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Personal Branding Guide Under 40 Characters
- 1. By Anishkaa Gehani BRAND YOU!
- 2. A BRAND IS NOT A LOGO
- 3. A BRAND IS A COLLECTION OF PERCEPTIONS IN THE MIND OF A CONSUMER
- 4. BRANDS ARE BORN OF EXPERIENCE AND REFLECT REPUTATION
- 5. WHAT IS PERSONAL BRANDING? You’re a brand. I’m a brand. We’re all brands.
- 6. WHAT MAKES YOU A BRAND? HOW YOU LOOK + HOW YOU SPEAK + HOW YOU ACT = YOUR PERSONAL BRAND
- 7. So, what’s the best personal branding strategy?
- 8. Here’s what you need to know about your Personal Brand Acknowledge You Already Have A Personal Brand Mindfully Amplify Who You Are Do A Self Assessment Let It Evolve Ensure to brand, not boast Make it your signature
- 9. EXAMPLES OF GREAT PERSONAL BRANDS
- 10. EXAMPLES OF SOME MORE GREAT PERSONAL BRANDS AMIT VARDHAN The Networker
- 11. EXAMPLES OF SOME MORE GREAT PERSONAL BRANDS RAKESH PARDASANI The Numbers Man
- 12. EXAMPLES OF SOME MORE GREAT PERSONAL BRANDS SYED AHMED 3 Things
- 13. EXAMPLES OF SOME MORE GREAT PERSONAL BRANDS SAJITH ANSAR The Branding Guy
- 14. EXAMPLES OF SOME MORE GREAT PERSONAL BRANDS SIMRAN SAMTANI The learner and mentor
- 15. “Your brand is what other people say about you when you’re not in the room! - Jeff Bezos, CEO & Founder, Amazon
- 16. Thanks!
Editor's Notes
- Thank u Manish for all the fantastic introductions that you always do…. Good morning everyone, all the marketers out there, this question is not for you… its for the other members… So What is a brand? I just need 1 word answers…..please raise your hands…. Yes, as we have established it is a combination of factors …
- Very simply – a brand is not a logo….
- AGREE?
- Apple users in the audience, would you ever buy a motorola? Starbucks lovers – do you not love it when they always mis spell your name? They are entities that connect emotionally ….
- Personal branding, is the art of building a unique perception around yourself as an individual, to give you a major edge in increasingly competitive markets, be it in your networking life or especially more so in your career.
- First impressions form perceptions – yes? When we see someone today … we first see how are they dressed? Next how firm is their hand shake? Next, in the BNI language after a point we do understand it they are farmers or hunters? Are they the nurturer, the examiner or the promoters?
- Look at this picture? Which super hero does this depict? Pictures create strong brands – yes? Isn't it so in the case of super heroes – for all superman lovers – what makes superman superman? It’s the values, he stands for truth for justice .. And ofcourse his awesome attire and his cape Examples – whose the go-to person when you want to buy a watch? Whose our green warrior in the group?
- Step #1: Acknowledge You Already Have A Personal Brand Step #2: Add Self-Reflection To Your Priority List Step #3: Do A Self Assessment Step #4 Mindfully Amplify Who You Are Step #5: Let It Evolve