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8 WHAT EVERY B O D Y I S S AY I N G 
reading. What it states is critical. Concerted (effortful) observation—is 
absolutely essential to reading people and detecting their nonverbal 
tells successfully. 
The problem is that most people spend their lives looking but not 
truly seeing, or, as Sherlock Holmes, the meticulous English detective, 
declared to his partner, Dr. Watson, “You see, but you do not observe.” 
Sadly, the majority of individuals view their surroundings with a mini-mal 
amount of observational effort. Such people are oblivious to subtle 
changes in their world. They are unaware of the rich tapestry of details 
that surrounds them, such as the subtle movement of a person’s hand or 
foot that might betray his thoughts or intentions. 
In fact, various scientific studies have demonstrated people to be 
poor observers of their world. For example, when a man dressed in a 
gorilla suit walked in front of a group of students while other activities 
were taking place, half the students didn’t even notice the gorilla in 
their midst (Simons & Chabris, 1999, 1059–1074)! 
Observation-impoverished individuals lack what airline pilots refer 
to as “situational awareness,” which is a sense of where one is at all 
times; they don’t have a solid mental picture of exactly what is going on 
around them or even in front of them. Ask them to go into a strange 
room filled with people, give them a chance to look around, and then 
tell them to close their eyes and report what they saw. You would be 
astounded by their inability to recall even the most obvious features in 
the room. 
I find it disheartening how often we run into somebody or read about 
someone who always seems to be blindsided by life’s events. The com-plaints 
of these individuals are nearly always the same: 
“My wife just filed for divorce. I never had a clue she was unhappy 
with our marriage.” 
“The guidance counselor tells me my son has been using cocaine 
for three years. I had no idea he had a drug problem.”

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What every body is saying (english )22

  • 1. 8 WHAT EVERY B O D Y I S S AY I N G reading. What it states is critical. Concerted (effortful) observation—is absolutely essential to reading people and detecting their nonverbal tells successfully. The problem is that most people spend their lives looking but not truly seeing, or, as Sherlock Holmes, the meticulous English detective, declared to his partner, Dr. Watson, “You see, but you do not observe.” Sadly, the majority of individuals view their surroundings with a mini-mal amount of observational effort. Such people are oblivious to subtle changes in their world. They are unaware of the rich tapestry of details that surrounds them, such as the subtle movement of a person’s hand or foot that might betray his thoughts or intentions. In fact, various scientific studies have demonstrated people to be poor observers of their world. For example, when a man dressed in a gorilla suit walked in front of a group of students while other activities were taking place, half the students didn’t even notice the gorilla in their midst (Simons & Chabris, 1999, 1059–1074)! Observation-impoverished individuals lack what airline pilots refer to as “situational awareness,” which is a sense of where one is at all times; they don’t have a solid mental picture of exactly what is going on around them or even in front of them. Ask them to go into a strange room filled with people, give them a chance to look around, and then tell them to close their eyes and report what they saw. You would be astounded by their inability to recall even the most obvious features in the room. I find it disheartening how often we run into somebody or read about someone who always seems to be blindsided by life’s events. The com-plaints of these individuals are nearly always the same: “My wife just filed for divorce. I never had a clue she was unhappy with our marriage.” “The guidance counselor tells me my son has been using cocaine for three years. I had no idea he had a drug problem.”