3. Introduction
Establish a sustainable and responsible consumption
Focused on producing and selling eco-friendly and sustainable products
Our target customers will be environmentally conscious individuals and businesses
4. Partners and Product
Partner with local NGOs and environmental
organizations
Collaborate with local businesses
Produce eco-friendly and sustainable products
Designed to reduce waste
Promote responsible consumption habits.
Prioritize sustainable and ethical sourcing of materials
5. Place and macro environment
Establish our retail store in an accessible location
Sell our products through e-commerce platforms
Aligned with SDG 12 and supports the global efforts towards sustainable
consumption and production.
Focus on eco-friendly products and reducing waste generation
6. Economic System
The main advantages of a free economy system is that it encourages competition,
which leads to lower prices and higher quality products.
This benefits consumers as they have access to a wider variety of goods and
services at lower prices.
A free economy system allows for the efficient allocation of resources, as market
forces determine where resources are best utilized.
7. Pricing
Offer discounts and promotions to encourage sustainable consumption habits
Offer bulk purchasing items in large quantities.
Bag -700
Cutlery -100
Food Container -150
Straws – 20
Water Bottle - 200
8. Money Transaction
Accept payment through various modes
Secure payment gateway to ensure safe and secure transactions
Cash
Bkash
Nagad
Credit card
Debit cards
Visa card
9. Marketing and Promotion
Promote through social media and influencer
marketing
Focus on creating awareness about products'
sustainability features
Participate in local sustainability events
Collaborate with local environmental organizations to
raise awareness and promote
10. Human Resource Management
Our company has 3 levels of management.
Prioritize hiring employees who share our passion for sustainability and
responsible consumption.
Provide training and development opportunities for our employees
11. Human Resource Management
sss
CEO and board of
directors
Marketing and
Sales
Dept HR
Accounts and
Finance
Factory
manager
Customer
Service
Branding and
Promotion
6 Employees
6
Employees
6
Employees
6
Employees
6 Employees 6 Employees
12. Human Resource Management
New Hire, Recruitment Policy:
No candidates are judged by their university degrees or background.
After passing the test, candidates are called in for an interview.
Every new candidate has to do a 3-week trial period where they are tested on
their social ability and team performance.
Each candidate will have a training period of two months.
13. SWOT Analysis
S
Eco-friendly and sustainable product line
Collaboration with local NGOs and
environmental
organizations
Strong social media and influencer
marketing strategy
O
Growing demand for sustainable
products and practices
Opportunity to expand the product line
Collaborations with local businesses
W
Limited product line
Higher cost of eco-friendly materials
Limited brand recognition in the
market
T
Competition from established brands
Economic downturn and reduced
consumer spending
Fluctuations in the availability and cost of
eco-friendly materials
14. Accounts and Finance
Description Allocated Amount
1) Land and Building • Hiring offices for staffs and
managers.
60000
2) Machineries and Equipments • Manufacturing Machine
• Computing items
• Desks and chairs
650000
3) Marketing and Advertisement • Most of the Marketing is entirely
focused on advertisements on
social media
• Posters and billboards on the
street
100000
4) Salaries and Wages • Salaries for employees and
labours
110000
5) Bills and fees for industrial
operations
• Electricity bills 80000
15. Accounts and Finance
Name of Investors Amount Percentage
Shafqat Ahmed Shafi 200000 20
Swarnalata Zaman Arpa 200000 20
Nusrat Alam Mim 200000 20
Israt Jahan Tonny 200000 20
Mahid Mehrab 200000 20
Total 1000000 100%
16. Conclusion
Sustainable development goals prioritize consumption
production-related business plan aims to promote
responsible consumption habits and reduce waste
generation.
Collaborate with local organizations
Adopt sustainable practices in our operations
17. Completed by
Nusrat Alam Mim
Swarnalata Zaman Arpa
Shafqat Ahmed Shafi
Israt Jahan Tonny
Omar Faruq Mahid Mehrab