This document provides information about Kobe Marketing and Communications, a marketing firm focused on content creation and curation for social media. The firm is led by Dave Kobuszewski who has over 20 years of experience in marketing and PR, particularly in the NASCAR sports industry. Kobe Marketing offers marketing solutions for small businesses, providing expertise in areas like market analysis, brand development, content creation, social media, and more.
2. “Delivering marketing strategies and solutions for
small and midsize companies with an emphasis on
content creation and curation to be shared socially”
3. EXPERIENCE
▸ 20+ years in Marketing and Public Relations/Communications-majority at industry
leading brand builder NASCAR (Sports Business Journal survey)
▸ Developed marketing programs for both large and small companies on limited budgets
that spanned a 10-month season
▸ Lead marketer for one of NASCAR’s most successful strategic brand platforms -
NASCAR Performance which grew to a $20mm business
▸ Successfully launched syndicated TV show NASCAR Angels which launched to 95% of
the US and averaged 1MM viewers an episode. Launched satellite radio program as
well that ran for 10 years
▸ Experienced in scaleable customer database programs
▸ Created and cultivated content for deployment via social, email, digital
▸ Strategic, creative and innovative ideas followed through to implementation
4. AREAS I CAN HELP YOUR BUSINESS
▸Market Analysis
▸Innovative Marketing Plans
▸Brand Development, Positioning
▸Content Creation
▸Advertising - Digital, TV, Radio
▸Social Media Management
▸eMail Marketing Campaigns
▸Database Management
▸SEO, Paid Search
▸Public Relations and Communications
▸Photography, Video
▸Media Planning and Buying
▸Event Planning and Promotion
▸Customer Insights
Specific business cases may require some of
these marketing services to potentially all of
them.
5. WHAT I’M OFFERING
▸ Marketing solution for small business
▸ Your own “director of marketing,” an expert delivering results to your
business and supporting your internal marketing team
▸ Research insights on your core customer
▸ Analysis of your current customer communication strategy- how you are
selling to them, talking to them.
▸ Plan to more efficiently communicate to your customers
▸ Achievement of maximum reach via earned, shared, paid and owned
media channels
▸ Business growth and development