Presented at Philippine Halal Assembly 2015

1. Philippine Halal Assembly 2015 © DinarStandard 2005-2015
in Halal Integrity Process Management
Innovative Technology Solutions
Presented at:Presented by:

2. Philippine Halal Assembly 2015 © DinarStandard 2005-2015 2

3. Philippine Halal Assembly 2015 © DinarStandard 2005-2015 3
Role of Technology at Halal Touchpoints
CUSTOMER

4. Philippine Halal Assembly 2015 © DinarStandard 2005-2015 4
Halal Food Value Chain
Halal Control Halal Logistics Halal Verification
Halal & Tayyib Innovations

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Halal Control
• Halal Test
• HaFYS™ Pork DNA
Detection Assay
• Unisel Halal Kit
Halal Logistics
• ERP, Logistics Software
• Tracking chips, RFID
Halal Verification
Halal Websites & Apps
Halal & Tayyib Innovations
• Vertical farming
• Halal farming

6. • Certifiers:
– How to maintain quality and rigorousness of Halal
certification?
– How to conduct testing in a cost and time-effective
manner?
• Manufacturers:
– How to ensure suppliers follow Halal procedures
consistently?
– Contamination issues
– How to manage Halal brand reputation
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Challenges

7. • Capital Biotech, France
• Immunochromatography (strip test)
• Detects traces of pork DNA or alcohol
• 99% accuracy
• € 6.90 per unit
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Halal Test

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Halal Test

9. • IP developed at the Halal Products Research
Institute (HPRI) at the University of Putra
Malaysia (UPM)
• Polymerase chain reaction
• Detects 0.001% pork in a non-pork meat
products
• Rigorous testing for risk management issues
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HaFYS™ Pork DNA Detection Assay

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HaFYS™ Pork DNA Detection Assay

11. • RM 1.3 million grant for the University of
Selangor by the Selangor government
• Nano sensor technology
• Detects up to 0.001% pig content
• Expected completion date: December 2015
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DIY Halal Kit – Coming soon

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Halal Control
• Halal Test
• HaFYS™ Pork DNA
Detection Assay
• Unisel Halal Kit
Halal Logistics
• ERP, Logistics Software
• Tracking chips, RFID
Halal Verification
Halal websites & apps
Halal & Tayyib Innovations
• Vertical farming
• Halal farming

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Logistics Software

14. • US$ 1.5 billion industry
(2012)
• 367,000 tonnes of
beef (1/3 of total export)
• 38 Muslim countries
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Tracking Chip
Case Study: Brazilian Halal Meat

15. • Seal equipped with a chip that contains:
– Basic information about the container (type of meat, date
of processing, and manufacturing unit numbers)
– Data about the actual Halal slaughter (ex: report from
inspector in charge)
• Cargo is cleared in 1 ½ hours vs. 2 ½ days using
paper documentation
• Competitive advantage for the industry
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Electronic seal for Halal tracking

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Halal Control
• Halal Test
• HaFYS™ Pork DNA
Detection Assay
• Unisel Halal Kit
Halal Logistics
• ERP, Logistics Software
• Tracking chips, RFID
Halal Verification
• Halal websites & apps
Halal & Tayyib Innovations
• Vertical farming
• Halal farming

17. • Asymmetrical information between producers and
consumers about Halal availability
• “Fake Halal” rumors easily spread on the Internet
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Challenges

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Zabihah

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Scan Halal
750,000+ barcodes in database

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Halal Touch

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Halal Verified Engine

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Halal Control
• Halal Test
• HaFYS™ Pork DNA
Detection Assay
• Unisel Halal Kit
Halal & Tayyib Innovations
• Vertical farming
• Halal farming
Halal Logistics
• ERP, Logistics Software
• Tracking chips, RFID
Halal Verification
• Halal websites & apps

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24. • Smart (precision) farming:
– Drones and mini-satellites for
collecting data
– Robotics to customise irrigation,
fertilisation and the use of
pesticides.
• Vertical farming:
– Stacked greenhouses that use
artificial light to grow crops
– Allow production to occur locally
– Lower transport costs, wastage,
less water
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Innovation Opportunities

25. • Technology:
– A key enabler for 100% Halal compliant supply chain
(farm-to-fork)
– Democratises information exchange between producers
and consumers
• Halal and Tayyab is in line with global issue of sustainable
food production
25
Summary

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