the Classroom Product Offering: Product Analyses by Two Distinct Customer Groups,” Review of Higher Education and Self-Learning, 5(14). Doreen Sams and Phil Sams (2012) “ROA / ROI-Based Load And Performance Testing Best Practices: Increasing Customer Satisfaction and Positive Word-of-Mouth Advertising,” Journal of Information Systems Technology & Planning 5(12): 49-59. Doreen Sams and Phil Sams (2012) “Software Security Assurance a Matter of Global Significance: Product Life Cycle Propositions,” Journal of Technology Research. (3) February: 1-9. Doreen Sams, Michael Hersh, Shannon O’Keefe, Emily Scarboro, Zachary Tuman, and Lauren White (2011) “Creativity’s Role in the Success of College of Business Students: An Empirical Study.” Review of Higher Education and Self-Learning, 4(13). Doreen Sams (2011) “US Commercial Food Safety: Consumers Assignment of Responsibility Within the Value Chain,” International Journal of Business and Social Science. 2(15): 6-14. Coleen Sams and Doreen Sams (2011) “Best Practice in Developing Critical Analyses: An Empirical Study of Self-Efficacy from an Interdisciplinary Perspective,” International Journal for the Scholarship of Teaching and Learning. 5(2). ISSN 1931-4744. Doreen Sams, Mohammad Ayub Khan, and Monica Ospina (2011) “Across the great divide: Management, culture, and sustainability across NAFTA region,” Journal of Academic and Business Ethics, 4(July), 1-19. Cynthia Rodriguez Cano and Doreen Sams (2010) “Advancing cognitive moral development: a field observation of college students,” Journal of Academic and Business Ethics, V. 3. Cynthia Rodriguez Cano and Doreen (Dee) Sams (2010), “Body Modification and Young Adults: Predictors of Intentions to Engage in Future Body Modification.” Journal of Retailing and Consumer Services, 17(1): 80-87. Cynthia Rodriguez Cano and Doreen (Dee) Sams (2009), “The Importance of an Internal Marketing Orientation in Social Services,” International Journal of Nonprofit and Voluntary Sector Marketing, (April). Cynthia Rodriguez Cano, Doreen (Dee) Sams, Joe Schwartz (2009), “The Job Stress-Job Performance Relationship in the Social Service Encounter.” The International Journal of Nonprofit and Voluntary Sector Marketing, 14(1): 83-93. Cynthia R. Cano, Doreen Sams, and Joe Schwartz (2008), “Is Socially Responsible Behavior Good Business? An Investigation of Tomorrow’s Business Leaders.” Journal of Social Responsibility, 4(4): 491-503. Fernando Jaramillo, Robert Nixon, and Doreen Sams (2005), “The Effect of Law Enforcement Stress on Organizational Commitment.” Policing: An International Journal of Police Strategies & Management. 28(2): 321-336.
  • 8. Doreen (Dee) Sams, (2001), “Overview of Federal Grants: An Opportunity for Marketing Educators to Fund Quality Research and Learn Through Collaboration.” Marketing Educator, (Fall): 21(1), AMA MarketingPower.com. Doreen (Dee) Sams (2001) “Overview of the International Marketing Research and Public Policy from Neglect to Influence.” Marketing Educator, (Fall): 21(1), AMA MarketingPower.com. Proceedings and Presentations at Scholarly Conferences Doreen Sams (2016) “The Undergraduate Mentoring Process: Contributions to Efficiency & Success,” Marketing Management Association Conference, Providence, Rhode Island September 13-17. William F. Crittenden, Stacey Hills, Karen L. Koza, Doreen Sams, Hannah Walters (2016) “Enriching the Educational Experience for Students through Faculty-Student Research Collaborations,” Marketing Management Association Conference, Providence, Rhode Island September 13-17. Doreen Sams, Yannick Hass, Jason Lambert, Robin Lewis, Carly O’Saben, and Ashley Savarnsky (2016) “Brand Positioning: New Regional Undergraduate Research Conference,” Submitted to Atlantic Marketing Association Conference to be held September 14-18, 2016, Charleston, South Carolina (additional contribution by Marilyn Corn). Doreen Sams and Jeanetta Sims (2016) “Maximizing Marketing Partnerships - Empowering Your Effectiveness: College as Value Adding Assets,” American Marketing Association Nonprofit Conference, Washington, DC July 11-13. (Invited presentation.) Robin Lewis, Rebecca McMullen, Jennifer Hammack, Doreen Sams, and Jeanetta Sims (2016) “Mentored Undergraduate Research Handbook, 2nd Edition,” CUR Presentation June. Parker, Janna, Amit Poddar, Doreen Sams, and Kalina Manoylov (2016) “Water Conservation On Campus: Experimental Study Examining The Role Of Advertising And Technology In Promoting Water Conservation Among College Students,” Marketing Management Association, Chicago, April 13-16. (Best paper in Branding, Research, Strategy Track.) Blumenthal, Ryan, Leslie Bowker, Natalee Laye, Hope McDonald and Doreen Sams (2016) “Awareness, Advertisement Effectiveness, and Intentions of Middle School Students: An Empirical Study,” National Council of Undergraduate Research (NCUR) April. Sean Grimes and Doreen Sams (2016) “Utility Dashboards: Understanding Student Interest,” National Council of Undergraduate Research (NCUR) April. Ron Smith, Doreen Sams, Joe Schwartz (2016) “Impact of Personal Beliefs in Business-to- Business Buyer Decisions,” Association of Marketing Theory and Practice March. Rebecca McMullen, Jennifer Hammack, Robin Lewis, Doreen Sams, Steven Jones (2016) “Revealing the Factors that Impact Faculty’s Role as Undergraduate Research Mentors: An Empirical Study,” (Feb), Conference of Higher Education Pedagogy,” Blacksburg, Virginia.
  • 9. Doreen Sams (2015) “Creatively Using Electronic Delivery Within Ferpa Compliance,” (Sept), Marketing Management Association Fall Educators' Conference, San Juan Puerto Rico. Doreen Sams, Rebecca McMullen, Jennifer Hammack, and Robin Lewis (2015) “Undergraduate Research Nuts and Bolts: GC Grassroots to Institutionalization,” Poster Presentation, Council of Undergraduate Research, Norman Oklahoma. Robin Lewis, Doreen Sams, Jennifer Hammack, Rebecca McMullen, Rosalie Richards (2015) “Mentoring Undergraduate Research,” Poster Presentation, USG Teaching and Learning Conference: Best Practices for Promoting Engaged Student Learning, Athens Georgia. Doreen Sams, Jennifer Hammack, Rebecca McMullen, Robin Lewis (2015) “Engaged Learning: Social Media and the Classroom,” Session Presentation at the 2015 USG Teaching and Learning Conference: Best Practices for Promoting Engaged Student Learning, Athens Georgia. Amy Alice Chastain and Doreen Sams (2014) “Qualitative Study in Intercultural Communication Exchange Competency: Bridging the Cultural Divide,” IALIC November 2014 Portugal Conference. Both authors contributed equally. Doreen Sams (2014) “Undergraduate Research and Institutional Boards: Facilitators or Hindrance,” Special Session Panelist Marketing Management Association Fall Educators’ Conference, (Sept 17-19), San Antonio, TX, Doreen Sams and Janna Parker (2014) “Assignment of Value Chain Environmental Responsibility: Small Retailers’ Perspective,” Special Track for IMP Conference, (Sept 1-6), Bordeaux, France. Doreen Sams, Robin Lewis, and Rosalie Richards (2014) “Open Re-Sourcing: Higher Education Mentoring Handbook,” CUR: National Conference: Creating the Citizens of Tomorrow: Undergraduate Research for All, (June), Washington DC. Brennen Sowell, Ivan Manoylov, Janna Parker, and Doreen Sams (2014) “The Personal Story of Small Retailers Behind Environmental Sustainability Change: Depth Interviews,” SOBIE Conference (April), Destine, FL. Doreen Sams and Janna Parker (2014) “The Perspective of Small Retailers on Sustainability: An Exploratory Study for Scale Development,” AMS Conference, (May), Indianapolis, Indiana. Doreen Sams and Minna Rollins (2014) “Cross-Cultural Communication via Videoconferencing: Strategies for a Successful International Marketing Assignment,” Marketing Management Association Spring Educators Conference, (Mar), Chicago, IL. Janna Parker and Doreen Sams (2014) “The Role of Economics and Emotion in Adoption of Water Conservation Technology: A Between Subject Experimental Design,” Marketing Management Association Spring Educators Conference, (Mar), Chicago, IL.
