NRLM is India's flagship program for promoting rural livelihoods that was launched in 2011. It aims to reduce poverty through universal social mobilization, financial inclusion, and livelihood promotion. The key strategies of NRLM include bringing poor households into SHG networks for skills training and microfinance, building grassroots institutions, converging with other government programs, and supporting agricultural and non-farm livelihoods through community resource persons.

1. ASSIGNMENT ON NRLM LIVELIHOODS PROMOTION STRATEGY
(PROCESS, IMPORTANCE AND RELEVANCE)
COURSE:- PGDRDM (2020-2021)
SUBJECT:- PERSPECTIVES ON LIVELIHOODS
SUBMITTED BY:- AASTHA GARG
ROLL NO:- 18RDM01
SUBMITTED TO:- DR. NAGRAJA RAO
TOPIC:- NRLM LIVELIHOOD PROMOTION STRATEGY (PROCESS,
IMPORTANCE AND RELEVANCE)
National rural livelihood mission:-
 Recently, Women of village Rewa district of Madhya Pradesh were given guns
under National Rural Livelihood Mission for protecting their homes.

2.  The NRLM Aajeevika was inaugurated by the Ministry of Rural development
(MoRD), Government of India in June 2011. In 2015, the program was renamed as
Deendayal Antayodaya Yojana (DAY-NRLM).
 This program is supported partially by the World Bank. NRLM is being
implemented in all the states and Union Territories except Delhi and Chandigarh.
 The mission focuses at generating efficient and effective institutional platform of the
rural poor, enabling them to increase household income through sustainable
livelihood enhancements and improved access to financial services.
 NRLM 3 major pillars:-
Universal social mobilization
Financial inclusion
Livelihoods enhancement
 It works towards bringing at least one member (preferably a woman) from all poor
families into the SHG network.
 NRLM values:-
Inclusion of the poorest and meaningful role to the poorest in the processes.
Transparency and accountability of all processes and institutions.
Possession and key role of the poor and their institutions in all stages- planning,
implementation, and, monitoring.
Community self- reliance and self- dependence.
 Implementation of NRLM:-
The SRLMs are given the authority of implementing the programs in the states
based on their states perspective implementation plan (SPIPs) and annual action
plan (AAPs).
At the national level, the national rural livelihoods promotion society (NRLPS)
has been constructed to serve as the technical support agency to NRLM.
The NRLM target households (NTH) are recognized through the participatory
identification of poor (PIP) instead of the BPL.

3.  NRLM livelihood promotion strategy (process):-
 Universal Social Mobilization:-
At the minimum one woman member from each identified rural poor household is to be
brought under the Self Help Group (SHG) network in a time bound manner. Special stress is
especially on vulnerable communities like manual scavengers, victims of human trafficking,
Particularly Vulnerable Tribal Groups (PVTGs), Persons with Disabilities (PwDs) and
bonded labour. NRLM has devised special strategies to reach out to these communities and help
them come out of poverty.
The scheme ensures proper coverage of vulnerable section of the society like 50% of the
beneficiaries are SC/STs, 15% are minorities and 3% are persons with disability.
 Institution building:-
It is important to build village level and higher level federation like SHGs and other institutions
to safe guard the interest, provide them space, voice and resources to the villagers and poor. It
will reduce their dependence on external agencies. These platforms ‘of and for the poors’ would
union with local self-governments, public service providers, banks, private sector and other
mainstream institutions to ease the transport of social and economic services to the poor. NRLM
universal social
mobilization
institution
building
capacity building
convergence
with PRIs and
line departments
livelihoods
financial
inclusion
social inclusion
and social
development

