The document discusses performance management and appraisal. It covers defining performance management and how it differs from performance appraisal. The performance appraisal process is described, including setting effective performance standards. Several performance appraisal tools are developed, evaluated and administered. Problems to avoid in appraising performance are explained, such as unclear standards and bias. The pros and cons of different raters for appraising performance are discussed. Guidelines for effective appraisal interviews are provided.
This chapter gives an overview of the performance appraisal process and the different tools and methods available. The main topics covered include the performance management process, appraisal methods, appraisal performance problems and solutions, and the appraisal interview.
Despite lots of attention, money, and effort, performance appraisals remain an area with which few managers or employees are satisfied.
The following questions are worth considering with respect to why some managers and employees are dissatisfied.
Is it just that we don't have a good enough system yet?
Is there an intrinsic problem with performance appraisals?
Is it just human nature to dislike them?
At the conclusion of this chapter, you will be able to:
Define performance management and discuss how it differs from performance appraisal.
Describe the appraisal process.
Set effective performance appraisal standards.
At the conclusion of this chapter, you will be able to:
Develop, evaluate, and administer at least four performance appraisal tools.
Explain and illustrate the problems to avoid in appraising performance.
At the conclusion of this chapter, you will be able to:
Discuss the pros and cons of using different raters to appraise a person’s performance.
Perform an effective appraisal interview.
Performance management has to do with creating an organizational system that is fair, effective, and widely understood by all. The goal of the system is to support the strategic aims of the firm by establishing a valid and reliable process connecting the employees to it.
Performance appraisal involves :
setting work standards,
assessing actual performance relative to those standards, and
providing feedback to the employee.
We will now discuss the details of the appraisal process and its value to the organization and the individual employee. While the actual appraisal may occur at a point in time, there should be no surprises. The employee should have been receiving continuous feedback throughout the entire time he or she has worked.
Finally, we will define performance management.
We have briefly discussed the process of appraising performance results, the need to do so, the need for feedback and the general concept. Now we will get into each element in more detail.
For this learning objective, we will discuss the need to have a performance appraisal process, provide continuous feedback and how to manage performance.
Effective appraisals begin before the actual appraisal, with the manager defining the employee’s job and performance criteria. Defining the job means making sure that you and your subordinate agree on his or her duties and job standards and on the appraisal method you will use.
Appraising performance is important for several reasons. Many employers still base pay and promotions on employee appraisals. Appraisals play an integral role in the employer's performance management process. The appraisal lets the boss and subordinate develop a plan for correcting any deficiencies while reinforcing those things the employee does correctly. Appraisals are a useful career planning tool. Finally, appraisals play a role in identifying training and development needs.
Aligning the employee’s efforts with the job’s standards should be a continuous process. When you see a performance problem, the time to take action is immediately. Similarly, when someone does something well, the best reinforcement comes immediately, not six months later.
Performance management includes continuously adjusting how an organization and its team members do things. Team members who need coaching and training receive it, and procedures that need changing are changed.
Employers frequently use (end employees have come to expect) their pay and promotions are determined by their appraisals. Improvement and career development planning also originates with an effective appraisal system. In addition, training and development activities are based on the appraisal system. Finally, providing continuous feedback and making improvements to how employees and employers do things contributes to organizational success.
Most employees need and expect to know ahead of time on what basis their employer will appraise them. Let’s discuss how you can make this happen.
At the heart of performance management is the idea that employees’ efforts should be goal directed. Such a process involves clarifying expectations and quantifying them by setting measurable standards for each objective. Goals should be:
specific
measurable
challenging but attainable
relevant and timely
Finally, employees should always have the opportunity to have meaningful input into the goals they are to achieve.
Competencies are often arranged according to the basic technical, motor, intellectual, and other skills needed to be successful in a job. In addition, the minimum level of each skill needed should be specified.
Ideally, what to appraise and how to appraise it will be obvious from the job description. For the criteria to appraise, the job description should list the job’s duties or tasks, including how critical each is to the job and how often it’s performed.
Who should do the appraising? The immediate supervisor is usually in the best position to observe and evaluate the subordinate’s performance. He or she also is typically responsible for that person’s performance.
Peer appraisals are becoming more popular with firms using self-managing teams.
Rating committees consist of multiple raters, typically the employee’s immediate supervisor and three or four other supervisors.
