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16th Annual Kid Power


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The 16th Annual Kid Power! conference brings together the leading brands, agencies, media and strategists to discuss the best ways of reaching not just kids, but the whole family & the “whole child”.

Highlights from Kid Power 2009 include:

- Explore new technologies – like social networking and mobile marketing – and how to use them successfully
- Find the keys to reaching kids and what they really want
- Hear specific research results and trend analysis
- Learn about new research and case studies on reaching moms, dads, grandparents and other family members
- Network with marketing, branding and innovative leaders in the “kid space”

Published in: Business, News & Politics
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16th Annual Kid Power

  1. 1. Register by April 3rd to SAVE up to $1,547! TM Orlando, FL June 8-10, 2009 Explore hot and exciting new research Uncover new trends, hear case studies from industry peers Learn how to positively engage kids, moms, dads, and grandparents Participating organizations: Brent Hill, Senior Internet Geoff Cook, Content Manager for Product Chief Executive Officer, Marketing and Development, MYYEARBOOK LEGO SYSTEMS® Neale S. Godfrey, Peter O'Reilly, Director of Chairman, CHILDREN'S Marketing, THE NATIONAL FINANCIAL NETWORK, INC FOOTBALL LEAGUE Jesse Soleil, Stephen L. Medlicott, Marketing Vice President, Emerging and Communications Director, Media & Technology, BOY SCOUTS OF AMERICA SCHOLASTIC, INC. Sponsors: Media Partners: 1-800-882-8684 •
  2. 2. TM Orlando, FL June 8-10, 2009 Who Should Attend Reaching kids, tweens and the whole family is a challenging miss ion. Keeping them engaged is even tougher. Kid Power 2009? It is estimated that, collectively, child ren influence $500 billion in spen ding annually. Every Managers, Directors and VPs of Kid, Youth year, the average child sees about 40,000 ads on TV, in addition to the increasing explicitness and Family Brands and anyone that is of product placement in video gam es, virtual worlds, movies, and TV shows. involved in marketing including: Marketing Strategy & Trend Analysis • Changing government regulations that dictate the “how” and “what” Branding • of marketing to kids and the backlash against product initiatives add to the complexity that Advertisers • marketers face and have driven a more relationship-or iented trend in marketing. Content, Product & Packaging • Developers The 16th Annual Kid Power conferen ce brings together the leading bran Promotions • ds, agencies, media and strategists to discuss the best ways of positively engaging not just Merchandising • kids, but the whole family & the “whole child”. Web & Media (Radio, TV, Film, Print, • etc) This year’s highlights include: Advertising, Marketing & Research • Insightful speeches, interactive pane • Agencies ls and formal presentations from indu stry innovators including: The National Football Leag Licensors • ue, Boy Scouts of America, LEGO, Children's Financial Network, Inc., Action for Healthy Kids, Sandvik Innovations, Circle of Moms, Tween Brands, Inc., and many more! Structured Networking & Roundtab • le Discussions where you can reco About the Organizer nnect with colleagues and build new relationships to iden tify deal-making and partnership oppo rtunities Marketing IQ, a What else you can expect: division of IQPC, is Understand who your target audi • ence is (is it the parents, the kids, dedicated to providing both?) and how best to reach them in a truly engaging yet practical, detailed information through still constructive way Learn about new research and case • conferences and training courses. By providing studies on reaching moms, dads, grandparents and other family members accurate, objective and up-to-date Explore new technologies – like socia • developments and trends in various industries, l networking and mobile marketing – and how to successfully use them Marketing IQ enables organizations to remain Hear specific research results and • competitive and profitable. Marketing IQ trend analysis Network with marketing, branding recognizes the value of face-to-face forums, • and innovation leaders in the “kid space” and strives to make each conference a valuable learning experience, allowing our attendees to I look forward to welcoming you to Orlando and the longest running kids marketing event! receive a maximum return on investment. Become a member of Marketing IQ and receive Sincerely, complimentary access to resources that will keep you at the forefront of industry change. You will receive access to our growing library of multi-media presentations from industry leaders, an email newsletter updating you on Lisa Ringlen new content that has been added, free Senior Conference Director aggregated news feed from over 1,000 global news sources tracking your industry and special member only discounts on events. Become a member online at 1-800-882-8684 • 2
