Chapter 1 Slides for BUSI1301.PO1 Instructor: Stelluti

1. Chapter 1: BUSINESS NOW Change is the Only Constant

6. NONPROFIT PARTNERSHIPS Many nonprofits work with businesses to improve the quality of life in society. Companies support their missions and improve society. The Business of Doing Good

7. ENTREPRENEURIAL SPIRIT

9. INVENTIONS WITH IMPACT Source: Encyclopedia Britannica Laptop Viagra Camcorder Cat Litter Bikinis Muzak Disposable Diapers Kool-Aid Astroturf

10. THE EVOLUTION OF BUSINESS Mass Production Factories Work Specialization Efficiency Industrial Titans Wealth Creation Increase in Living Standard Manipulation/Competition Exploitation Assembly Line Refining Production Productivity Gains Decrease Costs Hard Sell No Customer Focus Consumer Power Growth in Consumerism Product Differentiation Customer Focus Long-term Relationships Satisfied Customers Use of Technology Relationship Era Marketing Era 1950s Production Era Early 1900s Entrepreneurship Era Mid 1800s Industrial Revolution 1700-mid 1800s

12. THE ELEMENTS OF THE BUSINESS ENVIRONMENT

17. COMPETITION IS CHANGING

19. AND CHANGES…… Teens today are much less likely than their parents to categorize people by race, religion, and sexual orientation. They’re more likely to notice similarities and differences in core values. Source: Diversity in Word and Deed: Most Teens Claim Multicultural Friends, press release from Teenage Research Unlimited, November 10, 2004, TRU Website, http://www.teenresearch.com/PRview.cfm?edit_id=278.

23. TECHNOLOGICAL ENVIRONMENT More than 724,000 Americans report that eBay is their primary or secondary source of income, And an additional 1.5 million people say that they supplement their incomes by selling on eBay. Source: US Postal Service News Release, July 21, 2005. http://www.usps.com/communications/news/press/2005/pr05_062.pdf.

24. GLOBAL ENVIRONMENT Terrorism is more of a threat today Job Migration China and India’s economies are growing Technology Free Trade Blurred lines between countries/world Technology is linking customers/suppliers worldwide

25. GLOBAL ENVIRONMENT According to investment bank CLSA, China manufactures 80% of the world’s clocks and watches, 50% of its cameras, 30% of its microwave ovens, a quarter of its washing machines, and a fifth of its refrigerators.

26. COOLEST BRANDS Nike 30.8% Sony 15.9% Adidas 15.1% BMW 10.1% Microsoft 9.0% Coca-Cola 8.9% IBM 8.2% According to Chinese college students

27. BUSINESS AND YOU MAKING IT PERSONAL What are your passions? What are business careers that encompass your passions?