  • 10. Karen Berman and Doreen Sams (2014) “Economic Impact of College Theatres’ Attendees through Indirect Spending in a Local Community: Pilot Study.” (Jan 3-4), AABRI Conference, Orlando, FL. Janna Parker, Doreen Sams, Danielle Mullen (2013) “Sustainability Across the Marketing Curriculum: Water Conservation,” Georgia Sustainability Network Conference - Presentation, (Aug), Macon GA. Janna Parker, Doreen Sams, Ivan Manoylov (2013) “Sustainability Across the Marketing Curriculum: Undergraduate Research Mentoring,” Georgia Sustainability Network Conference – Poster Session, (Aug), Macon GA. Ron Smith and Doreen Sams (2013) “Sustainability Across the Marketing Curriculum: Collaborative Projects and Classrooms,” Georgia Sustainability Network Conference – Poster Session, (Aug), Macon GA. Nikki Lekas, Janna Parker, Amit Poddar, and Doreen Sams (2013) “The Perceived Economic and Emotional Value of Eco-Feedback Technology” SOBIE Conference (April), Destine, FL. Tara McCarthy, Doreen Sams and Joseph Schwartz (2013) “Studying Abroad: Discovery of the Missing Links an Empirical Study,” SOBIE Conference Abstract in Proceedings (April), Destine, FL. Doreen Sams, Emily Scarboro, Janna Parker, Ivan Manoylov (2013) “Sustainability Paradigm: Perspective of the Small Retailers,” Sustainable Development and Planning Conference, Wessex Institute of Technology, (May 27-29), Kos Greece Doreen Sams, Rosalie Richards, Larry Bacnik, Jennifer Hammack, Caitlin Powell, Doreen Sams, Rebecca McMullen, and Robin Lewis (2013) “Mentorship a Competitive Advantage in a Global Marketplace,” SoTL Commons Conference, Abstract, (March 27-29), Savannah, GA. Anne Hoel, Sarit Levy, Doreen Sams, Sherry Robinson, Minna Rollins (2012) “Sustainability and Education Methodologies: Various Ways to Green the Business Curriculum.” Intellectbase International Consortium Conference, Abstract, (Oct), Atlanta, GA. Anne Hoel, Doreen Sams, and Minna Rollins (2012) “Teaching Sustainability Beyond The Classroom, Marketing Management Association Fall Educators' Conference, (Sept. 19-21), Minneapolis, MN, (All authors contributed equally.) Doreen (Dee) Sams, Gregg Kaufman, and Brian Mumma (2012) “Beyond the Classroom Product Offerings: A Shared Learning Experience in Citizen Science.” Intellectbase International Consortium Conference, (May 24-26), Nashville, TN, (All authors contributed equally.) Banerjee, Koushik, Hauke Busch Amanda Chase, Jennifer Hammack, Caitlin Powell, Robin S. Lewis, Rebecca McMullen, Rosalie Richards, Doreen Sams (2012), “Mentorship as an Agent of Change: Student, faculty and global community stakeholders.” USG Teaching and Learning Conference: Best Practices for Promoting Engaged Student Learning, (April 12-13), Helen, GA. (All authors contributed equally.)
  • 11. Doreen Sams and Phil Sams (2012) ROA / ROI-Based Load And Performance Testing Best Practices: Increasing Customer Satisfaction and Positive Word-of-Mouth Advertising. Accepted for the Intellectbase International Consortium Conference, (April 12-14), San Antonio, TX, Abstract. (Both authors contributed equally.) Doreen Sams, Michael Hersh, Shannon O’Keefe, Emily Scarboro, Zachary Tuman, and Laurern White (2011) “Creativity’s Role in the Success of College of Business Students: An Empirical Study.” Intellectbase International Consortium Conference, (Oct. 13-15). Atlanta, GA. Doreen Sams and Minna Rollins (2011) “Phoenix Rising a USA Perspective: The Multilevel/Multimodal Reflections of a Recipe for Triangulation of a Globalized Learning Opportunity” 2011 MMA Fall Educators' Conference. St. Louis, MO. (Both authors contributed equally.) Emily Scarboro, Doreen Sams, and JaLynn Hudnall (2011) “Overcoming Before and Aftermarket Sustainability Paradigms: A Holistic Perspective,” SOBIE Conference (April 2011), Destine, FL. Doreen Sams, Mohammad Ayub Khan, and Monica Ospina (2011) “Cultures Influence on Managements’ Best Practices Strategy Adoption: Study Across NAFTA Region,” AABRI Conference, (March 24-26), Nashville TN. Best Paper of Conference award. Matthew Boyle and Doreen (Dee) Sams (2011) “Investment Analysis,” SOBIE Annual Academic Conference, (April), Sandestin, FL. Doreen (Dee) Sams and Philip Sams (2010) “Software Security Assurance a Matter of Global Significance: Within the Product Life Cycle,” Global Digital Business Association, Inc., 2010 GDBA Annual Conference, (Oct. 14-16), New Carrollton, MD, Researchers acknowledge the contribution of Priti. (Both authors contributed equally.) Cynthia Cano and Doreen (Dee) Sams (2010) “Ethical Decision-Making of Business Students: A Field Observation,” Association of Marketing Theory and Practice, (Mar 26), Head, SC. (Both authors contributed equally.) Doreen (Dee) Sams and Gregg Kaufman, (2009) “Paideia and the Liberal Arts University,” 10th Annual National Outreach Scholarship Conference held at the University of Georgia (Sept. 28), (Both authors contributed equally.) Doreen (Dee) Sams (2008), “Where Have All the Mad Cows Gone? A Critical Look at a Multinational Health Crisis,” Middle Atlantic and New England Council for Canadian Studies / Southern Association for Canadian Studies Conference, (Oct. 4), Washington, DC. Cynthia Rodriguez Cano and Doreen (Dee) Sams (2008), “Body Modification and Self- Expression: An Investigation of College Students,” Society for Marketing Advances, St. Petersburg, Florida, (Nov. 4-9). (Both authors contributed equally.) Cynthia Rodriguez Cano, Doreen (Dee) Sams, and Valerie Kimball. (2008), “Human Commonalities as Determinants of Global Marketing Strategy: Standardization versus
  • 12. Adaptation,” (First two authors contributed equally), Society of Business, Industry, and Economics 11th Annual Conference, (April 15-18), Destin, Florida. Cynthia Rodriguez Cano, Doreen (Dee) Sams, and Joseph Schwartz (March 2008), “Is Socially Responsible Behavior Good Business? An Investigation of Voluntary Labeling of Potentially Hazardous Products.” Abstract Format. The 2008 Annual meeting of the Association of Marketing Theory and Practice, (Mar. 27-29), Conference Proceedings. Savannah, GA. (All authors contributed equally.) Christine Aiello, Doreen (Dee) Sams, and Cynthia Rodriguez Cano (2007), “The Influence of Technology on Word-of-Mouth Advertising: A Conceptual Model.” The Society of Business, Industry, and Economics 9th Annual Conference. (Apr 15-18), Orange Beach, Alabama. Cynthia Cano, Doreen Sams, and Wesley Austin. (2006). “Multiculturalism In North America: A Framework For Predicting Demographic Changes.” Proceedings: Second Biennial Regional Conference. (Oct. 5-7), Southern Association of Canadian Studies. Fernando Jaramillo, Robert Nixon and Doreen Sams, (2004), “The Effect of Law Enforcement Stress on Organizational Commitment.” Proceedings: Southern Management Association. (Nov), Abstract. Doreen Sams. (2003), “Significant Influences on Advertising Research In The United States.” Proceedings: CHARM Historical Conference, (May), Lansing, MI. Andrea Scott and Doreen Sams. (2001), “Triangulatory Reciprocal Benefit in Social Marketing: Measuring Motivation at Cause-Related Fitness Events.” Proceedings: SMA Conference, (Nov), New Orleans, LA, Abstract. (Both authors contributed equally.) Miriam Stamps and Doreen (Dee) Sams, (2001), “Ethics, Social Responsibility and Vulnerable Consumers: International and Multicultural Strategic Implications.” Proceedings: 2nd International AmFiTan Development Ethics Conference, (Feb), Tampa, FL, Abstract. Doreen (Dee) Sams, Dr. Miriam Stamps and Dr. Greg Marshall, (2000), “An Altruistic Approach to Product Warning Labeling: Propositions and Justification.” Proceedings: Society for Marketing Advances Conference, (Nov), Orlando, FL, Abstract. Miriam Stamps and Doreen (Dee) Sams, (2000), “Target Marketing, Ethics, Product Liability, and Vulnerable Consumers: International and Multicultural Strategic Implications.” Proceedings: Academy of Marketing Science: Multicultural Conference, (Sept), Hong Kong, China, Abstract. Other Works Published Rosalie Richards, Caitlin Powell, Jennifer Hammack, Rebecca McMullin, Larry Backnik, Robin Lewis, and Doreen Sams (July 2014) “Handbook of Mentoring Undergraduate Research,” Copyrighted: GC Knowledge Box (URACE), Digital Commons. 517 downloads across 31 countries since publication. Doreen Sams (2014) “Integrating Undergraduate Research into the Curriculum Institute Proposal,” Council of Undergraduate Research, Lakeland Florida (March 28-30).