  3. 3. Pre-Conference Workshops TM Monday, June 8, 2009 A 8:15 - 11:15 8:00 Registration For Workshop A (Coffee will be served) Successfully Reaching The Kid & Tween Market Through Licensing & Strategic Partnerships Toy, video game and trading cards licensing has become a very strong How strategic partnerships with like minded companies and • tool in reaching kids. Today’s kids can enjoy their favorite characters on organizations can enhance both brands in the eyes of kids everything from their toothbrush to their shoes. But, what is the best Best practices for finding the right partners for you • way for you to utilize licensing agreements and strategic partnerships to further your brand and message? Workshop Leaders are to be announced. For speaker updates and opportunities, please visit the website at In this session you will learn: • The power of license characters on kids: What are the right and wrong ways to do it? B 11:30 - 2:30 11:15 Registration For Workshop B (A Box Lunch Will Be Served) Born To Play! Kids are born to play with an innate ability to create games within any Make any brand more “Playable” through creative online activities • situation. Give them tools that stimulate their imaginations and Communicate with kids through online game play • creativity and you will gain a fan for life. Understand how to enhance learning through play • Learn how to inspire children from LEGO, the best and most credible player in the toy business, named quot;Toy of the Centuryquot; – twice. Presenters: Brent Hill, Senior Internet Content Manager for Product This workshop will help you: Marketing and Development, LEGO SYSTEMS® • Inspire kids to explore and challenge their creative potential Jack Dearnbarger, Senior Director of Business • Shape immersive online experiences based on game play Development, BLOCKDOT, INC. C 2:45 - 5:45 2:30 Registration For Workshop C (Coffee will be served) 12 Principles You Need To Succeed In The Marketplace When Creating Healthier Food Products For Kids Why is it that so many healthier, new kid products are launching in the We’ll plan to cover: marketplace, but very few are succeeding? In this presentation, Just Kid The balancing act – who do you target, kids or moms….and how do • Inc. will share our best practices for creating new food products with you please both? staying power in the marketplace. Learn about the most common • The most common healthy product development paths that are likely pitfalls to avoid when creating healthy kid products and some of the to backfire tried and true principles to consider as the foundation for your new • How much should you talk about nutrition to kids? product development efforts. Even if you aren’t developing food • The secret ingredient that needs to be there when creating healthier products but are interested in new product development, there’ll be foods new insights for your business too. • How to be sure that you’ve got a winning new idea Presenter: Laurie Klein, Vice President, JUSTKID INC. Sponsors: 3
  4. 4. Main Conference Day One TM Tuesday, June 9, 2009 Registration & Coffee Media, Marketing And The Economy 8:00 11:00 Given the current environment, what are the best practices for reaching Opening Remarks 8:50 the kid? Is it through the moms? Are partnerships the way forward? How to effectively compete and expand in the current economic environment • Keynote: The National Football League Presents: 9:00 Making the right investments today to grow your business tomorrow • Handing Off to the Next Generation of Fans, Partnership acquisition: How strategic partnerships with like-minded • Athletes and Gamers organizations can allow you both to thrive in tough economic times As a well-established and powerful sports and entertainment brand, for The latest on advertising and kids today: What's been effective lately • decades the NFL has benefited from fans’ passion for the game being with kids and parents? organically passed