3 Emerging Trends In Beer Consumption

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Annual Beer market revenue amounts to 64 billion $. Europe produces 40 billion+ liters of beer per year. The report goes through consumer preferences and emerging trends in the market.

Retail

1www.clootrack.com
Category Analysis – Beers
Comprehensive report on customer perceptions.
Sep 2018
www.clootrack.com
Deep Insights To Your Customer Behavior, Driven By Proprietary Deep Learning Algorithms
www.clootrack.com
Regions: Europe.

2www.clootrack.com
Disclaimer:
The analysis results presented here are completely unbiased, and is obtained based on analysis of customer reviews and conversations online.
The results are not based on any subjective judgment.
The source data used for the analysis are user conversations available publicly online like public forums and social media.
Total number of conversations analyzed
1,280

3www.clootrack.com
Top Perception Drivers
Category level drivers. Based on discussions happening around the category. Total score in a scale of 1500, based on number of people speaking and tone
strength of conversations.
173
181
216
258
281
367
Aroma/Smell
Color
Cost
Head formation
Bitterness
Overall Taste

6www.clootrack.com
Emerging Trends
These are emerging trends of consumers in the category
Exotic infusions
Low alcohol beers
Crafted and localized beers

7www.clootrack.com
Write to us
if you have any custom requirements.
contactus@clootrack.com

8www.clootrack.com
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Preview products, often considered the sneak peek before the main event, play a crucial role in building anticipation and generating excitement among consumers. These products are typically released ahead of the official launch to give consumers a taste of what's to come, enticing them with a glimpse of the upcoming offerings. Whether it's a new gadget, fashion line, or movie trailer, preview products serve as teasers that capture attention and stir curiosity. In the world of technology, preview products are especially common. Companies often release beta versions or prototypes of their latest innovations to gather feedback and generate buzz before the final release. These preview products allow consumers to test out new features, provide input for improvements, and create a sense of exclusivity among early adopters. For example, tech giants like Apple frequently unveil preview versions of their upcoming devices, giving enthusiasts a chance to experience the latest technology before it hits the shelves. Fashion brands also leverage preview products to build excitement around their upcoming collections. Fashion shows and exclusive previews offer a glimpse into the latest trends and designs, sparking interest among consumers and influencers alike. By showcasing select pieces from their upcoming lines, brands can generate hype, secure pre-orders, and gauge customer interest before the full launch. Preview products in the fashion industry serve as a teaser of what's to come, enticing shoppers with a taste of the upcoming styles and designs. In the entertainment industry, preview products are a staple marketing strategy. Movie trailers, teaser clips, and sneak peeks provide audiences with a glimpse of upcoming films, building anticipation and driving ticket sales. Similarly, video game companies often release demos or beta versions of their games to give players a preview of the gameplay mechanics and storyline. These preview products allow fans to get a feel for the experience and decide whether it's worth investing in upon release. Food and beverage companies also use preview products to introduce new flavors or products to the market. Limited-time offerings, sample packs, and taste tests give consumers the chance to try new products before they're widely available. This approach not only generates excitement but also provides valuable feedback for companies to refine their offerings based on consumer preferences. In marketing, the concept of preview products extends beyond physical goods. Content creators, such as authors, musicians, and YouTubers, often release teasers or previews of their upcoming work to engage their audience and build anticipation. Sneak peeks, behind-the-scenes footage, and teaser trailers offer fans a glimpse into what's in store, creating buzz and driving engagement leading up to the full release. In conclusion, preview products serve as powerful marketing tools across various industries, offering consumers a sneak pee

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