1. AUBRIE HANCOCK
3910 Travis St Dallas, TX 75204
Phone: 817.675.3615 E-Mail: Aubrie.Hancock@RNDC-USA.com [AH]
Experience
Republic National Distributing Company [August 2014 – Present]
Sales Training & Development State Manager – Alliance Division
Currently manage the sales team for an alcohol broker in the state of Oklahoma.
Represent the portfolios of Bacardi USA, Brown Forman, and Remy Cointreau USA. Annual sales revenue over $30million
for brands including Jack Daniel’s, Bacardi Rum, Grey Goose, Bombay Sapphire, Dewar’s Scotch, etc.
Since the launch of the OK Alliance Division in September 2014, we have significantly expanded our supplier’s presence
in the market and have shown growth across all key brands. YTD this fiscal we are up across all suppliers: Brown Forman
+8.4%, Bacardi +.2%, and Remy-Martin +7%
Track, plan and utilize the Salesforce system in the Oklahoma market. Work with upper management and suppliers on
writing and setting relevant KPI goals. Track observation rates and work with reps’ progress to ensure success and
utilization in the market. OK team has consistently ranked as the top ATI state for all suppliers.
Execute all local event marketing for our brand’s activation. Including concert events, radio spots, golf tournaments,
casino business and Chesapeake Energy Arena events (OKC Thunder Basketball, concerts, etc.)
Maintain relationships with OK Wholesalers such as Central, Boardwalk and Sterling working on inventory management,
new item launches, pricing calendars and bridge buying.
Work with our local supplier support on a daily basis to develop programs, activity goals and track sales goals.
E&J Gallo Management Development Program [July 2012 – August 2014]
District Sales Manager- Glazer’s Wholesale Distributor
Managed 2 different sales teams with alcohol distributor. Trained and managed 18 retail sales representatives over two
different sales management positions. Responsible for all retail chains, including convenience stores, independent and
chain liquor, military, drug chains and grocery business in Austin, TX and surrounding markets.
Ensured execution of sales goals and programming, territory improvement, and overall performance through coaching
and advising sales reps on customer calls as well as maintain mutually beneficial relationships with key buyers to
increase sales in chain and independent accounts. Tracked chain programming execution in: HEB, Target, Wal-Mart,
Sprouts, SAM’s Club, Specs, CVS, 7-11 and Valero.
Presented creative monthly brand presentations at all GSMs.
Sales Representative – Glazer’s Wholesale Distributor
Responsible for brand/territory management for key off-premise grocery accounts including HEB, Target and Wal-Mart.
Built effective relationships with customers and exceeded distributor expectations over 2 separate retail grocery routes.
Reached sales objectives through effective planning, selling, merchandising and knowledge to achieve Glazer’s and
supplier’s goals.
Continually expanded my business by utilizing superior product knowledge, trade development, and territory and
relationship management.
NBC Universal – E! Entertainment [Summer 2011]
Intern for the International Sales-Marketing and New Media department of E! Entertainment
Worked on projects involving all 5 international editions of E! Online, International E! Mobile app creations, social media
metrics and foreign language video clips of E! Programming
Dallas Stars Hockey Club [Summer 2010]
Intern for the group sales department of the Dallas Stars Hockey Club in Dallas, TX
Worked on group sales projects such as the Sports Industry Career Fair and DECA Day
Led efforts and social media for the Chipotle Dallas Stars Student Rush program
Coordinated and led tours of the American Airlines Center (Home of the Dallas Stars and Dallas Mavericks)
Leadership
Founding member of the Oklahoma State Chapter of the Association for Women in Sports Media (AWSM)
Served as President, Secretary, Promotions Director, website creation and Outreach director
STATEments – OSU student-run PR Firm
Account Team Member
Innovative State – OSU student-run Strategic Communications Firm
Public Relations Executive office. In charge of marketing, media relations, social media and website
Oklahoma State SPURS member – Organization that supports OSU Men’s Basketball
Fundraising, program sales, game-day support, etc. Raised the most money in fundraising competition.
Education & Skills
Oklahoma State University [Graduation Date – May 2012]
School of Media and Strategic Communications [3.96 GPA]
Public Relations and Sports Media Double Major; Marketing Minor
Honors Degree, and received Full Tuition Academic Scholarship
Proficient in Citrix Diver, Pocket Advantage, Box, Greatvines/Sales Force, Microsoft Word, PowerPoint, and Excel