Resume

1. Allison Slakter
95 Hampshire Hill Road, Upper Saddle River, New Jersey 07458
allisonslakter@gmail.com
(201) 661-3279
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EDUCATION
University of Wisconsin – Madison, WI 05/2016
Bachelor of Arts – Major: Communications; Minor: Digital Studies
GPA – 3.5
Study Abroad: Anglo American University – Prague, Czech Republic 02/2015-05/2015
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EXPERIENCE
Engaging Results Communications (ERC), Madison, WI 08/2015-12/2015
Social Media Intern: Work for mobile marketing firm to promote its brand for planning and implementing mobile and
digital strategies for local businesses. Create monthly content calendars for planned social postings containing blog posts,
infographics and Powerpoints covering trends and current news in the mobile marketing industry. Manage all ERC social
media platforms including Facebook, Twitter, LinkedIn and Google+. Write blog posts on mobile marketing and social
media topics including, “Ways to Generate Leads with Mobile Marketing” and “How to Have a Successful App.”
GLOW Digital Agency, New York, NY 06/2015 – 08/2015
Social Strategist Intern: Participated in creative campaigns for clients including WEtv, Syfy, and I Love NY,
including developing the #NYSummerSelfie campaign to promote summer tourism to New York State. Assisted in
creation of social content for various television shows on the WEtv network by posting crucial moments in upcoming
episodes on the network’s social accounts during episode airtime by creating a GIF, Meme, or Quote Card of the moment.
Created and wrote the daily office newsletter, “GLOW in The Know,” circulated internally, and included brief summaries
of current event news and trending topics in the advertising and entertainment industry.
Dormify, New York, NY 01/2014 – 06/2014
Marketing Intern: Participated in creation of overall social media plan to increase brand awareness and sales by
increasing daily posts on social platforms and promoting special sales and deals. Participated in creation of
#SmallSpaceStyle contest in which college students would hashtag #SmallSpaceStyle in photos of their dorms rooms and
the most creative dorm style would win a gift card to shop at Dormify. Planned, organized and hosted clothing and dorm
décor trunk shows at University of Wisconsin. Wrote articles for the Dormify blog on topics that appeal to college aged
girls including: studying abroad, top rated apps, and spring break destinations.
Spoon University, Madison, WI 02/2013 – 05/2014
Marketing Assistant and Writer: Wrote and published restaurant reviews for online student-run magazine. Worked
to increase social presence of publication via Instagram. Acted as a liaison between the Spoon marketing team and the
UW-Madison population including helping to plan, host, and promote the Spoon magazine launch party on campus.
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SKILLS
- Proficient in Microsoft Word, Excel, and PowerPoint
- Adobe program knowledge: Photoshop and Illustrator
- Basic understanding of HTML & CSS
ACTIVITIES AND HONORS
- Dean’s List: Fall 2013, Spring 2014
- Alpha Epsilon Phi Sorority: Vice President of Recruitment, Spring and Fall 2014
- Team Captain: Relay for Life, Spring 2013