33+5 Things You Can Do with a Print File Besides Printing It

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33+5 Things You Can Do with a Print File Besides Printing It - A presentation from Crawford Technologies in partnership wth Xplor International - http://www.crawfordtech.com/

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33+5 Things You Can Do with a Print File Besides Printing It

  1. 1. June 22, 2011<br />Xplor International Webinar <br />1<br />Ernie Crawford, M-EDP<br />Crawford Technologies Inc.<br />33+5 Things you can do with a print file besides printing it<br />Why not follow us on Twitter, Like us on Facebook and <br />join our LinkedIn Group.<br />Links to all of these available at crawfordtech.com/about<br />
  2. 2. Introducing Crawford Technologies<br />Founded in 1995 and based in Toronto, CrawfordTech is a privately held global software company<br />On PROFIT 100 list of fastest growing companies in Canada<br />Core competency is in transaction print stream and document production software, including:<br />Automated Document Factory and Integrity solutions<br />Document Re-engineering solutions<br />Print stream conversions/transform solutions<br />Document Archive Solutions<br />Document integration/workflow solutions<br />Document Accessibility Services<br />
  3. 3. Agenda<br /><ul><li>Print Files defined
  4. 4. What do you want to do with them?
  5. 5. Why would you want to?
  6. 6. How to accomplish these 38 objectives?</li></li></ul><li>Print Formats <br />PCL<br />PDF<br />PS<br />HTML<br />XML<br />Line Printer Data<br />AFP<br />IJPDS<br />XES<br />Xerox LCDS/Metacode<br />
  7. 7. Why would you want to do anything other than print these files?<br /><ul><li>Deal with printer obsolescence
  8. 8. Extract data from them for integrity and tracking purposes
  9. 9. Look at them for proofing purposes
  10. 10. Make changes before you print them
  11. 11. Transpromo, optimization, barcodes, etc.
  12. 12. Save them for the future
  13. 13. Mail optimization for cost savings
  14. 14. Address document accessibility requirements
  15. 15. Multi-channel distribution</li></li></ul><li>Printer obsolescence<br />Output to new printers<br />Distribute print<br />Centralize print<br />Load balance across multiple printers<br />Extend the lifetime of older printers<br />Standardize print architecture and printers<br />Extend life of legacy applications<br />April 5-7, 2011<br />Xplor International Conference & Vendor Forum<br />6<br />
  16. 16. Print Stream Transforms<br />Convert from one print format to another<br />Typically automated with spooler or workflow tool<br />PCL<br />HTML<br />PDF<br />PS<br />XES<br />AFP<br />Line Printer Data<br />XML<br />Xerox LCDS/Metacode<br />IJPDS<br />
  17. 17. Extract data<br />Document Integrity tracking and reporting<br />Document tracking<br />Automated Document Factory<br />Intelligent inserters<br />Indexing print file<br />Reprint<br />Archive indexing and management<br />Extract for reconstruction<br />Recomposition or storage in XML/CSV<br />April 5-7, 2011<br />Xplor International Conference & Vendor Forum<br />8<br />
  18. 18. Document Reengineering<br />Add bar codes<br />Add QR Codes for multi-channel communications<br />Add Intelligent Mail Barcodes<br />Postal Sortation<br />Add finishing information (tray pulls, etc.)<br />Index for ADF<br />Create print run manifests for file-based inserters & Post Office<br />
  19. 19. Document Reengineering<br />Means making changes to bills, statements and other mission-critical transactional customer communications post-composition. <br />Provides the ultimate in flexibility for the printing and mailing of transactional customer communications that are created using legacy print streams.<br />
  20. 20. Automated Document Factory andDocument Integrity Solutions<br />Audit<br />Automated reprint<br />Track for compliance purposes<br />Ensure duplicates are not printed and mailed<br />Cross reference to ensure printing has been done and on time<br />
  21. 21. Document Accessibility Services<br />Extract content and convert into Alternate Formats:<br />Braille<br />Large Print<br />Audio<br />eText<br />Accessible PDF<br />Mobile formats for smart phones<br />
  22. 22. Archive Management SolutionsKeep documents for later usage<br /><ul><li>Archive & view
  23. 23. Enterprise Content Management (ECM)
  24. 24. Report Output Management
  25. 25. eDelivery
  26. 26. Electronic Envelope
  27. 27. Digital Postal Mail</li></ul>PCL<br />HTML<br />PDF<br />PS<br />XES<br />AFP<br />Line Printer Data<br />XML<br />Xerox LCDS/Metacode<br />IJPDS<br />
