Weak To Well presentation-FA102B

1. Research from the Web
What does the Internet of Things look like for
health and health care?
http://www.iftf.org/future-now/article-detail/visions-of-a-health-aware-world-what-does-internet-of-things-look-like-for-health-and-health-care/
Amanda Banas FA102b Professor Klinkowstein

2. Research from the Web
Quote
“It depicts a future where intelligence is embedded into everyday
objects and ubiquitous sensors capture and communicate health
data seamlessly with an ecosystem of devices and with healthcare
providers.”
Amanda Banas FA102bAmanda Banas FA102b Professor Klinkowstein

3. Research from the Web and Quora
Related Quora questions and answers
Question: Are we too afraid to link technology to ourselves if it meant
we could improve our health?
Answer: We are already linking the two together:
1) The number of "things" that can be measured via sensors by the
internet is growing.
2) Machines are merging with us (wearables are starting be to
accepted, brain to machine interfaces are on the horizon).
3) As a society we are becoming increasingly more comfortable with
technology knowing more about us and making decisions for us.
Amanda Banas FA102b Amanda BanasAmanda Banas FA102b Professor Klinkowstein

4. Research from the Web and Quora
Quora questions and answers
Question: What does the future of technology look like in
the next 10 years?
Answer: We can now start putting devices even simpler that this into
everything. Where a computer was once a single hub device that we
went to. Instead, everything will be a computer, and it will be
everywhere.
Amanda Banas FA102b Amanda BanasAmanda Banas FA102b Professor Klinkowstein

5. Draft Product or Service Description
Weak To Well
An app that challenges users to get into their best shape through
coaching, diet plans, and workouts.
Amanda Banas FA102b Amanda BanasAmanda Banas FA102b Professor Klinkowstein

6. User / Customer Experience Map
Audience
• Age neutral
• Gender neutral
• Busy professionals
• Health conscious
Amanda Banas FA102b Amanda BanasAmanda Banas FA102b Professor Klinkowstein

7. User / Customer Experience Map
About the Brand
• Developing practical disciplines in meeting health goals
• Completely individualized experience
Amanda Banas FA102b Amanda BanasAmanda Banas FA102b Professor Klinkowstein

8. User / Customer Experience Map
Encountering the Product On-Line
• Consideration (of the product):
• Media, App Store, Google Search
• Use (of the product):
• Video chats with trainers, Food diary log
• Post Product Use:
• Subscription service, online reviews
Amanda Banas FA102b Amanda BanasAmanda Banas FA102b Professor Klinkowstein

9. User / Customer Experience Map
Encountering the Product Off-Line
• Consideration (of the product):
• Word-of-mouth, Magazines, Gyms
• Use (of the product):
• Choose trainer, food and fitness classes
• Post Product Use:
• Word-of-mouth, weight-loss
Amanda Banas FA102b Amanda BanasAmanda Banas FA102b Professor Klinkowstein

10. User / Customer Experience Map
Planning Sketch
Amanda Banas FA102b Amanda BanasAmanda Banas FA102b Professor Klinkowstein

11. User / Customer Experience Map
Amanda Banas FA102b Amanda BanasAmanda Banas FA102b Professor Klinkowstein

12. Ning Research
Ning Banner
Amanda Banas FA102b Amanda BanasAmanda Banas FA102b Professor Klinkowstein

13. Ning Research
Ning Embedded Presentation
Amanda Banas FA102b Amanda BanasAmanda Banas FA102b Professor Klinkowstein

14. Ning Research
Ning Homescreen
Amanda Banas FA102b Amanda BanasAmanda Banas FA102b Professor Klinkowstein

15. Ning Research
Recommendations from the Ning Community
Amanda Banas FA102b Amanda BanasAmanda Banas FA102b Professor Klinkowstein

16. Ning Research
Recommendations from the Ning Community
Amanda Banas FA102b Amanda BanasAmanda Banas FA102b Professor Klinkowstein

17. Product or Service Description FB Page Research
Amanda Banas FA102b Amanda BanasAmanda Banas FA102b Professor Klinkowstein

18. Product or Service Description FB Page Research
Amanda Banas FA102b Amanda BanasAmanda Banas FA102b Professor Klinkowstein

19. Product or Service Description FB Page Research
Amanda Banas FA102b Amanda BanasAmanda Banas FA102b Professor Klinkowstein

20. Logotype
Amanda Banas FA102b Amanda BanasAmanda Banas FA102b Professor Klinkowstein

21. Final Logotype and Justification
• Chose second design
• Stencil
• Stand-alone font
Amanda Banas FA102b Professor Klinkowstein

22. Final Logotype and Justification
Amanda Banas FA102b Professor Klinkowstein

23. Facebook Scheduled Posts
Amanda Banas FA102b Professor Klinkowstein

24. Website Research
Amanda Banas FA102b Professor Klinkowstein

25. Website Research
Amanda Banas FA102b Professor Klinkowstein

26. Website Research
Amanda Banas FA102b Professor Klinkowstein

27. Website Wireframe
Amanda Banas FA102b Professor Klinkowstein

28. Website Prototype Design
Amanda Banas FA102b Professor Klinkowstein

29. Website Prototype Design
Amanda Banas FA102b Professor Klinkowstein