Digital Bee Programmatic Media Buying Solution
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This document describes Digital Bee's programmatic media buying solution called Bid Robot DSP. It allows marketers in gambling, gaming, and betting businesses to independently buy digital advertising inventory, access proven sources, and use custom algorithms and data to target ads. The system was tested with leading affiliate programs and supply-side platforms. Digital Bee claims experience optimizing the marketing funnel for these industries and cutting costs. They argue their solution is suitable for businesses spending over $10,000 per campaign on digital ads that want more control over customer acquisition costs.
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Digital Bee Programmatic Media Buying Solution
- 1. DIGITAL BEE BID ROBOT DSP FOR GAMBLING/ GAMING/BETTING BUSINESS PROGRAMMATIC MEDIA BUYING SOLUTION http://digitalbee.com/en/
- 2. DIGITAL BEE MARKET YOUR BUSINESS GLOBALLY GENERAL PROGRAMMATIC MEDIA BUYING BENEFITS Automated buying Control over customer acquisition cost (CAC) Easily scalable User data-driven advertising Securing your data /digitalbee.com/en/
- 3. DIGITAL BEE MARKET YOUR BUSINESS GLOBALLY WHY MARKETERS IN GAMBLING/GAMING BET ON BID ROBOT DSP Independence from advertising giants' rules Access to proven inventory within one window In-house cookie matching – no need to share retargeting lists with anybody Ability to use algorithms developed according to player's profile Freedom to choose reputable SSP to work with /digitalbee.com/en/
- 4. DIGITAL BEE MARKET YOUR BUSINESS GLOBALLY Bid Robot DSP was tested with leading affiliate programs, including: HOW WE TESTED THE SYSTEM? We checked around 50 SSPs and selected those that showed the best results. /digitalbee.com/en/
- 5. DIGITAL BEE MARKET YOUR BUSINESS GLOBALLY We know how to measure funnel in gambling and optimize buying stages: CPM-to-CPC, CPC-to-CPL(reg), Reg-to-Dep, CAC-to-LTV Our creatives achieve great CTR and CVR We have huge experience in cooperating with the industry's DMPs We can set up the system in-house, as well as have the task accomplished by our media buyers We are independent agency; our concern is the client's success Eventually, it's all about expertise – and we are willing to share it :) DIGITAL BEE'S TRUMPS, OR WHY WE /digitalbee.com/en/
- 6. DIGITAL BEE MARKET YOUR BUSINESS GLOBALLY We've tripled CVR by adopting Look-a-like technology We've cut down CPM price twice by educating the system to buy first-screen impressions and ignore platforms that emulate them OUR PERFORMANCE IN FIGURES /digitalbee.com/en/
- 7. DIGITAL BEE MARKET YOUR BUSINESS GLOBALLY You spend on ad buying (web and mobile) $10,000 or more per flight You don't have in-house DSP You need new players You want to control CAC WE'LL DEFINITELY MAKE A GOOD TEAM IF: digitalbee.com/en/
- 8. DIGITAL BEE MARKET YOUR BUSINESS GLOBALLY RULES OF THE GAME Service Agency Fee от $500 System's efficiency becomes apparent in the best way with the minimum budget of $2,500 Datacratic look-a-like algorithm costs $10,000 per region. With $50,000 budget, conversion ratio jumps up dramatically /digitalbee.com/en/ http://digitalbee.com/en/brief/Request a Free Services Consultation