Beth Bartlett gives a presentation titled "Forget Gender. Just Rock Your Role!" encouraging attendees to focus on excelling in their work and advancing their careers regardless of gender. She provides tips such as setting clear goals, avoiding negativity, networking, continuously learning, and knowing when it's time to leave an organization that doesn't support growth. The overarching message is that gender doesn't define one's potential for success; what matters most is the quality of one's work and drive to improve.

1. Forget Gender.
Just Rock Your Role!
Beth Bartlett
Regional Sales Director
Autobytel Inc.

2.  Know your boss and roll those goals.
 Throw your hands up!
 Press mute on negativity.
 Get on the bus and go the extra mile.
 Rock your solo.
 Turn up the amp and advance.
 Off beat? Admit it.
 Be the Band Aid.
 Get in the pit and network.
 Fine “tune” your look.
 Pass on the backstage backstabbing.
 Know when to drop the mic.
Rock Your Role Agenda

3. Gender doesn’t matter. What matters is the
quality of your work and your will to succeed.

4. Roll Those Goals
 Meet or exceed your own
 Know your boss’ goals
 Meet or exceed theirs

5. Roll Those Goals
92% of people who set goals never achieve them1
.
- So what are the other 8% doing??
1) 2017 Statistic Brain Study
2) Dr. Edwin Locke and Dr. Gary Latham, A Theory of Goal Setting & Task Performance, 1990.
 Be clear and specific. Goals that are too vague do not get met2
.
“I will sell more this month.” versus “I will increase my close rate by 6% this month.”
 Set challenging goals, but not too challenging2
.
“I will make 25 additional outbound calls today.” versus “I will make 100 additional
outbound calls today.”
 Get team buy-in2
.
People will support your goals when those goals are achievable, consistent with the
company mission, and assigned by a person who is credible.

6.  Volunteer
Stand out from others by being proactive versus reactive.
 Be confident
Give yourself credit when credit is due.
 Ask questions
If you don’t know, don’t be embarrassed to ask.
Knowledge truly is power.
Throw Your Hands Up!

7. Press Mute on Negativity
 Nix the cattiness
 Stop the gossip
 Focus on the positive
 Stay goal-oriented

8. Press Mute on Negativity
1) TelAviv University study, tracking 820 adults over 20 years beginning in 1988.
2) Christine Porath and Christine Pearson, The Price of Incivility, Harvard Business Review, 2013.
 Workers with little to no “peer social support” in the workplace were 2.4 times
more likely to die over 20 years1
.
 98% of workers have experienced rudeness in the office2
.
 80% have lost time over worry of the incident2
.
 78% felt their commitment decline2
.
 25% have taken their frustration out on a customer2
.
 12% have quit their jobs as a result2
.
The real and tangible impact of workplace negativity:

9. Put Your Hands Together!
Stevie Nicks
Janis Joplin

10. Go The Extra Mile
 Put in the work
 Get out there and speak
 Share your creativity
 Be a thought leader

11. Rock Your Solo
 Exercise
 Eat right
 Reduce stress
 Expand your horizons

12. Turn Up The Amp
 Know what you want
 Arm yourself with info
 Ask for it
 Position yourself for success

13. Turn Up The Amp
1) Elana Lyn Gross, 8 Managers Share The Best Way To Ask For a Raise (And Get It), Forbes Magazine, June 27, 2016..
 Share your goals and ask for feedback.
 Take on more responsibility.
 Proactively communicate wins, accomplishments, and the value you bring.
 Focus on why you deserve it, not why you need it.
 Do your research.
Highlights of Forbes Magazine manager survey.
“The Best Way to Ask for a Raise and Get It1
.”

14. Off Beat? Admit It.
 Take accountability
 Stop passing blame
 Live, learn, move on

15. Be The Band Aid
If you come with a problem,
come with possible solutions.

16. Be The Band Aid
 Conduct a Survey
Are your customers cancelling? Ask them why!
 Brainstorm
Free flow ideas with others. You’ll be surprised at the valid solutions you
discover.
 Make a Decision Tree
Identify the problem then create “solution branches” that highlight pros, cons,
and action steps.
 Create a Committee
Pool the thoughts and efforts of a collective group – great for ongoing or
significant issues.
My favorite, easy-to-follow, bad a$$ problem-solving approach:

17. Put Your Hands Together!
Aretha Franklin
Tina Turner

18. Get in the Pit and Network
 Do lunch
 Know people in your industry
 Get a mentor
 Get connected

19. Fine “Tune” Your Look
 1st
impressions rule
 Rest and slay it
 Invest in your look

20. Fine “Tune” Your Look
The way you think
The way you feel
The way you behave
The way others act or respond to you
According to Judith Rasband, renowned image consultant, your
clothing and grooming affect:

21. Pass on the Backstage Backstabbing
 Don’t be a sell out
 Support each other
 Learn from each other

22. Put Your Hands Together!
Lady Gaga
Pink

23. Know When to Drop the Mic
 Female Board of Directors Member
 Female CFO
 Numerous female Vice Presidents throughout our history
 Over 60% of our sales staff are women
Work for the right organization and know when to leave the wrong one!
 Fosters collaboration, flexibility, and growth
 Fairly compensates and promotes
 Focuses on professional contributions, not gender
 Committed to Corporate Social Responsibility
 Committed to creating a fun work environment!

24. Forget Gender.
Just Rock Your Role!
Beth Bartlett
Regional Sales Director
Autobytel Inc.