Self-ratings tend to be higher than supervisor or peer ratings although input from the subordinate is always to be encouraged.
Appraisal by subordinates is also known as upward feedback. In this instance, subordinates anonymously rate their supervisor’s performance.
360-degree feedback has become more widely used. Ratings are collected from the employee’s supervisors, subordinates, peers, and occasionally, internal or external customers. The best advice is that firms should carefully assess costs, train those giving feedback thoroughly, and not rely solely on 360-degree feedback.
The graphic rating scale method is the simplest and most popular performance appraisal technique. First, a scale is used to list a number of traits and a range of performance for each. Then the employee is rated by identifying the score that best describes his/her performance level for each trait.
Managers must decide which job performance aspects to measure. Such aspects include generic dimensions, actual job duties, or behaviorally recognizable competencies.
Effective goals should be:
specific
measurable
challenging but attainable
relevant and timely
Competencies are often arranged according to the basic technical, motor, intellectual, and other skills needed to be successful in a job. In addition, the minimum level of each skill needed should be specified.
What to appraise and how to appraise it will be obvious from the job description. The job description should list the job’s duties or tasks, including how critical each is to the job, and how often it’s performed.
Appraisals may be done by many individuals or groups such as self-ratings, peers, subordinates and committees. The best advice is to use several data points for collecting information and feeding it back to the individual. The point is to establish credibility and acceptance in the mind of the employee in order to produce improved future results.
Next, we will discuss and interpret 10 performance appraisal tools.
The Alternation Ranking Method ranks employees from best to worst on a specific trait, choosing highest, then lowest, until all are ranked.
The Paired Comparison Method involves ranking employees by making a chart of all possible pairs of employees for each trait. The manager then indicates which one is the better employee of the pair.
Forced Distribution Method – Predetermined percentages of employee ratings are placed in various performance categories, similar to grading on a curve.
Critical Incident Method – A supervisor keeps a record of uncommonly good and/or undesirable examples of an employee’s work-related behavior. The supervisor then reviews the record with the employee at predetermined times.
The Narrative Forms method involves rating the employee’s performance for each performance factor needed on the job. Written examples and an improvement plan is provided. The process then aids the employee in understanding where his/her performance was good or bad focusing on problem solving.
Behaviorally Anchored Rating Scales (BARS) is a method that combines the benefits of narratives, critical incidents, and quantified scales. It does so by anchoring a scale with specific behavioral examples of good or poor performance. The advantages of BARS include accuracy, clearer standards, feedback, independent dimensions, and consistency.
Mixed Standard Scales are similar to BARS but generally list just three behavioral examples or standards for each of the three performance dimensions.
Management by Objectives (MBO) – The manager sets specific measurable goals with each employee and then periodically discusses the employee’s progress toward them. The process consists of six steps:
set organizational goals
set departmental goals
discuss
define expected results
conduct performance reviews
provide feedback
A computerized and web-based performance appraisal approach generally enables managers to keep notes on subordinates during the year. It allows employee ratings on a series of performance traits, and then generates text to support each part of the appraisal.
Electronic Performance Monitoring use computer network technology to allow managers access to their employees’ computers and telephones.
Note, however, the most effective appraisal forms often merge several approaches
For this learning objective, we have discussed various ranking and rating approaches. The alternation ranking requires managers to rank employees from high to low while paired comparisons examines employees one pair at a time. Forced distribution is similar to grading on a curve while critical incidents require managers to keep detailed notes throughout the year on each person’s critical behaviors. A narrative is similar to critical incidents in that it requires him or her to keep ongoing notes but in narrative format.
As we said, few things managers do are fraught with more peril than appraising subordinates’ performance. We now turn to appraisal problems and how to solve them, and to several other appraisal issues.
If standards are unclear, ambiguous traits and degrees of merit can result in an unfair appraisal.
The influence of a rater’s general impression on ratings of specific qualities is known as the halo effect.
Central tendency occurs when supervisors stick to the middle of the rating scales, thus rating everyone average.
Leniency or strictness occurs if supervisors have a tendency to rate everyone either high or low.
Recency effects involve letting what the employee has done recently blind the manager to the employee’s performance over the entire year.
Bias is a tendency to allow individual differences such as age, race, and sex affect employee appraisal ratings.