down to the next generation. However, in a rapidly Scott Hendrickson changing kids environment, the NFL has spent the last three years focused Vice President, Sales and Marketing on creating kid-customized entry points into the NFL for young fans, SPORTS ILLUSTRATED FOR KIDS athletes and gamers, as well as their parents. This presentation will not only look inside the NFL’s youth strategy and the Reintroducing, Reconnecting And Reestablishing A 11:45 partnerships that have been established in recent years, but will also look Brand While Reaching Out To A New Audience forward to the next stage of the NFL’s youth platform. As part of their 100th Anniversary Celebration, Boy Scouts of America is Among the areas that will be discussed include: making bold new changes, moving ahead with a positive PR vision while NFL PLAY 60, the NFL’s primary corporate social responsibility platform, • staying true to their mission of instilling character in America’s youth. Hear which is committed to the health and fitness of the next generation how they are doing it through: and NFLRUSH Zone, the first multi-player, role-playing • Not just celebrating the BSA’s first 100 years but sharing a vision for the • game world from a sports property. next 100 years The multiplier effect that the right media and sponsor partnerships in • Reestablishing the brand with consistency and clarity: Better managing • the youth space can create the use of logos brand positions and messages Peter O'Reilly Hispanic Initiative to engage Hispanic youth and their families in Scouting • Director of Marketing Extending the brand through sponsorships and partnerships • THE NATIONAL FOOTBALL LEAGUE Reaching kids and moms where they are at the local level through • schools, religious and social organizations Speed Networking 9:45 Leverage digital media • Protecting current relationships while building new ones • Think you know everyone at the conference? Here’s your chance to Making that alumni connection • showcase your rapid-fire networking skills! This structured speed networking will help you meet new and old conference colleagues and Stephen L. Medlicott give you the opportunity to build new relationships to identify new deal- National Director, Marketing Group making and partnership opportunities in the industry. BOY SCOUTS OF AMERICA Networking Break Networking Lunch 10:30 12:30 Concurrent Sessions begin: Choose Track 1 or 2 TRACK 1: MARKETING TO THE WHOLE FAMILY TRACK 2: EMERGING TECHNOLOGY AND YOUR MARKETING PLAN Marketing To Moms Or Kids? Case Study Maintaining Evergreen Properties: Case Studies 1:30 Significant research and business models that pointed to weighting the Cabbage Patch Kids and Teenage Mutant Ninja Turtles (Both with 25 year • majority of kajeet marketing (75%) to kids milestones in 2008 and 2009 respectively): Review of in-field experience after 1 year of operation - showed marketing TV, Print, PR Stunts, Retail Events, Cross Country Tours and more!!! The • • to mom was much more effective for this product category many ways to reach a broad consumer group Guidelines for dividing marketing investments toward moms and kids Keeping these brands as relevant today as they were in the 80’s • • Profile of techniques for cost-effectively reaching today’s moms and profile A two prong strategy that appeals to two demographic targets: • • of experience in marketing to mom in this economic climate Cabbage Patch Kids: Grandmothers and Moms • TMNT: Adult / College Males and Young Boys • Carol Politi Senior Vice President, Corporate Development Rosalind Nowicki KAJEET Executive Vice President, Marketing & Licensing 4KIDS ENTERTAINMENT, INC. How We Reached Mom 15 Things you Need To Know About Kids, Media & 2:15 Advertising Utilizing social networking and the power of word of mouth to deliver your message In today’s information- and media-saturated world, knowing how best to The importance of context, trust and engagement in marketing to moms reach young consumers is one of the most difficult tasks in our industry. In • Understanding where and how to reach them this presentation, Mediamark Research & Intelligence (MRI) will share key • What does it mean to engage mothers online: Considering your objectives, insights about kids and media from The American Kids Study™, including: • rather than your tactics How do kids use TV? Do they multimedia-task? Do they watch • Enable moms to embrace and own your brand message, not just hear it commercials? And, what types of TV rules do parent’s typically put in place? • How do Kids use the Internet? • Ephraim Luft What creative elements in advertising most resonate with kids? • CEO and Co-founder What’s new with kids and gaming? • CIRCLE OF MOMS Anne Marie Kelly SVP Marketing & Strategic Planning MEDIAMARK RESEARCH & INTELLIGENCE (MRI) Networking Break 3:00 1-800-882-8684 • 4
