A powerpoint presentation of business plan on seo consultancy firm. It comprises of business model, busniness plan, seo current packages, market analysis, competitor, analysis, seo services, social media marketing.

1. Consultancy
Presented By:
Rachit Sachdev
Aditya Jain

2. What is SEO?
• SEO stands for Search Engine
Optimization
• Search engine optimization is a
methodology of strategies, techniques
and tactics used to obtain a high-
ranking placement in the search results
page of a search engine.

3. How SEO works?
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4. Objectives
• To make your website easily
discoverable over the web.
• To increase the visibility.
• To get more traffic (visitors) to the
website.
• To scale up the number of footfall
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5. Vision
To be globally acknowledged as
the ace providers of innovative
marketing strategies to improve
the marketing communications of
organizations worldwide.
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6. Mission
• To assist our clients meet their
goals by increasing their global
presence.
• Providing comprehensive SEO
solutions and working as their
search marketing partners towards
developing an effective search
marketing strategy.
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7. Our Major Competitors:
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SEO Valley Solutions Pvt. Ltd.
VJG Interactive
Richest Soft
Page Traffic
2
3
4
1

8. Competitive Advantages
• Code Optimizing
• Less expense on advertising and marketing.
• Well proven Website Promotion Strategies.
• Exclusive and extensive range of services at the most economic value.
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9. Marketing Plan
• Along with aiming on the existing market, we would focus
on expanding it by campaigning and spreading awareness.
• Marketing through social campaigning.
• By organizing seminars and workshops in different
institutions.
• Marketing through local resources.
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10. Our Customers
• Any organization that wishes to grow, to highlight their presence on
the Internet.
• Individuals who want their website or blogs to reach larger masses.
• Institutions who want to expand their reach, to create or maintain
reputation or to spread their name.
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11. Packages:
PERSONAL WEBMASTER PROFESSIONAL
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15,000
pm
22,500
pm
45,000
pm
10 Keywords 30 Keywords 100 Keywords
2 Competitor Analysis 4 Competitor Analysis 7 Competitor Analysis
Keyword Analysis Keyword Analysis Keyword Analysis
30 Hours Monthly 66 Hours Monthly 88 Hours Monthly
1 Social Account 2 Social Account 3 Social Account

12. Organization Structure
Managing
Director
Managing
Director
Code
Optimizer
Social
Campaigner
Linker Linker
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13. Salary Structure
• Both MDs hold 50% stake of the company.
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Management Team Salary
Social Campaigner 25,000
Code Optimizer 15,000
Linker 10,000
Linker 10,000

14. Startup Expenses
* Salaries calculated based on scenario of sale of 2 package each 14
Initial Investment Cost
IT Equipment 2,20,000
Furniture 25,000
Rent 10,000
Accounting and legal 20,000
Domain Name 100
Hosting 2,000
Total 2,77,100

15. Gross Monthly Expenses
Monthly Expenses Cost
Salaries 60,000
Marketing Campaign 10,000
Repairs & maintenance 1,000
Electricity Bill 2,000
Rent 10,000
Internet & Telephone 4,000
Total 87,000
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16. Annual Targets
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2018
18 PERSONAL
08 WEBMAKER
01 PROFESSIONAL
2020
18 PERSONAL
16 WEBMAKER
05 PROFESSIONAL
2019
18 PERSONAL
12 WEBMAKER
03 PROFESSIONAL

17. Financial Projections
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2018 2019 2020
Revenue 59,40,000 81,00,000 1,02,60,000
Oper. Exp. 10,44,000 10,44,000 10,44,000
Net Profit 48,96,000 70,56,000 92,16,000

18. Profit Analysis
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0
1000000
2000000
3000000
4000000
5000000
6000000
7000000
8000000
9000000
10000000
2018 2019 2020
NetProfit
Year
49,00,000
70,50,000
90,00,000

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Future Services
Content
Marketing
Pay Per Click
Services

20. Why Us?
SEO Audit Report
Social Media Optimization
Reputation Management
Mobile SEO Services
Content Optimization
Code Optimization
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21. THANK YOU
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