A presentation in answering a case study about 'How Westland/Hallmark Put Profit Above Safety?'

1. C A S E S T U D Y
HOW
WESTLAND/HALLMARK
PUT PROFIT ABOVE
SAFETY
Andi Abdul Wahab
Arsyad Said
Diah Ayu Lestari
Dimas Raihan
Moris Zebua
Youri Vivaldi
Group 1
HOW
WESTLAND/HALLMARK
PUT PROFIT ABOVE
SAFETY

2. ABOUT
US
Westland/Hallmark
Meat & Co.
Mendell gained control of
Hallmark’s company in 2003,
Hallmark said.
The plant began supplying beef to the lunch
program in 2003 and became one of its
largest suppliers.
The USDA named the company its Supplier
of the Year for the lunch program for 2004-
05. Westland/Hallmark supplied 27 million
pounds of beef for revenue of $39 million to
food-nutrition programs in the year ending
Sept. 30, 2007. 28
Hallmark/Westland Meat Packing Company was a
California-based meat packaging company.
Steve Mendell established Westland Meat Co. in
Commerce, CA, near Los Angeles, in 1990, and later
moved the company to Chino. The company bought
fresh beef from companies such as Hallmark and
turned it into ground beef and other products.

3. ETHICS
ETHICS
Definition
ETHICS
Acting in ways consistent with what society and individuals
typically think are good values. Ethical behavior tends to be
good for business and involves demonstrating respect for key
moral principles that include honesty, fairness, equality,
dignity, diversity and individual rights.

4. THE
IMPORTANCE
OF BEING
ETHICAL
THE
IMPORTANCE
OF BEING
ETHICAL
employees
commitment
investor loyalty
and confidence
legal problems
and penalty
employees
commitment
investor loyalty
and confidence
legal problems
and penalty
reputation image
building
relationship with
stakeholder

5. BREAKING NEWSHERES WHAT
HAPPEND
MEAT COMPANY CHIEF DENIED SICK
COWS ARE SLAUGHTERED
(NEWSER) – The president of the
California slaughterhouse caught
up in a scandal over the abuse of
cattle admitted to Congress today
that sick cows from his plant
entered the food supply, the Los
Angeles Times reports. He
backtracked from an earlier denial
after a House panel made him
watch a second undercover video.
"Obviously my system broke
down," said Steve Mendell of

6. Information
Disadvantages
The CEO may or may not
know of the case in the
company.

7. THE
PROBLEMS
ANIMAL ABUSE UNCERTIFIED
ANIMAL
HEALTH
BREAKING
THE
REGULATION
030201
THE
PROBLEMS
IRRESPONSIBLE
ACTIONS
04
SPREADING
DISEASE
05
BAD COMPANY
PUBLICITY
06

8. THE CHIEF
EXECUTIV
E OFFICECEO. STEVEN MENDEEL

9. ETHICAL Grounds
Does my decision fall within the accepted values or
standards that typically apply in the organizational
environment?
Am I willing to see the decision communicated to all
stakeholders affected by it - for example, by having it
reported in newspapers or on television?
Would the people with whom I have a significant personal
relationship, such as family members, approve of the
decisions?
1.
2.
3.

10. self
interest
The CEO is to focused on
the profits and ignored the
quality of the goods and
Human Resources of the
company.
"One's personal interest
or advantage,
especially when
pursued without regard
for others."

11. ETHICAL
LEADERSHIP
B E I N G E T H I C A L A N D H O N E S T
T E L L I N G T H E T R U T H
A D M I T T I N G F A I L U R E
C O M M U N I C A T I N G S H A R E D E T H I C A L V A L U E S
T O E M P L O Y E E S T H R O U G H S Y M B O L S ,
S T O R I E S , A N D S L O G A N .
R E W A R D I N G E M P L O Y E E S W H O B E H A V E
E T H I C A L L Y A N D P U N I S H T H O S E W H O N O T
P R O T E C T I N G E M P L O Y E E S ( W H I S T L E
B L O W E R S ) W H O B R I N G L I G H T T O U N E T H I C A L
B E H A V I O R .
Managers must provide a good role model by:

12. WHY DID THE
MANAGERS AND
EMPLOYEES OF THE
MEAT PACKING
PLANT BEHAVE IN
THE WAY THEY DID?
Q
01
A situations in which there is a choice to be
made between two options, neither of which
resolves the situation in an ethically acceptable
fashion.
D E F I N I T I O N
Ethical
Dilemma

13. 'FOLLOWING
ORDERS
FROM THE
SUPERVISORS'
First Quarter Proposal
app.co
APP.CO
THEY WERE JUST
I N R E S U L T
The employees directly implicated by the video have
already been prosecuted and one, who pleaded guilty
to animal abuse, was convicted and sentenced to six
moths in imprisonment in 2008.
The employees were
working under pressure to
meet the daily target of
meat output. So they
increase the use of electric
prods, a faster way to kill
but inhumane.