  5. 5. How To Reach Moms Where They Live The Vireal World: Where The Virtual And Real Worlds 3:30 Meet There are currently 32.2 million moms online, and 67% of them are there researching purchasing decisions. They are finding influential peers through Combining innovative online design tools and a vibrant virtual world with online communities, mommy blogs, microblogs, and more. In this real-world clothing and accessories presentation, we will share: Understanding your customer: What are their drivers? What are their • Case studies and trends constraints? • Our experience with proprietary services such as Team Mom™, Web Mom Making the virtual and real worlds as seamless as they are in your • • Directory, and the Bloggers Brunch customers’ minds Tips on where to find the right moms for your message Keys to reaching your decision makers (girls) and the buyers (parents, • • The dos and don’ts of communicating with them in virtual space grandparents) • Stephanie Azzarone David Cote President CEO and Founder CHILD'S PLAY COMMUNICATIONS EST. TODAY Keynote: The Future Of Social Networking Who is doing it well and who isn’t? 4:15 • What brands should prioritize and how they should measure Social media and where it fits in the marketing mix • • What brands can do to maximize their investments How best to utilize social networking: Best of case studies about how it • • What brands can do to create an agency relationship that leads to is being used • faster returns How do you find success with social media and measure the • effectiveness of it? Laurence Bricker The different flavors of social media • Co-Founder, Chief Experience Officer The rise of social entertainment networks • POPULAR FRONT The value proposition to marketers • Networking Cocktail Reception 5:45 Geoff Cook Chief Executive Officer Dinner With Strangers 6:45 MYYEARBOOK You’ve arrived in town, attended some great workshops, a full day of Investment Challenges and Choices of Today’s sessions and learned a ton of useful information! Why not meet fellow 5:00 Kids Brands conference attendees for an informal dinner to trade ideas and network. Check out the Dinner With Strangers board in the exhibit hall to sign up Brands have limited investment dollars, a low tolerance for long to dine at a local restaurant with your peers. development/deployment schedules and a need for immediate return. Main Conference Day Two TM Wednesday, June 10, 2009 Registration & Coffee brought into the virtual world of to make things more quot;realquot; 8:00 Hear how kids become quot;Idea Seekersquot; for learning and use video and • Opening Remarks virtual products to get their parents involvement 8:50 Jori Clarke Key Note: Kids, The Economy And The Green 9:00 Chief Executive Officer Movement CIRCLE 1 NETWORK Economic shifts in marketing and how economics will play a part in kids • Dr. Kathleen Hall lives at home and at school Founder & Chief Executive Officer Teaching kids about money matters and raising fiscally responsible kids • THE STRESS INSTITUTE & THE MINDFUL LIVING NETWORK Economy and ecology: Impact of the Green Movement on kids’ • decision making Networking Break 10:30 What does it mean to go back to basics with your marketing initiatives • and how can you do it successfully? Fresh Research: Changing Demographics 11:00 Next generation workforce and financial literacy: LIFE, Inc. “The • Research and studies on the keys to reaching the tricky demographic of • Ultimate Career Guide for Young People” ‘Tween Girls ages 7 to 14 Neale S. Godfrey How to market to the influencers: Engaging parents and the whole family • Chairman Developing a real relationship with kids: Charting how different • CHILDREN'S FINANCIAL NETWORK, INC. demographics respond to your message Leslie Armour Engagement Across Media Platforms: Reaching Kids 9:45 President, Youth Marketing Group And Their Parents Where They Live - In The Real Representing TWEEN BRANDS, INC. AGENCY World, The Virtual World And On Television Today's family is harder to reach as media habits change and economic • Creating Kids Trans-Media Properties 11:45 pressures intensify From Scholastic's