  28. 28. Commingling and Combining <br /><ul><li>Combine multiple print files
  29. 29. Extract pages and combine with other pages from other print files
  30. 30. Commingling
  31. 31. House-holding</li></li></ul><li>Transpromo Document Re-engineering<br />Go from this …<br />… to this …<br />
  32. 32. Transpromo Document Re-engineering<br /><ul><li>Remove hardcopy-oriented objects for electronic presentation
  33. 33. Adding color to legacy black & white applications
  34. 34. Detect available white space to apply text and image-based marketing content there
  35. 35. Merge PDFs for marketing, regulatory or other informational purposes (Printserts)
  36. 36. Add PURLS (personalized URLs)
  37. 37. Add QR codes to direct smart-phone savvy customers to relevant offers and info
  38. 38. Add color to black & white applications</li></ul>Go from this …<br />… to this<br />for a fraction of the traditional cost<br />
  39. 39. Streaming<br />Multi Channel Distribution<br />Suppressing hardcopy for customers taking alternative delivery methods<br />Providing documents the way each customer wants them<br />
  40. 40. Providing documents the way each customer wants them<br /><ul><li>Print Stream Transforms
  41. 41. Document Reengineering
  42. 42. eDelivery
  43. 43. Document Accessibility Services</li></ul>Print & Mail<br />Streaming<br />Smart Phones<br />Streaming<br />Streaming<br />Online<br />Streaming<br />Accessibility<br />
  44. 44. 38 Things you can do with print files besides printing<br />Output to different devices<br />Embed pages in other applications<br />Extract information for indexing purposes<br />Extract information for reconstruction<br />Add bar codes<br />Add QR Codes for multi-channel communications<br />Add Intelligent Mail Barcodes<br />Postal Optimization<br />Add finishing information (tray pulls, etc.)<br />Index for ADF<br />Create print run manifests for file-based inserters & Post Office<br />Automated reprint<br />Track for compliance purposes<br />Ensure duplicates are not printed and mailed<br />Accessibility<br />Alternate formats (Braille, Large Print, Audio, eText, Accessible PDF)<br />Digital Postal Mail<br />Suppress printed versions of mail pieces<br />Ensure duplicates are not printed & mailed<br /><ul><li>eDelivery
  45. 45. Electronic Envelope – combine inserts in electronic document
  46. 46. Archive & view
  47. 47. Store in ECM
  48. 48. Report Output Management System
  49. 49. Combine multiple print files
  50. 50. Extract pages and combine with other pages from other print files
  51. 51. Commingling
  52. 52. House-holding
  53. 53. Redesign/Reformat
  54. 54. Compliance formatting and content changes
  55. 55. Change to/from duplex/simplex
  56. 56. Transpromo
  57. 57. Replace white space with 1:1 targeted messages and graphics
  58. 58. Convert to color
  59. 59. Printserts
  60. 60. Multi Channel distribution
  61. 61. Mobile delivery
  62. 62. Provide documents the way customers want them</li></li></ul><li>Tools and Techniques<br /><ul><li>Print Stream Transforms
  63. 63. Operational Document Re-engineering
  64. 64. Automated Document Factory/Document Integrity/Production Management Systems
  65. 65. Document Accessibility Services
  66. 66. Archive Management Systems/ECM Integration
  67. 67. Commingling and print file combining software
  68. 68. Transpromo Document Re-engineering
  69. 69. Streaming</li></li></ul><li>Summary<br /><ul><li>In the current economy, successful organizations are leveraging their Print Files to do more with less, and are becoming the shining lights in the industry
  70. 70. Using Document Re-engineering and Print Stream Transforms, many organizations are leveraging their Print Streams to achieve many innovative, successful and profitable mileposts with minimal investments
  71. 71. This includes leading edge initiatives such as Transpromo, Document Integrity Solutions, Archive, Online Viewing, and Electronic Document Distribution
  72. 72. Document Accessibility Services can address the percentage of customers with disabilities allowing you to address100% of your customers
  73. 73. Many critical and even profitable initiatives can be accomplished quickly and easily without the need for massive amounts of capital investment or architecture redesigns</li></li></ul><li>June 22, 2011<br />Xplor International Webinar<br />22<br />33+5 Things you can do with a print file besides printing it<br />Ernie Crawford, M-EDP <br />Crawford Technologies<br />+1 416-923-0080<br />ernie@crawfordtech.com <br />WWW.CRAWFORDTECH.COM<br />

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