David Rosen, Sony VP of Business Development's presentation to the Storage & Archive track at the Media & Entertainment Cloud Symposium on Nov 4, 2016

1. Sony | Ci Media Cloud Platform
AWS Media and Entertainment Cloud Symposium
November 4, 2016

2. Connects Content, Teams, Facilities and Systems
Broadcast
Facility, Post
House, Vendors.
Traffic,
Automation,
OVP, MAM,
etc.
Team NYC
Workspace

3. Automates and Simplifies Redundant Media Tasks
Validate
Extract
Metadata
Transcode
Encrypt
Index
Notify
CDN
Store &
Archive
Caption
Transform

4. Ci Workspace gives you access every step
4

5. VideoReview for real time collaboration
5

6. RoughCut for fast ideation and storyboarding
6

7. MediaBoxes for secure preview and delivery
7

8. • 100’s Terabytes processed every month
• Petabytes being managed
• Millions of files
• Thousands of users
Built on AWS natively for scale

9. October activity snapshot
• 500,000 files processed (audio, video, images)
• 16,000 hours of video ingested
• 31,000 hours of transcoded outputs
• MediaBoxes viewed or downloaded by 135,000 people

10. Flexible usage options
Ci Workspace
Ci Platform
Cameras Your DAM/MAM

11. Different ways to archive
• Workspace
• Direct API Integration
• Import from S3
– Aspera to S3
– Snowball

12. Some examples

13. • Who:
JV with Library of Congress/WGBH Archives
• What:
40,000 hours of broadcast content ingested into
Ci and integrated with their customer portal

14. Multiple local television stations
• What:
Locally acquired content is registered in local
MAM and archived in Ci
• Traffic system restores and downloads content
as needed via API

15. • Who:
Motion Picture, Television,
Digital Studio
• What:
Built their next generation DAM on top of Ci.
“Runner” used by all divisions of the company.
Archived ~3PB of content with Ci.

16. Example customer’s digital media storage projections. Not including raw or master files.
0
2
4
6
8
10
12
14
FY13 FY14 FY15 FY16 FY17 FY18
Storage (PB)
Storage (PB)
Growth Projections (2014)

17. Comparison of extending on premise infrastructure vs. using Ci on AWS
Cost Comparison (2014)
$-
$1,000,000.00
$2,000,000.00
$3,000,000.00
$4,000,000.00
$5,000,000.00
$6,000,000.00
$7,000,000.00
FY13 FY14 FY15 FY16 FY17 FY18
On Prem
Ci/AWS

18. Comparison of extending on premise infrastructure vs. using Ci on AWS
Cost Comparison – 2 Yrs in
$-
$1,000,000.00
$2,000,000.00
$3,000,000.00
$4,000,000.00
$5,000,000.00
$6,000,000.00
$7,000,000.00
FY13 FY14 FY15 FY16 FY17 FY18
On Prem
Ci/AWS

19. Summary
• Disaster Recovery archive is a great way to start
• Proven way to reduce long term TCO for
archives
• Understanding the restore volume is key
• Ci enables simple use of AWS archive
capabilities while providing seamless access to
your content

20. SONY is a registered trademark of Sony Corporation.
Names of Sony products and services are the registered trademarks and/or trademarks of Sony Corporation or its Group companies.
Other company names and product names are registered trademarks and/or trademarks of the respective companies.