  • 13. Doreen Sams, Rosalie Richards, Robin Lewis, Rebecca McMullen, Larry Bacnik, Jennifer Hammack, Caitlin Powell (2014) “Reconsidering Undergraduate Research Mentoring: A Value Added Proposition?” Vignette, CUR. Jennifer Hammack, Rosalie Richards, Larry Bacnik, Robin Lewis, Doreen Sams, Rebecca McMullen, and Caitlin Powell (2013) “Mr. Miyagi Mentoring: Working with Limited Research Resources in a Public Liberal Arts Setting,” (Oct), Poster Session, Pre-ISSOTL Conference CUR Symposium: Raleigh, North Carolina. Doreen Sams (2012) “Case Study: Environmental Education and Outreach - Campus Ecology.” National Wildlife Federation (Sept). Doreen Sams (2012) “Cultural Skyping Experiences Across The 12-Hour Divide: A USA Perspective,” Intercom, Tesol International Association, (Sept), URL: http://newsmanager.commpartners. com/tesolicis/issues/2012-09-04/3.html. Book Chapter Doreen Sams and Janna Parker (2016) “The Perspective of Small retailers on Sustainability: An Exploratory Study for Scale Development,” Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era, Editors Michael W. Obal, Nina Krey, and Christian Bushart, Springer Publishing: Germany. Doreen Sams (2016) “Scales Contained in Dissertation,” published in Handbook of Nonprofit Scales – Perceptual Measures for Research on Nonprofit Organizations, Editor Sekretariate Professor Helmig, Gower & Ashgate Publishing: UK. Janna Parker and Doreen Sams (2015) “Eco-Feedback Technology’s Influence On Water Conservation Attitudes and Intentions of University Students in the USA: An Experimental Design,” By invitation from Editor (Dr. Leal Filho, Walter, Sümer, Vakur): Sustainable Water Use and Management: Examples of New Approaches and Perspectives, Springer, (March 14). ISBN 978-3-319-12393-6. Both authors contributed equally. Proposals Submitted to Organizations for Grants and/or Training N/A Research Submitted to a Peer Review Conference N/A Research Submitted to a Peer Review Journal Janna Parker, Amit Poddar, Doreen Sams, and Kalina Manoylov (2015) “Policy Decisions Regarding the Use of Advertisements verses Eco-Feedback Technology for Water Conservation: What Works Best? The first three authors contributed equally. First round revisions in progress.
  • 14. Doreen (Dee) Sams Page 14 Research in Progress Doreen Sams, Robin Lewis, Jennifer Hammack, Rebecca McMullen (2016) “Benefits of a Solid Undergraduate Research Mentoring Plan: A Handbook Solution. Doreen Sams, Natalee Layee, Katherine Butcher (2016) “Corporate Social Responsibility: Perspective of Small Retailers in Southern Spain,” Working Title. Contributors: Caroline Jones and Conner Edison. Doreen Sams, Victoria Carver, Lisa Ouyang, Kayla Draffin, Sandra Schodowski, and Drew Richardson (2016) “Where Does One Search for Medical Help: Information Search in the 21st Century?” Working Title. Steven Jones and Doreen Sams (2016) “Reflections of Student Research Conference Experiences.” Grimes, Sean and Doreen Sams (2015) “Utility Dashboards: Stakeholders Perspectives,” Data Analysis and Write-up. Ron Smith, Doreen Sams, Joe Schwartz (work began Summer 2015) “The Relationship between Sustainable Business Decisions and Personal Behavior.” Working Title. All authors contributed equally. Write-up in progress. Roush, Kimberly and Doreen Sams (2015) “Value-Added Marketing Research Projects: A Comparative Study,” Data Collection and Analysis. Rebecca McMullen, Jennifer Hammack, Robin Lewis, Doreen Sams, Steven Jones (2015) “Revealing Factors that Impact Faculty’s Role as Undergraduate Research Mentors: An Empirical Study. All authors contributed equally. Write-up in progress. Doreen Sams, Minna Rollins, Amy Chastain, Kris Acheson-Clair (work began 2014) “Words Within Context: Across the Great Divide.” Data Analysis in progress. Doreen Sams (work began 2014) “Study Abroad Case Study: Agent Assisted.” Write-up in progress. Rebecca McMullen, Jennifer Hammack, Rosalie Richards, Robin Lewis, and Doreen Sams (work began 2014) “Mentoring Circle Reflections,” Working Title. All authors contributed equally. Data analyses in progress. Janna Parker and Doreen Sams (work began 2014) “Brand Communities: Non-for-Profit Adaptation,” Working Title. Both authors contributed equally. Data collection completed. Other Academic Works In Process Rosalie Richards, Jennifer Hammack, Rebecca McMullen, Robin Lewis, Doreen Sams, Jeanetta Sims, and Caitlin Powell, (2015-2016) “Handbook of Mentoring Undergraduate Research,” 2nd Edition. Editorial, Reviewer, Session/Track Chair Assignments • Reviewer, ISSOTL (five papers) (2016) • Editorial Review Board, International Journal of Scholarship of Teaching and Learning (2015/2017) • Editorial Review Board, Journal of Marketing Theory and Practice Invited (2012-2017) • Reviewer, National Council of Undergraduate Research – Conference Abstracts (2016) • Reviewer, Marketing Management Conference to be held in Chicago April 2016, (Nov 2015)
  • 15. Doreen (Dee) Sams Page 15 • Reviewer, Council on Undergraduate Research, Posters on the Hill (Nov 2015) • Reviewer, AABRI Journal (Nov 2015) • Reviewer, International Journal for the Scholarship of Teaching and Learning (Nov 2015) • Reviewer, Georgia Undergraduate Research Conference (Oct 2015) • Reviewer, Journal of Marketing Theory and Practice (Sept 2015) • Panel Session Chair, Marketing Management Association Fall Educators' Conference, San Juan Puerto Rico (May – Sept. 2015) • Reviewer, International Journal for Scholarship of Teaching and Learning (July 2015) • Reviewer, Journal of Marketing Theory and Practice (July 2015) • Reviewer, Journal of Marketing Education Review, (2015) 2016 Special Issue • Reviewer, Journal of Business Cases and Applications (2015-2016) • Reviewer, International Journal for the Scholarship of Teaching and Learning (October 2014) • Reviewer, the American Journal of Entrepreneurship (October 2014) • Conference Committee Member and Reviewer, Georgia Undergraduate Research Conference (GURC), (2013-2017) • Member of the Institutional Research Board for GCSU (representative for the College of Business) (2011-Present) • Panel Session Chair, Marketing Management Association (MMA), San Antonio, Texas (September 17-19, 2014) • Reviewer, Journal of Marketing Theory and Practice (June 2014) • Editorial Board, EUMMAS 2014 International Conference on Marketing, Management, and Economics, Sarajevo, Bosnia, and Herzegovina (August 2014) • Reviewer, International Journal for the Scholarship of Teaching and Learning (May 2014) • Session Chair, Academic and Business Research Institute Conference, Orlando, Florida (January 2-4, 2014) • Editorial Review Board, Educational Management Textbook, Monterey Mexico (Author Mohammad Khan), Publication available in 2013, Acknowledged in Preface (2013) • Reviewer and Co-Track Chair, Emerging Markets and Cultural Issues in Global Industrial Networks IMP Conference, Atlanta Georgia (August 30 – Sept 2, 2013) • Reviewer, Georgia Sustainability Network Conference (2013) • Reviewer, Society for Marketing Advances (2013) • Reviewer, 20th IBIMA Conference in Kuala Lumpur, Malaysia (March 2013) • Reviewer, Journal of Marketing Theory and Practices (December 2012) • Reviewer, 23rd IBIMA Conference, Valencia Spain (September 2012) • Reviewer, November, American Journal of Entepreneurship (2012) • Reviewer, the 19th IBIMA Conference, Barcelona, Spain (November 2012) • Session Chair, Intellectbase International Consortium Atlanta Conference (October 2012) • Reviewer, Journal of Marketing Theory and Practice (October 2012) • Reviewer, September, Journal of Marketing Theory and Practice (2012) • Panel Chair, Marketing Management Fall Educators' Conference Panel - Teaching Sustainability Across the Business Curriculum (September 2012) • Session Chair, Intellectbase International Consortium, Nashville Tennessee Conference (May 2012) • Reviewer Task Panel, Intellectbase International Consortium (2011-2012) • Reviewer, Marketing, 3e, Interactive Components by Grewal and Levy (2011) • Reviewer, six chapters and supporting documentation for a Marketing Research Textbook “Essentials of Marketing Research: A Hands-On Orientation” 1st Ed, by Naresh Malhotra, Pearson Publication Jan 2014, Acknowledged in Preface, Reviewed in (2011) • Reviewer, Journal of Marketing Theory and Practice (June 2011) • Reviewer, Journal of Marketing Theory and Practice (December 2010)
