1. Christine Johnson
Experience 9/2008–ongoing American Hotel Register Company Vernon Hills, IL
Freelance Copywriter/Page Production Artist
Write, edit, and proofread copy, as well as design pages for their
Annual Buying Guide and supporting sale flyers; project requires
working onsite at their Vernon Hills, IL location
Wrote original creative copy for inaugural “Luxury” series of high-end
product sell sheets, exclusively presented to premier hotels and
resorts worldwide; the collection of sell sheets was published and
showcased in a stylized portfolio called The Gallery, which will be
utilized by sales representatives on a global level; The Gallery can
also be accessed via americanhotel.com
Participated in training for new Product Information Management (PIM)
system via Priint Comet (not a typo) software
Directly involved with conversion of existing buying guide copy and
table information to new PIM system attributes
Apply AHR format, write catalog copy, and design pages based on
electronic (pdf) documents/pinups and verbal direction from merchants;
manipulate and place images on catalog and flyer pages for each
product accordingly
Interact with and consult for merchants on catalog copy and page
design as needed
Utilize Adobe InDesign (Mac) program for all above tasks
Built, edited, and updated copy for their “Check-In” customer newsletter
–February 2014
6/2009–8/2010 Blick Art Materials (Dick Blick) Highland Park, IL
Freelance Copywriter/Proofreader/Editor
Wrote, proofread, and edited copy for Blick’s website, as well as their
School, Holiday, and Art catalogs; all projects completed from home office
location
2005–2008 Briant Associates, Inc. Barrington, IL
Administrative Assistant
Assisted two partners and a Research Director in locating, qualifying, and
submitting candidates to clients
Wrote, edited, and finalized candidate profiles. This process consisted of
converting a potential candidate’s basic professional and educational
background information into a polished, formal document, which details
and expands upon the candidate’s work and educational experience,
background, and personal presentation. The finished document was then
submitted to a client (company) in order to secure a first-round interview
Conducted candidate and company research
Performed web-based and telephone-based name generation research to
identify appropriate candidates for the firm’s current executive searches
Contacted candidates directly to conduct preliminary interviews.
Performed education and job verification
Authored formal letters and emails
Lake Zurich, IL 60047 chitowncj69@hotmail.com
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Consulted on the design of the Briant Associates website
(www.briantassociates.com)
Designed spreadsheets and reports for partners
Scheduled meetings and appointments for partners
2003–2004 Ampere Media, LLC Northbrook, IL
Editorial Director
Primarily responsible for execution and production of 44 eNewsletters (40
text format and 4 HTML format)
Organized and implemented special editorial projects: utilized
spreadsheets; tracked offer/ad development and progress; tracked
offer/ad revenue
Guided two editors in their day-to-day newsletter production
responsibilities: organized and prioritized workload
Conducted daily editorial meetings to outline and anticipate challenges;
discuss pending projects
Assigned and disseminated all projects and ads to editors
Implemented weekly HTML format ads
Responsible for producing two HTML format newsletters
Maintained and procured content for an eCommerce website
Placed and maintained offers/ads on the website
2000–2002 Ross-Simons Cranston, RI
Senior Copywriter
Guided junior copywriter on all writing assignments, projects, scheduling,
and career goals
Maintained a dialog with all related departments (i.e. merchandising,
marketing, corporate) to produce the most coherent, creative retail copy
Perform copy editor role, reviewing proofs and blue lines for retail ads,
direct mail, store signage, corporate correspondence, catalogs, and
national magazines
Write creative copy for retail gift, home and jewelry merchandise
appearing in all above media
1998–2000 Grainger Lake Forest, IL
Copywriter
Worked in conjunction with Merchandising and Project Managers to
develop creative copy and creative strategies for miscellaneous print
media and annual catalog
Managed all freelance copywriters: scheduled and recorded their work,
trained them in Grainger’s copy style, content, format, and work procedure
Performed copy editor role: monitoring fellow copywriters’ work for quality,
quantity, style, and content
Wrote writer’s guidelines and procedures manual to train incoming
copywriters and freelancers
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1996–1998 Quill Corporation (a Subsidiary of Staples, Inc.) Lincolnshire, IL
Copywriter
Worked closely with Merchandising and Marketing departments to
produce original, creative copy for marketing pieces, advertisements,
special projects, and catalogs
Senior copywriter for medical division print media
Solely responsible for writing all promotional inkjet messages printed on
all media
Coordinated office products for photo shoots
Task force member working to solve work process problems and improve
overall departmental work flow
1995–1996 Quill Corporation (a Division of Staples) Lincolnshire, IL
Graphic Artist/Designer
Electronically designed catalog pages, direct marketing pieces, and
advertisements from rough components
Designed artwork and logos for use on the aforementioned pieces
1994–1995 Creative Advertising Designs Schaumburg, IL
Graphic Artist
Created original designs and layouts for brochures, business cards,
advertisements, newsletters, and product packaging
Used Adobe Photoshop to refine logos, photographs, and artwork
Education August 1992 Southern Illinois University Carbondale, IL
B.S., Advertising/Journalism; minor in psychology
August 2000 DePaul University Chicago, IL
M.A., Business/Professional Writing
Computer Skills 20+ years Mac and PC experience. Proficient on all current versions of
Adobe InDesign, QuarkXPress, Microsoft Word, Excel, and
PowerPoint; familiar with Adobe Illustrator, PageMaker, and
PhotoShop
Website documentation and design: Microsoft FrontPage and
Publisher, and Netscape Composer
Web-based research on all browsers and search engines
References and
Samples
Furnished upon request