The target company is Live Nation Entertainment in Atlanta, GA which sells over 500 million tickets annually and promotes over 30,000 shows. The target position is Box Office Manager. The target person for a reference is Nadia Rawlinson, Chief HR Officer with experience at Rakuten, Groupon, and Google. The candidate, Aretha Walton, has 5 years experience as a department manager, excellent communication skills, and is pursuing an entertainment management degree. She asks for an interview to discuss how her experience exceeds expectations for the Box Office Manager role.
1. Background information on the Target Company
The target company I will be providing background information on is Box Office Manager at Live
Nation Entertainment Atlanta, GA.
Live Nation Entertainment is the global leader in event ticketing selling 500 million tickets sold
each year with over 12,000 clients around the world. They also promote more than 30,000
shows and more than 95 festivals annually.
As part of there recruitment practice Live Nation Entertainment may promote from within as
well as employee referrals along with online recruiting, job fairs, and college recruiting.
Background information on the Target Person
Target person Nadia Rawlinson is the Chief Human Resources Officer
HR officer since 2016
Worked as Chief Human Resources Officer at Rakuten
Operated both HR and Business leadership roles at Groupon, American Express, Rent the
Runway and Google
Your education, skills, experience, etc.
5 years Department Manager
Excellent communication skills (oral and written)
Knowledge of Microsoft Office
Customer Service experience
Work well under pressure to meet deadlines
10 yrs. experience in accounting (Accounts Payable and Accounts Receivable)
Currently pursuing Bachelor of Science in Entertainment Management
Supervise employees
Actual Elevator Pitch:
Hello, my name is Aretha Walton, I am a student at Full Sail University. I’ve noticed you are
currently recruiting for a Box Office Manager in the Atlanta GA. area, let me tell you how my
experience and training has exceeded your expectations. During the past two years, I’ve
excelled with my university intense fast-paced curriculum. Not only have I been able to
maintain a 3.76 GPA I’ve used my free time volunteering at local venues and festivals. Also, I’ve
2. held positions as a department manager with the Federal Government for five years, where I
was able to balance the department's budget and maximize the departmental budget. I was
able to do this by focusing on cutting unnecessary costs. I conducted internal audits of my staff
twice a year and quickly maximized our utilization and effectiveness within 9 months. The
changes I made were all implemented immediately once issues where identified. By proceeding
in this manner, the department never experienced any lag in productivity or operation. I can do
the same for you in the Box Office. Here is a copy of my resumé. Would you be willing to meet
with me next week for an official interview?
3. References
(n.d.). Retrieved May 10, 2020, from https://livenation.wd1.myworkdayjobs.com/en-
US/LNExternalSite/job/Atlanta-GA-USA/Box-Office-Manager---South_JR-29369
Leaders Archive. (n.d.). Retrieved May 10, 2020, from
https://www.livenationentertainment.com/leadership/