  • 16. Doreen (Dee) Sams Page 16 • Editorial Board, The Journal of Transitional Business Institution Management (2010-2011) • Reviewer, The Washington Business Research Journal (September 2010) • Editorial Board, Intellectbase International Consortium (2011-2012) • Session Developer (1) and Chair (2 sessions), October, Society of Marketing Advances Conference (2010) • Reviewer, Journal of Marketing Theory and Practice (June 2010) • Reviewer, March, Prentice Hall Business Publishing Chapter Review (2010) • Reviewer, November, Journal of Marketing Theory and Practice (2009) • Reviewer, March, Journal of Criminal Justice (2009) • Reviewer, February, Journal of Marketing Theory and Practice (2009) • Reviewer, November, Journal of Marketing Theory and Practice (2008) • Book Four Chapter Reviews of Marketing Real People, Real Choices, October, Pearson Prentice Hall (2007) • Reviewer, Honors Theses Georgia College and State University, (2006/2007) • Reviewer, November, Journal of Marketing Theory and Practice, (2006) • Reviewer, Historical Analysis and Research in Marketing Conference, December, East Lansing, Michigan, (2002) Panel and Discussant Assignments • Panel Member (2016 Fall) Marketing Management Association Fall Educators’ Conference – September, Providence Rhode Island • Invited Guest Speaker, American Marketing Association – Nonprofit Conference – July, Washington, DC • Panel Lead (2015 – Fall) Marketing Management Association Fall Educators’ Conference – September, Puerto Rico • Presenter (2015 - June) Council of Undergraduate Research: “Undergraduate Research Nuts and Bolts: GC Grassroots to Institutionalization,” Norman, Oklahoma • Panel Lead, (2015 - March) Council of Undergraduate Research: Undergraduate Research in the Social Sciences Institute, Celebration, Florida • Panel Discussant, GC URACE Symposiums 2014 • Developer and Coordinator, Shades of Green Week, April 22, 23, 24, 2013 • Presenter, “GC New Faculty Development - Managing Teams,” November 2012 • Presenter, “GC Honors College – PIIGS and BRICs,” November 2012 • Presenter, “GC Internationalization Workshop” October 2012 • Chair, “Fall 2012 Marketing Management Association Fall Educators’ Conference Four Member Panel – Teaching Sustainability Across the Business Curriculum,” September 19-21, 2012 Minneapolis Minnesota • Moderator and Co-Creator, “Shades of Green Week,” October 3 – 7, 2011 at Georgia College & State University • WebMBA Orientation Handbook Committee 2010-2011 • Civitas Circle Member 2010-2011, GCSU • Co-Creator, “Shades of Green: Financial Stability in a Greening Economy, September 28, 2010, GC • Moderator and Co-Creator, “Shades of Green,” February 11, 2010, Georgia College & State University • Facilitator, “Technology in the Classroom: WebCT Vista,” August 13, 2008, GC Faculty Orientation • Session Chair, May 2003, Historical Analysis and Research in Marketing Conference, East Lansing, Michigan • Panelist, November 2000, First Annual MBA Student Ethics Symposium, “Affirmative Action and Reaction,” University of South Florida, Tampa, Florida
  • 17. Doreen (Dee) Sams Page 17 Certifications Quality Matters Reviewer Certified (August 2015) CITI Human Subject Research IRB Board Certified (2015-2018) Quality Matters Rubric Certified (2014) National Health Institute Human Subject Research Certified (2013-2016) Awards, Grants and Recognition 2015 - Coverdell PPSRA (2015) GC Mentored Sean Grimes - $1822 2015 – Journeyman Mini-Grant (2016) - $2,020 2015 – Research Gate - 0.55 Total Impact Points - 61 Citations 2015 – ResearchGate - Congratulations on the 300 downloads of my publications since joining the end of 2014 2015 - $1,000 MURACE - Faculty/Teaching Staff UR Professional Development Through Conference/Symposium Learning Sessions Supplementary Travel Assistance Reimbursement Award – CUR Norman Oklahoma 2015 – $4,000 Nippon Foundation Fellowship, Japanese Institute 2015 - $800 NCUR – First Time NCUR Attendee Administrator Travel Award 2015 - $500 URACE - Faculty/Teaching Staff UR Professional Development Through Conference/Symposium Learning Sessions Supplementary Travel Assistance Reimbursement Award 2014/2015 - $150 Teaching Circle 2013 RFP Winner – Innovative Use of the Collaborate Webinar Tool “Bridging the Cultural Divide Between GC Business Students and Shantou University Students in China” 2012 Green Fee Committee Research Grant $16,645 2012 Undergraduate Research Mentor GC Award $3000 2011 Faculty/Student Research GC Award $1,050 2011 SGA Grant - $700 Received 2010 SGA Grant - $700 Received 2009 SGA Grant - $500 Received 2008 Faculty Research Award - $1,993 Received 2008 Faculty Research Award - $642 Received Other GC College of Education Master Capstone Portfolio Panel Member (2015) Victoria Lovas Toner (April 21) Statistical analyst (2010) Berman Dissertation FACULTY DEVELOPMENT • 2016 (July 21) Participant in NWF webinar. • 2016 (Feb 26-28) “What Happens in Marketing, Stays Digital: Rethinking Marketing for Success in the Era of Unlimited (Digital Analytics). • 2016 (Jan) Selected for Supervisor Training • 2015 (Dec 16) “Assessing Undergraduate Research: What We Can Learn from Assessment at Multiple Levels” Council of Undergraduate Research, Washington, DC
  • 18. Doreen (Dee) Sams Page 18 • 2015 (Oct 14-17) “Digital Marketing Analytics” American Marketing Association - Academy of Marketing Analytics, Atlanta, GA • 2015 (June 8-21) Selected for the Japanese Institute San Diego University, JSI Fellow • 2015 (April 16-19) National Undergraduate Research Conference, CUR, Spokane, Washington • Participant, 2015 (Mar. 31 – Apr 1) 7th Annual Georgia Logistics Summit • 2015 (Mar. 13-15) Undergraduate Research in the Social Sciences Institute, CUR, Orlando Florida • 2015 (February 6) French American Chamber of Commerce, Atlanta Chapter serving the Southeast US: How to Expand US Brand Globally • 2015 (Jan 21) AMA Webinar: The Sixth Sense of Marketing: How our Primal Brain Rules WHEN and WHY we click • 2015 (Jan 15) CUR Webinar: Undergraduate Research in Service of Sustainability: Toward a National Agenda • Participant, 2014 (Dec. 16) Using Social Media Without Violating FERPA, by Timothy E. Gilsbach, AudioSolutionz Webinar • Participant, 2014 (Nov. 15) Georgia Undergraduate Research Conference, Statesboro, Georgia • Coordinator/Participant, 2014 (Nov. 14) GC URACE Symposium • Participant, 2014 (Oct. 14-28) Applying the Quality Matters Rubric Certification, Online • Course Lead/Participant, 2014 (Oct. 9-11) “WebMBA Faculty Development Workshop” • Participant, 2014 (Aug. 22) Webinar: A Case for Using Mobile to Understand Consumer, AMA • Participant, 2014 (Apr. 18 morning) SAUPO Conference, Kenessaw State University, Kenessaw, Georgia • Coordinator, GC URACE Symposium, 2014 (April 18 - afternoon) • Presenter, 2014 (Mar. 27-30) CUR Integrating Undergraduate Research into the Curriculum Institute, Lakeland, Florida • Participant, 2014 (Mar. 17-20) 6th Annual Georgia Logistics Summit • Participant, 2014 (Mar. 7) Come Together with McGraw-Hill Faculty Development Workshop, Atlanta, GA • Participant, 2014 (Feb.) Good Jobs Green Jobs National Conference, Washington, DC • Participant, 2014 (Jan. 23) Webinar: How NASCAR is Using Social Media to Deliver a Dynamic and Engaging Fan Experience, AMA • Course Lead/Participant (Jan. 11-12) WebMBA Orientation, Atlanta, Georgia • Coordinator, GC URACE Symposium, 2013 (Nov) • GC Representative, 2013 (Nov 8-10) CUR Institute: Creative Inquiry in the Arts and Humanities Institute, Sacramento California • GC Representative, 2013 (Sept) CUR: Research Experiences for Undergraduate Students Scholarship Conference, Washington, DC • Participant, Fourth USA India Business Summit, Atlanta Georgia • Participant, 2013 (Sept) Webinar: Improving Your Online Presentation Skills • Participant, 2013 (July) Webinar: Connect the Dots: The Path to Conversion and ROI • Participant, 2013 (July) Webinar: Turn Big Data into a Big Win for the Contact Center, AMA • Participant, 2013 (July) STEM Symposium, CAPS-ATL, GC/Central State • Participant, 2013 (July) Webinar: Express Lunch and Learning: Be an IVR Rock Star • Participant, 2013 (May) Float 4 Interactive Luncheon, World Trade Center Atlanta, GA • Participant, 2013 (May) GIACC: Investing in India • Attendee, 2013 (Mar) 5th Annual Georgia Logistics Summit • Participant, 2013 (Feb) China Trade Summit, World Trade Center Atlanta, GA • Participant, 2013 (Feb) Webinar: Best Practices for Entering New Markets: An Ct-On Case Study • Participant, 2013 (Jan) Webinar: Faculty Support and Undergraduate Research: Innovation in Faculty Role Definition, Workload, and Reward • Participant, 2012 (Nov) ISA Faculty Seminar, “Challenges of the Global Marketplace: Preparing Business Students for the 21st Century.” Held in London and Paris
