Jornal STRADA e-magazine, a specialized publication in the field of transport and logistic.
Winner of the platinum award at CeBIT "the Seal of e-Excellence 2011" for innovation in digital marketing and communication.
2. «11 years of activity and experience»
MEDIA-KIT STRADA TRUCK
www.jornalstrada.com PROFILE AND TARGET AUDIENCE
2
10227_SMT_MK14-en_v911
Strada magazine is a prestigious product
enhanced by its special and innovative
features, reached the recognition as a leading
ICT company with the international award in
the platinum category “The European Seal of
e-Excellence 2011” annually presented at
CeBIT, Hannover.
«prestigous product»
Strada magazine is an online source of
specialized information and news, a reference
in the transport industry, with 11 years of
existence and a strong presence and notoriety
in the international market.
3. «a source of information
for profissionals and companies»
MEDIA-KIT STRADA TRUCK
www.jornalstrada.com PROFILE AND TARGET AUDIENCE
3
10227_SMT_MK14-en_v911
«premium brand»
H Managers, CEO’s, opinion
leaders and decision makers
H Industry of commercial vehicles
H Marketing and communiction
agenies
H Logistic and transport
companies
H Service providers in the
transport sector
H Dealers
H Associations
H Consulting companies
H Maintenance and worshops
H Professional drivers
The profile of Strada magazine is grounded on a
premium brand, marked by the difference in its
quality, image and technical accuracy of the contents
which defines it’s value. It is a powerful source of
information for professionals and companies.
The current environment of transforma-
tion and change in the glogal economic
and industrial business creates new
challenges and opportunities.
The specialized information plays an
important role to enable decision
makers to evaluate the trends and
make the right decisions.
4. MEDIA-KIT STRADA TRUCK
www.jornalstrada.com VERSATILITY AND STRONG POINTS
4
10227_SMT_MK14-en_v911
Strada magazine is a very
versatile digital magazine,
distributed in the web. Although,
it has all the main features to be
printed anytime and presented in
a “paper” version, according to
the market or client’s demands.
A perfect source to promote your
brand, generate sales and drive
traffic to your site.
«a versatile product,
ambitious, unique and
successful»
H Premium and vanguard prod-
uct with an innovative image
and design
H Appealing and dynamic
layout
H Strong position in the market
H Distinguished and popular
H Good communication and
professionalism
H Technically accurate
H Good relationship with the
market
H Strong position in the web
H Leader in the web (ranking
in the global and iberian
market)
H Publishing for PC, iOS Mobile
and Android
5. MEDIA-KIT STRADA TRUCK
www.jornalstrada.com CONTENTS
5
10227_SMT_MK14-en_v911
news, interviews and reports
H Economy
H New technology & development
H New products
H Ecology and mobility
H Trade shows and events
H Fleet management
H Logistic and cargo
H People and businesses
H Trucks and trailers
H Telematics and equipment
H Lubricants and additives
H Tyres
H Safety
H Test-Drive
H Multimodality
H Truck racing
7. MEDIA-KIT STRADA TRUCK
www.jornalstrada.com AWARDS
7
10227_SMT_MK14-en_v911
Awarded with the prestigous
“European Seal of e-Excellence 2011”, in the platinum category.
This European award honours ICT and digital media companies
with an excellent track record of innovative marketing.
Nominated for the press award promoted by CEPSA
in 2011, with the article “Onde isto vai parar”.
An annual award that takes place
at CeBIT, Hannover.
Partner associations in 22 countries
support this event.
In 2004 this award was also
attributed to Nokia.
An award that distinguished the best work
published, having as topic “the roads”,
presented by the press in television, radio,
newspapers and magazines.
8. MEDIA-KIT STRADA TRUCK
www.jornalstrada.com PORTFOLIO AND MEDIA PARTNERS
8
10227_SMT_MK14-en_v911
SILBARCELONA
is member of the jury
An event organized annually with
the participation of the specialized
media in 16 European countries.