Lab for Informal Learning, co-designer of The 39 Clues, In the digital world, kids can quot;findquot; product and other information • comes a presentation and discussion on developing a kids' transmedia easily; but parents are increasingly challenged to quot;learn and be property from the ground up, including developing an engagement involvedquot; in the purchase strategy based on audience, building an editorial strategy, technology Despite these challenges to quot;Mindful Livingquot;, important messages can • approaches, and business model considerations. be delivered effectively using the power of integrated media and offline family connections Jesse Soleil Learn how awareness, actions and purchases in the real world have been Vice President, Emerging Media & Technology • driven by television, simulations and video learning in the virtual world SCHOLASTIC, INC Hear how real world locations like The Field Museum of Chicago were • Networking Lunch 12:30 Sponsors: 5
  6. 6. TRACK 1: FOOD & BEVERAGE TRACK 2: FUTURE TRENDS Implementing And Evaluating Local Wellness Policies Strategies To Use When Leveraging Your Kid Assets In 1:30 By Focusing On Changes In Schools Today’s Changing Marketplace Keys to engaging diverse organizations, leaders, and volunteers in actions that In this uncertain economy, it’s important to work smarter…not just harder. foster sound nutrition and good physical activity in children, youth, and Today’s changing environment presents a range of challenges for many kid schools, including: brands and some real opportunities for others. In this presentation, Just Kid Highlighting food groups to encourage (fruits, vegetables, dairy, whole Inc. will highlight some of the strategies that other marketers are using to • grains) rather than focusing on foods to avoid grow their business in a time change. We’ll plan to discuss: Targeting parents as important decision makers to help children lead a How to evolve your brand to meet the changing market dynamics • • healthier lifestyle How to extend a successful All Family brand into the Kid space • Targeting students to affect changes at schools The opportunity to extend your brand into new categories • • The possibility to reposition your iconic, established kid brand for growth • Mary Haley Director Partner Programs Laurie Klein ACTION FOR HEALTHY KIDS Vice President JUSTKID INC. Evaluating Industry Self Regulation: How the CBBB’s Case Study: Translating The Green Message Into Fun & 2:15 Food and Beverage Advertising Initiative Is Changing Age-Appropriate Kids' Products the Face of our Industry How to create innovative products that speak to young kids about important Shifting the mix of advertising messaging directed to children under 12 to issues using an environmental-themed, interactive book series as a model encourage healthier dietary choices and healthy lifestyles Craig was formerly Creative Director/VP-GM of Jim Henson’s Muppets and a Which companies are part of this initiative and why? Creative Director at Disney and at Nickelodeon. Sandvik Innovations is one of • Healthy products that engage kids: How do you do that right? the world’s leading developers of interactive learning books for kids ages 1-6. • Making packaging labeling more consistent for food so consumers know Age-appropriate ways to introduce important topics like the environment • • the difference How to make your message fun and understandable to kids • How to determine what messages stay and what get omitted • Maureen Enright What works and what doesn't! • Assistant Director, Children's Food and Beverage Advertising Initiative COUNCIL OF BETTER BUSINESS BUREAUS, INC. Patricia Rauch President & GM SANDVIK INNOVATIONS Craig Yoe CEO & Creative Director YOE! STUDIO Networking Break 3:00 Evaluating the Future of F&B Marketing to Children: Advertisers And Marketers Have Honed In On The 3:30 Where are we Headed? Latest Trends – Virtual Worlds And Kids Online – What's Next? Focusing on consumer insights and delivering products, recipes, and merchandising support to tap into the very heart of your customers’ needs, Explore the latest trends in kids online, including content, marketing, wants, and taste preferences. education, advertising, demographics, parent perceptions/issues, best Brand innovation and developing relevant brands for kids practices, internet security, offline/online play patterns, and much more! • School nutrition: How to market healthy child nutrition to kids Where we are today and where