  • 19. Doreen (Dee) Sams Page 19 • Participant, 2012 (Oct) “Desire to Learn Software Workshop” • Participant, 2012 (Oct) “WebMBA Faculty Development Workshop” • Participant, 2012 (Oct) “WebMBA Faculty Development Workshop” • Participant, 2012 (Aug) “GC - Website Content Management Workshop” • Designer, 2012 (May) Personalized (Opt-In) Marketing Conducted in Conjunction Survey with PossibleNow • Participant, (Feb) Webinar: Research and Strategy Summit, AMA • Participant, 2012 (Feb) Webinar: 2/10 Financing Campus Sustainability in Georgia, NWF • Participant, 2012 (Jan) GC Undergraduate Scholarship Symposium • Participant, 2012 (Jan 6-7) “WebMBA Orientation” • Faculty Lead, 2011 (Dec) Undergraduate Scholarship Colloquium COPLAC • Participant, 2011 (Oct) Webinar: Green Credentials Follow-Up: Resources, NWF • Participant, 2011 (Sept) An Interactive Worship on Teaching International Business, CIBER, Atlanta, GA • Participant, 2011 (Sept) “Faculty Development Workshop Online Course Development” GC • Participant, 2011 (Sept) Webinar: The Greenforce Initiative, NWF • Participant, 2011 (Sept) Webinar: What You Need to Know Now to Make Smarter Decisions about New gTLDs • Participant, 2011 (Aug) Webinar: The Technical Side of Behavioral Ad Serving: What Publishers Need to K, emediaUSA • Participant, 2011 (Aug) Webinar: .brand vs. .com - will brands come out on top? AMA • Participant, 2011 (Aug) Webinar: The Definitive Webinar to Marketing Metrics & Marketing Analytics, AMA • Participant, 2011 (Aug) “WebMBA Orientation,” Atlanta, GA • Participant, 2011 (July 19) “How to Deliver a Dynamic and Engaging Multichannel Customer Experience that Drives Revenue,” Webinar by the American Marketing Association • Participant, 2011 (June 28) “Event Marketing Secrets: Generating Real Buzz that drives Registrations, Attendance and ROI” Webinar by the American Marketing Association • Participant, 2011 (May 17-18) “Sustainability Across the Curriculum Train the Trainer Workshop” with Dr. Peggy Barlett, Agnes Scott College, Atlanta, GA • Participant, 2011 (March) CIBER, GSU, “International Workshop on Teaching International Business” Atlanta, GA • Participant, 2011/2010 (Jan) “WebMBA Orientation” Atlanta, Georgia • Attendee 2010 (Nov) (representative for College of Business), “CIBER Conference,” Georgia State University, Atlanta, GA • Attendee, 2010 (Sep) “SoftChalk,” GC • Developed, 2010 Internationalizing the Major • Attendee, 2010 (August 10) “First Annual GCSU Assessment Day” (August 10, 2010) Caroline Noyes, Assistant Director of Assessment, Georgia Tech, Atlanta, GA • Attendee, 2010 (Apr) “Art and Craft of Discussion Leadership,” Harvard Business Publishing Washington, DC • Participant 2010 (Feb 8) in CETL Workshop “Student Assessment of Learning Gains (SALG) instrument,” GC • Attendee, 2009 (November 13) “Fine Tuning Student Learning Outcomes and Curriculum Mapping” International Education Center GCSU, Milledgeville, GA • Attendee, 2009 (February 13) “Renate Cain Workshop” Dr. Renate Caine, Professor Emeritus California State University, San Bernardino and Director of Research and Professional Development of the Development of the Natural Learning Research Institute held at GC • Attendee, 2008 (September 15) “GCSU Civic Engagement,” Dr. Harry Boyte, University of Minnesota Center for Democracy and Citizenship.
  • 20. Doreen (Dee) Sams Page 20 • Attendee, 2008 (August 14) “GCSU Center for Excellence in Teaching and Learning Fall Teaching and Learning Day,” Learner-Centered Teaching by Dr. Maryellen Weimer • Attendee, 2008 (February 4) “Teaching Workshop for International Business,” Professor S. Tamer Cavusgil, Georgia State University, Atlanta, GA • Attendee, 2008 (January 18) “Integrating Study Abroad into the Curriculum Workshop,” Lynn Anderson, Dean International Education, UC San Diego held at GCSU, Milledgeville, GA • Attendee, 2007 (November) “AMOS Software Training Workshop,” Joseph Hair, Society of Marketing Advances Conference, San Antonio, TX • Attendee, 2007 (October 2007) “Integration and Assessment of Business Ethics in the Curriculum,” James Weber, Duquesne University, held at GC • Attendee, 2007 (September 26) “Rubrics,” Center for Enhanced Teaching and Learning, GC • Attendee, 2007 (August 10) Fall Teaching and Learning Day – “Creating Significant Learning Contexts” GC • Attendee, 2011-2006 (Fall/Spring) “Executive Forum Meetings” GC • Attendee, 2011-2006 (Fall/Spring) “Women’s Leadership Forum Meetings” GC • Attendee, 2007 (Spring) “Coverdell Institute Global Democracy Series,” GC • Attendee/Presenter, 2007 (February 13) “Coverdell Institute: Climate Changes Affects on Human Systems,” GC • Attendee, 2007 (February 6) “Webinar: Engage your Principles of Marketing Students in New and Fresh Ways,” McGraw-Hill/Irwin • Attendee/Presenter, 2007 (Spring) “Services Learning Summit: Connecting the Classroom Knowledge to Community Action,” GC • Attendee/Recruiter, 2006 (November) “Society of Marketing Advances Conference,” Nashville, TN • Attendee/Presenter, 2006 (October 5-7) “Second Biennial Regional Conference,” Southern Association for Canadian Studies Chattanooga, TN • Attendee, 2006 (Fall) “Coverdell Institute Global Democracy Series” GC • Attendee, 2006 (September 13) “Human Resource Training,” Diane Kirkwood and Yves-Rose SaintDic, GC • Attendee, 2006 (August 10) Fall Teaching and Learning Day – “Creating Significant Learning Contexts,” Stewart Ross, Center for Enhanced Teaching and Learning, GC • Attendee, 2006 (July 31) Thompson Press – “Radio Frequency Clickers in the Classroom” workshop, Joe Samprone, Coordinator GC • Attendee, 2006 (July) “Service Not-For-Profit Workshop,” Sarah Faircloth, Academic Engagement, Academic Engagement, GC • Attendee, 2006 (April 6-7) “Georgia Association of Marketing Educators Conference, Callaway Gardens, GA • Attendee, 2006 (March 17) “Into the Classroom: Incorporating Faculty Seminars and Teaching Abroad into the Curriculum,” Georgia Perimeter College, Atlanta, GA • Attendee, 2006 (March 21) “Executive of the Year Presentation,” Don Faulk, President and CEO of the Medial Center of Central Georgia, Macon, GA • Attendee, 2006 (February), “Global Business Ethics - YKK Corporation,” Georgia College & State University, Encouraged International Marketing and Business Ethics students to attend • Attendee, 2006 (February 15) “Service Learning Workshop,” Doris Moody, Academic Engagement GC • Attendee, 2006 (February) Lecture “Former Ambassador to Saudi Arabia Lecture,” GC • Attendee, 2006 “Writing Across the Curriculum,” Program, Center for Enhanced Teaching and Learning, GC • Attendee, 2005 (August) “Podnovations Workshop,” Center for Enhanced Teaching and Learning, GC • Attendee, 2006 (February 10-11) “Ninth Annual Conference on the Americas: An Interdisciplinary Inter-Cultural Conference,” Savannah, GA • Attendee, 2006 (January 27-28) “Canadian Workshop,” University of Tennessee, Chattanooga, TN
