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Social Media Marketing For Non-Profits Matthew O’Brien @blogster  “ Build a Footprint … Generate ROI”
[object Object],[object Object],[object Object],[object Object],[object Object],Social Media Marketing and Online Branding
Who is this Guy Presenting? ,[object Object],[object Object],[object Object],Social Media Marketing and Online Branding ,[object Object],[object Object],[object Object]
What is Social Media? ,[object Object],Social Media Marketing and Online Branding
Deep Thoughts… ,[object Object],[object Object],[object Object],Social Media Marketing and Online Branding
Cost Effective? ,[object Object],[object Object],Social Media Marketing and Online Branding
Survey says… ,[object Object],[object Object],[object Object],Social Media Marketing and Online Branding
The Internet Marketing Shift Website Development Budget Online Marketing Budget Website Dev. Budget Online Marketing Budget Online Marketing - 1996 Online Marketing - 2006 Social Media Mktg. Online Marketing - 2008 Social Media Marketing and Online Branding
Social Media Footprint Online Publishing Hub PR & Ezine Sites Micro- Blogging MRSS/Video Communities & Syndication Web 2.0 World Social Networks RSS Aggregation Tools Call to Action Web Pages Inbound Links and Traffic to Audio, Photo  & Video Networks Social Media Marketing and Online Branding
Social Media Business Applications ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Social Media Marketing and Online Branding
Social Media Marketing Tips ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Social Media Marketing and Online Branding
Your Publishing Hub “Blog” Social Media Marketing and Online Branding
Syndicate Your Content ,[object Object],[object Object],[object Object],[object Object],[object Object],Social Media Marketing and Online Branding
Google Maps Social Media Marketing and Online Branding
Get Contributing Writers ,[object Object],[object Object],[object Object],[object Object],Social Media Marketing and Online Branding
Get Online Donations ,[object Object],[object Object],[object Object],[object Object],Social Media Marketing and Online Branding
Web Video Strategy ,[object Object],Social Media Marketing and Online Branding
… then  video  must put this into the millions.” Social Media Marketing and Online Branding
Web Video Strategy ,[object Object],[object Object],[object Object],[object Object],Social Media Marketing and Online Branding
‘ Why’ Leverage Web Video Social Media Marketing and Online Branding
‘ Why’ Leverage Web Video Social Media Marketing and Online Branding
‘ Why’ Leverage Web Video Social Media Marketing and Online Branding
‘ Why’ Leverage Web Video Social Media Marketing and Online Branding
‘ Why’ Leverage Web Video Social Media Marketing and Online Branding
‘ Why’ Leverage Web Video Some of the rankings in Google from the first month. Social Media Marketing and Online Branding
ROI for Social Media  ,[object Object],[object Object],[object Object],Social Media Marketing and Online Branding
5 Points of ROI in Social Media  ,[object Object],[object Object],[object Object],[object Object],[object Object],Social Media Marketing and Online Branding
Internal/External Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],Social Media Marketing and Online Branding
social media…Next Step ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Social Media Marketing and Online Branding
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Social Media Marketing and Branding Non Profits Mint Social

  • 1. Social Media Marketing For Non-Profits Matthew O’Brien @blogster “ Build a Footprint … Generate ROI”
  • 2.
  • 3.
  • 4.
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  • 6.
  • 7.
  • 8. The Internet Marketing Shift Website Development Budget Online Marketing Budget Website Dev. Budget Online Marketing Budget Online Marketing - 1996 Online Marketing - 2006 Social Media Mktg. Online Marketing - 2008 Social Media Marketing and Online Branding
  • 9. Social Media Footprint Online Publishing Hub PR & Ezine Sites Micro- Blogging MRSS/Video Communities & Syndication Web 2.0 World Social Networks RSS Aggregation Tools Call to Action Web Pages Inbound Links and Traffic to Audio, Photo & Video Networks Social Media Marketing and Online Branding
  • 10.
  • 11.
  • 12. Your Publishing Hub “Blog” Social Media Marketing and Online Branding
  • 13.
  • 14. Google Maps Social Media Marketing and Online Branding
  • 15.
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  • 17.
  • 18. … then video must put this into the millions.” Social Media Marketing and Online Branding
  • 19.
  • 20. ‘ Why’ Leverage Web Video Social Media Marketing and Online Branding
  • 21. ‘ Why’ Leverage Web Video Social Media Marketing and Online Branding
  • 22. ‘ Why’ Leverage Web Video Social Media Marketing and Online Branding
  • 23. ‘ Why’ Leverage Web Video Social Media Marketing and Online Branding
  • 24. ‘ Why’ Leverage Web Video Social Media Marketing and Online Branding
  • 25. ‘ Why’ Leverage Web Video Some of the rankings in Google from the first month. Social Media Marketing and Online Branding
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