we are heading. • The keys to healthy food branding • Izzy Neis Barbara Jirka Blogger, Sr. Community Manager Marketing Manager SIX DEGREES GAMES TYSON FOODS, INC. Tom Pellizzetti Partner PELAGIC MARKETING PARTNERS LLC Closing Keynote 4:15 Karin J. Buchholz, Vice President, Community Relations & Field Marketing/Fan Development, MSG SPORTS TEAMS Kid Power 2009 Concludes 5:00 SPONSORSHIP AND EXHIBITION OPPORTUNITIES Sponsorships and exhibits are excellent opportunities for your company to spaces – all of which are tailored to assist your organization in creating a showcase its products and services to high-level, targeted decision-makers platform to maximize its exposure at the event. attending the 16th Annual Kid Power. IQPC and Marketing IQ help companies like yours achieve important sales, marketing and branding For more information on sponsoring or exhibiting at the 16th Annual Kid objectives by setting aside a limited number of event sponsorships and exhibit Power, please contact Mario Matulich at (212) 885-2719 or 1-800-882-8684 • 6
  7. 7. About Our Partners TM About our Sponsors: Blockdot is a specialized interactive agency focused on the creation of Advergames. Our unique blend of creative talent, superior technical expertise and Since 1989, Minneapolis’ Popular Front has redefined the marketing insight is what makes Blockdot an industry leader in Advergaming. We create media landscape by delivering rich, digitally-based brand engaging, interactive experiences for the world's leading brands. Visit our booth to engagements, supported by offline channels and social audience drivers. The result? experience the difference. For more information, visit Deeper connections between people and brands. Today, Popular Front continues to provide integrated client services, consistently delivering thought leadership, reliable Child’s Play Communications is the leading agency specializing execution and measurable results. Website: exclusively in public relations and marketing communications for products targeted to moms. Clients have included leaders in their Mediamark Research & Intelligence (MRI) is a leading provider of fields such as Warner Bros. Consumer Products, Hasbro, media and consumer research and the primary source of audience data CVS/pharmacy, Parents magazine, Sylvan Learning Center, Elmer’s Products, National for the American magazine industry. MRI’s American Kids Study Geographic Kids, and Kidz Bop. Child’s Play celebrated its 20th anniversary in 2008 by interviews approximately 5,000 children aged 6-11, using a child- launching exciting new services to help clients communicate with moms most effectively, friendly questionnaire focused on demographics, media habits, product usage and through traditional media, online and directly. For more information, please visit the lifestyle & attitudes. MRI also surveys the child’s “primary caregiver”--typically mothers company web site at or blog, Mom Market Trends, at or stepmothers—to understand the child’s purchase influence within the household and the caregiver’s purchases on behalf of the child. Website: About our Media Partners: Quirk’s Marketing Research Review is the only monthly magazine, e- newsletter and online resource devoted entirely to professionals responsible for conducting, coordinating and purchasing marketing research products and services. The premier kids design firm, YOE! Studio designs everything from toys Designed to promote the understanding, use and value of marketing research, its free to toothbrushes, characters to comic books, apparel to animation, and resources include original articles on research techniques, case histories, news, survey more for clients including Disney, Nickelodeon, Cartoon Network, Mattel, findings, global listings for conferences and jobs, discussions and the most complete Warner Bros., Pepsi, Kellogg’s, and Microsoft. Before founding YOE! Studio with directories of market research product and service companies. More than 65,000 partner Clizia Gussoni, Craig Yoe was Jim Henson’s Creative Director/Vice President & professionals access Quirk’s resources every month. To get your own FREE access visit General Manager at the Muppets, and a Creative Director for Disney and for Nickelodeon. He was also Senior Designer of the world’s largest toy think tank, Marvin Glass, and has 6 patents for toy inventions. WOMMA is the official trade association for the word of mouth Yoe’s trend-spotting e-zine is emailed to over 9,000 subscribers