INTERNATIONAL PARTNERS
11. MEDIA-KIT STRADA TRUCK
www.jornalstrada.com E-MAGAZINES SPECIAL EDITIONS
11
10227_SMT_MK14-en_v911
special editions
events
www.jornalstrada.comNº97-Ano9-30Junho2012•Distribuiçãogratuita•Periodicidade:Mensal•ISSN1647–7022
GiancarloTerrassan-JornalStrada
SPECIAL EDITION YETD 2012
YETD 2012
Portugal
YETD 2012
Portugal
13. MEDIA-KIT STRADA TRUCK
www.jornalstrada.com E-MAGAZINE ADVERTISING
13
10227_SMT_MK14-en_v911
e-Magazine: digital
Format: 210mmx297mm
Circulation: montly
The files must be delivered as follows:
H EPS, TIF, JPG, PDF (HiRes)
H 300 dpi resolution
H Colours in RGB, Pantone or CMYK
Cover
210 mm x 297 mmm
Pg. 2
210 mm x 297 mmm
Pg. 3
210 mm x 297 mmm
Pg. 2 e 3
420 mm x 297 mmm
1/2 Pg. Double
420 mm x 297 mmm
1/2 Pg. Horizontal
210 mm x 150 mmm
1/2 Pg. Vertical
105 mm x 297 mmm
Pg. even
210 mm x 297 mmm
Pg. odd
210 mm x 297 mmm
Double Pg.
420 mm x 297 mmm
1/4 Pg. Vertical
105 mm x 150 mmm
1/4 Pg. Horizontal
210 mm x 75 mmm
Last
210 mm x 297 mmm
14. MEDIA-KIT STRADA TRUCK
www.jornalstrada.com NEWSLETTER
14
10227_SMT_MK14-en_v911
Strada’s newsletter is sent
by a certified server provider.
E-mailed to more than
20.000 subscribers in
the national and
international market,
reaching effectively the
targeted audience.
15. MEDIA-KIT STRADA TRUCK
www.jornalstrada.com WEBSITE ADVERTISING
15
10227_SMT_MK14-en_v911
H 120 x 60
H 120 x 130
H 120 x 180
H 120 x 250
H 120 x 450
H 120 x 600
H Format: banner 1000 x 90 (pixels)
Formats: banners
H 250 x 60
H 250 x 130
H 250 x 180
H 250 x 250
H 490 x 60
(pixels)
www.jornalstrada.com
A dynamic portal with
news about the automo-
tive and transport industry,
with thousands of
registered users.
news
start page
16. MEDIA-KIT STRADA TRUCK
www.jornalstrada.com STATISTICS
16
10227_SMT_MK14-en_v911
0
20 K
40 K
60 K
Jan-14 Dec-14
Visits
0
400 K
800 K
Jan-14 Dec-14
Page views
Visits
565.650
Visits
daily/avg
1.550
Page views
9.162.201
Page views
daily/avg
25.102
28-Dez-2014 09:54 MST
17. MEDIA-KIT STRADA TRUCK
www.jornalstrada.com STATISTICS
17
10227_SMT_MK14-en_v911
283,805 1,786 34
Alexa Traffic Rank Reputation
Global Rank
Daily Time on Site 83:44
2 ReviewsSites Linking InRank in PT
leadership
in the web
Other
2%
Other
2%
PT
37%
PT
37%
BR
21%
BR
21%
ES
4%
ES
4% COM
36%
COM
36%
Bounce Rate 3.90%
18. Editor and ownership:
Ameise Editora, Lda
Rua da Cabreira, nº 83 R/C Dt.
3810-071 Aveiro (Portugal)
t / f (+ 351) 234 197 770
m (+ 351) 913 466 142
e ameise.editora@netvisao.pt
ameise884 (Ameise Editora)
Maketing department:
e comercial@jornalstrada.com
facebook.com/stradajornal
jornal STRADA
jornal Strada
MEDIA-KIT STRADA TRUCK
www.jornalstrada.com CONTACTS
18
10227_SMT_MK14-en_v911