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Sara Meaney, partner at Comet Branding

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BizTimes Media
BizTimes Media

The annual Economic Trends Event, presented by BizTimes Milwaukee, hosts a vibrant discussion between prominent Wisconsin business leaders, state representatives, and industry experts on the state of the economy. This annual event includes a macroeconomic outlook on the economy from Michael Knetter, Ph.D., the Albert O. Nicholas dean at the University of Wisconsin School of Business in Madison.

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SURVIVE OR THRIVE? SARA MEANEY, PARTNER COMET BRANDING – HANSON DODGE CREATIVE SOCIAL MEDIA AND DIGITAL BUSINESS TRENDS
[object Object],[object Object],[object Object],[object Object],© Hanson Dodge Creative + Comet Branding, All rights reserved.
CONTEXT © Hanson Dodge Creative + Comet Branding, All rights reserved.
[object Object],© Hanson Dodge Creative + Comet Branding, All rights reserved.
[object Object],© Hanson Dodge Creative + Comet Branding, All rights reserved.
[object Object],[object Object],[object Object],[object Object],© Hanson Dodge Creative + Comet Branding, All rights reserved.
[object Object],© Hanson Dodge Creative + Comet Branding, All rights reserved.
[object Object],© Hanson Dodge Creative + Comet Branding, All rights reserved.
[object Object],The average consumer mentions specific brands over 90 times per week in conversations with friends, family and co-workers. WOMMA, 2010 © Hanson Dodge Creative + Comet Branding, All rights reserved.
[object Object],90% of Internet users trust recommendations from people they know; 70% trust opinions of unknown users. Econsultancy, 2009 © Hanson Dodge Creative + Comet Branding, All rights reserved.
TREND 1: MOBILE ON THE RISE © Hanson Dodge Creative + Comet Branding, All rights reserved.
[object Object],© Hanson Dodge Creative + Comet Branding, All rights reserved.
[object Object],© Hanson Dodge Creative + Comet Branding, All rights reserved.
[object Object],© Hanson Dodge Creative + Comet Branding, All rights reserved.
[object Object],© Hanson Dodge Creative + Comet Branding, All rights reserved.
[object Object],© Hanson Dodge Creative + Comet Branding, All rights reserved.
TREND 2: CORPORATE DARWINISM © Hanson Dodge Creative, All rights reserved.
[object Object],© Hanson Dodge Creative + Comet Branding, All rights reserved.
[object Object],© Hanson Dodge Creative + Comet Branding, All rights reserved.
[object Object],© Hanson Dodge Creative + Comet Branding, All rights reserved.
[object Object],© Hanson Dodge Creative + Comet Branding, All rights reserved.
[object Object],© Hanson Dodge Creative + Comet Branding, All rights reserved.
TREND 3: CONVERT, CONVERT, CONVERT © Hanson Dodge Creative + Comet Branding, All rights reserved.
[object Object],[object Object],[object Object],[object Object],[object Object],© Hanson Dodge Creative + Comet Branding, All rights reserved.
[object Object],© Hanson Dodge Creative + Comet Branding, All rights reserved. Social Media Explorer n = 1898 marketing execs
[object Object],© Hanson Dodge Creative + Comet Branding, All rights reserved.
[object Object],© Hanson Dodge Creative + Comet Branding, All rights reserved.
[object Object],© Hanson Dodge Creative + Comet Branding, All rights reserved.
CONCLUSIONS © Hanson Dodge Creative + Comet Branding, All rights reserved.
[object Object],[object Object],[object Object],[object Object],© Hanson Dodge Creative + Comet Branding, All rights reserved.
THANK YOU © Hanson Dodge Creative + Comet Branding, All rights reserved.

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Sara Meaney, partner at Comet Branding

  • 1.  
  • 2. SURVIVE OR THRIVE? SARA MEANEY, PARTNER COMET BRANDING – HANSON DODGE CREATIVE SOCIAL MEDIA AND DIGITAL BUSINESS TRENDS
  • 3.
  • 4. CONTEXT © Hanson Dodge Creative + Comet Branding, All rights reserved.
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  • 11.
  • 12. TREND 1: MOBILE ON THE RISE © Hanson Dodge Creative + Comet Branding, All rights reserved.
  • 13.
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  • 17.
  • 18. TREND 2: CORPORATE DARWINISM © Hanson Dodge Creative, All rights reserved.
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  • 24. TREND 3: CONVERT, CONVERT, CONVERT © Hanson Dodge Creative + Comet Branding, All rights reserved.
  • 25.
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  • 28.
  • 29.
  • 30. CONCLUSIONS © Hanson Dodge Creative + Comet Branding, All rights reserved.
  • 31.
  • 32. THANK YOU © Hanson Dodge Creative + Comet Branding, All rights reserved.