14. OUTLINE A SERIES OF STEPS
THE PLANT'S MANAGERS
SHOULD HAVE TAKEN TO
PREVENT THIS PROBLEM
FROM OCCURRING
Q
02
A COE document may outline the
mission and values of the business or
organization, how professionals are
supposed to approach problems, the
ethical principles based on the
organization's core values and the
standards to which the professional is
held.
CODE OF
ETHICS

15. CREATING
CODE OF
ETHICS
I D E N T I F Y T H R E E
S T A N D A R D S O R V A L U E S
T H A T Y O U W I L L
I N C O R P O R A T E I N T O T H E
C O M P A N Y ' S E T H I C A L C O D E
T O D E T E R M I N E W H E T H E R A
B E H A V I O R I S E T H I C A L .
D I S C U S S T H E V A R I O U S
K I N D S O F E T H I C A L
D I L E M M A S T H A T
W E S T L A N D / H A L L M A R K
E M P L O Y E E S - M A Y
E N C O U N T E R I N T H E I R
D E A L I N G S W I T H T H E
S T A K E H O L D E R S U C H A S
C O N S U M E R S .
I D E N T I F Y A S P E C I F I C
B E H A V I O R T H A T T H E K I N D S
O F E M P L O Y E E S M E N T I O N E D
I N I T E M 1 M I G H T E X H I B I T ,
A N D C H A R A C T E R I Z E I T A S
E T H I C A L O R U N E T H I C A L .
1
2 3

16. self
reflection
for the
supervis
ors.
What was the issue?
Why do I acted so
unethically?
What prompted me to
behave in an unethical
fashion?
Was I aware that the
decision I made was very
unethical?
What was the outcome?
dear
cows, I'm
sorry.

17. * Change the name of the butcher house
* Change the logo of the butcher house
* Make sure the cow healthy certified, for example
the cow have been confirmed healthy by the vet
* Put the employees on training so that the
employees know the importance of ethics in the
organization
lets make a humane
slaughter house.

18. HOW TO
HUMANELY
SLAUGHTER A
COW?

19. S T U N G U N : A C A S H K N O C K E R ,
T H E D E V I C E T H A T F I R E S A
B O L T I N T O T H E C O W ’ S
F O R E H E A D , I N S T A N T L Y
S T U N N I N G I T .
H O M E K I L L : K I L L I N G T H E C O W
F R O M A F A R W I T H O U T
H I M / H E R K N O W I N G .
A C O W S U S P E N D E D A F T E R
S T U N N I N G . P R A T H E R R A N C H
E M P L O Y E E S L I F T T H E
A N I M A L S B Y T H E I R R E A R
H O O F S A N D T H E N B L E E D
T H E M O U T O V E R A D R A I N .
T H E C O W S D I E Q U I C K L Y A N D
E X P E R T S S A Y T H E S T U N N I N G
P R E V E N T S T H E M F R O M
F E E L I N G P A I N .

20. Utilitarian
Model
Theory
UTILITARIANISM IS A NORMATIVE
ETHICAL THEORY THAT PLACES
THE LOCUS OF RIGHT AND
WRONG SOLELY ON THE
OUTCOMES (CONSEQUENCES) OF
CHOOSING ONE ACTION/POLICY
OVER OTHER ACTIONS/POLICIES.
AS SUCH, IT MOVES BEYOND THE
SCOPE OF ONE'S OWN INTERESTS
AND TAKES INTO ACCOUNT THE
INTERESTS OF OTHERS.
STRIVES TO ACHIEVE THE GREATEST
GOOD FOR THE GREATEST NUMBER
WHILE CREATING THE LEAST AMOUNT
OF HARM OR PREVENTING THE
GREATEST AMOUNT OF SUFFERING.