4. invests in building ‘social capital’ – community animators, activists, CRPs, etc., which are major
in creating NRLM community driven and sustainable.
 Capacity building:-
NRLM makes sure the poor are given with the requisite skills for managing their institutions,
linking up with markets, managing their existing livelihoods, increasing their credit absorption
capacity and credit worthiness. A multi-pronged approach is acquired for providing continuous
capacity building of the targeted families, SHGs, their federations, government functionaries,
bankers, NGOs and other key stakeholders. Focus is to develop and engage community
professionals and community resource persons (CRP) for capacity building of SHGs and their
federations and other collectives. NRLM plans to use ICT as an important tool in knowledge
dissemination and making capacity building more effective. The costs incurred on professional
support at the block and sub-block levels are considered as program costs and not administrative
costs.
 Convergence with PRIs and line department:-
NRLM places a high emphasis on convergence with other programs of the MoRD and other
Central Ministries. Convergence is also sought with programs of state governments for
developing synergies directly or indirectly with institutions of the poor.
There are existing institutions of the poor women formed by Government efforts and efforts of
NGOs. DAY- NRLM would strengthen all existing institutions of the poor in a partnership
mode. The self help promoting institutions both in the Government and in the NGO sector would
promote social accountability practices to introduce greater transparency. This would be in
addition to the mechanisms that would be evolved by SRLMs and state governments. The
learning from one another underpins the key processes of learning in DAY-NRLM.
In view of the eminent roles of Panchayat Raj Institutions (PRIs), it is necessary to
consciously structure and facilitates a mutually beneficial working relationship between
Panchayats and institutions of the poor, particularly at the level of Village Panchayats. Formal
platforms would be established for regular consultations between such institutions and PRIs for
exchange of mutual advice, support and sharing of resources.
 Livelihood:-
NRLM focuses on stabilizing and promoting existing livelihood portfolio of the poor through
its pillars – ‘vulnerability reduction’ and ‘livelihoods enhancement’ through

5. deepening/enhancing and expanding existing livelihoods options and tapping new opportunities
in farm and non-farm sectors; ‘employment’ – building skills for the job market outside; and
‘enterprises’ – nurturing self-employed and entrepreneurs (for micro-enterprises).
NRLM, through Mahila Kisan Sashaktikaran Pariyojana (MKSP), is promoting and facilitating
scaling-up successful, small-scale projects that enhances women’s participation and productivity
in agriculture and allied activities.
MKSP aims to ensure household food and nutrition security of the poor and the poorest of poor.
Its primary focus is on promoting and facilitating the scale-up of successful small-scale projects
with the help of NGOs, CBOs and other government agencies across the country. It is envisaged
that these projects would emerge as resource centres. Its key elements include –
 Focus on inclusion of the poorest of poor.
 Community Managed Environmentally Sustainable Agriculture practices.
 Support to various strategies and ways of reducing drudgery of MahilaKisans.
 Supporting institutions around agriculture and allied activities to strengthen livelihoods of the
poor.
 Developing a wide pool of community practitioners (CRPs) to ensure participatory service
delivery and country wide scale up of best practises.
 Financial inclusion:-
NRLM works on both demand and supply sides of financial inclusion. On the demand side, it
encourages financial literacy among the poor and provides catalytic capital to the SHGs and
their federations. On the supply side, the Mission harmonizes with the financial sector and

6. uplift use of Information, Communication & Technology (ICT) based financial
technologies, business correspondents and community facilitators like ‘Bank Mitras’. It also
works towards universal coverage of rural poor against risk of loss of life, health and assets.
Further, it works on remittances, especially in areas where migration is endemic.
 Social inclusion and social development:-
In order to ensure that no poor family is left out, NRLM would use non identical strategies for
social inclusion of all identified rural poor households into functionally effective and self-
managed institutions, with particular focus on more vulnerable sections like Scheduled Castes
(SCs), Scheduled Tribes (STs), Primitive Tribal Groups (PTGs), single women and women
headed households, Persons With Disabilities (PWDs), landless, migrant labour, isolated
communities and communities living in remote, hilly and disturbed areas. It would
recognize the poorest and vulnerable through participatory identification of poor (PIP). The
mobilization effort would develop with the satisfactory community readiness and milestones for
various stages of mobilization and graduation as evolved and tested in a participatory way.
Existing institutions, their leaders, staff and community resource persons (CRPs) would support
the processes of inclusion and mobilization.