  • 21. Doreen (Dee) Sams Page 21 • Attendee, 2005 (November 17) DMEF’s Virtual Seminar, “What Future Business Leaders Need to Know Regarding Online Strategy: Fact vs. Fiction in Consumer Online Behaviors,” George Durney, Senior Vice President, U.S. Sales for Nielsen/NetRatings, Online • Attendee, 2005 (August 31) “Introduction to the Scholarships of Teaching,” Center for Enhanced Teaching and Learning, GC • Attendee, 2005 (August) “What the Best College Teachers Do,” Ken Bain, University of Texas at Austin, GC • Attendee, 2005 (August 12) “Faculty Teaching and Learning Day,” Center for Enhanced Teaching and Learning, GC • Attendee, 2005-2006 “University’s Mentoring Program,” Center for Enhanced Teaching and Learning, GC • Attendee, 2006 “National Institute of Health Webinar Grant Proposal Writing,” Academic Affairs, GC • Attendee, 2004-2002 (March-May) “Collaborative IRB Training Initiative, CITI certified/recertified University of Miami and the University of South Florida, Tampa, FL • Attendee, 2001 (March) “Developing Student’s Critical Thinking” and “Interpreting and Improving Your Students Rating,” Center for Teaching Enhancement (five hours completed) University of South Florida, Tampa • Attendee, 2000 (November) “Active Learning Develop & Analyze Multiple Choice Exams,” “Enhancing Graduate Teaching,” and “Teaching Both Course Content and Collaboration,” Center for Teaching Enhancement (ten hours completed) University of South Florida, Tampa, FL • Attendee, 2000 (January) “Assessing Student’s Writing Skills,” “Creating the Teaching Portfolio,” “Encouraging Student Integrity,” and “Entrance Orientation,” Center for Teaching Enhancement (20 hours completed) University of South Florida, Tampa. SERVICE Academic 2016 Secured six guest speakers for the professional selling course 2016 Brought-in and develop agendas, etc., for one guest speaker (Ira Blumenthal: university- wide access) and another for marketing research course (Keegan Wilkinson) 2016 Presented at New Faculty Development (Team Based Learning) 2016 Co-authoring with Steven Jones the application for CUR Campus-Wide Award for Undergraduate Research Accomplishments (AURA) 2016 Co-Authored with Kalina Manoylov, Steven Jones, and Robin Lewis the abstract for the Phi Kappa Phi Excellence in Innovation Award Abstract Competition – Under Review November 2015 with Phi Kappa Phi 2015 – 2016 Mentor (four marketing majors) for Ball State Social Media Competition, Munsey, Indiana (April 1-2) – Team won video presentation and accepted for on-sight competition 2015 GC Representative/Mentor to Athgo International, Washington, DC (August 12-14) 2011 - 2016 Representative, College of Business, GC Institutional Research Review Board 2015 Panel Chair, Marketing Management Academy Conference (Sept) Puerto Rico 2015 Participating as a working member at Athgo International (August) Washington DC 2015 – 2016 Course Coordinator, WebMBA Marketing Course 2014 – 2016 Course Coordinator, WebMBA International Business Course 2014 - 2016 Georgia Undergraduate Research Conference, Steering Committee Member – attended conferences in Columbus Georgia (1/25/14) and Statesboro Georgia (11/15/14) 2014 – 2015 Chair, Teaching Circle: Effective Mentoring IV - Tools for Advancing Undergraduate Research 2014 - 2016 Consulted on 32 marketing research projects (20 for the Milledgeville-Baldwin County Development Authority, one for the GC Theatre Department, and five for the Milledgeville Waste Water Treatment Department), Startup Company, Local Physician, MURACE Office, a Bed & Breakfast, an Alternative Stay Experience, and many others
  • 22. Doreen (Dee) Sams Page 22 2014 Attendee National Council of Undergraduate Research National Meeting, Cheney, Washington (Apr) 2014 Attendee w/International Marketing Strategy students, SAUPO Conference, Kenessaw State University, Kenessaw, GA (Apr) 2013 – 2016 Faculty Coordinator for Undergraduate Research and Creative Endeavors Department 2013 Co-Developer, National Wildlife Federation Annual Meeting, Macon, GA 2013 Participated in the Annual Editorial Review Board meeting for JMTP at Hilton Head, SC (Nov) 2013 Communications Committee Member, GC QEP 2013 Reviewer, Bachelors Thesis “The influence of leadership style on career motivation: Conceptual insights,” for Karolin Freier, Letzlinger Straße 239106 Magdeburg, Otto-von- Guericke University Magdeburg, Germany 2013 Faculty Representative co-sponsoring four GC undergraduate attendees, Doing Business with China in the Changing (and challenging) Economy” at the World Trade Center Atlanta 2013 Faculty Lead, Southeast Consortium in the GSU-CIBER Case Challenge Competition on March 7 - 8, 2013 2013 Faculty Representative, Athgo International, New York, NY 2013 Chair, Education, GC Sustainability Council 2012 - 2013 Member, Undergraduate Research Advisory Board (Faculty Planning and Implementation Grant Taskforce Committee) 2012 - 2013 Co-Chair, Undergraduate Research Mentoring Circle 2012 - 2013 Member, Student Academic Policy Committee – University Senate 2012 - 2013 Faculty Lead for Marketing, GC Undergraduate Scholarship Colloquium 2012 Presenter, Honor’s Program Presentation - PIIGS, USA & BRIC COUNTRIES 2012 Co-Chair, GC’s National Food Day / Campus Sustainability Event (Oct) 2011 - 2013 Member, New Faculty Orientation Team 2011 - 2013 Secretary, Graduate Committee 2010 - 2013 Developer and Moderator, Georgia College & State University, Shades of Green Panel Discussion and Week of Events 2005 – 2014 Advisor, GC, Global Business Student Leaders Association (formerly International Business Club Faculty) 2012 Secretary, COB Graduate Curriculum Committee 2012 Chair, Sustainability Campus Sustainability and Food Day (October 24th ) 2012 Faculty Advisor, Toms Club (RSO) 2012 Faculty Lead, Athgo International Competition October/November 2012 Co-Advisor for RSO Creation of the COB Career Summit 2012 Planned and participated a trip to Mage Solar with 23 students (March 9) 2012 Judge, Global Poster Session at the Global Symposium (February 6) 2012 Good Jobs Green Jobs Conference (Volunteer/Participant (February 23-24) 2012 Morehouse Conclave (evening February 24 – day February 25) 2012 Faculty representative at Spring Fest for Marketing Department 2012 Faculty Recruiter, Modex Conference, Atlanta Georgia (February 8-9) 2012 Member, Literacy Circle 2012 Member, Undergraduate Research Mentorship Circle 2012 Co-Chair, Education, GC Sustainability Council 2011 - 2012 Academic Advisor, Tom’s Shoes RSO 2011 - 2012 Department Lead, Recruitment Committee Member, GC, for a Marketing Supply Chain Professor 2011 - 2012 Member, Recruitment Committee Member, GC, for a Marketing Professor 2011 - 2012 Member, New Faculty Orientation Committee
  • 23. Doreen (Dee) Sams Page 23 2011 - 2012 Member & Creator of Group Blog for Effective Mentoring - A Tool for Advancing Undergraduate Research Circle 2011 - 2012 Member, Information Literacy Teaching Circle 2011 Interviewer, President’s Scholarship Competition 2011 Attendee and Scholarship Provider, Athgo International Forum Invitation Only Reception, Washington, DC 2011 Leader of Circle’s Discussion Group for Faculty and Staff 2011 Chaired, Governance Planning Retreat Work Group 2011 Participant, LMS Liaison Communication (WebMBA) 2011 Developed Proposal for Graduate Student Organization along with Amr Mohamed and Gerri McCord 2011 Developed Proposal for Graduate Student Organization Career Fair along with Amr Mohamed and Gerri McCord 2010 - 2011 Secretary, University Convocation Committee, GCSU 2010 - 2011 Member, Civitas Teaching Circle, GCSU 2010 Faculty Advisor and Co-Creator, Spring Break Trip to the Washington DC. Arranged private tour of the Capitol with State Representative, John Barrow; arrange a tour of the Ronald Regan Building with a lecture from the International Trade Commission; arranged a tour of the USAID facility with a lecture from a publicist returning from Haiti; and arranged for the hotel. The trip includes both International Education Club members and International Business Club members. 2009 - 2010 Participated in Graduate Program in Macon video (available on the GCSU Infopage) 2009 Presenter, GC, Civic Agency Workshop 2008 - 2010 Lead Faculty, GC, Internationalizing the Marketing Major 2008 - 2010 GC, Civic Agency Initiative Steering Committee, the American Democracy Project 2008 - 2009 GC, After School Program Grant, Advisor for Baldwin High School’s academically superior seniors teaching Marketing Research, Presentation Skills, and Communication Skills for a project for the Mayor’s Council on After School Programs to be presented to the Georgia legislature in Spring of 2009 2005 - 2011 Committee member, GC, Convocation Circle Book 2007 – 2008 Facilitator for a GC group of student presentations at the New York Times Talk 2007 Presenter, GC, Coverdell Institute: Climate Changes Affects on Human Systems 2007 Presenter, GC, Service Learning Summit: Connecting the Classroom Knowledge to Community Action 2006 Presenter, Southern Association for Canadian Studies, “Second Biennial Regional Conference” 2006 Creator of GC Turnitin Processes and Usage handout for Information Technology & Marketing department faculty 2006 Recruitment Committee Member, GC, for a Marketing professor, Society of Marketing Advances Conference, Nashville, Tennessee Other Service to Students 2016 Represented Marketing at GC College Fair 2016 Mentor for Georgia College at NCUR Students in Asheville North Carolina 2015 Coverdell PPSRA (2015) GC Mentor for Sean Grimes Received the PPSRA Award 2015 Participated in the ODK Honor Society Annual Meeting – Pinned Jillian Bolak 2015 Participated in the Phi Kappa Phi Annual New Member Meeting 2015 Provided Partial Scholarship for two Students to Attend Athgo Competition (August) 2015 Represented Marketing at GC Spring Fest 2015 Represented Marketing at the GC College Fair 2015 Represented GC at the Logistic Conference in Atlanta, Georgia 2014 Presidential Scholars Committee (Nov)
