Proposal to Al Sagheer Salons

2. Core Message
Focus on strength points- Hair and Makeup
Type of Content
Selling and Awareness
Type of Posts
Photos - Videos
Frequency
Randomly
Objective
Post Engagement - Branding

3. Strength
Multi Services for both genders
Expert Crew
Strong wall of fame
Weakness
Poor on-ground presence
No balanced coverage for all services
Opportunity
Be a market lead in Men section
Developing online advertising
Threats
Economical status

13. http://www.mohamedalsagheer.com/spa

18. Strength
Multi products
Good Material
Strong wall of fame
Weakness
Inactivity on social media
No website
Opportunity
Online Advertisement
Feedback from customer
Threats
Current Competitors

23. Type of
Content
Promotional post Add Value Engagement post
Example &
Topic
Suggestions
Showing our strengths
points.
Showing the brand image
through content marketing.
Building customer service
system on Digital channels
to increase customer
satisfaction.
Focus on our fan’s needs.
Say Tips
Use Quotes
Information related to
our products.
Advices related to how
to use it or related to
the benefits.
CTA

26. 30% Awareness Campaigns
70% Sales Campaigns
Ads Strategy

27. Monthly Report
Campaign Results
Platforms insights
Reporting
3-Months Report
Promotional posts
Platforms insights
Final campaign results

28. What we can do?
● Full Management
● Copywriting
● Visualizing
● Publishing Posts
● Monthly/ Quarterly Reports

29. Financial Offer

30. Once or twice a year , a sale will be upheld where clients buy products and services
for ex:30% off .
On Ground boosting

31. On Ground boosting

32. On Ground boosting

33. On Ground boosting