6. SYMBOLIC CODES
- show what is beneath the surface
of what we see (objects, setting,
body language, clothing, color, etc.
) or iconic symbols that are easily
understood
7. What does a Red Rose
symbolizes?
A red rose
may convey
Romance or
Love.
8. What does a Clenched Fist
symbolizes?
A clenched
fist may
convey
Anger.
9. What does the colors in a
Traffic Light symbolize?
Red – Stop
Green - Go
Yellow - Ready
12. What to do?
On a 1 whole sheet of paper,
Think of a company name and
illustrate or draw its OWN
symbol/sign/icon, make sure that
it is not copied nor plagiarized
from the Internet or other sources.
13. What to do?
You must also include an
explanation of the symbol /
logo used as well at its
function, purpose or meaning.
21. TECHNICAL CODES
- Are ways in which equipment is used
to tell the story
- This includes sound, camera angles,
types of shots and lighting as well as
camera techniques, framing, depth of
field, lighting, exposure and
juxtaposition.
39. Establishing Shot
- often used at the beginning of a
scene to indicate the location or
setting, it is usually a long shot
taken from a neutral position
41. Point-of-View Shot
- Shows a scene from the
perspective of a character or one
person. Most newsreel footages
are shown from the perspective of
the newscaster.
43. Over-the-Shoulder Shot
- Often used in dialogue scenes, a
frontal view of a dialogue partner
from the perspective of someone
standing behind and slightly to the
side of the other partner, so that
parts of both can be seen
76. CONVENTIONS
- Refers to a standard or norm
that acts as a rule governing
behaviour
- Are generally established and
accepted ways of doing
something
