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1. ECO-FERTILIZER
• AMIR LUQMAN BIN AZMAN (S31946)
• MUHAMMAD KHALID AL WALID BIN NOOR
AZMAN (S31987)
• MUHAMMAD SYAKIR AIMAN BIN MOHD RAZALI
(S31925)
• NATALIA IRENE ANAK KARIMUN (S32109)
• CHANG QIAN HUI (S32050)
GROUP (E) MEMBERS:
2. INTRODUCTION
Eco-Fertilizer
- Located at Penang
- Using food waste to produce the
organic fertilizers
- Does not harm to the environment
and health
- Communicates the green concept
and benefits of organic fertilizers to
the public
3. VISION AND
MISSION
VISION
• Eco-Fertilizer vision is to be one of the finest
producers of organic fertilizers, with the foremost
aim of providing eco-friendly products.
MISSION
• Eco-Fertilizer is the leading eco-friendly fertilizer
supplier transforming food waste with a less
pollution, environment friendly and technological
productivity solution to stimulate the national
economic growth and social health conscious.
4. BACKGROUND
• Eco-Fertilizer will be one of the best organic
fertilizer which use food waste to produce high-
quality organic fertilizer.
• The purpose of this business is to introduce the
organic fertilizers as a substitute for chemical
fertilizers. Hence, organic fertilizers are fertilizers
that are naturally produced from food waste that are
safe for environment.
5. E-COMMERCE
AND E-BUSINESS
DEFINITIONS
E-Commerce
• Electronic commerce
• Buying and selling of goods or services using
Internet
• Transfer of money and data to execute these
transactions
E-Business
• Electronic business
• Administration of conducting any business
using Internet and web
• Including buying and selling of goods or
services using commercial transactions
conducted electronically
6. E-COMMERCE AND E-BUSINESS
E-Commerce
• Using Business-to-Business (B2B)
• Involving transactions like restocking necessary supplies.
• Other company will have a contract with Eco-Fertilizer
company to remain stocked on the Eco-Fertilizer
E-Business
• Eco-Fertilizer can be sold through an online store or
marketplace (physical store).
7. STAGES OF DEVELOPING E-COMMERCE
INFORMATION
STAGE
INTERACTION
STAGE
INTEGRATION
STAGE
9. ADVANTAGES AND CHALLENGES OF E-COMMERCE AND
E-BUSINESS
ADVANTAGES
A
LARGER
MARKET
CUSTOME
R
INSIGHTS
LOWER
COST
MORE
OPPORTU
NITIES
PERSONALIZ
EMESSAGIN
G
FASTER
BUYING
PROCESS
CHALLENGES
LACK OF
PERSONA
L TOUCH
PRICE &
PRODUCT
COMPARI
SON
NEED
INTERNET
ACCESS
PRODUCT
RETURN &
REFUND
POLICY
10. MARKETING
• Definitions: Marketing refers to
activities a company undertakes to
promote the buying or selling of a
product or service. Marketing includes
advertising, selling, and delivering
products to consumers or other
businesses.
12. PRICING
LOCATION
PROMOTION
PRODUCT
• reasonable prices and
affordable prices.
• Customers can get low prices
by making wholesale
purchases.
• locations are located in
urban areas.
• Our location to be
located in a less
competitive area.
• Use social media such as
facebook, shopee and
others.
• promote our products by
advertising on banners near
our stores.
• the products we sell are of
high quality and in
accordance with customer
requirements.
• environmentally friendly
products.
13. EXTERNAL ENVIRONMENT ANALYSIS
PROLONGED RAIN
FLASH FLOOD
Bad weather caused a lack of
demand for fertilizer by customers
as most of their crops were
destroyed.
14. SWOT ANALYSIS
STRENGHTS
Environmentally friendly products
Has a machine capable of producing a lot
of fertilizer.
WEAKNESS
High machine maintenance costs.
OPPORTUNITIES
Close to agricultural areas.
Get high demand from customers.
THREATS
Many competitors produce fertilizers and
have the same material content.
15. COMPETITOR ANALYSIS
FELCRA NIAGA SDN.BHD
ECO-FERTILIZER SDN.BHD
produce 80 - 100 tons of
fertilizer per month.
Environmentally friendly
products.
High cost for maintenance.
Versatile for use on all types
of crops.
High fertilizer costs
less demand from customers
16. MARKETING MIX
• A marketing mix includes multiple
areas of focus as part of a
comprehensive marketing plan.
The term often refers to a
common classification that began
as the four Ps: product, price,
placement, and promotion.
PRODUCT
Produces products that
are environmentally
friendly and good for
tree growth
PRICE
Have a reasonable
and affordable price.
PLACEMENT
Located in urban areas
and close to agricultural
areas.
PROMOTION
Promotion through social
media such as Facebook
and Instagram or online
sales such as Shopee and
Lazada
17. ADVERTISING
ONLINE TELEVISION AND RADIO
Using social media
is one of the best
methods to promote
our goods. With an
attractive poster, it
will attract many
customers.
Television and radio have
extensive networks and are
capable of conveying information
to the public. With an attractive
display and a clear voice, it will
be easier to advertise our
products.
19. DELIVERY (J&T EXPRESS DELIVERY)
• Starting price: 3.70 MYR (1 kg)
• Additional 1.50 MYR per kilo
• More than 10 kilo: 1.00 MYR
• COD charge: 5.00 MYR
COD price (Area Penang)
20. PENINSULAR AND SABAH/SARAWAK DELIVERY
Peninsular
Additional 2.50
MYR per kilo
More than 10
kilo: 2.00 MYR
Sabah/Sarawak
Additional 3.50
per kilo
More than 10
kilo: 3.00 MYR
21. WAREHOUSE
Address
• Taman Emas Warehouse, Jalan Talang, Prai,
Penang 13600
• Area: 12,899 sqft
• Cost: 15,000 MYR/month, 1.16 MYR/sqft
23. BUDGETED
PROFIT AND
LOSS
• The sum of the cost of
sales and the expenses
• A decrease in net income
that is outside the normal
operations of the business
• A profit and loss budget
can be coined as a forward-
facing budget forecast
used for defining income
and expenses of a
business for the coming
financial year.
24. Table of budgeted
profit and loss
statement of ECO-
Fertiilizer
Machine maintenance
ECO-Fertilizer
Profit & Loss
October to September 2021
25. CONCLUSION
• ECO-FERTILIZER produce organic fertilizers in order to stop, prevent and reduce the
harmfulness of the chemical fertilizers
• Support Green Product, Support Environment Friendly Product, Support ECO-
FERTILIZER.
ECO-FERTILIZER
www.ecofertilizer.co
m
Tel.No.: 083-
473333
Address: Taman
Emas Warehouse,
Jalan Talang, Prai,
Penang 13600