  • 24. Doreen (Dee) Sams Page 24 2014 Reviewer Coverdell Chair PPSRS Application for Scott York 2014 Representative, Undeclared Majors’ Fair 2013 – 2016 Core Advisory Board Member, State of Georgia National Wildlife Federation Campus Ecology 2013-2016 Steering Committee Member, State of Georgia National Wildlife Federation Campus Ecology 2012 - 2014 Faculty Advisor, Global Business Student Leaders Association 2013 Co-sponsored and mentored one student and attended Athgo International in DC May 2013 2013 Acquired 14 business clients (i.e., for profit and nonprofit), consulted on, and supervised client projects for Marketing Research and the Advanced Marketing Theory and Applications courses (a.k.a., Applied Marketing). Projects included extensive qualitative and quantitative research and reporting as well as extensive marketing plans. 2012 - 2013 Faculty Advisor, CIBER Competition, Atlanta, Georgia, March 2013 2012 - 2013 Conducted six international video conferences for students in my International Marketing Strategy classes with Canada, China, Spain, and Venezula 2010 - 2013 Mentor for one student in SOAR including attending Student Oriented Activities 2008 - 2012 Supervised and served as lesion from GCSU to Ed Rodriguez and the branding committee at the Warner Robins Area Chamber of Commerce for two separate branding initiatives directing students across eight courses 2006 - 2012 Acquired 128 business clients (i.e., for profit and nonprofit), consulted on, and supervised client projects for Marketing Research and the Advanced Marketing Theory and Applications courses (a.k.a., Applied Marketing). Projects included extensive qualitative and quantitative research and reporting as well as extensive marketing plans. 2012 Skype Presentation from Canada by Monica Ospina “Topic Multicultural Marketing Tourism” 2011 Published and presented at Intellectbase Academic Conference in Atlanta, GA with co- authors (student group from Marketing Research Class) 2011 Mentored and provided two scholarships two students to attend a professional forum (Athgo International, Washington DC) in the amount of $300 each including registration fees + $100 meals 2011 Provided scholarship for a student attending a professional conference ($200) 2008 Sponsored and accompanied two marketing students to the 14th Annual Georgia Tech Global Business Forum: Post-Olympic China-Business Opportunities and Challenges for U.S.-Based Firms, Atlanta, Georgia Conference, April 23, 2008, 8:30 a.m. - 4:50 p.m. 2007 Designer/Coordinator, Marketing discipline brochure development 2006 Event Coordinator, Phi Kappa Phi Webinar "60 Seconds & You're Hired!" by Robin Ryan, Career Counselor and famous author of several books such as “What to do with the Rest of Your Life” and “Salary Negotiations Strategies,” forty-two School of Business Students were in attendance 2005 - 2006 Mentor for French international student, Stephanie Largilliere 2005 Thesis Chair, Summer, for Maggie Gajownik, Honors Thesis, “Doing Business in Poland: Cosmetics Industry,” University of South Florida, Tampa 2004 - 2006 Mentor, former students from the University of South Florida in both research and academic pursuits, Beth Livesay and Valerie Kimball COMMUNITY SERVICE 2008 – 2017 Founder and Board of Directors member GC Shades of Green 2012 - 2016 Board of Directors member – Heart of Georgia Energy Coalition, Warner Robins, GA 2012 - 2016 Marketing Education Advisory Board, Baldwin High School, Milledgeville, GA 2015 GC Shades of Green “W.E.T Panel,” October 7th , A&S Auditorium
  • 25. Doreen (Dee) Sams Page 25 2015 Arrange Fall Line Freeway Wet Lands Tour with Matt Poynter and GC science faculty to determine feasibility to use Wet Lands for undergraduate research 2014 GC Shades of Green “W.E.T. – Lake University Workshop,” Panel Discussion, A&S Auditorium (Sept) 2014 GC Shades of Green recognized as a GC organization by GC Foundation (created in 2009) open to public 2013 - 2014 Spearheading formation of the Macon Chapter of the Green Chamber of the South 2012 Coordinator, “Campus Food Day,” Georgia College & State University – Milledgeville Georgia and the Center for Science in the Public Interest – Washington DC 2011 - 2013 Participant, Live Healthy Baldwin Partnership, Milledgeville, GA 2011 - 2012 Member, Baldwin County Chamber of Commerce Education Committee, Milledgeville, GA 2008 - 2011 Member, Milledgeville Mayor’s Commission on Youth Development – Presentation Skill Development, Milledgeville, GA 2011 Guest Lecturer, Baldwin County High School (Careers in Marketing Research) – October 26th, Milledgeville, GA 2011 Guest Lecturer, Twiggs County Leadership Training (Group Problems and Solutions) – October 17th , Jeffersonville, GA 2011 Presenter at the Global Citizenship Symposium: Putting a Face on Poverty for the Boys and Girls Club as part of a plenary session, GC 2010 - 2012 President of Board of Directors, Boys and Girls Club of Baldwin and Jones Counties, GA 2010 Focus Group Analyst and Trainer - Medical Center of Georgia, Macon, GA 2010 Event Coordinator/Resource Chair, Boys and Girls Club, Fourth Annual Dinner and Silent Auction, Milledgeville, GA 2010 Served on the Sustainability Council for the State of Georgia Boys and Girls Club, Madison, GA 2010 Presenter, Baldwin County Rotary - “Boys and Girls Club of Baldwin County” 2010 Principle Researcher, Boys and Girls Club of Baldwin and Jones Counties, GA Baldwin and Jones Counties Social and Demographic Assessment. 2010 Presenter, Regional Chamber Executives Meeting, Marketing Campaign (regional and chambers specific), Twiggs County March 10th , Jeffersonville, GA 2010 Conducted and Presented Research, Goodwill Industries of Middle Georgia, Strategic 2013 Assessment: Nine County Study January 28th to Regional Board Members 2010 Conducted and Presented Research, Goodwill Industries of Middle Georgia, Strategic 2013 Assessment: Nine County Study January 20th to Local Board Members 2010 Trainer, Goodwill Industries of Middle Georgia, Develop a Training Package and Delivered Training on Interview Techniques 2009 - 2010 Principle Researcher, Goodwill Industries of Middle Georgia Strategic 2013 Assessment: Nine County Study involving, secondary research (i.e., social and demographic characteristics), and primary research (i.e., survey and in-depth interviews), Macon, GA 2009 - 2010 Member of the Education Committee for Georgia College and State University, J. Whitney Bunting College of Business on the Greater Warner Robins Area Chamber of Commerce, Warner Robins, GA 2009 Presenter, Warner Robins Area Chamber of Commerce, Branding Campaign, Warner Robins, GA 2009 Event Coordinator, Boys & Girls Club of Baldwin and Jones Counties 4th Annual Dinner and Silent Auction, Milledgeville, GA 2009 Presenter: Warner Robins Chamber of Commerce – Branding the Region, April 17th , Warner Robins, GA 2008 - 2009 Representative for Georgia College and State University, J. Whitney Bunting College of Business on the Greater Warner Robins Area Chamber of Commerce, Warner Robins