in the kid’s and marketing industry. Our members are the experts and innovators who entertainment industry every week. Website: have mastered the art and science of creating genuine customer enthusiasm, amplifying it, and sharing it with future fans. Our mission is to build a thriving profession based on best practices, effective standards, and ethical leadership. If you're doing word of mouth marketing, you belong in the Word of Mouth Marketing Association. Website: Registration Information TM Brands & Qualified End-Users: Others: Register by Register by Register by Standard Register by Register by Standard 4/3/2009 4/17/2009 5/15/2009 Price 4/17/09 5/15/09 Price Conference Only (Save $700) (Save $400) (Save $200) Conference Only (Save $1,000) (Save $500) $1,299 $1,599 $1,799 $1,999 $1,999 $2,499 $2,999 All-Access Pass: All-Access Pass: 3 Pre-Conference (Save $1,547) (Save $1,247) (Save $1,047) (save $847) 3 Pre-Conference (Save $1,898) (Save $1,398) (Save $898) Workshops + $2,099 $2,399 $2,599 $2,799 Workshops + $2,748 $3,248 $3,748 Main Conference Main Conference Workshops $549 each $549 each $549 each $549 each Workshops $549 each $549 each $549 each See website for explanation of a Brand & Qualified information, please contact customer service at 1-800- detailed conference materials. Your registration will not be End User 882-8684. For information on team discounts, please confirmed until payment is received and may be subject to also contact IQPC customer service at 1-800-882-8684. cancellation. For IQPC’s Cancellation, Postponement and Note: Any registrations not accompanied by Only one discount may be applied per registrant. Substitution Policy, please visit immediate payment will be subject to a $99 service charge. Please note that multiple discounts cannot be PAYMENT: SPECIAL DIETARY NEEDS: If you have a dietary restriction, combined. Details for making payment via EFT or wire transfer: please contact Customer Service at 1-800-882-8684 to discuss JPMorgan Chase your specific needs. MAKE CHECKS PAYABLE IN U.S. DOLLARS TO: IQPC Penton Learning Systems LLC dba IQPC: 957-097239 VENUE & ACCOMMODATIONS: Venue is to be announced. ABA/Routing #: 021000021 CT residents or people employed in the state of CT Please check for updates and announcements. Reference: Please include the name of the attendee(s) must add 6% sales tax. and the event number: 10580.003 ©2009 IQPC. All Rights Reserved. The format, design, content SPECIAL DISCOUNTS AVAILABLE: A limited number and arrangement of this brochure constitute a trademark of PAYMENT POLICY: Payment is due in full at the time of discounts are available for the non-profit sector, IQPC. Unauthorized reproduction will be actionable under the of registration and includes lunches, refreshments and government organizations and academia. For more Lanham Act and common law principles. Sponsors: 7
  8. 8. International Quality & Productivity Center ❑Yes! Please Register Me For 535 5th Avenue, 8th Floor New York, NY 10017 TM ❑ Conference Only ❑ Workshop(s) Only ❑ Conference + Workshop(s) ❑A ❑B ❑C Please Choose Your Workshop(s): Your customer registration code is: When registering, please provide the code above. Name__________________________________ Job Title ________________________ Organization____________________________________________________________ Approving Manager______________________________________________________ Address_______________________________________________________________ City__________________________________State______________Zip___________ Phone________________________________Fax_______________________________ 5 EASY WAYS TO REGISTER: E-mail__________________________________________________________________ ❑ Please keep me informed via email about this and other related events. Web: 1 ❑ Check enclosed for $_________ (Payable to IQPC) 2 Call: 1-800-882-8684 ❑ Charge my __Amex __Visa __Mastercard __Diners Club Email: 3 Card #____________________________________Exp. Date___/___ Fax: 1-646-378-6025 4 Details for making payment via EFT or wire transfer can be found on 5 Mail: IQPC preceding page. 535 5th Avenue, 8th Floor New York, NY 10017 ❑ I cannot attend, but please keep me informed of all future events. 10580.003/AL Register by April 3rd to SAVE up to $1,547! TM Orlando, FL June 8-10, 2009 Explore hot and exciting new research Uncover new trends, hear case studies from industry peers Learn how to positively engage kids, moms, dads, and grandparents 1-800-882-8684 •