Here's an edited recap of my in-class presentation for the third installment of the "Future of Advertising" course at the Minneapolis College of Art and Design (MCAD). This week's topic was "The history and future of the ad industry, the ad agency and the roles inside the agency." Thanks to Scott Litman and Alan Wolk for their guest speaking. Please note the Creative Commons license. Thanks. Scott Litman's slides embedded within this presentation are © Scott Litman and Magnet360.