Interactive Powerpoint_How to Master effective communication
Communication.pptx
1. 9/6/2013 www.drjayeshpatidar.blogspot.com 1
Introduction…
• Theterm communication is derived from the
latin word communis, meaningcommon.
• In general, communication refers to the
reciprocal exchangeof information, ideas,
facts, opinions, beliefs, feelings & attitudes
through verbal or nonverbal meansbetween
two people or within agroup ofpeople.
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Definition of communication
• Communication is aprocess by which
information is exchangedbetween individuals
through acommon system of symbols & signs
of behavior.
- Webster’s Dictionary
• Communication is interchange of thoughts,
opinions or information by speech, writingor
signs.
- Robert Andersion
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Meaning of Communication
Communication as
• Aprocess through which individuals mutually
exchangetheir ideas, values, thoughts, feeling&
actions with one or morepeople.
• Thetransfer of information from the sender to the
receiver so that it is understood in the right context.
• Theprocess of initiating, transmitting & receiving
information.
• Themeansof making the transfer ofinformation
productive & goaloriented.
• Theprocess of sharing information, ideas&
attitudes betweenindividual.
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Elements of the communication
Referent:
• Areferent motivates the sender (or receiver) to
share information (message, objects, sounds,sights,
time schedule, ideas, perceptions, sensation,
emotion, odour, etc.) that may initiate
communication.
• For example, anurse, sighting apatient with
difficulty in breathing may serve asareferent tothe
nurse promoting her to initiate communication with
the patient.
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Elements of the communication
Sender:
• Asender is aperson who encodes & sendsthe
messageto the expected receiver through an
appropriate channel.
• Asender is the source of the messagethat is
generated to be delivered tothe receiver after
appropriate stimulus from thereferent.
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Elements of the communication
Message:
• Themessageis the content of communication&
may contain verbal, nonverbal or symbolic
language.
• Perception & personal factors of the sender &
receiver may sometimes distort this element &
the intended outcome of communication may not
be achieved. For ex, the samemessagemay be
communicated or perceived differently by two
individuals.
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Channel:
• Achannel is amedium through which amessageis
sent or received between two or more people.
• Severalchannels can be usedto send orreceive the
message,i.e seeing, hearing, touching, smelling, &
tasting.
• While selecting channels of communication, several
factors must be considered: availability of channel()s ,
purpose, suitability, types of receivers, types of
message,preference of sender & receivers,
communication skills of the sender, cost, etc.
Elements of the communication
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Receiver:
• Areceiver is an individual or agroup of
individuals intended to receive, decode&
interpret the messagesent by the
sender/source of message.
• Areceiver also known asdecoder.
• Heis expected to havethe ability &skills to
receive, decode & interpret themessage.
Elements of the communication
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Feedback:
• It is a return messagesent by the receiver to the
sender.
• It is most essential element of the communication
processasitshows that the receiver hasunderstood
the primary messagesent by the sender & the
communication processis now considercomplete.
• Asuccessful communication must be a two-way
process where the sender sends the message &
receives feedback from thereceiver.
• Thesefeedback could be verbal & nonverbal.
Elements of the communication