  • 26. Doreen (Dee) Sams Page 26 2008 - 2009 Fundraising Chair, Boys and Girls Clubs, Baldwin and Jones Counties, GA 2008 Developed and Coordinated the 2nd Annual Dinner and Silent Auction, Milledgeville, Georgia for the Boys and Girls Club of Baldwin and Jones Counties, GA 2007 Board of Directors for Big Brothers Big Sisters Organization – assisted with annual fundraising event, Milledgeville, GA 2006 Coordinate charity event for Meals on Wheels held at a local restaurant, Milledgeville, GA 2006 Coordinate charity event for Habitat for Humanity held on front campus, GC 2005 Volunteer, Harmony Crossing Hurricane Katrina Relief Fund Event, Eatonton, GA 2005 Guest Speaker, Katrina – Business Ethical Behavior, Coverdell Institute, GC COMMITTEE AND ADMINISTRATIVE ASSIGNMENTS 2016-2017 Co-Coordinator GURC Conference 2014-2017 Course Lead, WebMBA Strategic Marketing Courses 2013-2017 Course Lead, WebMBA Global/International Business Courses 2013-2017 Faculty Coordinator, GC Mentored Undergraduate Research and Creative Endeavors 2015 Developer, MURACE Fall 2015 Symposium 2015 Member, Marketing Department Chair Search Committee 2015 Member, Marketing Faculty Search Committee 2014 Chair, Marketing Faculty Search Committee 2014 Developer, GURC Conference (2016 & 2017) 2014 Developer, URACE Fall 2014 Symposium 2014 Developer, URACE Spring 2014 Symposium 2014-2015 Chair, GC Effective Mentoring IV – Advancing Undergraduate Research 2013-2014 Co-Chair, GC Effective Mentoring III – Tools for Advancing Undergraduate Research 2013-2015 Secretary, GC Graduate Curriculum Committee, College of Business 2012 - 2015 Member, College of Business Promotion and Tenure Committee 2013-2014 Chair, SAPC, Faculty Senate 2009 - 2015 Member, GCSU Sustainability Council 2012 - 2013 Sustainability Circle 2012 - 2013 Undergraduate Research Advisory Committee (Faculty Planning and Implementation Grant taskforce) 2012 - 2013 GC Macon Center Internal Board 2011 - 2013 New Faculty Development Team 2012 Co-Chair, Search Committee, Supply Chain/Logistics Professor, COB 2012 - 2013 Undergraduate Research Mentoring Circle 2012 Literacy Teaching Circle 2012 - 2013 Tenure and Promotion Committee 2011 - 2013 Member of the Faculty Senate 2011 - 2013 Member of SAPC within Faculty Senate 2011 - 2012 Representative for College of Business, Institutional Research Board 2011 - 2013 Secretary of Graduate Curriculum Committee, COB 2009 - 2013 Funding Chair / Education Chair GCSU Sustainability Council 2010 - 2011 Member, Civitas Circles Group 2008 - 2011 Member, Convocation Circle’s Book Committee, Secretary 2010-2012 2011 Chair, Governance Retreat Work Group – Senate 2008 - 2009 Steering Committee Member, American Democracy Committee 2008 - 2009 Lead Faculty, Internationalizing the Curriculum Marketing Discipline 2007 Member, Search Committee for ITM Department Secretary, reviewed resumes, interviewed, and provided feedback to other committee members 2006 - 2007 Member, Search Committee for a Director of the Honors Program. Duties involved reviewing vitas, providing feedback to committee and calling candidate references
  • 27. Doreen (Dee) Sams Page 27 2006 - 2007 Member, International Job Fair Committee, collaborated to bring multinational organizations to campus 2006 - 2007 Member, Search Committee for Marketing faculty member position for Georgia College & State University, reviewed vitas and provided feedback to other committee members, picked up candidates in Macon and arranged and attended dinner meetings with candidates and colleagues, escorted candidate to various campus meetings 2005 - 2007 Member, University Honors Council. Review and assess theses scholarship. Review and analyze honors scholarship applications. Developed a survey instrument and analyzed data. Other duties as assigned by Doris Moody, Ph.D., Georgia College & State University 2006 Recruiter, preliminary faculty recruitment, Society for Marketing Advances Conference, Nashville, Tennessee 2006 Member, Search Committee for a Director of the Honors Program, reviewed vitas and provided feedback to other committee members 2006 Member, International Job Fair Committee, Collaborated to bring multinational organizations to campus 2005 - 2007 Member, Honors Committee, Georgia College & State University 2005 - 2007 Member, International Business Committee, Georgia College & State University 2006 - 2007 Recorder and Member, Academic Assessment Committee, Georgia College & State University, developed survey for assessment of GCSU core curriculum for Alumni and focus group questions for assessment of GCSU core curriculum for graduating seniors 2005 - 2006 Member, Marketing Curriculum Development, one of three GCSU faculty to assess, evaluate, and change prerequisites for all marketing courses, Georgia College & State University 2005 - 2006 Recorder and Member, Academic Assessment Committee, Georgia College & State University, developed survey for assessment of GCSU core curriculum for Alumni and focus group questions for assessment of GCSU core curriculum for graduating seniors 2005 Interviewer, preliminary faculty recruitment, Society for Marketing Advances Conference, San Antonio, Texas 2005 Peer Review Evaluation, observed and provided formative assessment for one instructor, Business Communications course in the Information Technology & Marketing Department of Georgia College & State University PROFESSIONAL MEMBERSHIPS • Phi Kappa Phi – member (2004-2017) • American Marketing Association (AMA) (2005-2017) – member • American Association of University Professors (AAUP) – (2013-2017) - member • Beta Gamma Sigma – member (2000-lifetime) • Council of Undergraduate Research – University Liaison /Representative (2013-2017) • Delta Sigma Pi Professional Business Fraternity – member (2010-2017) • Golden Key Honor Society – member (1999-lifetime) • Green Chamber of the South – member (2013-2017) • International Journal of Scholarship of Teaching and Learning Editorial Review Board (2015/2017) • Marketing Management Association – member (2008-2017) • National Wildlife Federation – member of Campus Ecology Core Advisory Board (2013-2017) • Society for Marketing Advances (SMA) – member (2000-2017) • French American Chamber of Commerce (2015-2016) • Academy of Marketing Sciences (AMS) (2014-2016) - member • Heart of Georgia Energy Commission – board member (2013-2016) • International Society for Scholarship of Teaching and Learning (9/13 – 10/15) • Georgia Indo-American Chamber of Commerce – member (2013-2014)
  • 28. Doreen (Dee) Sams Page 28 • Global Business Leaders Association, Georgia College & State University, adviser (2005-2014) • Women’s Leadership Forum – member (2005-2014) • Cambridge Who’s Who – member (2009-2013) • Madison Who’s Who – member (2010-2013) • Boys and Girls Club of Baldwin and Jones County – Board of Directors (President & fundraising chair) (2008-2012) • Direct Marketing Association (DMA) – member (2007-2010) • Middle Atlantic and New England Council for Canadian Studies – member (2006-2008) • Southern Association for Canadian Studies – member (2006-2008) TEACHING PHILOSOPHY It is this instructor’s philosophy that learning occurs as an individual travels on his or her life’s journey and that college is an important part of that journey. Therefore, it is the instructor’s responsibility to create a classroom atmosphere where learning can flourish. Learning is an interactive process wherein each interaction is an opportunity to gain knowledge for both the students and the instructor. The instructor, as the facilitator, must provide a learning atmosphere in which respect for differing viewpoints is paramount and in which the individual feels free to express his or her own viewpoint. To this end, the instructor shares information from both academics and practitioners. It is this instructor’s belief that examining issues such as business ethics, civic responsibility, corporate responsibility, environmental responsibility, global responsibility, social responsibility, and personal responsibility are essential parts of every marketing course. Further, in an attempt to assist the student in his or her academic journey, the instructor must respond in a timely manner to students’ questions and concerns both inside and outside of the classroom.