For this learning objective, we have covered various problems to avoid while appraising performance. These include the halo effect, bias, the effect of recency, the impact of leniency or strictness, unclear standards, and the impact of central tendency.
It’s probably safe to say that problems like the ones we just discussed can make an appraisal worse than no appraisal at all. Do five things to have effective appraisals.
Appraisals can be more effective by following these five guidelines:
know the problem
use the right appraisal tool
keep a diary
get agreement on a plan
be fair
The courts have found that inadequate appraisal systems tend to be at the root of illegal discriminatory actions. In addition to being done legally, appraisals should be handled ethically and honestly.
For this learning objective, the best advice is to use common sense. Find out the real problem and use the right tool to address it. Keep a record, agree on a plan, be fair, and be aware of legal issues.
To perform an effective appraisal interview, the supervisor and subordinate review the appraisal and make plans to remedy deficiencies and reinforce strengths.
Supervisors face four types of appraisal interviews, each with its unique objectives:
Satisfactory – Promotable This is the easiest interview, the objective is to make development plans.
Satisfactory – Not Promotable This type of interview has the objective of maintaining performance when promotion is not possible.
Unsatisfactory – Correctable This has the objective to plan correction via the development and successful implementation of an action plan.
Prepare for the interview by assembling the data, preparing the employee, and choosing the time and place. Be direct and specific, using objective examples. Don’t get personal. Encourage the person to talk. Plan on reaching agreement.
Recognize that defensive behavior is normal. Never attack or belittle a person’s defenses; they are legitimate to him or her. Postpone action as appropriate and recognize your own limitations.
When required, criticize in a private and constructive manner that lets the person maintain his/her dignity and sense of worth.
Written warnings should identify the standards by which the employee is judged, make it clear that the employee was aware of the standard. Then specify any violation of the standard, and show that the employee had an opportunity to correct the behavior. You may place this in his or her permanent personnel file. If circumstances warrant, you may remove the warning after a specified amount of time, say 90 days or longer.
Be realistic and honest when giving an appraisal. It is important that a manager be candid when a subordinate is underperforming. Focus on specifics and allow opportunities to improve.
Three concepts distinguish performance management from performance appraisal:
performance management is continuous
it is goal-directed
it is continuously re-evaluating and modifying the way people accomplish their work
Using information technology to support performance management allows management to monitor and correct deficiencies in real time. The process involves:
assigning financial and nonfinancial goals
informing employees of their goals
using an IT system to monitor and assess performance and
taking corrective action
Talent management requires actively managing decisions affecting employees and making certain they have input and a clear understanding of expectations. The traditional practice of allocating pay raises, development opportunities, and other scarce resources across the board does not make for a competitive, successful firm. Today, employers must focus their attention and resources on their company’s mission-critical employees essential to the firm’s strategic needs.
Segmenting employees is a way to emphasize successful management of high potential employees. It may include such activities as identifying top performers and assessing them for promotability, time-frame, and leadership potential. You also may limit the “high potential group in whom the company invests heavily to no more than 10% to 20% of managerial and professional staff.” One company appoints “career stewards” to meet regularly with “emerging leaders.” In all situations, the goal is to focus effort and extra resources by investing in a firm’s future leaders.
We can summarize performance management’s six basic elements as follows:
Direction sharing means communicating the company’s goals throughout the company. Then translating these into doable departmental, team, and individual goals.
Goal alignment means having a method that enables managers and employees to see the link between the employees’ goals and those of their department and company.
Ongoing performance monitoring usually includes using computerized systems that measure and then e-mail progress and exception reports. The reports are based on the person’s progress toward meeting his or her performance goals.
Ongoing feedback includes both face-to-face and computerized feedback regarding progress toward goals.
Coaching and developmental support should be an integral part of the feedback process.
6. Recognition and rewards provide the consequences needed to keep the employee’s goal-directed performance on track.
For this final learning objective, we have focused our energy on the types of appraisal interviews and how to conduct effective interviews. Using objective data, not getting personal, providing encouragement and obtaining agreement are key ingredients.
We also discussed subordinate defensiveness, handling criticism, using written warnings, and remaining realistic in the process.
Finally, we covered some of the differences between management and appraisals and using information technology as an aid to effective appraisals. Managing talent actively and segmenting employees also provided guidelines for the future.